New Space Capitalism: The future everyone needs to understand

I recently finished Rainer Zitelmann’s New Space Capitalism: The Entrepreneurial Path to the Stars, and I keep coming back to it the way you return to a tool that finally fits the job.¹ The book lays out, without apology, why private entrepreneurial energy is the only force capable of turning space from a government prestige project into an actual economy. It is timely in a way that feels almost engineered. SpaceX just put Starship Flight 13 into the Indian Ocean on July 24, soft splashdown, vehicle intact, heat shield looking better than anything we have seen before.² The ship floated. They got the data they needed. Flight 14 is already being talked about as the first attempt to catch the upper stage with the tower arms the same way they have been catching the boosters. That is not incremental progress. That is the difference between a science fair and an industrial process.

I have been telling people for years that you do not get rich having a job. You get a job so you can generate capital to invest. The job is the seed. The investment is the harvest. Space capitalism is simply that principle applied at planetary scale. The people still arguing for socialism or some managed industrial policy while this is happening are arguing from a world that no longer exists. China has spent years trying to close the gap by copying hardware and flooding the sector with state capital. They just managed their first controlled recovery of an orbital-class booster on a sea platform in July.³ That is real progress for them. It is also roughly where SpaceX was a decade ago. Meanwhile Falcon 9 boosters are routinely flying into the mid-thirties on the same airframe, with landing success rates above 98 percent across hundreds of attempts.⁴ SpaceX flew 165 orbital missions in 2025 alone and accounted for roughly half of all global launches and the overwhelming majority of mass to orbit.⁵ That is not a technology lead. That is a cultural lead.

The difference is not the Raptor engine or the stainless steel or the heat tiles. Those can be photographed, reverse-engineered, and eventually duplicated. The difference is the rate at which the organization turns failure into usable information and then into the next vehicle. SpaceX treats a destroyed Starship the way a good machine shop treats a bad casting: examine it, learn the exact failure mode, change the process, and build the next one faster. Legacy aerospace still largely operates on cost-plus contracts and risk-averse engineering cultures that treat every anomaly as a reason to add margin, add process, and add schedule. The result is that the customer pays more, the schedule slips, and the learning rate collapses. SpaceX inverted the incentive. They absorb the cost of the explosion so they can keep the learning curve steep. By Flight 13 the heat shield held, the engines relit for landing, and the vehicle came down where it was supposed to. That is what iterative capitalism looks like when the capital is allowed to take real risk.

I watch the documentaries SpaceX releases about the troubleshooting and I see the same pattern every time. A giant bicycle-chain style link on the tower fails to release. Someone drives through the night, pulls a spare from Cape Canaveral, hauls it to Boca Chica, and the schedule holds. That is not a process document. That is a producer culture. You cannot copy that with spies or with five-year plans. Communist systems excel at mass production of known designs once the design is frozen. They struggle when the design is still moving and the only people who can keep it moving are the ones who will crawl through broken glass at two in the morning because they own the outcome. Measure engagement by bodies in seats and you end up with four people bumping into each other for two days to produce what one highly engaged person finishes before lunch. SpaceX figured out how to recruit and keep the engaged ones. That is the real moat.

The same cultural gap explains why the space economy is going to generate most of its new wealth inside the United States rather than in China, Russia, or the European Union. Property rights, residual claimancy, and the ability to keep the upside of risk are not optional extras. They are the operating system. Zitelmann is clear on this point: without the ability to own, buy, sell, and profit from what is built off-world, private capital will never flood into the frontier the way it flooded into every previous frontier. Government programs can demonstrate capability. Only capitalism compounds it. That is why Starship production is being scaled toward rates that sound insane until you remember that the same people already turned Falcon 9 into a high-tempo airline. Musk has talked openly about the long-term goal of building ships at aircraft volumes. The Gigabay and the other production infrastructure at Starbase are not theater. They are the physical expression of a belief that the limiting factor is no longer physics but the rate at which you can turn steel and labor into reliable vehicles.⁶

I keep hearing the money managers on Wall Street talk as if they understand this because they read the same research notes everyone else reads. Most of them are still pricing SpaceX as if it is a conventional aerospace contractor with a flashy CEO. They are looking at the wrong variable. The variable that matters is the compounding of learning rate under a producer culture. Once the catch of both stages is routine and the vehicles are turning around in days rather than months, the cost curve drops into territory that changes every other industry that depends on mass to orbit. That is when the millionaires get made, and not just among the early employees. The people who understand that the real product is not the rocket but the industrial metabolism that builds and flies the rocket will do very well. The people who keep treating it as a government-adjacent science project will wonder why the returns never arrived.

Look back at why we stalled after Apollo and the pattern is obvious. Kennedy started it. Nixon finished the landings and then watched the program lose political oxygen. Reagan talked about the Strategic Defense Initiative and commercial space but never forced the institutional change. The Bushes treated it as a budget line. Obama treated it as a photo opportunity. Only under Trump did the commercial providers get the contracting environment that let fixed-price risk-sharing replace cost-plus stagnation. The conspiracy theories about why we never went back are mostly noise. The practical explanation is simpler and more damning: once the political class decided space was a discretionary prestige item rather than an industrial frontier, the producer culture was starved and the looter culture took over the process. Every time a new administration tried to restart the engine it discovered that the institutional memory of how to move fast had been replaced by the institutional memory of how to manage risk into paralysis.

That is the same dynamic we see today when people claim China will simply copy Starship and undercut the market. They can copy the geometry. They cannot copy the willingness to destroy vehicles in public so the next one is better. They cannot copy the high-engagement talent pool that treats a scrubbed launch as a personal failure rather than a bureaucratic delay. Two decades is an optimistic timeline for them to close that gap, and even then they will be chasing a target that is still accelerating. Sabotage through capital markets and media narratives is the more realistic short-term threat, which is why the ownership structures and the narrative discipline matter. The IPO that finally brought SpaceX public is not just a liquidity event. It is the moment the capital markets have to price a culture instead of a set of contracts. Get that price right and the rest of the space economy follows. Get it wrong and the same people who missed the internet will miss the orbital economy.⁷

I want more people to be capitalists rather than spectators. The path is not mysterious. Read the book. Watch the flight tests with the eyes of someone who understands that every successful landing is a data point on a learning curve that is still steep. Understand that the producers are the ones who stay late, drive the spare part across the state, and treat the schedule as a promise rather than a suggestion. The looters will always be waiting for someone else to finish the hard part so they can claim a share of the result. Space capitalism works because it keeps the residual claim with the people who actually do the work. That is why the wealth is going to concentrate where the culture of engagement is strongest. And that is why the next decade is going to look very different from the last one.

Footnotes:

¹ Rainer Zitelmann, New Space Capitalism: The Entrepreneurial Path to the Stars, with a contribution by Newt Gingrich (New York: Skyhorse Publishing, 2026). The book argues that secure property rights and entrepreneurial residual claimancy, not government programs, are the decisive conditions for turning space into a functioning economy.

² SpaceX, “Starship’s Thirteenth Flight Test,” July 24, 2026, https://www.spacex.com/launches/starship-flight-13. The vehicle executed a landing flip, landing burn, and soft splashdown, remaining intact in the Indian Ocean and providing the first clear views of an intact heat shield after reentry.

³ Reporting from CCTV, Reuters, and BBC, July 10, 2026. The Long March 10B first stage was recovered on an offshore platform using a net system, China’s first successful controlled recovery of an orbital-class booster.

⁴ Wikipedia, “List of Falcon 9 and Falcon Heavy launches,” data current through July 30, 2026. Falcon family boosters recorded 639 successful landings in 652 attempts (98.01 percent). Individual boosters have reached 36 flights.

⁵ BryceTech 2025 Global Space Launch Report, summarized in Via Satellite, April 10, 2026. SpaceX completed 165 orbital launches in 2025, approximately 51 percent of the global total, and launched roughly 85 percent of all satellites that year. U.S. providers overall accounted for nearly 60 percent of global launches.

⁶ Elon Musk statements and SpaceX production disclosures regarding the Gigabay facility at Starbase and long-term Starship production targets measured in hundreds to thousands of vehicles per year. See also SpaceNews and Teslarati coverage of high-rate launch site and manufacturing infrastructure, 2025–2026.

⁷ SpaceX IPO filings and contemporaneous reporting from CNBC, Reuters, and Bloomberg, June 2026. The offering priced at approximately $135 per share for a valuation in the $1.75–1.8 trillion range, the largest IPO in history by capital raised.

Bibliography

BryceTech. 2025 Global Space Launch Report. April 2026.

Musk, Elon. Public statements on X regarding Starship Flight 14 tower-catch plans and production scaling, July 2026.

SpaceX. “Starship’s Thirteenth Flight Test.” Official mission summary, July 24, 2026. https://www.spacex.com/launches/starship-flight-13.

Wikipedia. “List of Falcon 9 and Falcon Heavy launches.” Continuously updated launch and recovery statistics through July 2026.

Zitelmann, Rainer. New Space Capitalism: The Entrepreneurial Path to the Stars. Contribution by Newt Gingrich. New York: Skyhorse Publishing, 2026.

Additional reading that sharpens the same themes:

Ayn Rand, Atlas Shrugged (for the producer/looter distinction that maps directly onto the engagement cultures described here);

Walter A. McDougall, …the Heavens and the Earth: A Political History of the Space Age;

John Logsdon’s multi-volume histories of the post-Apollo policy environment;

and Zitelmann’s earlier works on the power of capitalism. 

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

The American Novelist Ayn Rand: Understanding the rise of socialism in America


I have been saying this for years: ten years ago, twenty years ago, back when I was doing radio shows and walking people through Cleon Skousen’s The Naked Communist and the larger body of work that showed how the communist movement as a philosophy had already impregnated itself into American society. Most people did not want to talk about it then. They treated the subject like an embarrassment or a relic of the Cold War that had been safely buried. I wrote books of my own, put them out there, and kept advocating for capitalism because that is the actual economic engine of the United States. When we talk about America being so great, so wonderful, and we almost seem to have an insecure need to remind ourselves of it all the time, it is because we have been under sustained assault by forces that prefer a corporate form of socialism, and that assault has been aggressive for a very long time. It is a real problem, and the evidence is now sitting in plain sight.

What surprises me is how many people in the Fox News orbit, and in broader conservative media, act as if the sudden visibility of socialism and communism is some brand-new development. The same people who shrugged when I raised the issue years ago now look startled. Bernie Sanders was never an outlier; he was a representative of a current that had been moving on the left for decades. When Democrats start losing ground, you see figures like that gain oxygen, and you see cities and states that have voted blue for generations produce the logical results. New England has been practicing a softer version of this for a long time. New York is not an aberration. The kids running around calling themselves socialists did not invent the ideology in a vacuum. They were taught it. Public schools have been delivering pieces of that curriculum for years, and the culture has rewarded the language of grievance and redistribution. I warned about it. A lot of us did. Now the bill is coming due, and the people who once treated the warning as overheated are suddenly discovering that the problem did not simply disappear.

I like a lot of people in the broader movement. I like Steve Bannon a great deal. The way he has been treated, the jail time, the selective enforcement, the institutional effort to sideline him, has been corrupt and ugly. He has done important work with War Room and with the larger project of forcing attention onto the administrative state and the global arrangements that treat national sovereignty as an inconvenience. He made films, including serving as an executive producer on Julie Taymor’s Titus with Anthony Hopkins, a brutal and faithful take on Shakespeare’s bloodiest play, which is my favorite. That alone tells you something about the range of the man. He has operated inside the Hollywood sandbox for stretches of his career, raised money, dealt with the people who control distribution and narrative, and still tried to produce work that cut against the grain. The question I keep asking is whether you can play in that sandbox for years and come out entirely your own person. I have my doubts. The incentives are powerful. High-level politics and high-level media are environments where you sit around tables with people who do not share the same level of conviction about the productive core of the American experiment. You learn to speak in codes, to manage coalitions, to keep certain doors open. That is the nature of the work. It does not make the man worthless. It does mean the purity of the original impulse gets tested every single day.

