The Company of Tomorrow: Political trends are shifting away from the World Economic Forum values, and that’s a great thing

Everyone is always looking for the next great business tip for a competitive advantage, so here it is.  You can tell because of trends like what is going on with the Washington Redskins NFL team and the Cleveland Indians.  The fans of those teams are getting petitions signed to restore their names to what they were pre-woke.  The momentum of wokeness has shifted, and we see the political pendulum swinging the other way.  The Marxists had their chance, which didn’t have a positive impact that society could see for themselves.  The Beatles song “Imagine” didn’t come out very well when the World Economic Forum was starting mass viruses for their Great Reset and turning the responsibility of enforcement over to your local human resource office to do through businesses what nobody would ever be able to do through government regulation.  The Marxists of the world figured out that by design, our political systems in America were established to go slow to keep the government from interrupting the machine of capitalism.  So, they turned their attention to businesses to attack them there, and what we have seen happening in business climates over the last several decades has been Marxism, and people didn’t notice until recently.  Because most people have an adversarial relationship with their employers, it wasn’t something people saw coming in the front door.  But now that it’s here, they want it gone.  And that is the future state of business.  I’ve seen this communist, Marxist approach in the industry for a long time, growing year by year, and finally, after Trump was removed from office after a government-organized coup, no different from the many communist revolutions around the world, people finally have had enough of it, and that trend began to go the other way after the last Covid vaccine mandates. 

Just as professional sports teams were tricked into changing their names into woke acceptance, this is not what society wants.  They want cool names for their sports teams, not the Guardians, but the Indians in Cleveland.  I was just in Cleveland, and that name change a few years into it is still a joke, and it’s not getting better.  I have had some interactions with members of the family of that team, and their woke acceptance has not gone over well.  People are turning on them for allowing woke politics into their sacred sports franchise.  And that is certainly the case with the Washington Football team in D.C.  People want their Redskins back.  This anti-capitalist approach to life is not what people want in the world.  They have been patient with corporations that became politically active toward Marxism, some of America’s largest corporations.  When we talk about globalism, we are essentially talking about Marxism because that is how it is everywhere else.  Americans have taken the advantages of capitalism for granted because they didn’t know any better.  And they assumed that the companies they worked for had at least primary American values.  But that’s not how most corporations are these days; they have drifted into this Marxist compliance because if they had manufacturing plants in China, Vietnam, or Europe, they were dealing with some level of Marxism, whether it was outright communism or socialism.  It was not free market capitalism that was the driver of their economies.  It was the slow-moving and lazy administrative state, and it was slowing things down to levels that have been unacceptable in America.  I’m old enough to know what it was like before, and I have watched over several decades of being on the front line how Marxism has migrated into the human resource departments to influence how people live their everyday lives.  But the final straw happened during Covid and the slow realization that most people have from President Trump being in the White House, then Joe Biden.  Bidenomics has not been good for anybody but the global Marxists. 

I have often pointed out, over a long period, how the Lean Manufacturing trend was filled with cultural Marxism.  Many of the central foundations of business ethics these days attack the notion of the golf-playing CEO with a nice car, a trophy wife, and is oozing with success.  In Lean Manufacturing, they want the members of management to come from their offices out to where the work is done, not just to become more effective in understanding a problem.  That is how it sold to them.  But it’s really to minimize management in the eyes of the employees, to establish a level of sameness among everyone that displays nobody is in charge but the centralized employees.  Not even the marketplace.  Compliance with regulators as they get their talking points from the World Economic Forum has been their weapon of choice and has been a slow burn.  The CEOs and CFOs who have survived the most were those bootlicker types who appeased the bureaucratic regulators and were not focused on giving the public what they wanted—but imposing on the public Marxist restrictions not just in the employer but in the marketplace itself.  Rather than march people into Washington D.C. at gunpoint as Castro did in Cuba and kill political rivals off point blank, the Marxists took a much more passive-aggressive route.  They regulated capitalists out of existence.  But the marketplace is catching on and is pushing back.  Because of Trump’s successful administration, people tasted the good life again and want it back.  So, the political sentiment is swinging the other way. 

The World Economic Forum is failing; many of their 2030 plans, as scary as they are for their intent, are falling apart, much the way the name changes in sports are getting so much public pushback.  I do get to talk to people worldwide for perspective, and the sentiment is pretty much everywhere the same.  They are upset with Marxism and don’t want it in their products or the companies that make them.  And they certainly don’t want it in their sports teams.  People were willing to put up with it as long as they had the illusion of capitalism functioning in the background.  But now that they know differently, they want their capitalism back, so the future of business will go to those companies who most embrace capitalism for the majority of market share in the future.  Further woke trends from the human resource departments, such as paperless paychecks into bank accounts that centralized bankers can completely control, are not tomorrow’s trend.  But quite the opposite.  Ownership was diminished by the Marxists, including how pay was distributed or whether or not your employer could force you to get a vaccine of poison to keep your job.  The Marxists got caught talking out of both sides of their mouth; while they were saying work from home, fair pay for fair work, and make sure you get an excellent ESG score, the radical leftist Larry Fink and the Wall Street insurgents were saying, if you value your job, you’ll get the government medicine from the world’s largest drug dealer, the federal government.  People were willing to listen before and in the years leading up to these ridiculous sentiments of globalism on American corporations.  But now they aren’t, and success will be measured differently.  The less compliant with Marxist measures globally, the better companies will be.  And that is tomorrow’s trend for those who want to get a jump start.  Capitalism works not just because it makes money for those who utilize it.  But also, it’s a measure of morality that the public can influence, which was always at the heart of all economic activity and always will be.

Rich Hoffman

I Had A Vision of the Destruction of the World Economic Forum: The collision of reality and American property ownership

Prizer Point is a great place to see things clearly

It has been one of those unique times where I have been away from home more than I have been home. My wife and I have been traveling extensively throughout the United States, living out of our RV. Some trips have been just she and I, some with immediate family members, and some with extended family. We have been seeing much of the country and interacting with many people. We have not lived in a bubble, and I have not seen any Joe Biden signs. But we have seen a lot of Trump support, even in areas considered otherwise liberal. And it was during one of these trips, I found myself reading Glenn Beck’s new book ‘Dark Future’ for the third time in over two weeks, and it was in the chapter “In the Future, You Will Own Nothing” that I made some important observations about the state of the world. This was ironic because we were at Prizer Point at Land Between the Lakes way down by Paducah, Kentucky, and I was surrounded at our luxury campsite with lots of property ownership. Prizer Point is one of the better marinas I’ve ever seen, and it had some luxurious houseboats docked there within view of our camp. I, of course, was reading my book next to my RV with our outside kitchen next to my mobile reading chair. Next to our site, mostly surrounded by water on a narrow peninsula, was several million dollars in various rig outfits by very committed RVers who had their own golf cars, jet skis, and boats of all kinds. Our kayak was parked next to our car, so I took a picture of where I was for emphasis. Everything about camping in America is about celebrating property ownership, even to the extent that people never really wanted to leave their homes where properties were secure. So, I tried to capture the irony with a photo.