What I cannot square is the apparent distaste for Ayn Rand. I have heard him talk about her work in ways that treat it as naïve, or as a kind of Wall Street cartoon of capitalism that turns people into commodities. He has distinguished that vision and what he calls the enlightened capitalism of the Judeo-Christian West. Fair enough as a philosophical difference. Rand was an atheist. She had a complicated personal life. She was more of a pure libertarian than a conservative in the traditional sense, and I am not a big libertarian myself. Yet the core of what she put on the page remains one of the clearest fictional diagnoses of the looter mentality that I have ever read, and it is bizarre to me that someone who understands the value of money, who has operated in finance, who drives people toward serious books, and who has spent years criticizing the Federal Reserve and the soft corruption of the system would keep her at arm’s length. Atlas Shrugged ranked as the second most frequently cited book after the Bible in a Library of Congress and Book-of-the-Month Club survey of works that shaped American lives. That is not a small data point. The novel is a sustained argument about what happens when the people who actually create value decide they will no longer carry the people who only know how to take it.

Rand fled the Soviet Union. The Bolsheviks confiscated her father’s pharmacy. She watched a functioning commercial order get smashed in the name of the collective, and she never got over it. That hatred of the communist method runs through everything she wrote. The Fountainhead came first, in 1943, and it is my favorite of her novels. Howard Roark is the architect who will not let his designs be diluted by committees and second-rate talents who want to ride his talent without earning it. There is a scene where he is invited to join an advisory board for a kind of world’s fair project, and he refuses. He will not lend his name and his mind so that lesser people can loot the prestige. Some readers find that extreme. In ordinary politics it is often impractical. George Lang and I have talked about this more than once. In a majority party you have to work with people whose instincts are not identical to yours if you want votes to move in a productive direction. Absolute purity can become a form of vanity. At the same time, Rand is right that there is a difference between tactical compromise with imperfect allies and the slow acceptance of actively evil principles. You cannot split the difference with people whose operating premise is that your productivity exists to be harvested. Roark’s refusal is a dramatic statement of that boundary. I see versions of it in the best of Trump’s refusal to play the expected game. I see versions of it in anyone who has built something real and then watched the administrative class try to regulate, tax, or shame it into submission.

Atlas Shrugged is the larger canvas. John Galt and the producers withdraw. They stop supplying the energy, the invention, the organizational talent that keeps the lights on. The looters are left with the machinery and no one who knows how to run it. The book is long, sometimes didactic, and unapologetic about the creator’s moral superiority over the expropriator. It is not a happy story. It is a warning written by someone who had witnessed the real thing in Russia and recognized the same intellectual currents moving through American universities and policy circles in the middle of the twentieth century. When the Tea Party erupted in 2009 and 2010, the novel found a new audience. “Who is John Galt?” showed up on signs. Sales spiked. People who had never read a word of Objectivist philosophy suddenly recognized the emotional truth of the strike. Hollywood had no interest in touching the material with any seriousness. The independent film trilogy that eventually appeared was made outside the studio system, with rotating casts, limited budgets, and the predictable critical hostility. Unions and the usual cultural gatekeepers treated the project as radioactive. Clint Eastwood and others circled The Fountainhead for years without ever getting a serious production off the ground. The resistance was not mysterious. The books argue that the people who make things have a moral right to the value they create, and that the people who only know how to consume or commandeer that value are not victims but predators. That message does not sit well with an industry and an academic class that has spent decades teaching the opposite.

I do not swallow every piece of Rand’s personal philosophy. She was extreme. The childhood wound of watching her father’s standing and property taken never fully healed, and it shows in the absolute tone of the later work. I am a Christian. I believe in family obligations that go beyond the pure calculation of self-interest. I do not think every social coordination is looting. But the central distinction she draws between producers and looters is still the cleanest language I have found for what is happening in large parts of American institutional life. Pirates board a ship, kill or maroon the people who built and sailed it, and then congratulate themselves on the redistribution of the cargo. Corporate raiders in the political sense do a slower version of the same thing. They capture the regulatory apparatus, the tax code, the university, the HR department, the foundation, and they extract. They call it equity, sustainability, or the common good. The result is the same: the people who know how to build eventually decide the game is no longer worth playing on those terms.

That is why the party culture matters more than most people want to admit. I watched the new Spider-Man film, No Way Home, and there is a scene where Peter Parker walks into an apartment full of people in their twenties. Beers are being handed around without ceremony. There is no real threshold, no sense that anyone is required to bring anything other than their presence and willingness to dissolve into the group. It is presented as normal, even warm. I have never liked that atmosphere. I married young and stepped out of it early. I do not romanticize the college or post-college party as some necessary rite of passage. Rand saw the same pattern in the Soviet and post-Soviet cultural residue and in the Western imitation of it: the deliberate lowering of standards, the free-love rhetoric that treats self-possession as bourgeois repression, the pressure to surrender individual judgment to the warmth of the crowd. The 1960s did not invent the impulse, but they industrialized it in the West. Once you train a generation to find identity in collective release rather than in the disciplined creation of value, you have prepared the ground for the political language of socialism. The kid who learns that adulthood begins by getting drunk and losing himself in a game or at a party is not being prepared to be a producer. He is being prepared for management.

I am not Howard Roark. I am not prepared to dynamite the building rather than see it compromised. Politics requires more patience and more willingness to persuade than pure fiction allows. But I have learned to recognize the looter pattern early, and when I see it taking over an enterprise I tend to check out. Not with terrorism, not by vanishing into a Colorado valley, but by refusing to keep pouring effort into a structure that has already decided my contribution is collective property. My own book Tail of the Dragon was, among other things, an effort to work through the same themes of self-initiation and refusal to be pulled under by people who only know how to take. Readers who have lived the problem recognized it.

If I were twenty-five again, or just out of college, or interning for some member of Congress on the Hill with more time than obligations, I know exactly how I would spend it. I would get a Library of Congress reader card, which is free and available across the hall from the main reading room, and I would go into that magnificent space every day, with its gold ceiling and its quiet gravity. I would take Atlas Shrugged or, better, start with The Fountainhead, and I would read for an hour or two. The tunnels that run under the street connect the Capitol complex, the Court, and the Library, so the people who work there never have to step outside into the city’s ordinary weather. It is a physical expression of the idea that the serious business of the republic is intellectual before it is anything else. Steve Bannon lives essentially next door to that world. The proximity is not accidental. The same few blocks contain the Supreme Court, the Library, and the offices where the daily compromises of legislation are hammered out. It is the most concentrated expression of American institutional ambition I know. I would use it. I would also walk over to the Supreme Court cafeteria when I needed a break. The building itself is a statement that law is supposed to be something higher than the temporary majority. Spending months in that environment with Rand’s novels would do more for a young person’s understanding of the current crisis than any number of seminars on equity.

I did my own version of that education later at night, after second-shift work, at Perkins, Denny’s, and Waffle House between midnight and four in the morning, reading until it was time to go back on the clock—hundreds of books. The habit of sitting alone with a serious text and refusing the easy company of the moment is how you build the internal resources that later let you recognize a looter when he smiles and calls himself your partner. The same impulse took my family to Put-in-Bay just a few weeks ago. Sometimes you need an island, a stretch of water, a temporary removal from the people who treat your energy as an open account. It is not Atlantis. It is just a necessary interval of clarity.

The novels are fiction. They are also more accurate in their portrayal of the moral psychology of redistribution than most of the nonfiction assigned in schools. Socialism is not a discovery. It is the oldest temptation in political life: the belief that the people who did not build the thing have a superior claim on it because there are more of them, or because they feel more strongly, or because history is said to be moving in their direction. Rand had watched that claim enforced with guns in Russia. She wrote the American version of the warning. You do not have to accept her atheism or her more extreme personal conclusions to see that the warning still applies. The engine of the world is not the committee. It is not the hashtag. It is not the person who has learned to speak the language of the oppressed while living off the productivity of others. The engine is the individual mind that looks at raw material and sees a railroad, a new alloy, a better way to generate power, a story worth telling, and then does the long, unglamorous work of making it real.

That is what is under assault. That is why the old books keep finding new readers whenever the political temperature rises. And that is why I keep returning to them even when people I otherwise respect prefer to keep their distance. The argument is not finished. The strike is not over. The only question is how many people still remember what it means to refuse to be looted.

Notes

1.  W. Cleon Skousen, The Naked Communist (Salt Lake City: Ensign Publishing, 1958; multiple later editions). Skousen, a former FBI agent, distilled Marxist theory and operational history into a widely circulated Cold War text that sold nearly two million copies.

2.  On the 1991 Library of Congress / Book-of-the-Month Club survey ranking Atlas Shrugged second only to the Bible among books that most influenced respondents’ lives, see Los Angeles Times, “Bible Ranks 1 of Books That Changed Lives,” December 2, 1991; and subsequent discussions in libertarian and Objectivist literature.

3.  Steve Bannon’s critical distinction between Randian capitalism and “enlightened capitalism of the Judeo-Christian West” appears in reporting from his 2014 remarks and later analyses, including Ralph Benko, “Ayn Rand’s Ghost Does Not Haunt The Trump Administration,” Forbes, December 18, 2016, and Wikipedia’s summary of Bannon’s economic nationalism.

4.  Bannon’s role as executive producer on Titus (1999, dir. Julie Taymor) is documented in contemporary Variety coverage and later profiles, including The Paris Review, “Steve Bannon’s Obsession with Shakespeare’s Goriest Play,” November 29, 2016.

5.  Ayn Rand’s family background and the confiscation of her father’s business after the Bolshevik Revolution are standard biographical facts; see Anne C. Heller, Ayn Rand and the World She Made (New York: Nan A. Talese/Doubleday, 2009), and Barbara Branden, The Passion of Ayn Rand (New York: Doubleday, 1986).

6.  Sales surge and cultural visibility of Atlas Shrugged during the Tea Party period (2009–2010) are recorded in contemporary publishing data and reporting; “Who is John Galt?” signage became a common visual marker at rallies.

7.  The independent Atlas Shrugged film trilogy (2011, 2012, 2014) was produced outside the major studio system after decades of unsuccessful Hollywood development efforts. Critical and commercial reception was poor; the producers widely noted union and cultural resistance.

8.  Rand’s major fiction: Anthem (1938), The Fountainhead (1943), Atlas Shrugged (1957). Nonfiction collections include For the New Intellectual (1961) and The Virtue of Selfishness (1964).

9.  Parallel readings of Atlas Shrugged and the original Star Wars (1977) as narratives of resistance to oppressive systems are interpretive; George Lucas has not affirmed direct influence, though readers of both frequently observe the thematic overlap with individual agency versus bureaucratic or imperial control.

10.  Personal observations on party culture, the Spider-Man: No Way Home apartment scene, and the Put-in-Bay interval are drawn from direct experience and recent family travel.

Bibliography

Branden, Barbara. The Passion of Ayn Rand. New York: Doubleday, 1986.

Burns, Jennifer. Goddess of the Market: Ayn Rand and the American Right. New York: Oxford University Press, 2009.

Heller, Anne C. Ayn Rand and the World She Made. New York: Nan A. Talese/Doubleday, 2009.

Hoffman, Rich. Tail of the Dragon. [Publisher details per author’s edition].

Hoffman, Rich. The Gunfighter’s Guide to Business. [Publisher details per author’s edition].

Hoffman, Rich. The Politics of Heaven. Manuscript in final preparation, targeted 2027.

Peikoff, Leonard. Objectivism: The Philosophy of Ayn Rand. New York: Dutton, 1991.

Rand, Ayn. Anthem. London: Cassell, 1938; various later editions.

Rand, Ayn. Atlas Shrugged. New York: Random House, 1957.

Rand, Ayn. For the New Intellectual. New York: Random House, 1961.

Rand, Ayn. The Fountainhead. New York: Bobbs-Merrill, 1943.

Rand, Ayn. The Virtue of Selfishness. New York: New American Library, 1964.

Skousen, W. Cleon. The Naked Communist. Salt Lake City: Ensign Publishing, 1958; subsequent editions.

Shakespeare, William. Titus Andronicus. Multiple scholarly editions; film adaptation Titus (1999), dir: Julie Taymor, executive produced in part by Stephen K. Bannon.

Additional context on the Tea Party’s reception of Rand, Hollywood’s development history of the novels, and Bannon’s public economic commentary may be found in contemporary reporting from Forbes, The New York Times, Variety, and Objectivist periodicals such as The Objective Standard and New Ideal. For the Library of Congress survey, see the 1991 Book-of-the-Month Club / Center for the Book results as reported in the Los Angeles Times and subsequent secondary literature. Primary Marxist and progressive texts that form the intellectual background against which Rand wrote remain essential contrasting reading: Marx and Engels, The Communist Manifesto; and selected works of the American progressive and New Left traditions.

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

The Idiot Index: Why Cost Plus is ruining the world in every industry

I spent some time this morning talking to artificial intelligence the way most people still talk to other people, and it reminded me why individuals matter more than the systems we keep building around them. I have been around executive tables long enough to watch compliance cultures slowly strangle the very people who could save those cultures. I have watched human resources departments become the protective membrane that keeps radical thinkers from ever reaching the decision-making surface. And I have watched the opposite happen at places like SpaceX, where one man with skin in the game keeps asking the question nobody else wants answered.

The concept is simple and deliberately rude. Elon Musk calls it the idiot index. It is the ratio of the finished cost of a component to the cost of the raw materials that go into it. If a piece of hardware costs a thousand dollars and the aluminum or the composites inside it cost a hundred, the index is ten. At that point Musk’s judgment is blunt: if the ratio is high, you are an idiot.¹ The number is not meant to be polite. It is meant to force the conversation past the comfortable layers of process, certification, and cost-plus padding that traditional aerospace has lived on for decades. When the index is high, the design is too complex, the manufacturing path is too inefficient, or both. The only acceptable response is to simplify until the number drops.

That mindset is why SpaceX keeps iterating the Raptor engine instead of freezing a design and protecting it. Raptor 1 was heavy and complicated. Raptor 2 shed mass and gained thrust. Raptor 3 is already cleaner still.² In a cost-plus culture the first version would have been declared good enough, the print would have been locked, and any engineer who kept asking why the part still cost so much relative to its materials would have been labeled non-compliant. At SpaceX the question is expected. The people writing the checks are the same people who refuse to fall in love with yesterday’s solution.

I have worked inside heavily regulated environments where that kind of questioning is career-limiting. The system rewards the person who can document that every box was checked more than the person who can prove the box itself was unnecessary. Cost-plus contracting makes the problem worse. When your profit is a percentage of the total cost, every inefficiency becomes an asset. The higher the idiot index, the thicker the invoice. SpaceX rejected that model early and forced itself into fixed-price discipline and extreme vertical integration. They make roughly eighty-five percent of the vehicle in-house precisely so they can keep driving those ratios down.³ The result is launch costs that have collapsed by an order of magnitude compared with the legacy industry. That is not incremental improvement. That is the difference between a protected priesthood and a competitive market.

The same pattern shows up outside aerospace. When Donald Trump took over the failed Wollman Rink renovation in Central Park, the city had already spent years and many millions producing nothing but excuses. He finished the job months ahead of schedule and hundreds of thousands under budget.⁴ The difference was not magic. It was the willingness of one individual with authority and reputation on the line to ignore the process that had already failed and simply get the work done. Compliant cultures hate that kind of person. They will tolerate the process forever before they will tolerate the man who makes the process look foolish.

I demonstrated the point this morning by talking to two different AI systems the same way I would talk to a sharp engineer who has no political future to protect. I asked about the idiot index, about why cultures that punish the question eventually stagnate, and about the American peculiarity of still producing people willing to write the check and then demand the answer. The systems answered without the emotional baggage that attaches itself to human careers. They did not defend the status quo because their next performance review depends on defending it. They simply processed the logic. That is useful. It is also a warning. When the only entity still willing to call something an idiot index is a machine, the human culture has already surrendered.

The deeper problem is cultural. In environments that prize compliance above results, the radical individual becomes a threat to be managed rather than an asset to be leveraged. Human resources departments evolve into immune systems that identify and neutralize the person who keeps asking why the ratio is still high. In China the same impulse is enforced more openly: non-compliant actors are simply removed. The American version is softer but often just as effective. We do not shoot the person who questions the process. We make the process so labyrinthine that the question never reaches the room where decisions are made. Over time the only people left at the table are the ones who have learned never to raise the index.

SpaceX remains an American outlier precisely because it still tolerates, and in fact requires, the person who will sit at the big table and ask which idiot approved the current design. That tolerance is rare and getting rarer. Most corporate cultures have decided that emotional safety and procedural compliance are higher goods than rapid improvement. The result is visible everywhere cost-plus thinking still dominates: slow iteration, protected mediocrity, and prices that never come down. When people complain about the cost of eggs or the fragility of supply chains, they are usually describing the downstream effects of idiot indexes that were never challenged.

Individuals still matter. Cultures that suppress them eventually discover they have nothing left but the process. The process does not innovate. It only documents. The age of useful artificial intelligence will only accelerate the contrast. Machines that never need a paycheck and never fear a performance review will keep asking the hard questions long after the humans have decided the questions are impolite. The companies and countries that still produce people willing to act on the answers will pull further ahead. The rest will keep measuring their compliance while the index stays high.

I find that reality clarifying. It is also why I keep returning to the same point: every culture, every company, every executive suite eventually has to decide whether it wants the comfort of the process or the results that only come when someone is still willing to call the process what it is.

¹ Walter Isaacson, Elon Musk (New York: Simon & Schuster, 2023), 284–285.

² SpaceX Raptor engine development history summarized in public statements by Elon Musk and technical reporting; see also Wikipedia entry “SpaceX Raptor” and associated primary sources.

³ Multiple industry analyses place SpaceX vertical integration near 85 percent of vehicle content; see Eric Berger reporting and SpaceX investor and technical presentations.

⁴ Contemporary New York Times and Time magazine coverage of the 1986 Wollman Rink reconstruction; confirmed in later retrospectives.

Bibliography

Isaacson, Walter. Elon Musk. New York: Simon & Schuster, 2023.

Berger, Eric. Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX. New York: William Morrow, 2021.

Musk, Elon. Public statements and interviews on manufacturing, cost structure, and the “idiot index,” 2010–2025.

NASA. Commercial Crew Program contract structures and fixed-price versus cost-plus analyses.

New York Times. Coverage of Wollman Rink reconstruction, June–November 1986.

Time. “End of the Six-Year Ice Follies,” November 1986.

Various technical papers and industry analyses on SpaceX vertical integration, Raptor engine evolution, and launch cost trajectories (Citi Research, London Economics, NASA NAFCOM comparisons).

Vance, Ashlee. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future. New York: Ecco, 2015 (updated editions).

Additional primary sources: SpaceX technical updates, FAA and NASA contracting data, and contemporary reporting on aerospace cost

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

They Call Me Jonesy and the School Board Call That Keeps Coming

The text from Sheriff Richard K. Jones arrived while the phone sat face-down during a showing of Young George Washington. The calls and messages kept lighting the edge of the screen in the dark theater. One of them was Jonesy himself letting me know that the book was out and that a careful reading would be worth the time. The timing was almost perfect in its inconvenience. A planned window to get out of the normal daily life pattern had already opened. The decision had been made to break the usual Friday-night routine, drive a different route, and head for South Bass Island rather than return straight home. Packages left on a front porch while the household was away create their own problems. So the order waited until the return was certain. The Amazon driver handed the book over in the driveway as the camper was being backed into its usual spot after the short island run. Twenty-four hours of steady reading followed. 

They Call Me Jonesy: Let’s Get Real About Saving America is not a polished campaign document. It is the voice of a man who has spent decades as Butler County Sheriff, wearing the same cowboy hat that has become a kind of quiet declaration, speaking the same plain language about crime, family, political correctness, and what he calls the swamp. The second half of the book returns again and again to a single practical point: if the country is going to be fixed, the most important public office available to ordinary citizens is the local school board. The phrase and the idea appear often enough that it begins to feel directed. Jonesy has watched the same ground for a long time. He knows the people who stay outside the formal structures and still manage to move things. He also knows how many of those same people keep getting told they should step inside. 

Politics remains a bloodsport even when the combatants know and respect one another. There have been seasons when Jones and others in the county stood on opposite sides of particular fights. That never erased the underlying regard. The nature of the game requires choosing a side and playing it hard. Sometimes the people across the board are the ones who would otherwise be natural allies. That is simply how the contest works. Jones himself has never shown much appetite for trading the sheriff’s office for something higher. He has said, in public and in the book, that effectiveness often improves when a person stays outside the formal swamp rather than climbing deeper into it. The same logic applies in reverse to those who have never worn a badge or held a seat. The most useful work is frequently done by people who refuse to become creatures of the system they are trying to restrain. 

The pressure to enter the school-board arena does not come only from Jonesy’s pages. It arrives weekly, sometimes more often. The arguments are familiar: the schools shape the next generation; the curriculum, the hiring, the culture, and the tax levies are decided there; surrendering those seats to people who treat traditional American formation as the problem is a slow form of civic suicide. Ben Nguyen’s recent election to the Lakota board stands as a living example that younger, clear-eyed candidates can still win and serve. The point is not lost. School boards remain the most direct lever ordinary citizens still possess. When they are captured by people who view the institution as a platform for every progressive fashion rather than a place to transmit competence, literacy, and ordered liberty, the damage compounds for decades. 

Yet the practical question remains. A life already organized around seventy-hour professional weeks, family obligations, writing, and the constant low-grade vigilance that comes with a public profile does not easily absorb another formal role. Most elected officials keep outside employment because the official salary alone is rarely enough and because the work itself expands to fill every available hour. Adding a school-board seat would require rearranging the entire calendar around meeting nights, executive sessions, and the inevitable political theater that follows any vote that displeases the organized interests. Controversy travels with the name. There are people who read the work, request signed copies of The Gunfighter’s Guide to Business, and fly into Butler County Regional to hand over stacks for their own teams. There are also people who scheme in the opposite direction. Changing routes, avoiding predictable patterns, and occasionally leaving the mainland for an island that requires deliberate effort to reach are not theatrical gestures. They are the ordinary precautions of a man who would rather not end up in a courtroom explaining a justified use of force. The island trip provided a short psychological reset for me. The pressure did not disappear, but the constant proximity did. That matters.  When things are getting thick, its best to step away from the pressure so not to be impacted by it. 

Jonesy’s repeated insistence that the school board is the place to fight does not require every capable person to file petitions tomorrow. It does require that the capable people stop treating the board as someone else’s problem. Jonesy’s book’s larger argument is that America is not saved by distant national theater alone. It is saved, or lost, in the places where children are taught what to value, what to respect, and what to defend. The sheriff who prefers to remain a sheriff rather than become a congressman or a senator is making the same point from the other direction: stay close to the ground, stay effective, and do not surrender the institutions that still answer directly to the people who live under them.

The book is worth the careful reading it received. Jonesy has made hard decisions over a long career and has refused to sand the edges off the lessons. The message about the school board lands with particular force on those who already know the terrain and who keep being asked the same question. The answer, for now, is not a categorical refusal. It is a recognition that effectiveness has its own schedule and its own costs. The arena is real. The children in the classrooms are real. The people who would rather keep the seats filled with ideological placeholders are also real. Jonesy is not wrong about any of that. The only remaining question is how many more seasons the current arrangement can continue before the price of staying outside becomes higher than the price of stepping in.

They Call Me Jonesy is available now. Read it. Then look at the next school-board ballot in the county and decide what the ground actually requires.  The larger fight over what is taught, what is remembered, and what is defended has never been only about one board or one county. It has always been about whether the next generation will inherit a coherent civilization or a managed decline. Jonesy has stated his preference clearly. The rest is up to the people who still have the energy and the will to act on it.

Footnotes

1.  Richard K. Jones, They Call Me Jonesy: Let’s Get Real About Saving America (2025/2026), available via Amazon and theycallmejonesy.com. The official site describes the work as a candid leadership book addressing crime, political correctness, “The Swamp,” and the practical question of what ordinary citizens can do to save the country.