Being off the grid for this type of camping, which is very popular in America, is about something other than roughing it. It’s not about denying yourself of the luxuries of the modern world; it’s about taking those luxuries into nature and enjoying it with all the comforts of home. When you want a shower, you get all cleaned up in your own space. You don’t have to share it with other people. You bring your food. You sleep in your bed. You watch TV when you aren’t listening to all the woodpeckers working on trees in the canopy overhead. You live well, exceptionally well. And it is pretty nice to travel with all your stuff to many different places and still have the same bed, refrigerator, stove, and bathroom. My wife and I have become so in love with this life that we dislike using public restrooms at gas stops. We like to go in our RV and have everything nice and clean. It is the American way of enjoying nature. But when you go to these campsites, one thing is prominent; nature is not in charge; the people are. RV campers love nature, but nature is not in control. Property ownership is, and I found it particularly interesting to be reading the material I was in such an area where property ownership was on full display to such a large extent. Behind my campsite was the boat ramp where people were putting their boats in and out of the lake all day, and it was enjoyable to see all the different kinds of crafts that people had.

Of course, I have been talking about Glenn Beck’s new book a lot. He did a great job with it; it is full of excellent information, which is undoubtedly what most news media needs to cover. ‘Dark Future’ is essentially pulling back the veil of the Klaus Schwab Great Narrative that the World Economic Forum has been planning behind the scenes of the United Nations and the European Union to incorporate the United States into their schemes of full Marxism and China-style communism through a nefarious attack of the global financial institutions. These people have lost touch with reality, but they have convinced enough people who have also lost touch with reality that they are predicting the future and forming the end reality. And that the end was inevitable. Well, I professionally talk to people who think like these World Economic Forum people a lot. There is a reason my wife and I have traveled so much. It’s our way of keeping it real, of not losing touch with reality, by interacting with reality abundantly. Immediately after we spent a week at Prizer’s Point, we traveled over 300 miles up to Darke County, Ohio, for the Annie Oakley competitions. So it was one thing after another for us, never stopping for air but always having the consistency of our mobile life living out of our RV. That kind of life would have helped the World Economic Forum types not lose touch with their liberal reality, which they have done. And most Americans blow them off as irrelevant. But as Beck’s book explains, they are under the assumption that they will rule the world; they will take all our property and force us to rent from them. And they believe that they already possess the power. But they believe it because they don’t know Americans like I do.

Our camp is in the foreground, some of my kids are in the background along the lake.

Prizer Point has a nice floating restaurant and general store on the lake connected to our campsite by only a thin little bridge. The staff at the camp was all very nice; it was a very well-managed place. But it felt like being off the grid, away from the world just enough to see everything very clearly. We had been to other nice campsites this year, and the general theme was evident, and I found it very reassuring. People were willing to live and let live so long as nobody messed with them. People were not taking Klaus Schwab and Bill Gates very seriously because they had lots of private property that allowed them to get away from their vile little clutches. But the minute they felt threatened by those kinds of people, that was another story. My wife and I went to the store several times to get ice cream and enjoyed eating it while watching all the boats come and go. And I could see that Klaus and the gang were facing some outraged Americans shortly, far more angry and hostile than they were prepared to deal with. And that was what I was looking for while spending most of the summer of 2023 on vacation. We’re not done with traveling for the year, not by a long shot. We have some vast trips coming up on the horizon with our various RV rigs. But everything became very clear somewhere between Prizer Point, the Darke County fairgrounds, and some wonderful books, especially that Glenn Beck book. I saw in a vision the end of the World Economic Forum crashing and burning under their misguided assumptions. And that made it a wonderful vacation season. Private property in America would be the straw that breaks the back of the World Economic Forum. And it would be a pleasure to watch.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Alex Soros is Taking Over the 25 Billion Domestic Terrorism Business: But it won’t be as easy for him as it was with George

It looks ol’ George Soros, in his 90s, is finally hanging up his financial holsters in the economic terrorism business and is passing it to his young son Alex.  And the concern is that Alex is more politically active and political than his dad, who is known worldwide as one of the most dangerous people in existence.  George Soros has been working to collapse the United States with economic depravity and has personally funded many acts of terror for most of his adult life.  But in his old age, he has become something of a shell of his former self, and his obvious hope is that his 30-something son will do much more damage now that he’s inherited the multibillion-dollar fortune of his father to fund the globalist intentions of the family business.  The Soros brand has been aggressive in buying up whoring politicians around the world and pushing them into far-left causes.  And “whore” is a fair word.  It’s the word I apply to those who will do anything for money.

Everyone knows that God has blessed me with many ripe talents; if I wanted to, I could likely be one of the wealthiest people on the planet.  As I say all the time, getting rich is easy.  Being a good person is not, so becoming a whore, someone who sells themselves for money, isn’t hard.  In many ways, I view Elon Musk as a whore, because he made much of his money off government subsidies.  He did good things with the money, but he had to play the game to get there, and in a lot of ways, he was not free to express himself publicly because of his relationship with China.  You might meet whores who are nice people, perhaps even intelligent.  But if they are whores and someone is buying them, they switch into boot-licking mode and are no longer themselves because there is money to be made.  And that’s the difference.  I have purposely said no to that kind of thing all my life, and I won’t start now.  And what I have in return for all that restriction is “objectivity” and “freedom of thought,” things I consider much more valuable than money.  And that’s what’s required to call the Soros operation what it is, terrorism.  Because over the years, Daddy George has worked with plenty of whores to help them commit domestic terrorism without being prosecuted because there are plenty of whores out there who love the easy money.

George is proud of Alex.  The old man has other sons, but this one has shown his father that he’s the one most interested in open borders and other radical leftist causes.  So it was Alex who inherited his father’s 25 billion dollar business for conquering national sovereignty, and there are plenty of whores like the Biden crime family, Chuck Schumer, and Kamala Harris who are all too eager to sell away anything to get their hands on some of the Soros money.  By themselves, the Soros family has been very dangerous, and obviously, they have gotten away with it because they sprinkle so much money around that they are very popular.  If you’ve ever been to a strip joint with lots of people we feel more comfortable calling whores, women who sell their bodies for sexual gratification, you can see this behavior in its raw form.  The pretty girls who make themselves available to anybody with money under any condition are considered cheap, unethical, and dangerous to the creation and maintenance of a family.  A married woman attached to a husband who would go to one of these places and give such a girl hard-earned family money for some sexual fulfillment outside of the marriage would have every right to be upset because the act is an attack on everything that motivates the couple to stay married and build a family.  Once sex becomes cheapened, then the essential value of a husband and wife relationship is destroyed. 