2.  Official book site, theycallmejonesy.com, accessed July 2026. Testimonials include statements from Mark Lamb, J.D. Vance, and former Middletown Police Chief Rodney Muterspaw emphasizing law-and-order leadership and traditional values.

3.  Rich Hoffman, “They Call Me Jonesy: The Night the Arena Roared and the Establishment Lost the Plot,” richhoffmanbooks.com, July 27, 2026. Earlier treatment of the same volume focusing on the 2016 U.S. Bank Arena appearance, family destruction by the drug culture, and Jones’s style of practical authority.

4.  Lakota Local School District Board of Education roster, lakotaonline.com, listing Benjamin Nguyen as a seated board member beginning January 2026. Nguyen, a 2025 Lakota West graduate, won election in November 2025 and has been described as among the youngest elected officials in Ohio.

5.  Butler County Sheriff’s Office public statements and local coverage (Journal-News, FOX19, WCPO) documenting Jones’s long record of engagement with area school boards on security, resource officers, and related policy.

6.  Personal observation of the repeated emphasis inside the volume itself on school-board service as the highest-leverage local office available to citizens concerned with the direction of the country.

Bibliography

Jones, Richard K. They Call Me Jonesy: Let’s Get Real About Saving America. 2025/2026. https://theycallmejonesy.com/ and Amazon listings.

Hoffman, Rich. “They Call Me Jonesy: The Night the Arena Roared and the Establishment Lost the Plot.” richhoffmanbooks.com, July 27, 2026.

Lakota Local School District. Board of Education roster and meeting materials. lakotaonline.com.

Butler County Sheriff’s Office. Public releases and social-media statements regarding school security and related policy, 2018–2026.Various local reporting (Journal-News, FOX19 NOW, WCPO 9, Cincinnati.com ) 

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

Why Young People Leave Their Parents Behind in Ohio: Amy Acton is the Jeff Spicoli of politics

I just got back from Put-in-Bay, and the whole time I kept looking at that big park and the yacht club thinking the same thing: this is exactly the kind of place a Republican governor candidate should plant a flag and talk about jobs. Not the usual Columbus or Cincinnati media circus. An island. Outside. Real people on vacation who still live in Ohio and want their kids to stay here. It would make great news precisely because it is not the typical stop. It signals strength. It tells the other side their strategy is already under pressure.

That same instinct applies east of Columbus in Amish country. Put an arm around the people who live with the paranormal side of Ohio—the Bigfoot reports that still come in, the stories that never make the official narrative. Those people vote. They know when somebody is listening and when somebody is talking down to them. A little color in the campaign does not hurt when the other side is running the same old progressive script.

Because that is what this race is really about. David Pepper is on the bottom of the Amy Acton ticket, the former Ohio Democratic Party chairman now serving as the institutional muscle. The person on the bottom of the ticket usually does the hard work of carrying the party machinery and the progressive money networks. They are connected into the larger Democrat operation that has treated Ohio as a prize in the long project of remaking the country. Mark Elias and that entire apparatus do not show up by accident. Ohio has been a target for years. Knock it off and the map changes.

Pepper has been loud about Vivek Ramaswamy moving Strive Asset Management out of Columbus to Texas. He acts like it is some personal betrayal. It is not. It is fiduciary duty. Companies exist to protect and grow capital, not to perform patriotism for politicians who create the conditions that drive capital away. Ramaswamy built brands. He understands that investors put money where the rules reward production instead of punishing it. Texas had better policy. Ohio is improving, and a lot of dedicated legislators have been grinding to make it friendlier, but the record under the last round of heavy-handed governance still hangs over the place. Aerospace manufacturing and advanced industry are coming whether the political class likes it or not. The only question is whether Ohio captures them or watches them locate somewhere else.

Amy Acton does not understand any of that. She resigned as health director in June 2020 after the COVID policies she helped drive produced real damage. Businesses closed. Ownership changed hands. Some never recovered. You can still feel it. Then there is the 2019 police call to her house over a domestic dispute where she had been drinking, took medication, shattered a mirror, and her husband had to keep her from driving. That is not abstract. It is part of the public record now. She never held a stable executive job that required building something that had to survive market discipline. She became popular with a certain type during the early COVID days because she made anxious people feel protected. That constituency is real, but it is not the majority that decides whether capital stays or leaves.

I have watched the type for decades. She reminds me of the girls who adopted the Fast Times at Ridgemont High beach-festival personality so they would not intimidate anyone by seeming too sharp. It worked in high school. It does not build a state. The Democrats seem to think they can turn that same soft, non-threatening persona into statewide votes. There are not enough of those voters left in Ohio to carry it. The people who still believe in opportunity look at a billionaire who actually ran companies and built an anti-woke asset manager because the existing ones had gone soft, and they see someone who knows how money moves.

Capitalism is voting with your feet. If the policy environment is hostile, you leave. That is not disloyalty. That is how free people protect what they have built. The Democrat instinct is closer to East Berlin. Stay. Wear the mask. Do not go to church. Be loyal to the state even when the rules are destroying the very conditions that let families raise the next generation here. They never understood why people climbed the wall. They still do not. North Korea makes the same calculation. Fear and guilt are cheaper than good policy.

That is why young people have been leaving their parents in Ohio for years. Mom and Dad stayed. Junior and the daughter looked around, saw limited opportunity, and moved. The traditional pattern—raise a family here, take the kids to Put-in-Bay or Hilton Head, keep the cycle going—breaks when the economic soil is thin. Ohio needs to be a premier destination again. That requires a governor who understands brand, investment, and the difference between real growth and political theater. Ramaswamy has lived that difference. He moved a company when the numbers said move. He will sign legislation that changes the numbers in Ohio’s favor. There is an army of legislators waiting for exactly that.

Pepper and the Acton operation are already showing the strain. The money is flowing in on their side, but the investment of belief is not. People remember who locked things down and who paid the price. They also notice who treats a corporate relocation as moral failure instead of economic signal. A few months out, the race is still competitive on paper, but the underlying dynamics favor the candidate who can talk about opportunity without apology. Seven or eight points is possible if the campaign stays aggressive and refuses to play on the other side’s chosen ground.

I would still take the Put-in-Bay stop and the Amish-country swing. Stretch the map. Force the media to cover something other than the scripted attacks. Show that the campaign is strong enough to go where the usual consultants say not to go. That is how you make the other side squirm. Ohio does not need another festival personality in the governor’s office ordering pizza and managing decline. It needs someone who knows how to build a brand people want to invest in and a state people want to raise families in. That is the choice. The rest is noise.

Notes

1.  Amy Acton selected former Ohio Democratic Party chairman David Pepper as her lieutenant governor running mate in January 2026.

2.  Strive Asset Management, co-founded by Vivek Ramaswamy as an anti-ESG/anti-woke firm, relocated its headquarters from Columbus, Ohio, to Dallas, Texas, with most staff expected to move by early 2025. Pepper and labor allies have repeatedly attacked the move as evidence of disloyalty to Ohio.

3.  Acton served as Ohio Department of Health director from February 2019 until her resignation on June 11, 2020, amid intense controversy over COVID orders; she briefly continued as an advisor to Governor DeWine.

4.  A 2019 Bexley police report described a domestic dispute at Acton’s home involving a verbal argument, alcohol, prescription medication, and a shattered mirror; no charges were filed. The report resurfaced during the 2026 campaign.

5.  Multiple 2026 polls and the Cook Political Report have rated the Ramaswamy–Acton race a toss-up or extremely close as of mid-to-late July, after earlier lean-Republican ratings.

6.  Ohio has long experienced net out-migration of young college-educated adults, a phenomenon repeatedly described as brain drain in academic and policy literature; recent data show some stabilization but the cultural memory of limited opportunity remains strong.

7.  Ohio continues to record Bigfoot and other cryptid reports, including a notable 2026 uptick in Northeast Ohio, with cultural resonance in rural and Amish-adjacent communities.

Bibliography for Further Research

Acton, Amy, and related Ohio Department of Health records, 2019–2020.

Ballotpedia. “Ohio gubernatorial and lieutenant gubernatorial election, 2026.”

Cook Political Report. Race ratings for Ohio governor, July 2026 updates.

DeWine, Mike. Public statements on Acton’s resignation, June 11, 2020.

Elias, Marc / Democracy Docket. Broader progressive legal and electoral infrastructure materials.

McGuire, Patrick, et al. “Brain Drain in Ohio: Observations and Summaries.” University of Toledo Urban Affairs Center, 2006 (and subsequent updates).

Ohio Capital Journal and Columbus Dispatch reporting on Acton job history and the 2019 police call, April–July 2026.

Pepper, David. Substack writings and campaign statements criticizing Ramaswamy and Strive relocation, 2025–2026.

Ramaswamy, Vivek. Woke, Inc. and public comments on fiduciary duty, capital allocation, and state competitiveness.

RealClearPolitics / 270toWin / Decision Desk HQ polling aggregates for Ohio governor, March–July 2026.

Strive Enterprises press materials and Dallas Morning News coverage of the headquarters relocation, late 2024–2025.

U.S. Census and Ohio Board of Regents historical analyses of college-graduate migration patterns.

Additional reading on East German border controls, capital flight under socialist policy regimes, and the political economy of state competition (Texas vs. Ohio business climate comparisons).

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

Democrats Count on Election Fraud to Sustain Their Power: Why legal cases fail in court

I have spent enough years around lawyers to recognize the type when I see it. They are not the Perry Mason figures of old television or the crusading heroes of public imagination. Most of them are people who did what their parents told them to do, scored high enough on the LSAT in their early twenties, ground through law school, and then settled into a comfortable professional life that rewards caution more than courage. By the time they reach their thirties and forties, they have the house, the spouse, often selected with family approval in mind, the country-club membership, and the afternoon golf game with the same judges they appear before in the morning. The workday for many of them effectively ends at noon. The rest of the afternoon is reserved for the social circuit that keeps the referrals flowing and the invitations coming. I read statutes and case law with a high level of comprehension, and I have found more than once that I can parse the language more clearly than the attorney sitting across the table who is already thinking about what time the tee time starts. That is not arrogance. It is observation.

This psychological profile explains a great deal about why election-fraud prosecutions rarely mature into serious courtroom contests even when the evidence is substantial. The legal profession is not staffed by people who wake up each morning eager to risk social exile, professional retaliation, or the loss of the comfortable rhythm they have built. A prosecutor who signs off on a high-profile election case knows that liberal advocacy groups will protest outside the office, that the state bar association will take a dim view of any action that appears to “undermine confidence” in the system, and that the judges who play golf with the defense bar will find procedural reasons to slow or stop the case. The same dynamic appears in other categories of crime that carry social discomfort. I have been on the prosecution side of cases involving the sexual exploitation of children. Even when the digital evidence is clear, and the devices are full of material that no jury would excuse, the institutional reluctance is palpable. Prosecutors calculate the cost in time, the likelihood that sympathy arguments will sway a jury, and the quiet knowledge that some of their own colleagues or family members consume large volumes of pornography and may not draw the brightest moral lines. The rational calculation becomes: is this particular case worth the disruption? Too often the answer is no. The same calculation is applied to election integrity.

After the 2020 election, more than sixty lawsuits were filed in multiple states. The overwhelming majority never reached a full evidentiary hearing on the core allegations. Courts dismissed them on standing, on the doctrine of laches—essentially that the challengers had waited too long—or on the ground that the claimed irregularities did not meet the high bar required to overturn certified results. In Wisconsin, the state supreme court, then controlled by conservatives, largely rejected key claims in Trump v. Biden on timing grounds. In Michigan, King v. Whitmer was dismissed, with the court finding the equal-protection theories too speculative. Arizona’s Ward v. Jackson ended with a finding that the plaintiffs had not met the evidentiary standard. The United States Supreme Court repeatedly declined to accelerate or take up these matters. The pattern repeated in subsequent cycles. Cases that might have forced a deeper examination of ballot handling, chain of custody, or voter roll integrity were steered into procedural dead ends. The lawyers on both sides understood the game. Those who wanted the status quo preserved had every incentive to keep the process slow, technical, and bloodless.

Mark Elias and the network of Democratic election lawyers who operate through vehicles such as Democracy Docket have been far more aggressive on their side of the ledger. They file early, they file often, and they treat every procedural opening as an opportunity to expand mail voting, limit signature verification, or block citizenship documentation requirements. Their success is not mysterious. They are playing offense while the other side is staffed by people who prefer not to be labeled extremists at the next bar association dinner. The SAFE Act—later reintroduced in expanded form as the SAVE America Act—has passed the House of Representatives more than once, including in 2025 and again in February 2026. It requires documentary proof of citizenship to register for federal elections. The Senate has refused to bring it to a floor vote, which would require 60 senators. The resistance is not rooted in complex constitutional theory. It is rooted in the knowledge that tightening the rules would reduce the margin of maneuver that certain political machines have come to rely upon.

This psychological profile explains a great deal about why election-fraud prosecutions rarely mature into serious courtroom contests even when the evidence is substantial. The legal profession is not staffed by people who wake up each morning eager to risk social exile, professional retaliation, or the loss of the comfortable rhythm they have built. A prosecutor who signs off on a high-profile election case knows that liberal advocacy groups will protest outside the office, that the state bar association will take a dim view of any action that appears to “undermine confidence” in the system, and that the judges who play golf with the defense bar will find procedural reasons to slow or stop the case. The same dynamic appears in other categories of crime that carry social discomfort. I have been on the prosecution side of cases involving the sexual exploitation of children. Even when the digital evidence is clear, and the devices are full of material that no jury would excuse, the institutional reluctance is palpable. Prosecutors calculate the cost in time, the likelihood that sympathy arguments will sway a jury, and the quiet knowledge that some of their own colleagues or family members consume large volumes of pornography and may not draw the brightest moral lines. The rational calculation becomes: is this particular case worth the disruption? Too often the answer is no. The same calculation is applied to election integrity.

After the 2020 election, more than sixty lawsuits were filed in multiple states. The overwhelming majority never reached a full evidentiary hearing on the core allegations. Courts dismissed them on standing, on the doctrine of laches—essentially that the challengers had waited too long—or on the ground that the claimed irregularities did not meet the high bar required to overturn certified results. In Wisconsin, the state supreme court, then controlled by conservatives, largely rejected key claims in Trump v. Biden on timing grounds. In Michigan, King v. Whitmer was dismissed, with the court finding the equal-protection theories too speculative. Arizona’s Ward v. Jackson ended with a finding that the plaintiffs had not met the evidentiary standard. The United States Supreme Court repeatedly declined to accelerate or take up these matters. The pattern repeated in subsequent cycles. Cases that might have forced a deeper examination of ballot handling, chain of custody, or voter roll integrity were steered into procedural dead ends. The lawyers on both sides understood the game. Those who wanted the status quo preserved had every incentive to keep the process slow, technical, and bloodless.

Democrats continue to advance policies that polling shows are deeply unpopular with the broader American public—expanded gender-transition interventions for minors, open hostility to traditional religious norms, and economic frameworks that treat private capital as the enemy. They do so with remarkable confidence. That confidence is rational only if they believe the electoral margins can be kept close enough, through administrative practices and legal delay, that the unpopularity never fully translates into permanent minority status. When the legal profession as a whole lacks the appetite to prosecute the mechanisms that keep those margins artificially narrow, the calculation holds. The media benefits from the permanent horse race. The donor class benefits from the permanent conflict. The lawyers benefit from the billable hours generated by endless preliminary motions. The only people who lose are the citizens who expect the rules to be enforced without regard to which party benefits.

I know prosecutors in Butler County and elsewhere who chose public service over the higher private-sector income precisely because they still believe the job is about more than billing and social navigation. They are the exceptions. The broader professional culture rewards the opposite temperament. The young lawyer who spent his twenties doing everything the family and the firm expected of him arrives in his forties with a quiet resentment that he has never been allowed to live an authentic life. That resentment rarely expresses itself as a sudden burst of moral courage in a courtroom. It expresses itself in safer rebellions—affairs, passive-aggressive litigation tactics, or simply the decision to treat every difficult case as someone else’s problem. By the time these men and women retire, they are often the most tedious company imaginable at a local restaurant, nursing a lifetime of compromises that never quite tasted as good as the brochure promised.

Election fraud continues not because the evidence is absent, but because the people whose job it is to act on that evidence have built lives that depend on never acting too forcefully. They are not villains in the cartoon sense. They are ordinary professionals who chose comfort over confrontation and then discovered that the system rewards exactly that choice. Until enough of them decide that the country club is less important than the integrity of the ballot box, the pattern will continue. The SAVE Act will keep stalling. The cases will keep dying on procedural grounds. And the public will keep being told that the absence of successful prosecutions proves the absence of the crime. That is the circular logic of a profession that has forgotten what it was supposed to protect.

Notes

1.  On the volume and disposition of 2020 post-election litigation, see the compilation maintained by the Campaign Legal Center, “Results of Lawsuits Regarding the 2020 Elections,” and the analysis in “2020 Election Litigation: The Courts Held,” Judicature (Duke Law). More than sixty cases were filed; the large majority were dismissed or resolved against the challengers on standing, laches, or failure to meet evidentiary thresholds.

2.  Trump v. Biden, 951 N.W.2d 568 (Wis. 2020): Wisconsin Supreme Court rejected key claims, applying laches to several and finding the indefinite-confinement challenge insufficiently particularized.

3.  King v. Whitmer, No. 20-13134 (E.D. Mich. Dec. 7, 2020): District court dismissed, finding constitutional claims speculative and deviations from state law insufficient to establish an Elections Clause violation.

4.  Ward v. Jackson, No. CV-20-0343 (Ariz. Super. Ct. Maricopa Cnty. Dec. 4, 2020), aff’d Arizona Supreme Court: Plaintiffs failed to meet the evidentiary standard for an election contest.

5.  The Safeguard American Voter Eligibility (SAVE) Act and its successor, the SAVE America Act, passed the House in 2025 and again in February 2026; as of mid-2026, the Senate has not advanced the measure past the filibuster threshold. See congressional tracking for H.R. 22 (119th Congress) and related bills.

6.  Mark Elias’s role in Democratic election litigation is documented through Democracy Docket filings and public statements; his firm and associated entities have been central to challenges against voter-ID and citizenship-documentation measures.

7.  Heritage Foundation Election Fraud Database catalogs proven instances of fraud across jurisdictions; the existence of documented cases does not by itself resolve the separate question of prosecutorial and judicial willingness to treat systemic claims as criminal matters.

Select Bibliography

Campaign Legal Center. “Results of Lawsuits Regarding the 2020 Elections.” Updated compilation.

Heritage Foundation. Election Fraud Database. https://electionfraud.heritage.org/.

Hively, Ray, and Robert Horn’s materials on related institutional behavior are less directly applicable here; for election procedure, see the American Bar Association Standing Committee on Election Law’s litigation summaries instead.

Pauketat and other archaeological sources are irrelevant to this subject; for legal culture see instead:

Posner, Richard A. How Judges Think. Cambridge: Harvard University Press, 2008 (on institutional incentives).

Congressional Research Service and Ballotpedia case trackers for 2020–2024 election litigation outcomes.

U.S. Congress. H.R. 22, Safeguard American Voter Eligibility Act, 119th Congress, and subsequent SAVE America Act iterations.

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

Sheriff Jones’ New Book: The Treasure of Butler County, Waffle House, Andy Griffith, and Gunsmoke all wrapped up into one person

I first learned that Sheriff Richard K. Jones had put a book out when a few people in the county mentioned it in passing, and the moment I heard the title I knew I would read it. They Call Me Jonesy: Let’s Get Real About Saving America arrived on the front porch the day my family and I returned from being out of town at Put-in-Bay, in Ohio. I had ordered it so it would be waiting, because I had already promised myself and others that I would get through it promptly. After more than two decades of knowing the man, shaking his hand at events, watching him work a room in that cowboy hat of his, and hearing him on WLW or in national spots talking immigration and law and order, I still carried questions about how he became who he is, what shaped the priorities he brings to the office every morning, and how a man decides day to day what matters most when the badge is on. The book answered more of those questions than casual conversation ever could.

What struck me first is that this is not merely a campaign volume or a greatest-hits collection of media appearances. It reads like a man who has spent a lifetime speaking into microphones and cameras finally realizing that the voice does not last forever. There is a quiet urgency underneath the stories. He talks about the burial plot, about the friend at the funeral home who will one day see him prepared for the last service. He is only a little more than a decade older than I am, yet the public job ages a person in ways private life does not. Six terms as sheriff of Butler County, with the possibility of more, still brings the knowledge that one day the hat comes off for the last time. Writing the book becomes a way of leaving the voice behind so that the things he believes still matter after the daily briefings and the press conferences stop. 

I have always liked the Gunsmoke in him. He admits the debt openly. The old black-and-white shows, the clear line between the man who upholds the law and the men who break it, the sense that a sheriff walks the street and talks to people and puts things right when he can. Andy Griffith is there too, the Mayberry instinct to put an arm around the troubled soul and try to set him back on the path. Those two shows formed a generation of men who believed law enforcement could be both firm and decent. Jonesy lives that combination more than most. He is black-and-white on the big questions. Drugs destroy families and communities; illegal immigration brings more of the same; the jail is full of people who made choices that wrecked their own lives and the lives of others. Yet the book reveals a softer edge than the public persona sometimes allows. He is a compassionate conservative in the older sense of the term. He wants the county to feel more like the place he grew up, where most of the kids he knew had parents who stayed married twenty or thirty years and worked through their troubles instead of walking away at the first hard stretch. 

That observation about divorce rates is one of the strongest passages. He watched the numbers climb across his adult lifetime and saw the downstream damage in the jail, in the overdose calls, in the children who never had a stable home to push against. Stable families produce the work ethic and the self-control that keep a community from tipping into chaos. When the marriages fracture as a matter of course, the sheriff’s office ends up dealing with the wreckage. He does not present himself as a sociologist, but the pattern is plain to anyone who has spent decades answering the same kinds of calls. The data back the instinct. The sharp rise in divorce after the introduction of no-fault laws, the parallel growth in single-parent households, and the measurable links to higher rates of juvenile trouble, drug use, and later criminality are not left-wing inventions or right-wing inventions. They are simply what happened. 

I share the same cultural memory. I grew up with Gunsmoke playing in the background at my grandparents’ place near Oxford, rabbit ears and all, the same black-and-white morality on the screen while the adults talked about the real world. The shows did not prepare a man for the full depth of certain modern evils. Pornography addiction of the kind that turns a phone into a nonstop delivery system, and the further slide into the sexual exploitation of children, sit outside the frame of those old stories. Jonesy is of an era when a teenager might sneak a look at a dirty magazine on a high shelf in an old bookstore hoping that the cashier wouldn’t catch them. The scale and the numbness of what exists now are harder for that generation to metabolize, not because the men lack courage, but because the evil itself is newer in its accessibility and its intensity. He is devastatingly clear on drugs. On the deeper sexual corruptions that have grown in the last thirty years, the book leaves the impression of a man who sees the damage and still struggles to find language adequate to the thing itself. That is not a failing of character. It is the honest limit of a worldview formed before the internet made every darkness instantly available.

His record on the drug side is long and consistent. The seizures, the public messaging, the refusal to treat overdose deaths as inevitable background noise, all of it tracks with the same black-and-white view. He has been equally consistent on illegal immigration, which is why the national media found him useful for color and why the comparisons to Joe Arpaio sometimes surface. Arpaio paid a political and legal price for enforcing the same principles under a different administration; the pardon that followed was a recognition that the prosecution had been selective. Jonesy has not faced that level of federal hostility, and Butler County is not Maricopa. The local political climate has allowed him to keep doing the work. I expect him to keep winning as long as he wants the job, and I hope that is for a good while yet. The county is better for his presence. 