That is essentially what George Soros has done in the world politically.  Except it hasn’t been over the topic of sex directly.  It’s been on topics like financial stability through currency manipulation, open borders, and manipulating law and order by funding the campaigns of excessively liberal district attorneys.  George has been that guy in the whore house who tips all the girls and pays for a lap dance from each one and even pays for lap dances for other people because his goal has been to use his money to shape policy, to be the cool guy who spreads his wealth to the lazy and unrighteous.  In many ways, what George Soros has done to American politicians and policymakers has been worse than what goes on in a whorehouse or a strip club.  Sex is just one product of misconduct.  But in such actions, the attack of a family is the destructive mechanism inspired by evil deeds.  In politics, the attack is on our nation, so it impacts every person living in that nation.  We are all disgraced wives to some degree or another, being cheated on by our political class who finds the temptation of Soros money too alluring to say no, or to behave in some whoring fashion because it’s easy to get.  Then once they take it, they are scared for life, so they make no future attempt at ethical behavior, and our society declines in value, just like the family struggling with the tendencies of a cheating husband leaving his wife alone at home while he sluts himself to strange women for the silly benefit of personal pleasure.  But the Soros family isn’t alone in this enterprise.  Many of these billionaires use their money for radical leftist causes in similar ways, and they have been the greatest threat to us all.  China and Ukraine are just distractions.  The real danger has come from these people.

But I don’t think it will be as easy for Alex as it was for his dad.  George was able to hide in the background more than his son will be.  More people are onto this whoring game than they used to be, and I think Alex Soros is going to get criticism where his father got awards.  People don’t like a society of cheats and scandals, and now that it’s been quite visible who in our society goes to the whorehouses and cheats on their constituents for easy pleasure, voters have more value in their say than they used to.  These are not the times of tradition that brought us to this precipice of doom.  As I heard this news, my first thought was that I felt a bit sorry for Alex, the kid.  I don’t think 25 billion dollars is much, and it could be turned around and used against the kid easily If people understand how the game works.  People are tired of whoring politicians and business leaders who are unethical and lazy.  And they are ready to take power back and give it to those who aren’t tempted by the whorehouses of life.  As we now know that there are lots of whores in the world, not just 22-year-old girls who are too lazy to do anything productive in their life but use their looks for some easy money while they can still get it.  Plenty of middle-aged men laugh at all the jokes from someone they consider richer than they are, hoping that some benefit might come their way from the relationship, which is cheap in its own way.  Not much different than the whore selling sex.  And in a world where people pass judgment correctly on such people, it will be much harder for Alex Soros to operate than it was for his father, which will be fun to watch. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

A Guide Across the Change State Economy: Through the traditions of the gunfighter, America can be saved from global communism

It’s not that I’m trying to sell you another book. But I didn’t write The Gunfighter’s Guide to Business to sell the book as an author. I saw what was happening in the world ahead of some of the terrifying stuff we are seeing now while Trump was still in office. We were seeing market trends that would reflect the world as a whole, and I wanted to provide people with a book on strategy that would help people deal with those changing circumstances. And now, a few years into it, I’m getting a lot of positive feedback on it, and I’m reminding people of it because there are many scared people out there. I’m not afraid, not at all. I worked out a lot of the strategies outlined in the book while competing in Cowboy Fast Draw competitions, and I was just at one in what they call the Shootout in the Black Swamp. It features a lot of chiseled veterans from the fast draw world who have been around the block a time or two, and there were some conversations they had with me that were different this year as opposed to years past, in what they see happening with the Biden administration, global politics in general, and the presence of an absolute evil in the world that has shown an unholy alliance between the world of finance, corporations, and the kind of evil worship that destroyed the civilizations of ancient Egypt, Sumer, and the entire Middle East. It’s with us now; people are scared and want to know what to do. And it is for them that I wrote The Gunfighter’s Guide to Business, which offers a way to live a healthy and productive life in the face of grave danger presented by the essential failures of the Administrative State driven by the needs of the liberal world order under the maniacal direction of the Deep State which resides behind everything and has its roots into evil occults. 

Shootout in the Blackswamp June 2023

It’s not that going to college is a bad thing; most people I know and communicate with daily are people with at least one advanced degree, and in many cases, several. But it’s becoming increasingly evident, which I pointed out in The Gunfighter’s Guide to Business, that much of our education systems were built not to instruct people but to make them submissive to the ultimate goals of the Deep State. They were designed that way from the beginning, especially the notion that the college system of buying your way into various financial levels of society through the degree program would never be successful. People have been wondering about it for years, but now they are finally starting to admit to themselves what the college experience has really been about, and it hasn’t made our society a better one. As featured in Charlie Kirk’s book, The College Scam, which is fantastic and honest, it’s not just American society that is starting to view college as just an early attempt to subjugate all people to an aristocracy of thought that was a creation of the Liberal World Order. That kind of society was not a meritocracy driven by Adam Smith’s capitalism but a tyranny by a global crime syndicate residing behind the hidden menace of communism, as China had been built around. And the only way to face down that kind of evil was in the classic way of the gunfighter, out in the street against a black-hatted villain to bring justice to a town overrun by crime.

I’m not part of the professional network of LinkedIn. Before I wrote my book, I was, but as it was being released, I did an excellent interview with a guy influential in the media culture of Los Angeles who ran a PAC in Washington D.C. that was professing that America decouple from China. It was a very compelling interview, and the moment it went up, LinkedIn locked up my account and essentially sent me a note that I still have, which says I must submit to the LinkedIn China policies before I can have my account back. I don’t need their account or their network. As we are learning, as is the case with a lot of social media, LinkedIn is already a Chinese asset, which is the case with most of our media and political figures. China pours a lot of money into these various organizations. Many corrupt people are willing to build their entire lives around easy money, and you quickly end up with a very corrupt corporate structure. We are seeing that Chinese style of communism shows itself in corporate brands like Bud Light, Disney, and even Chick-fil-A. It started with the idea that you couldn’t have a good job without an advanced college degree from a liberal thought processing factory. If you don’t respect “trans” rights, you will be removed from all respectable society. But that only works if everyone submits to that communist authority, and many people don’t want to, which has led us to this current impasse. In that LinkedIn interview, I laid out the case that if business owners wanted to save themselves from this communist tyranny, if corporations  wanted to free themselves from the perils of globalism, then I had the strategy that could do it. My book worked on many levels for the personal benefit of the reader or the resurrection of entire nations. The concepts were the same no matter on what scale they were applied. And that if people followed them, China could easily be defeated. 