There is a section on the COVID years that brought back the tension of those days. He kept the office functioning, kept the messaging straightforward, and refused to let the panic dictate every decision. Leadership under that kind of pressure reveals the man. The same instinct shows up in the smaller habits. He likes the Waffle House on Main Street in Hamilton enough that they named an omelet after him. I understand the attraction. Walk in, sit at the counter, talk to the cooks and the waitresses and whoever else is there about the country and the county and what needs fixing. It is the modern version of the saloon without the whiskey, a place where a sheriff can still be a citizen among citizens. I took my granddaughter to a Waffle House on a trip toward Columbus for the same reason. The American flags and the unapologetic patriotism on the walls feel like home. Jonesy belongs in that atmosphere the same way he belongs in the cowboy hat.

The book is full of the personal details that never surface in a sound bite. Garfield High School. The long marriage. The children and grandchildren. The zoo trips. The quiet pride in having built a life that looks something like the ones he saw around him as a boy. He is not trying to present himself as a sophisticated theorist. He is trying to say that the old model still works if enough people insist on it. Strong families, clear laws, a sheriff who shows up every day ready to lock up the people who refuse to live by them, and a willingness to put an arm around the ones who might still be pulled back. That combination is rarer than it should be.

I have found myself on the opposite side of primary fights from time to time, the normal friction of people who share a party but not always a candidate. None of that changed the basic respect. The man has brought real public relations value to the office and to the county. When national outlets need a sheriff who will speak plainly about the border or the drug crisis, they know where to find him. Locally he has kept the department visible and the standards high. The book makes plain that the visibility is not an end in itself. It is a tool for keeping the public on the side of the people who have to make the hard calls at three in the morning.

Some of my favorite people. And I never get tired of Sheriff Jones.

What lingers after the last page is the sense of a man measuring the distance between the county he inherited and the county he will leave. He wants the next generation of law enforcement and the next generation of citizens to remember that the job is still worth doing it the old way. The book is his attempt to make that memory portable. It is not perfect. No book written by a working sheriff in the middle of the job is going to be. It is honest in the places that matter. The love of the old shows, the sadness over the collapse of stable families, the daily refusal to treat drug dealers as unfortunate victims of circumstance, the recognition that the voice will one day go quiet, all of it lands cleanly.

If the goal is still to make the country better starting from the ground up, then more sheriffs who think like this would help. Fix the families and a large part of the downstream crime and addiction begins to shrink. Keep the border and the drug pipelines under pressure. Keep the local office present and accountable. Jonesy has practiced that combination for a long time in one midwestern county. The book lets the rest of the country see the method without the filter of a three-minute television hit. I finished it glad I had waited for the porch delivery, and gladder still that the man who wrote it is still on the job. Butler County has been better for it. The country would be better if more places had the same standard.

I will keep endorsing him for as many terms as he chooses to run. The hat still fits. The instincts are still sound. And the book ensures that even after the last term the voice remains available to anyone willing to listen.  Which they should. 

Notes

1.  Richard K. Jones, They Call Me Jonesy: Let’s Get Real About Saving America (2026). Official description and author framing appear at theycallmejonesy.com and the Amazon listing for the title.

2.  Biographical details drawn from the Butler County Sheriff’s Office official profile and contemporary reporting: born October 11, 1953, Hamilton, Ohio; military service 1973–1975; long career in Ohio corrections before becoming chief deputy and then sheriff in 2005; multiple reelections including the 2020 cycle that secured a fifth term.

3.  Comparison to Joe Arpaio references the 2017 presidential pardon following the contempt conviction tied to immigration enforcement practices under the prior administration. See White House statement of August 25, 2017, and contemporaneous coverage.

4.  Historical divorce and family-structure trends are well documented in Census and CDC data showing the post-1960s acceleration after no-fault divorce reforms, the rise in single-parent households, and correlated social outcomes. See also the long-term cultural commentary in works such as Charles Murray’s Coming Apart and the earlier observations of Daniel Patrick Moynihan.

5.  Jones’s public commentary on immigration, fentanyl, and COVID-era policy is extensively recorded in local outlets (Journal-News, Local 12), national appearances, and the sheriff’s own podcast In the Saddle.

Bibliography for Further Reading

Arpaio, Joe, and Tom Fitton. Joe’s Law: America’s Toughest Sheriff Takes On Illegal Immigration, Drugs, and Everything Else That Threatens America. New York: AMACOM, 2008.

Murray, Charles. Coming Apart: The State of White America, 1960–2010. New York: Crown Forum, 2012.

Moynihan, Daniel Patrick. The Negro Family: The Case for National Action. Washington, D.C.: U.S. Department of Labor, 1965. (The original memorandum remains foundational for understanding family-structure effects on social outcomes.)

Putnam, Robert D. Our Kids: The American Dream in Crisis. New York: Simon & Schuster, 2015.

Sheriff Richard K. Jones. Official biography and news archive at butlersheriff.org.

They Call Me Jonesy official site: theycallmejonesy.com.

U.S. Census Bureau and National Center for Health Statistics historical tables on marriage, divorce, and household composition, 1950–present.

Vance, J.D. Hillbilly Elegy: A Memoir of a Family and Culture in Crisis. New York: Harper, 2016. (Useful companion reading on the cultural and family pressures in the broader Ohio Valley region.)

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

The Frogman of Loveland: Down the Rabbit Hole to the Politics of Heaven and Magonia

I did not set out to become the UFO guy. I woke up asking practical questions about power, motivation, and politics—the same way I have solved engineering and organizational problems my entire career in aerospace and executive roles. Something was broken in our understanding of how the world actually works, and I wanted to fix it by following the evidence wherever it led. That path started with the Bible, the divine council, and the politics of heaven itself. It took me through anthropology, local Ohio archaeology along the Little Miami River valley I know so well, and straight into the work of Jacques Vallée. The synchronicity is very interesting.

When I began writing The Politics of Heaven, my goal was straightforward: to understand the motivations of the characters we pray to and interact with in scripture. The Bible is not a collection of moral fables; it is a chronicle of encounters with super-characters—angels, demons, principalities, powers, and the divine council. Job’s story alone shows Satan as a member of that council, maneuvering Yahweh into testing a loyal man. That is politics. Pure, raw politics. If we are going to engage with these forces through prayer, ritual, or culture, we had better know what they want. Human politics is not enough. We need to map the agendas of the non-human intelligences that have been shaping events from the beginning.

That line of inquiry naturally led me to anthropology. Sir James Frazer’s The Golden Bough remains one of my favorite books after years of reading it. It opened the door to how cultures worldwide have interacted with the spirit world—the “great spirit,” ancestors, and other intelligences. Modern anthropology grew out of that comparative study, but it largely stopped at human societies. It cataloged myths, rituals, and shamans without seriously asking whether the beings on the other side of those rituals had their own coherent politics, territories, and long-term strategies. I propose we need a new branch: an anthropology of non-human intelligence and its impact on human history, culture, and current events.

Living here in the Cincinnati area, with deep roots in Butler County and the river valleys, the evidence was literally under my feet and in my backyard. The Little Miami River corridor is thick with Hopewell-era ceremonial earthworks. Fort Ancient sits on a plateau overlooking the river, just a short distance from Loveland and Milford—3.5 miles of precisely engineered earthen walls enclosing roughly 100 acres, with documented astronomical alignments with the solstices and lunar standstills. It was not a fort in the military sense; it was a monumental ritual and observational complex. 

Further down the valley, in what is now Terrace Park, there once stood one of Hamilton County’s largest prehistoric earthworks—an enclosure of about 80 acres along the bluff above the Little Miami. In 1820, it was still visible, six feet high and twelve feet wide at the base. Today, homes, gardens, and part of a school sit atop it. Other mounds in the area were leveled for roads like Wooster Pike or disappeared under development. These were not random piles of dirt. They shared the same sophisticated geometry and mathematics seen at the great Newark Earthworks—precise circles, octagons, and alignments that encoded lunar cycles (the 18.6-year standstill), solar events, and what appears to be practical knowledge of π and equal-area constructions between squares and circles. 

Newark itself is staggering. The Great Circle and Octagon complex once sprawled over several square miles. Researchers like Ray Hively, Robert Horn, Bradley Lepper, and William Romain have documented alignments of breathtaking precision—every major lunar standstill direction embedded in the architecture when viewed over the local horizon. These were not defensive works or casual gathering places. They were cosmic engines, ritual machines designed to connect heaven and earth, time and space. Shamans almost certainly used them in altered states—likely with psychedelics or other techniques—to communicate with the spirit world. The geometry stripped away ordinary filters and tuned the participants to frequencies where non-human intelligences could interact. 

If we had not paved over so many of these sites with neighborhoods, roads, and golf courses, places like the Terrace Park earthwork and others around Milford would rank as world-heritage-level marvels alongside the pyramids or Stonehenge. The precision of their construction, the labor involved, and the astronomical knowledge encoded in them point to something far beyond ordinary tribal engineering. Either the Hopewell independently achieved mathematical and observational sophistication that rivals anything in the ancient world, or they were receiving information and instruction from intelligences that already understood these patterns.

That brings me to the frogman.

Just a few miles upstream and downstream from these lost or buried ceremonial centers along the Little Miami, people have been seeing something that does not fit ordinary biology. In 1955, a businessman near Loveland reported three or four humanoid figures, three to four feet tall, with leathery skin and frog- or lizard-like faces, gathered near a bridge or along the riverbank. One version mentions a wand-like object emitting sparks or light. In 1972, Loveland police officer Ray Shockey encountered a similar being on Riverside Drive near the old Totes boot factory and the river. It stood up in his headlights. His partner, Mark Mathews, later claimed to have shot one; decades afterward, he said it was a large tailless iguana that had escaped a pet owner and was living near warm factory pipes. The legend persisted anyway—scrape marks on guardrails, a creature climbing over or under them and vanishing into the water. In 2016, near Lake Isabella (right across from Indian Hill and close to the old Terrace Park area), Pokémon Go players reported seeing a large, frog-like figure standing on its hind legs. 

My family has turned the Loveland Frogman into a running joke with the grandkids. “Let’s go catch a frogman tonight down by the river.” It is fifteen minutes from the house. We laugh, but the pattern is hard to ignore. These sightings cluster in the exact river corridor where major Hopewell ritual sites once stood—sites now largely erased by modern development. The beings show up looking for something that is no longer there: the shamans, the rituals, the precise geometric invitations that once opened doors between worlds. They arrive a couple of thousand years too late or too early, stepping over guardrails on Kemper Road or near Lake Isabella, still drawn to the old power spots along the Little Miami.

This is where Jacques Vallée enters the story through pure synchronicity. While sharing early drafts of The Politics of Heaven with agents, publishers, and consultants, multiple people independently told me the same thing: “You sound like Jacques Vallée. You need to read Passport to Magonia.” I had avoided deep dives into UFO literature because I did not want to be labeled the UFO guy. I knew Vallée had consulted on Close Encounters of the Third Kind, but I had not read his work. When the book arrived from Amazon the next day—waiting at a distribution center as if it had been pre-positioned—I opened it and immediately recognized the territory.

Vallée’s central argument in Passport to Magonia (1969) is that modern UFO occupants are not new. They are the fairies, elves, sylphs, demons, angels, and aerial beings of folklore repackaged for a technological age. He draws on medieval accounts of ships from Magonia—a legendary realm in the clouds whose sailors collected grain knocked down by storms—and shows the same encounter structure repeating across centuries: aerial craft, non-human entities, interaction (sometimes seductive or revelatory, sometimes disturbing), and departure. The beings adapt their appearance and story to the expectations of the witnesses. They leave physical traces but behave in ways that violate the physics implied by their appearance. They operate as a control system or an influence mechanism, interacting with human consciousness over time. 

Magonia, in Vallée’s reading, functions like a rival sovereignty—a political order operating just outside or alongside our dimensional reality. That matched exactly what my research into the divine council and biblical politics had already led me to conclude independently. These are not simple visitors from another planet dropping in for disclosure or friendly ET chats. They are ultra-terrestrials or interdimensional intelligences with their own agendas, territories, and long game. They have been shaping human culture, religion, and politics for millennia—sometimes as gods or angels, sometimes as tricksters or tormentors. The Hopewell geometers and shamans were engaging them through precise ritual architecture. The frogman sightings suggest they still patrol the old contact zones.