I advise a sizeable number of people directly on the methods discussed in The Gunfighter’s Guide to Business, which were formed under tremendous pressure. I provide the video here of a sample gunfight in the sport of Fast Draw from that Shootout in the Black Swamp: speed, efficiency, management under the pressure of danger, and duress. As I say to everyone, be the one in the room with the biggest metaphorical gun, and know how to use it. And most of the time, victory follows. Even when it comes to one nation against another, it’s always the same kind of thing in a competitive world that is best represented in the classic gunfights that resulted in American culture. The assumption by the Liberal World Order was that the world would follow them to the ends of the earth and eventually submit to communist rule controlled by global forces. And that if only that Liberal World Order and its minions in the Administrative State, who take their orders from the occults of the Deep State, could control all of global finance, all the world’s big corporations, and rule over people through an education system that dumbed people down instead of teaching them to think, that they’d get away with it. But people are waking up to it, and I’m happy to see it. I wrote The Gunfighter’s Guide to Business not just for the success of individual lives but for the eventual destruction of the Liberal World Order, to teach people how to beat it. And now that people see what’s been going on, they want answers, so I have put them in that book to make it easy for people. I’m very happy to see it is starting to do its work right on schedule.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

I Never “Hang Loose”: Always wear a suit and tie to show respect for work

It was St Patrick’s Day in West Chester, and I had people from the other side of the world with me at a table for eight on the busiest night of the year for a very popular Irish Pub. March Madness was on TV, the music was loud, and there was green beer, as much as anybody could ever want of it. The people I was with had come from a long way to see me, so I wanted to show them the festivities of how Americans celebrate such a unique day, and they were having a lot of fun witnessing the cultural phenomena. But we were all dressed in expensive suits and still had on our ties, which for me is usual. We felt lucky to have a table with such a large crowd when the rest of the place was standing-room only. There were a lot of people singing and dancing everywhere, so having a nice seat in the back of the room to see it all was quite a nice experience for my guests. It was a great evening, but our table attracted a lot of attention because, as I’ve explained before, I don’t dance, and I certainly don’t loosen up, and I was still dressed and would continue to be dressed as if I were going to a formal occasion. That prompted a really large lady in her middle years dressed all in green with Irish-inspired pom poms to slide her chair over and lobby us to take off some of our clothes and loosen our ties. Obligingly, some of the members of our table did so immediately, and the gazes all turned toward me. That’s when I explained to the lady that this was as loose as I would ever get. I put my fingers between the collar of my shirt, fully buttoned, and my neck and explained that if I could do that, that was loose enough.

Well, this lady had invested her entire reputation in this action, and all the people at her table, who looked like another train derailment in Ohio by the way they were dressed and behaved, chided her quickly that her magical womanly charms didn’t seem to be working. My action was not anywhere in the script of social behavior for pub behavior, so there was an awkward moment. So she rewarded the people at my table who had taken off their ties and loosened their shirts with ostentatious flirtation as if sexual opportunity might have been even a remote possibility. But I refused to budge and proceeded to make fun of her loose clothing and her entire table. I have a rule in life: I just don’t do the kinds of things she asked under any social pressure. I usually would never be in such a place where drinking was the key activity and singing to the music of classic rock songs played so loudly that it could burst your eardrums. But we were far enough away to at least have a conversation, even if we had to be so close to each other to speak that intimacy was the very next option. And my refusal was a grave disappointment to this woman who obviously thought she had the charms of a young woman that could easily get young men to do anything she asked for, promising further sexual contact. Once the others at our table realized I wasn’t going to budge, which was no surprise to them, they stopped feeding her encouragement and kept their dress respectful, and that’s how it remained for the rest of the night. The woman went back to her own table, upset and pouting. After another twenty minutes of uncomfortable glances, they all got up and left, and that table was quickly replaced by people standing and waiting for a chance to sit down. 

That wasn’t the only time when people took notice of our table and tried to figure us out. Several of the people with me were taken aside by members of the room and asked what we were all about. People thought we were members of the mob sitting like we were without any dancing and wearing business suits past 8 PM at night. People were very suspicious of us the entire time we were there, and when we finally did get up to leave, there was an odd joy that the people in the room expressed. It was a fun evening and a chance for me to see how other people live in the world. I enjoyed the atmosphere and the basketball. I know my guests had a great time. So it was everything we wanted it to be, but I couldn’t help but notice the negatives, and that traces back to a real problem in our culture, this stupid notion that people can work from home and still be productive and that we can have “casual Fridays” as a rebellion against professional attire, and still maintain the greatest economy in the world. People who think such things are smoking crack. For me, wearing a tie and business attire is the same as wearing weapons of war on a battlefield. It’s a necessity for productive commerce. Nobody wants to deal with some slack-jawed loser with some loose Hawaiian shirt while exchanging business for millions of dollars. This whole notion that such a thing was possible was given to American culture by the lazy Europeans and insurgents of communism around the world looking for sameness among their individuals. Not individual expressions of professionalism, which has always been the standard in America. 

Being loose is not a value system I have any value for. I think Americans should never have accepted the dumb, liberal idea of “hanging loose,” as they say in Hawaii, and bring back from their vacations to Florida, Hawaii, and other places in Europe these dumb ideas about relaxing so much. It should be clear to people by now that all the propaganda we have received about working too hard, avoiding heart attacks and stress, and going to work more casually were all prequels to the kind of work-from-home policies that would come from the Great Reset, a communist takeover of all our industry and to weaken the workforce from warriors of capitalism to mask-wearing submissives who follow instructions from centralized authority and to then become the new standard bearers of a collectivist approach to a new partnership between business and government that provided much less to the consumer than the massive options we had under more freedom and capitalism in general. I dress well because I respect work and enjoy work and pressure. Meanwhile, the government takeover of all things productive was to speak against work, to expand government so that everyone would eventually be a government worker in some form or another. You could see in the court filing that the Biden administration just lost regarding the Covid vaccines the original strategy. The government showed its hand in that one trying to portray Biden as a CEO of the entire Federal workforce, including any contractors, and that a single-point policy infusion would be possible. Of course, the government lost that case because it was unconstitutional, just as all the Covid attempts at a Great Reset were. But these maniacal characters have gotten away with thinking such things because of the kind of barflies that were at that Irish Pub on St. Patrick’s Day.

Loose clothing types who think hanging loose is a value system and that all those uptight, suit-wearing people out there are just working themselves into an early grave with heart attacks and bad health. All of that is untrue. Those beliefs are just early versions of the Covid scare, where health officials could bring communism to our culture through fear of overwork and psychological safety. Drink more. Have more sex with strangers. And waste your time singing to depressing classic rock songs while your country burns to the ground. No, I’ll continue to wear my tie and business jacket even past midnight in such social conditions. And I am very proud to do so. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

The Art of the Comeback: Trump has been there before, and he can do it again

This is for the many Trump campaign people who read here; I have noticed something useful that should be utilized. It’s not just a campaign of unfairness what the FBI and Biden Democrats are doing by abusing their relationship with the Department of Justice to prosecute President Trump and keep him off the ballot in 2024. We all understand that, and yes, it’s grossly unfair. But their continued use of that pressure is more than just an abuse of authority; it’s a strategy. The raid on the President’s home was a stamp on him that there was an authority bigger than him. By calling into question Trump’s right to evoke executive privilege, the enemies on the other side want to deny that Trump was ever President and could never evoke such a thing. That is the game we are playing here. It’s more like football than anything, where the Biden cheaters’ defensive line intends to create so much pressure that our quarterback, Trump, can’t make his reads and complete his throws. Even though it’s evident that Trump earned more than 75 million votes in the last election and likely will again, the strategy going into a 2024 election cycle can’t be what it is today, where the message is victimhood.   Even though it has been unfair, Trump must stop saying it and appeal to people’s sympathy. He needs to show that he is bigger than the system, which is how he became elected in 2016. The system miscalculated him and figured he would never beat Hillary Clinton anyway, so they didn’t attack him enough. They won’t make that mistake in 2024.

Likely, the Democrats will put up Gavin Newsom to replace Joe Biden. Once Biden gets through the midterms, they will retire him off into the sunset, and he’ll play along, stating his age. That will all be to make way for Newsom, who is much younger and will pressure Republicans to give more support to DeSantis and lower the age of the candidates into something more favorable to Democrats. And they’ll hope to split Republican support between Trump and DeSantis and cause a rift between MAGA supporters since most of the Republican Party has already turned against Never Trumper types and RINOs. The constant pressure of investigation and court action are all designed to keep Trump off his game and reacting, rather than setting the stage for what the next election will be about. That is where Trump would benefit significantly from changing his strategy to more offense than trying to appeal to people’s sense of unfairness. Everyone knows the system is rigged. Everyone sees how corrupt everything is. What they want to know is what Trump would do about it. The first time around, in 2015, it was The Art of the Deal presidency. People wanted a real deal maker, and Trump had his books and television shows that showed he was a master at it. They voted for him to do what he would eventually do, run circles around the politicians of the rest of the world and make fools of them, and put America back into the winning column. And it worked, it worked too well, in fact, and the globalist types hit the panic button and pulled every string at their disposal to get rid of Trump so that the threats to their Liberal World Order would stop, which is where we are today. 

But Trump has another best seller, it’s hard to get these days, but it’s still out there, The Art of the Comeback, which I think is much more appropriate for this next campaign run. 2024 is much different than things were in 2016. Before Trump’s first presidency, we only suspected certain things, and so did he. After we have confirmation on many of those things, a different approach will be needed, and the ground rules for the next election must be set by him, just as he did in 2016. He made that election about deal-making and took it out of the realm of the professional advisors who wanted it to all be about taxes, abortion, women’s rights, and climate change. Democrats in 2024 will try to sell California socialism to the rest of the nation, which will be the platform. Usually, Republicans get caught reacting to that platform instead of setting it themselves, with inflation out of control. With respect around the world, that is so terribly bad. With the crush of the electric car market that is grossly underpowered and saturating American car makers by force of government intrusion, people won’t just want to Make America Great Again. Still, they will want to do so with a big fat exclamation point.   They will want a president that has shown them the roadmap to victory before and can handle the extreme odds stacked against us with poise and grace. Obviously, the enemies of America worldwide have set things in motion that many people don’t think could be recovered. They think it’s too late for America and that nothing we do can stop the country’s destruction at this point. And that is the primary issue going into 2024. It’s one thing to win seats and gain majorities in 2022. But how do you keep people focused on task for another two years once we’ve stopped the bleeding?

I’ve always liked Trump because of his books on business. And I thought The Art of the Comeback was one of Trump’s better books because it tells the story of how a big-time investment player lost everything, to become billions of dollars poorer than a homeless person, and picked himself up to become once again and permanently, one of the world’s wealthiest people. And in the aftermath of all that success, and running the hit show on NBC, The Apprentice, Trump married Melania and then set the stage for a run for President, which he won, of course. That is a story that everyone can appreciate, and it’s the story that Americans want to hear about in 2024. They don’t want to hear about the FBI and the election fraud, although that is the biggest story in the human race. If election fraud continues, then Republicans will never win, so we have to deal with it with tighter controls. But people don’t want to hear about how Trump is a victim. They want to see that he’s bigger than the system and that he is untouchable by the enemies of America. They want to see The Art of the Comeback. They want confidence, bravado, and an America First platform. Voters want to know that Trump made a comeback for himself; now they want to see it done for them, to save their country from the obviously bad people around the world who hate America and us and are salivating our destruction. When I went to campaign events for Trump in 2015 and 2016, I saw many people carrying around copies of The Art of the Deal, hoping they could get Trump to sign it for them. They would hold it up at rallies, and Trump would positively point them out to the audience. In a lot of ways, that was the campaign slogan of 2016. But few people know about his Art of the Comeback, and it’s time to educate them on its success. It’s the perfect way to start this new campaign and the ideal way to take the momentum away from the government antagonizers who are terrified that Trump will win in 2024. And the way to keep everyone focused on the right things would be to make The Art of the Comeback the foundation for the 2024 run. It’s part of Trump’s brand, and it certainly would set in motion great things to come, politically and socially. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

What Makes George Lang So Good: Leadership and one of the reasons Butler County is Debt Free

George Lang, whenever he gives a public speech, especially in Butler County, Ohio, where he is the Senator of the 4th District, will quickly remind everyone that Butler County is the only county in Ohio operating debt-free. It is one of the best-run counties in the entire nation, fiscally speaking, and that is to the credit of Nancy Nix and many others who work as the treasurer and support staff. It’s also a credit to the Republican Party of Butler County, and you will always find George Lang somewhere near someone who has been successful behind many of the success stories. George Lang is the kind of person who builds people up wherever he goes, and his best work is often in the background. He’s not very ostentatious about letting everyone know about the good work he does, but given the trend of pointing out every flaw people in politics have that there are, I thought it was an excellent idea to let people know of one of the best examples of what a good politician is that I know, and point out some of the traits that make him that way. While it’s true, I consider George a friend, I’ve known him since the early Tea Party days, and I like his family quite a lot. But I’ll also say that we don’t always agree on everything or support the same kind of people in every situation. Yet, as I always say, there is only one correct answer, and I can say that in the context of our relationship, George is a tireless advocate for whatever that right answer is, and he pursues it aggressively. And if new information comes up along the way that might change his view on the right answer, he doesn’t let anything get in the way of modifying his thought process to accommodate it. And that might be his best trait and why he is so successful, not just in the things he does, but in how he builds people up around him toward the ultimate correct answer. 