I am not claiming every sighting is profound. Some are misidentifications or hoaxes. But the pattern—ancient ceremonial precision along the same rivers where cryptid activity persists, the synchronicity of arriving at Vallée’s conclusions through biblical and political inquiry, the consistent folklore structure across cultures—demands serious attention. Steven Spielberg captured a sanitized version in Close Encounters and E.T. The cute, friendly aliens who want to take us for a ride or phone home. The real record includes missing time, abductions, trauma, and manipulation. Vallée documented the disturbing side; mainstream disclosure narratives often soften it.

Understanding their politics matters. If these intelligences have motivations—territorial, informational, or influence-based—then treating them as either nonexistent or purely benevolent is a form of strategic blindness. Just as we map human political actors, we need to map theirs. The Bible already does some of that work. Anthropology and archaeology can do more if we stop pretending the “spirit world” was only a psychological projection. The evidence from Newark, Fort Ancient, the lost mounds of Terrace Park and Milford, the persistent frogman activity, and Vallée’s comparative folklore all point in the same direction: non-human intelligences have been here, interacting with us, and they have their own order.

I did not chase this rabbit hole for fame or money. There is little of either in the following evidence, this far outside the box. I followed it because the questions were honest and the evidence was insistent. The Politics of Heaven is the result—a treasure hunt through scripture, history, archaeology, and personal experience that refuses to stop at comfortable boundaries. The synchronicity with Vallée’s work was not a coincidence; it was confirmation that the evidence converges.

We are long past the point where we can afford to dismiss these patterns as mere folklore or swamp gas. The beings that built—or inspired—the precise geometries of the Hopewell earthworks, that still appear along the same rivers in forms adapted to our expectations, and that the Bible chronicles as members of a divine council with political agency, are operating with agendas. Mapping those agendas is not a conspiracy theory. It is the next necessary step in anthropology, political strategy, and honest theology.

The frogman is still out there, or something like him. The old sites are still under the neighborhoods. And the politics of heaven—and of Magonia—continue whether we pay attention or not.

Footnotes (selected key references; full bibliography follows):

1.  Jacques Vallée, Passport to Magonia: From Folklore to Flying Saucers (1969; various editions). Core thesis on continuity between UFO occupants and historical aerial beings/fairies from Magonia and similar traditions.

2.  Reports on Loveland Frogman: Singular Fortean Society coverage of 1972 officer sightings (Shockey/Mathews); WCPO 2016 interview with Mathews identifying the shot creature as a large iguana; 1955 Stringfield report of businessman sighting near Loveland/Little Miami bridges; 2016 Pokémon Go sighting near Lake Isabella.

3.  Terrace Park earthwork: Historical Society of Terrace Park records noting a large ~80-acre enclosure visible into the 19th/20th century, now largely covered by development, homes, and school grounds—other local mounds destroyed by road construction.

4.  Fort Ancient: Descriptions of hilltop enclosure overlooking Little Miami River, ~3.5 miles of walls, astronomical alignments (solstice, lunar). See National Park Service and archaeological summaries.

5.  Newark Earthworks geometry and astronomy: Foundational work by Ray Hively and Robert Horn (1982 onward) on lunar standstill alignments in the Octagon; Bradley Lepper and William Romain on geometry, “squaring the circle” relations, cosmic/ritual function, pilgrimage center aspects. UNESCO World Heritage designation for Hopewell Ceremonial Earthworks (2023) includes several Ohio sites.

6.  Hopewell culture context: Widespread ceremonial earthworks across Ohio river valleys (Scioto, Little Miami, etc.), ~200 BCE–500 CE, advanced mathematics, astronomy, trade, likely shamanic ritual use of geometry and altered states. Many sites were lost to agriculture and urban development.

7.  Biblical references: Job (divine council politics, Satan as a member testing Yahweh’s servant); broader Enochic and prophetic traditions on principalities, powers, and heavenly politics.

8.  Frazer, James George. The Golden Bough (various editions). Foundational comparative study of myth, ritual, and interaction with spirit/great spirit across cultures; inspiration for expanded anthropology.

Bibliography (selected; expands on footnotes for depth):

•  Vallée, Jacques. Passport to Magonia.

•  Hively, Ray, and Robert Horn. “Geometry and Astronomy in Prehistoric Ohio.” Journal for the History of Astronomy: Archaeoastronomy Supplement (1982 and subsequent papers).

•  Lepper, Bradley T. Multiple works on Newark Earthworks as ceremonial landscape, pilgrimage center, and geometric/astronomical achievement.

•  Romain, William F. Works on Hopewell geometry, astronomy, cosmology, and Fort Ancient.

•  Squier, Ephraim George, and Edwin Hamilton Davis. Ancient Monuments of the Mississippi Valley (1848). Foundational survey including Ohio earthworks.

•  Historical Society of Terrace Park records on local prehistoric earthworks.

•  Singular Fortean Society, WCPO, and contemporary newspaper accounts of Loveland Frogman incidents (1955, 1972, 2016).

•  National Park Service and Ohio History Connection materials on Fort Ancient and Hopewell sites.

•  Frazer, James George. The Golden Bough.

•  Biblical texts (Job, Enoch traditions, references to divine council and principalities).

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

The Resonance of Exceptional Sound: John Williams, the Art of the Film Score, and the Music That Refuses to Be Mediocre

I have always believed that the music which moves me most deeply is not the disposable pop that floods the airwaves and algorithms, but the symphonic scores crafted for great films. These orchestral works possess a unique power to resonate. They do not merely accompany the images on screen; they complete them, giving emotional weight and narrative propulsion to stories that might otherwise remain flat. They fill the spaces between dialogue and action with something larger than life, something that lingers in the mind and spirit long after the theater lights come up. In a culture saturated with catchy but ultimately empty beats designed to hypnotize rather than elevate, these scores stand apart as acts of genuine artistry.

Right now I am listening, as I have nearly every day since its release in June, to the soundtrack for Steven Spielberg’s new film Disclosure Day. Once again, at the age of ninety-four, John Williams has delivered something astonishing.  The orchestration is smart and purposeful, the pacing precise, the way the music weaves itself into the story’s fabric nothing short of genius. There is a contemplative main theme tinged with Americana that grounds the middle-American setting, eerie string passages that echo earlier sci-fi explorations, and moments of darker dissonance that speak to forces trying to suppress hidden truths. There are chases and revelations, wordless choral passages, and a large symphonic ensemble of ninety-six players recorded over months rather than the usual frantic weeks. Even in its more restrained passages—music that, as Spielberg has described it, accompanies the film from slightly behind, giving it a subtle nudge forward rather than dominating—it carries that unmistakable Williams signature: it makes you feel the weight of what is at stake. 

This latest score, their thirtieth collaboration stretching back more than half a century to The Sugarland Express in 1974, feels like both a culmination and a gift.  It arrives at a moment when the film itself grapples with disclosure, with non-human intelligence, with truths long kept in shadow. The music does not sensationalize; it deepens. It reminds us that some stories require more than spectacle. They require a composer who understands how to make the unseen feel present, how to turn tension into transcendence.

I have loved Williams’ work for as long as I can remember, but one cue in particular has lived with me for over thirty years: “Desert Chase” from Raiders of the Lost Ark. I have listened to it countless times, including this very morning. It never grows old. In that relentless, driving music, you hear the truck barreling through the canyon, the Nazi driver pushing gears, the dust and violence and desperate ingenuity of Indiana Jones. Thrown from the vehicle, he finds a way back underneath it, fights his way forward, and seizes control. The cue builds through key changes that ratchet up the intensity, like a truck driver shifting up, until it resolves in hard-won triumph. Williams captured something essential there: exceptional tenacity. The refusal to quit when every force is arrayed against you. The ability to resurrect yourself from the dirt, climb back into the fight, and take the prize. That is not just action music. It is a philosophy rendered in orchestra.

I remember standing in an eighth-grade English class when the assignment was to share our favorite song. Classmates spoke of current hits—the Police, Van Halen, whatever dominated the radio that year. When my turn came, I said, without hesitation, “Desert Chase” by John Williams. There were puzzled looks. It was not what anyone expected, and it was not what the culture was steering us toward. But it was the truth. Even then, I knew the difference between music that merely entertains for three minutes and music that tells a story of struggle and victory, that makes you believe in the possibility of overcoming. My oldest daughter later slept with the Raiders of the Lost Ark soundtrack playing in her room; I could hear those themes drifting down the hall, the same composer who had already shaped so much of what I valued in storytelling.

What made Williams different from so many others who toiled in Hollywood before Jaws and Star Wars made him a household name? He had already built a substantial body of work—scores for television, for films like Daddy-O, Valley of the Dolls, The Reivers, the innovative Jane Eyre, disaster epics such as The Poseidon Adventure, Earthquake, and The Towering Inferno, and his first collaboration with Spielberg on The Sugarland Express.  He was no unknown. He had won an Oscar for his work on Fiddler on the Roof. Yet many in the industry, particularly those operating by committee consensus, did not see the full measure of his gift. They judged him against the mediocre output that surrounded them and found him wanting because he refused to stay within those narrow bounds.

I recall profiles and television pieces from the mid-1980s, around the time he was scoring Indiana Jones and the Temple of Doom, that tried to unpack why he succeeded where others plateaued. The answer was always the same: he was exceptional, and exceptional talent is often invisible or threatening to those who measure everything by average standards. Corporate and studio cultures built on consensus, consultants, and committee decision-making tend to produce safe, forgettable products. George Lucas has spoken recently about how studios now hire rooms full of people to make films by committee, with screenwriters chasing paychecks and delivering whatever the money wants. The result is rarely inspired. Most studios passed on Star Wars entirely; they did not understand it and saw only risk. Twentieth Century Fox took the chance largely because of Lucas’s prior success with American Graffiti, not because executives grasped the epic vision.  They undervalued what they could not immediately commodify.

Williams endured years of that environment. Mediocre people in positions of power often surround themselves with other mediocre people; it makes them feel less exposed in the mirror. They promote the average because true excellence makes them uncomfortable. They criticize work that aims higher as “too elevated” or not what “the public wants,” when what they really fear is being outshone. Committees become hiding places for those who lack the intuition or courage to back a singular vision. Williams kept working, kept refining his craft, kept writing music that filled narrative with emotional truth rather than wallpaper. It was only when he partnered consistently with other exceptional talents—Spielberg chief among them—that the string of iconic scores began to flow in full public view. But the genius had been there all along.

Spielberg’s particular gift as a director is his ability to recognize and elevate exceptional collaborators rather than constrain them. He does not manage by committee, noting that it dilutes everything to the lowest common denominator. He trusts the people who are operating at a higher level and lets them do what they do best. The result is work that consistently rises above the average—often far above. Their partnership across thirty films has produced some of the most memorable cinematic experiences of the last half-century precisely because it has been a meeting of two minds that value quality over consensus.  In Disclosure Day, even as Williams works in a more restrained mode for much of the score, the moments of power still feel earned and inevitable. Spielberg has called scoring the reward at the end of making a film—the chance to hear what Williams will bring. That trust, that mutual elevation, is rare in an industry that too often punishes it.

This is why Williams’ music has always resonated so strongly with me. It embodies the same principles I have written about elsewhere: the development of intuition that lets you act decisively and accurately, the refusal to settle for mediocrity, the willingness to impose will and vision on circumstances rather than waiting for permission or group approval. In The Gunfighter’s Guide to Business, I explored what it takes to rise above the common level, to shoot from the hip with precision because you have done the hard work of mastery. Williams’ career is a master class in that. He did not wait for the culture to catch up. He kept composing at the highest level, and eventually the culture—or at least the audiences and the exceptional partners—caught up with him.

Listening to this new score, I feel fortunate. For a man well into his nineties to pour such care, such detail, such soul into more than two hours of music—recorded across seven sessions over six months with a full orchestra, wordless choir, and meticulous attention to every nuance—is remarkable.  I wish there were ten or twenty more to come. If this proves to be among the final chapters, it is a worthy one. His legacy is already secure: a body of work that has taught generations what great film music can do. It elevates ambition. It makes us believe we can overcome the truck that tries to run us over, find our way back into the fight, and claim something greater than we were handed.

In a world that often seems engineered to flatten the exceptional and reward the safe, John Williams has spent a lifetime doing the opposite. His music does not pander. It invites us upward. That is why I have never tired of “Desert Chase,” why I still listen to these scores rather than the latest pop confection, and why this latest offering from a ninety-four-year-old master feels like both a benediction and a call to keep striving.

The themes that run through Disclosure Day—the uncovering of hidden truths, the encounter with the unknown, the courage required to face what has been concealed—find their perfect counterpart in music that refuses to settle for the ordinary. As I continue my own work, including the forthcoming The Politics of Heaven, I am reminded that the battle between forces that would diminish human potential and those that call us toward greater clarity and courage is fought on many fronts. Music of this caliber is one of them. It reminds us what is possible when exceptional talent is allowed to do its work without being dragged down by committee or consensus.

I am grateful for every note John Williams has given us, and especially for this one. The hourglass may have less sand left than we would like, but what remains is still producing gold. That, more than anything, is the lesson worth carrying forward.

Notes

[^1]: John Williams was born on February 8, 1932. As of mid-2026, he is 94 years old.

[^2]: Disclosure Day (2026) marks the 30th collaboration between Spielberg and Williams, and Williams’ 105th theatrical film score since his debut in 1958. The score was recorded over seven sessions from September 2025 to February 2026 with a 96-piece orchestra.

[^3]: Notable pre-Jaws (1975) scores by Williams include work on Daddy-O (1958), Valley of the Dolls (1967), The Reivers (1969), Jane Eyre (1970), The Poseidon Adventure (1972), The Towering Inferno (1974), Earthquake (1974), and his first Spielberg film, The Sugarland Express (1974).

[^4]: Most major studios passed on Star Wars (1977). Twentieth Century Fox proceeded largely on the strength of Lucas’s prior success with American Graffiti, not full confidence in the concept itself. Lucas retained merchandising and sequel rights because the studio undervalued them.

[^5]: Spielberg has described the Disclosure Day score as “probably the most restrained score he has ever written for one of our collaborations—at least until it is not,” noting that Williams holds back in a subtle way that enriches the film by “accompanying it from slightly behind, pushing it forward.”

Bibliography / Further Reading

•  Burlingame, Jon. “How John Williams Scored Steven Spielberg’s ‘Disclosure Day’.” Variety, 2026.

•  “Disclosure Day: Everything you need to know about John Williams’ score.” Classic FM, 2026.

•  “List of compositions by John Williams.” Wikipedia (detailed filmography).

•  “TIMELINES: JOHN WILLIAMS” and related features. Film Score Monthly.

•  Accounts of the development and studio reception of Star Wars in works such as J.W. Rinzler’s The Making of Star Wars and contemporary reporting.

•  Spielberg’s public comments on the Disclosure Day score and his long partnership with Williams (various 2026 interviews and press notes).

The music plays on. Keep listening for what elevates.

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

They Call Me Jonesy: Sheriff Jones’ Book About Leadership, Brand building, and Saving America

It was a Friday night in mid-July 2026, and I was in one of those nice theaters with the little tables—the kind that make an evening out feel intentional rather than just another screen in the dark. The film was Young Washington, the new one about George Washington’s early years in the French and Indian War, before he was the marble statue on the dollar bill or the father of a nation. It was a good picture, the kind that puts you in a patriotic frame of mind without preaching. I had my phone face-down on the table because I didn’t want to be that guy checking messages during the show. But even silenced, I could feel it lighting up now and then. When the credits rolled and I finally turned it over, there were more notifications than I expected. One of them was from Sheriff Jones.

I like Sheriff Jones. I always have. He’s one of those larger-than-life figures who makes Butler County feel like it still has some old-fashioned backbone left. When he texted to let me know he had a new book out—“They Call Me Jonesy: Let’s Get Real About Saving America”—I was genuinely surprised. It had come out back in May, and I hadn’t heard a thing about it until that message. He said if I wanted to talk about it or pick one up, to reach out. I told him right then I’d get it read. I could have driven over and grabbed a copy from him directly, but I wanted to do it the right way—support the work properly—so I opened Amazon on the spot and bought it. As I write this, the book hasn’t arrived yet. I’ve been busy, the way most of us are these days, and sometimes the important people and the important things slip through the cracks until a text like that snaps you back to attention.

While I wait for it to show up, I’ve been thinking about what it means to have a Sheriff like Richard K. Jones in our community—and why the public relations side of his job might be every bit as important as the operational side most people picture when they think “law enforcement.”

In Butler County, Jones is more than the man who runs the jail and signs the paychecks for deputies. He’s a character in the classic sense: the tall figure in the signature cowboy hat and those big ostrich boots, the one who shows up at fundraisers for youth shooting sports, compares hats with old friends, and isn’t afraid to talk about the realities of the job—the lawsuits that come with the territory, the guns he carries or the ones the department fields, the constant pressure from every direction. He’s been doing this a long time. First elected in 2004, he’s now well into what I’d call his seventh term of service, having worked through multiple governors, multiple presidents, and the full spectrum of political weather in Ohio and beyond. He’s dealt with the Bush years, the Obama years, the Biden years, and whatever comes next. Through all of it, he’s stayed visible, outspoken, and unapologetic in a way that feels increasingly rare.

That visibility is the part a lot of people miss when they talk about what a Sheriff is supposed to do. Some folks think the job is purely about kicking in doors and locking up bad guys. And yes, that work matters—more than most civilians will ever understand. But if you only do the enforcement piece and ignore the executive piece, you eventually lose the community you’re sworn to protect. People start seeing the badge as something distant and ominous rather than something that belongs to them. They start questioning why their tax dollars go to support it. Morale inside the department suffers when the public narrative turns against you. Jones figured this out a long time ago, long before national figures made “brand” a dirty word or a political weapon. He understood that in a republic, especially at the county level where government is closest to the people, you have to build something citizens can latch onto and believe in. You have to make law and order feel like a shared project rather than an imposition.

That’s what I mean when I talk about executive leadership. I’ve written about it in The Gunfighter’s Guide to Business and I’m still working through the lessons in my own professional life—an aerospace executive who spends a lot of hours every week trying to impose will on circumstances, build teams that believe in the mission, and create something durable enough to survive the inevitable storms. The gunfighter doesn’t just draw fast; he creates the conditions where the draw is rarely necessary because the reputation and the relationships do half the work. Same principle applies to a Sheriff’s office. If the community sees the department as “us” rather than “them,” you get better cooperation on tips, better juries, better budgets, better young people considering the career, and a healthier society overall. Jones has spent years cultivating exactly that. He gets on TV. He does the interviews. He shows up. He lets people see the human being behind the badge—the one with the cowboy hat and the straight talk—and that makes all the difference when something goes wrong and the cameras show up for the wrong reasons.

I’ll be honest: when I saw his name on my phone that night, part of me hoped it was the other kind of message. The one where he says they’re getting ready to hit a house or round up some cartel types or serve a warrant that might need an extra set of eyes and a steady hand. I’ve lived long enough and seen enough to know that sometimes the only thing that moves the needle is decisive action on the ground. I would have been in the truck in five minutes, and I think he knows that. But instead he wanted to tell me about the book, and that’s valuable in its own right. Because writing the book is also action—it’s distilling decades of experience into something other people can use. From everything I’ve seen in the descriptions and early word, They Call Me Jonesy is exactly what you’d expect from the man: candid, humorous in that tough-love Midwestern way, deeply patriotic, and full of stories about leadership under pressure, the cost of political correctness, the realities of “the swamp” at every level, and what it actually takes to push back. It’s a call to action for people who still believe in law and order, traditional values, and straight talk. And it comes from someone who’s walked the walk for more than twenty years in one of the most visible law enforcement jobs in Ohio.

We share a mutual friend in David Kern, the longtime Liberty Township trustee. David and I have known each other all my life. He’s always been a solid political figure—practical, engaged, the kind of person who gets things done without needing to be the loudest voice in the room. Jones and I have connected over that shared respect more than once. We’ve not always agreed on every detail of every issue, but we’ve always been able to shake hands, compare cowboy hats (mine’s been a fixture since I was in third or fourth grade, a declaration that I wasn’t going to blend into whatever the culture was selling that week), and keep the relationship real. That matters in a county like ours. It’s how you get things done when the easy path would be to retreat into your own silo and let the rest of the world burn.

There’s something refreshing about a public servant who still understands that the job includes selling the mission. Not in a slick, consultant-driven way—Jones is too much of a character for that—but in the old-fashioned sense of showing people why it’s worth supporting. He’s not afraid to be seen. He’s not afraid to be himself. And because of that, when Butler County residents look at the Sheriff’s Office, they don’t automatically default to suspicion or resentment. They see someone who’s been there through the hard times, who’s willing to say the unpopular thing out loud, and who’s built enough goodwill that the community is willing to give him the benefit of the doubt when the inevitable controversies flare. That’s brand building at its most practical. It’s also leadership at its most effective.

I’m proud of Sheriff Jones for putting this book out into the world. Not every lawman has the discipline or the inclination to turn the raw material of a long career into something readable and useful for the next generation. He’s become something of an international figure in certain circles because of his willingness to speak plainly about immigration, crime, and the erosion of common sense in policy. But he’s stayed rooted here. That says something. And for those of us who call Butler County home, it means we have a Sheriff who gets the big picture: saving America isn’t just a slogan or a national election every four years. It happens in places like this, one relationship, one visible stand, one candid conversation at a time.

The book is available on Amazon right now—“They Call Me Jonesy: Let’s Get Real About Saving America” by Richard K. Jones. I’m looking forward to reading it the moment it lands on my doorstep, and I’ll have more to say once I’ve had a chance to digest it properly. If it captures even a fraction of the personality and the hard-won wisdom I’ve come to associate with the man who sent me that text, it’ll be time well spent. And if you’re the kind of person who still believes that strong, unapologetic leadership at the local level is part of how we turn this country around, then do yourself a favor and pick up a copy too.

In the meantime, I’ll keep my phone close. You never know when the next message from the Sheriff might come through—maybe about the book, maybe about something more immediate. Either way, I’m glad he’s out there, hat and all, doing the work of building something worth believing in. We need more like him.

Footnotes

[1] Richard K. Jones, They Call Me Jonesy: Let’s Get Real About Saving America (Independently published, May 18, 2026). The paperback edition became available around that date; a Kindle edition is also offered. See the official site at theycallmejonesy.com and the Amazon listing for current purchasing options and a free sample.

[2] The book’s public description emphasizes candid leadership lessons drawn from Jones’s decades in corrections and law enforcement, including direct commentary on crime, political correctness, “the swamp,” patriotism, and practical steps for those who want to help save America. Early testimonials have come from figures including former Arizona Sheriff Mark Lamb and former Middletown Police Chief Rodney Muterspaw.

[3] Sheriff Richard K. Jones was first elected Butler County Sheriff in November 2004 (taking office January 2005) and, as of mid-2026, is serving what official records describe as his sixth term. In personal conversation and local perception, the length and continuity of his service often register as an even longer tenure of steady leadership through changing political environments.

[4] Rich Hoffman, The Gunfighter’s Guide to Business (available through standard retailers). The book explores themes of resilience, imposing will on circumstances, building loyal teams, and the executive’s role in creating something people will fight to preserve—lessons that parallel the brand-building and leadership approach discussed here.

[5] Purchase They Call Me Jonesy: Let’s Get Real About Saving America directly through Amazon or the author’s site (theycallmejonesy.com). As of July 2026 it remains a recent release and is easy to find with a quick search for the title and author.

Bibliography

Jones, Richard K. They Call Me Jonesy: Let’s Get Real About Saving America. Independently published, May 18, 2026.

Butler County Sheriff’s Office. “Sheriff.” Official biography page. https://www.butlersheriff.org/sheriff. Accessed July 2026.

Hoffman, Rich. The Gunfighter’s Guide to Business. [Publication details per author’s records].

Amazon.com product page for They Call Me Jonesy: Let’s Get Real About Saving America by Richard K. Jones (ASIN or ISBN as listed on site).

theycallmejonesy.com – Official book site with description, sample, and testimonials.

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.