I was at a few events recently and heard the same kind of stories, that George Lang is an establishment Republican and that he is part of the problem, not a solution. In the context of those sentiments, I can say that they are common among anybody who has had success and are not rooted in reality. One of the reasons I’ve been able to be friends with George Lang for so long is because he is a high-quality person who can handle the heat in the kitchen well. So, if he were anything less than great, I wouldn’t have maintained a friendship with him all this time. Usually, when we talk, it’s not about politics ironically, but the big things, like ancient civilizations and what lessons we could learn from them that could improve the legislative agenda of America as a republic. We never get hung up on the small stuff, the whims of political tides that come and go like an ocean current.   From my perspective in knowing how George is every day, I know the things some people say about him are because he’s been successful. All successful people get hen-pecked behind their backs. The critics are primarily built on jealousy or to hide their own ineffectiveness in the world and would rather blame a corrupt system that never listens to their own failures. George is the kind of person who can sit down with anyone under any type of contentious condition and work with them. And he stays honest during it all and can go home to his family with a clean mind because everything he does is done with good sentiment on his part. I’ve watched many people attempt this in life, and they usually get beaten down into an unrecognizable person within a few years. But George has managed to keep himself great for many years, working as a trustee, then a State Representative, until this most recent position as a State Senator.   George could do anything politically that he wanted, which would always draw criticism from the fans in the stands. Yet when it comes to wins, George is always nearby those victories even if he isn’t the one who takes the heroic shot in the end but was the person who set all the success up behind the scenes. 

This came to my mind because I have been getting asked many questions about what might happen in the fourth quarter, during the next election in America, if the Democrats try to use another version of Covid to implement shutdowns and change voting rules as they did in 2020. In Ohio, DeWine was terrible with Covid, and it cost the state a lot. Well, George all along worked behind the scenes to ensure that what happened in 2020 would never happen again in Ohio. George has a business-first political platform that understands that if there is no business in Ohio, then there aren’t jobs and things to do with a good economy. So George puts his political efforts into ensuring that the economy of Ohio is outstanding so that all other good things will follow. And over the last several years, George has passed legislation that greatly limited what a governor can do under emergency conditions. For instance, if there were another pandemic, a governor would be unable to shut down small businesses while keeping the large ones open. Everyone would have to follow the same safety protocols, but the government would not pick winners and losers as they did during Covid 2020. Also, the Senate led an effort with George among the leaders to drive the issue that would keep any governor from overreacting and taking authority control over the entire state. So those days are gone forever, and George Lang is the one to thank for it. 

A lot of the best legislation that gets done in Columbus isn’t very sexy. It doesn’t make great splashes on the nightly news. Few likely know about S.B. 246, which allows for small businesses to utilize similar tax advantages that large companies have access to, which might not sound like a big thing, but if you are a business of any size, tax burdens are one of the most significant concerns that there is. With George’s bill, it will attract investment to Ohio which is desperately needed. Ohio has been suffering from a depopulation crisis for a long time. It’s been so bad that it only has 15 congressional representatives due to that condition. As jobs have fled the state due to previous bad government policy, there wasn’t anywhere for the kids of previous generations to work, so they left for places that looked more attractive.   George is working to rebuild that business base of Ohio and is looking to turn that all around, and so far, he’s been very successful. Like the example George gives about the great Butler County treasurer Nancy Nix and how it is operating as the only county that is debt free, it takes a lot of leadership behind the scenes to manage everything correctly, and it also takes a willingness not always to be the point person where a single point failure can significantly limit what good leadership can do. But to build up others in ways that the public never sees. And if someone didn’t point out that good work every now and then, nobody would ever know. And that is why I value George Lang so much and think despite the negative news stories that we hear every day on the news, there are some great politicians out there doing outstanding work. And George Lang is one of them for sure. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

How Crimes Are Committed in the Modern Age by Governments: The Boggle Threshold and the advantage it gives the criminal class

Everyone is wondering how so many crimes committed by government, such as Covid and the vaccine mandates, the theft of wealth through inflation, and the sell-out of America through privileged political hacks like Hunter Biden, can go unpunished. They see the crimes committed but nothing being done about it. Well, the political left has already provided the answer; the classic Cloward–Piven strategy is meant to overwhelm systems, then collapse them into a change state favorable to the attacker. Then there is John Kotter from the Harvard Business School, who will tell leaders to create a crisis, even if there isn’t one, so you can unify efforts to your direction. It’s a standard trick, and by now, especially among the college-educated, they have seen it done to them over and over through many years, and now as adults of their own, they unconsciously do the same thing to people they are supposed to lead. It’s the classic lie a parent tells a child, don’t go outside during a storm because you’ll be struck by lightning, with the intent to keep children safe in the house and under control by fear of what might happen to them. Many grow up and become terrified of several irrational fears because of such methods employed on them over a long period. And believe it, the governments of the world, the global criminals know this, and many of the crimes we are seeing now are happening because of their understanding of this modern problem of interconnectivity across political influence. They continuously seek to exploit the conditions to their advantage. 

Yet, the strategies mentioned, whether it’s Cloward-Piven or Kotter’s Eight Stage Process of Creating Major Change, have a more technical term for the conditions those strategies expose, and that’s the Boggle Threshold. When we talk about something “boggleing the mind,” we are talking about people reaching their Boggle Threshold, which is the saturation point where a mind rejects new information upon receiving it. The information might be perfectly valid, but the mind witnessing the information might be too consumed with other information to accommodate it into a change state reality. The Boggle Threshold is typically associated with paranormal phenomena, so it doesn’t generally get used to express political matters and everyday concerns. When the question comes up about ghosts, UFOs, or Big Foot, ordinary people are worried about gas prices, love lives, and whether their neighbor cut the lawn and don’t have room in their minds for contemplation about information outside their everyday experience. The criminal class, which was first most successfully used under the mob in Chicago and later captured by the favorite book of the left, Rules for Radicals, knew this about people and often hid their crimes behind it. They might murder people in the streets of Chicago. Yet, with all the other crimes going on and the rebellious nature of Prohibition in general, Al Capone knew he could exploit the Boggle Threshold in people to hide the mob’s many crimes behind his magnetic personality. People could relate to his charisma. But they couldn’t see the monster behind his façade because their Boggle Threshold just couldn’t contemplate such things. That’s why he was never convicted of the actual crimes he committed but was only found guilty of tax evasion because it was there that a conceptual idea of a crime could be conceived within the rules of tax policy—rules that everyone can generally understand within their Boggle Threshold. 

An example of the Boggle Threshold would be if you were walking along and found a dead body, then next to that body, there was a bloody knife; any rational person would conclude that that murder weapon had killed the deceased person. But, if the person who discovered the body was encumbered past their saturation point within their Boggle Threshold, then they might not see the crime scene so clearly. Perhaps they were in a fight with their spouse over who was going to drive which car to work that day, or maybe they were trying to find the money for the mortgage. Perhaps they were worried about something with their kids or some other series of details on their minds before discovering the dead body. How many people who witness a crash on the side of the road would stop to help, and how many would just drive on because they had a million other things to do and couldn’t afford the chaos of something out of their routine? When people are at their Boggle Threshold, they don’t have room for new information, such as election fraud, the origins of Covid, or that the President’s son is on hours and hours of video recordings of himself naked smoking crack out of a pipe. All those things are happening outside of people’s Boggle Threshold. People might observe those conditions but are paralyzed to pass judgment because they are past their saturation point for new information to influence their behavior. 

Just like Al Capone, but on a vast scale these days, and across the entire world, crimes are committed knowing that in democracies, most people won’t have the intellectual capacity to maintain a Boggle Threshold that can actually see the crimes being committed. This Boggle Threshold is hard-wired into our media culture and our public education, where one sets where that threshold is for everyday people. The other works to saturate people’s minds with so much useless information that they never have room for new information that may be much more important, such as the Wisconsin Supreme Court making a decision that none of Joe Biden’s votes counted from drop boxes were legal, and must be subtracted from the overall number, which would mean that President Trump actually won the state. People are worried about a recession, gas prices, and increases at the grocery store. My family ordered a pizza the other day, and the driver reported to us that the delivery charge was $4 now instead of just $2 because of gas prices. When you can’t even order a pizza these days without it breaking the bank, nobody has room to contemplate global election fraud that has put in place radical communists who want to take over the world. It might be accurate, but it’s beyond the Boggle Threshold of most, so the crimes go unnoticed and unpunished. A Boggle Threshold can be increased through intellect, but if people don’t know they should be expanding their personal limits, they aren’t going to make the conscious effort to do so. And knowing that, the criminals of our society are perpetuating their crimes with the understanding that ordinary people don’t have the time or mental capacity to deal with the ramifications of their crimes committed, so long as the crimes are hidden by a barrage of nonsense that fills up people’s minds and saturates their Boggle Threshold. However, the weakness of this strategy can always be uncovered by “intent,” the intent to commit a crime, which is evident to all, even those stressed out by the events of our day. Once you simplify matters into observing intent, then the Boggle Threshold gives way a bit, and people can understand the circumstantial evidence. But taken at face value, until “intent” is obvious, the crimes continue to be committed without the fear of prosecution or a society that will take a stand against them. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

‘The Value of Corruption’ at The Patriot Awards: Knowing the bad guys in a confusing world

It was an honor to be invited to speak at the 20th Century Theater in Oakley, Ohio, which is a classic building in northern Cincinnati, on a topic, I feel very strongly about, “The Value of Corruption.” People enjoyed the speech I gave, so I present it here in a couple of versions, one in a way that I usually provide in my walk and talk sessions. The other is from the event itself. It’s a nice theater with a lot of sound bouncing around, so I am presenting it both ways for the clarity of the presentation. The Patriot Awards were meant to reward hardworking patriots and constitutional defenders from the Southern Ohio area, and it was a very nice tribute to American patriotism. The purpose of my speech was to articulate what the fight is we are really fighting in the present state. The word patriotism gets thrown around a lot, but it can be hard to really get a mind around concepts that have often been with us all our lives that point us in the other direction. For instance, until a few years ago, it was fashionable to think about someone like Bill Gates and Mark Zuckerberg positively because we admire the wealth they gained in life in a capitalist culture. But we know now that money is only a tool for them to gain power over others, so we need some new definitions of good before we can actually see and understand the kind of villainy they have perpetrated against the United States. And that all starts by understanding the wonderful measures of money. 

Money is not the root of all evil; it reveals it, which is a chapter in my book The Gunfighter’s Guide to Business. We typically measure the value of money by what it can buy, not so much by what people will do to get it. But just changing that simple measurement gives the value of money a completely different understanding, which I find useful in understanding corruption, which I find very valuable in this increasingly volatile world. Under traditional measures of money, we have loved Bill Gates and many of the billionaires like him who participated in this year’s World Economic Forum in Davos, Switzerland. And they have used that poor measurement to hide their treacherous actions against America. They have used their money as a weapon against the country that gave them the best opportunity to make it, which leaves us with all kinds of emotions directed at people like that. So a measurement that is more conducive to reality is something people want. It was appreciated at The Patriot Awards for sure because people looking for constitutional preservation are certainly trying to sort out their feelings on those types of matters. And there is nothing that brings people who are paying attention more anxiety than watching the Biden administration and the various characters at the World Economic Forum treat America like some second class nation where the spoils of war were already being divided up by the looters of the world as if nobody in North America had anything to say about it.

In my speech, I told several stories that point out the differences in how Americans think about things as opposed to the rest of the world, especially in Europe and Asia. Not that those other cultures are bad, but the way they think is not conducive to making money for the value of what making it provides to a good and moral society. Making money can produce extreme villains, like Bill Gates and George Soros, but it does more to reveal the content of the character of those making the money that otherwise would never be seen. Much of that social mask is always present at the World Economic Forum, where I call them the Desecrators of Davos because they hide their need to control others behind masks of social good. But when you have a measure of corruption, by seeing what people are willing to do to get money and what they aren’t, then you can see many truths they would otherwise like to hide behind. That comes to a sharp point in my example of the wild west saloon and the various characters who would like to appeal to the new sheriff through relationships forged exclusively to give them an advantage in making money. To learn how to clean up a town of corruption, the most crucial factor is to what extent people crave as much money as they can get through the easiest means of obtaining it. In the case of Bill Gates, it’s all about vaccines for him. Not that he wants more money to buy cars, women, and homes, but because he wants to run the world’s governments to satisfy his beliefs about climate change, which is more of a fanatical religion to him than a practical science. 

I have examples of corruption regarding Mitch McConnell, the Republican senator that many would agree is an extreme RINO, in my speech. He plays a conservative on TV, but in truth, he uses his office as leader of his party to protect his family’s shipping business with China. Mitch is pro-China, all the time, and he has shown to what extent he would attack anybody who threatens that relationship. He is hardly what we would call a real conservative, but we wouldn’t otherwise understand his behavior if it wasn’t for the Value of Corruption. We call people like Joe Biden and Hillary Clinton corrupt all the time, and they deserve to be referred to that way. But much of what they do is hidden behind a façade of kindness hidden behind the charity, which allows the value of money to hide what they truly were willing to do to obtain it. For years these political criminals have been able to hide their malice behind the good tidings of charity, much in the way that was discussed in my speech. If the new sheriff of a town announces who he is, then all the corrupt criminals would seek to cover up who they are with ass kissing and boot licking, which is very common in modern-day politics. By luring the corruption out into the open, the way the Trump administration has in recent times, it has shown many of these political characters for what they always were, which wasn’t so easy for people to see because the criminal conduct was so aggressively hidden behind the definitions we had for money, which prevented us from seeing the true nature of the participants. So I was happy to give the speech and to that specific group. As I said to them, it only takes a small minority of people with value to beat a whole society of corrupt people because of the nature of the people conducting the behavior. They need to loot off the value of people who have it in order to live so that always puts them at a disadvantage over those who have value. This makes them easy to beat once people understand the level of corruption they are dealing with regarding those people. Corrupt people are easy to beat once their leverage of cover is revealed. And that is the case with modern politics as well. The people fighting for patriotism and constitutional preservation will always have the upper hand because it’s what they have that the corrupt want most because, they don’t have that value, to begin with, and must lie, steal, and cheat to get it. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

America’s Book on Strategy: Amazon is practically giving away ‘The Gunfighter’s Guide to Business,’ and that’s fine with me

One type of book I really enjoy is strategy books by different cultures to see how they view warfare. That is particularly the case with Unrestrictive Warfare written by the original People’s Liberation Army Documents. These days, around the world, because everyone wants to understand how China fights battles, that is the book everyone is paying attention to. But what continues to happen is that the United States is underrepresented in books about strategy, which has always disappointed me. Because America has had the best economy. We have had the best culture. We have the best military. We have had the best, best, and the best at everything, and because of the woke ways of the world, especially coming out of the jealous Desecrators of Davos types, we aren’t supposed to flaunt that trait. So, there hasn’t been much representation on the stage of strategy books representing American ideas instead of other cultures worldwide. I wasn’t happy with that. Because I read many books, I found that nobody was writing the type of book that America needed these days. They will read Unrestrictive Warfare, which the Chinese wrote in the late 1990s, and find it interesting but not very substantive. But it looked purposeful that America wasn’t publishing strategy guides on beating down the kind of forces we see attempting to destroy America today. There are plenty of self-help books out there and lots of books on business that are intended to help people become better at their jobs and better in their lives. But they all have a yielding to the current order of things as their primary theme. Yet, America deserves better, so I wrote The Gunfighter’s Guide to Business for that exact reason. It’s different, it works, and I am very happy that I did write it when I did because many people, especially influencers, have used it to make their lives better. And that has been good, especially with the timing of things that have come undone in the world since I wrote the book.

Amazon is selling the book currently for $7.60, and I don’t mind telling everyone that. I’m all for it if you can get the book for a much lower price. I didn’t write the book to make a lot of money, just as I don’t write for profit on this blog site. I do these things because they are the right things to do in the world, and I want people to be successful for personal reasons. I am quite aware that Amazon is not crazy about carrying The Gunfighter’s Guide to Business. Many people have picked up the book, yet no reviews are shown. And they have continued to drive the pricing down to cover their costs but to deny my publisher a piece of the pie. The Gunfighter’s Guide to Business was originally $16.93 when it first came out in August of 2021, so the pricing strategy from a very progressive publisher is obviously intended to discourage the publication of these kinds of books. But like most things we see these days, progressive politics has sought to control us through financial motivations. That’s how they control us in our jobs, that is how they are trying to trick the world into accepting progressive politics in our investments, and it’s how they control us from yard to yard in our homes. People seldom ever do things for the right reasons because they are always concerned about taking care of their financial necessities. So in that way, many of the attackers, including Amazon, try to steer us all through finance to get us to walk through the mouse maze to get the cheese they have hidden, to control what we do and think from a fundamental position of staying alive. It’s a malicious game, but I live my life in a way that affords me to think bigger than that. So I am encouraging people to take the price reduction just to get the book. If people continue to buy the book, as many people have and enjoy it, I’m happy. 

The profit for me isn’t my take from an Amazon sale, which isn’t anything at all at the prices they are selling it. I want America to survive and for many of our companies to make it through this obvious mode of attack that is much clearer in 2022 than it was even in 2019 when businesspeople who knew I was writing The Gunfighter’s Guide to Business were apocalyptic about my motivations. The woke culture was already taking hold of most company leadership at that time, and my thoughts on how to deal with it were certainly not conducive to the Klaus Schwabs of the world and what they wanted to do. My goal was to destroy woke culture without destroying the companies they were taking over by isolating the true value of our lives and the work we do in the framework of American Exceptionalism and daring those who might argue the fact to take their shots and be shot down in a dusty street metaphorically in the process. I couldn’t at that time count on all my fingers and toes how many times some enemy in the business world had tried to cancel culture me out of existence. I have spent over 30 years in business dealing with every kind of betrayal that human beings can do to each other. Over time, it is evident that most of that was a strategy being used against the United States to destroy it from within. So when I wrote The Gunfighter’s Guide to Business, I had read all the excellent strategy guides that there were in the world. Still, I wanted to write one for Americans who were being attacked by jealous globalists trying to trojan horse our culture for the looting of their intentions in the light of day and hoping to get away with it. Many of those critics who expressed their disdain for what I was doing in 2019 understand in 2022 why I wrote the book. Hindsight has certainly provided them with more rational vision; let’s just put it that way.

Ideas are the best kinds of weapons, especially in war, and without question, America has been at war for many centuries now. It’s a war that hasn’t been well defined and was concealed with politeness. But as I saw all the time, we must always judge people based on what they do, not what they say. The Gunfighter’s Guide to Business will help any reader understand how to see behind that politeness to the true intentions of the many villains who are trying to destroy America through our businesses these days, under the progressive attacks of the Biden administration and a world running him who still want revenge for the Revolutionary War. If we’re going to save ourselves and our excellent economy, we need a strategy that sees the enemy and calls to name them when the rest of the culture tries to hide the name so that people don’t see what they are up to. It has been very rewarding to write The Gunfighter’s Guide to Business and help the people it has already helped, primarily influencers who are in positions to do great things on the battlefield of ideas. In that way, I have accomplished my goals. But there’s more to do, and for those interested, Amazon is practically giving the book away. They might think in their progressive minds, just like Twitter, that denying profit on the book is the goal and that it might discourage me from doing these kinds of activities.

But contrary to their progressive logic, I want the book to be in as many hands as possible. And if I could give them away on a street corner for free, I certainly would. More people with knowledge of fighting this modern war is far better than a big check. Saving our country and our way of life is far more critical, and for me, that has always been the case.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business