Month: August 2025

Lisa Cook is Cooked: Fire the Federal Reserve

Lisa Cook deserves to be fired by President Trump for her mortgage fraud issues on three properties she claimed as her primary residence.  Cook was one of 7 Board of Governors for the Federal Reserve, and was appointed by Biden to bring even more Keynesian economics to a micromanaging Fed that doesn’t need it.  Trump, as our elected president, is trying to ignite a red-hot economy, which he has been successful in doing, and the Fed has been in the way with its fake interest rate levels.  Fake because, as we have been talking about, the Fed does not deserve the kind of independence it insists on, which is the key premise Lisa Cook has in her lawsuit against Trump. She has been serving a 14-year term, which she believes to be an entitlement.  So it’s time to shake things up and start going after these people, even if it’s just for spitting on the sidewalk.  Any ethical scrutiny should be applied to the Fed Board of Governors and the bank presidents who are part of the Fed regarding their involvement in our currency management.  And a Board of Governors member of the Fed who gets involved in outright mortgage fraud is more than fair game for termination.  And any others like Lisa Cook, who is engaged similarly.  I have not traditionally been an anti-Fed person, unlike Ron Paul, who has been advocating for this stance for an extended period.  I liked Alan Greenspan as a chairman back in the day, and I think there are opportunities for proper management of a nation’s currency.  However, the Fed has turned out to be a disaster, exposed even more by the strong economy of Trump, just a half year in. For the second quarter, real gross domestic product increased at an annual rate of 3.3%.  Unemployment remains steady at 4.1%, and inflation stands at 2.4%.  But it could be better, a lot better, if the Fed weren’t in the way. 

The Fed Chairman, currently Jerome Powell, is more of a token position appointed by the president to serve as a kind of press secretary for the Fed in general.  The 7 Board of Governors and the Federal Reserve Bank Presidents hold most of the power on monetary policy.  And those Governors are appointed as well by the President.  In this case, it was Biden who appointed Cook, a well-known Keynesian economist.  It is, I would say, nearly impossible to get through college and not be exposed to Keynesian ideas.  Most experts in economics share the same views because they were all taught the same flawed theories.  I had the same exposure in college, and I never liked it.  Unless an economist reads widely, they don’t have access to free-market thoughts in economics emerging from the university system.  That made Cook dangerous as an appointment by a Biden administration that was never really in control of itself.  Biden was out of touch and was put in office through election fraud.  And he was old and always sleeping, giving a bunch of 20-year-old kids the ability to run his presidency through an autopen.  So, it was a perilous time that led to Cook being in office in the first place.  And her nature was exposed through this mortgage fraud issue that gives Trump a perfect off-ramp to correct that position, which is so critical to monetary policy.  We need more free market contributions to our economy.  Not more central planners who choke off economic activity to protect centralized bankers with more security at the expense of innovation. 

It is a tall order to eliminate the Fed, given its dubious creation in 1913, but not impossible. In that case, the best scrutiny is reserved for this Board of Governors, because the trick is to let people believe they are managing the Fed by electing a president who then appoints the Chairman and the Governors.  However, after that appointment, the Fed expects independence from any further scrutiny, and Lisa Cook believes that, as a member of that mighty inner circle, she was immune to any job performance standard.  So getting rid of her is suitable for the short-term message that the Fed is on the clock, and that there is an expectation of performance.  Trump has every right to fire her, and that shock wave needs to happen in all its glory.  Because there are numerous other characters involved in the Fed who abuse their power and often cover it up, managing money should be the top priority in any government. However, as it is now in America, we are tied to globalism and many socialist and communist governments through central and international banking, which really drags down the American economy in unhealthy ways.  And Trump is challenging their ability to hold back our economy with phony interest rates meant to cover massive corruption that has taken place through voluminous temptations to print money through quantitative easing disconnected from the gold standard.  The Fed cannot be allowed to print a large amount of cash, launder it through Wall Street, and conceal the devaluation behind high interest rates, thereby engaging in a global micromanagement of money.  The hint at the problem is in Lisa Cook’s fundamental issue.  If she is willing to commit mortgage fraud by lying about her primary residence. What would she be willing to do in a much more serious situation, such as managing American finances and avoiding the power structure of global Marxists who seek consolidated international power through the banks? 

The premise of Lisa Cook’s very arrogant lawsuit against the Trump administration is primarily the issue of independence.  That an American president can’t tamper with the Fed, that managing money must be bigger than the whims of American election cycles.  That arrangement is only suitable for international bankers who don’t want the politics of individual countries to wreck their grip on global currency.  We need accountability with the Fed in America, and a lot more of it.  So Trump can appoint members to the Board of Governors—he can also fire them.  And he should whenever possible.  If they stumble a bit, as Lisa Cook did, throw them out and make a big deal about it.  Punish them.  However, don’t let them think they are entitled to the job, as is evident from Lisa Cook’s lawsuit.  She believes her appointment by an illegal president shields her from social scrutiny, and it does not.  The answer to many of the world’s problems is greater accountability, especially at the Federal Reserve.  We need to abolish the Federal Reserve and have Congress directly involved in the coining of money, as outlined in the Constitution.  They should never have punted the task to these truly evil, centralized bankers with international interests.  The Fed was an experiment at best.  And while we have that debate, the first step is to manage the members who are already there, and let people get to know who they are and what they do.  And Lisa Cook has shown a tendency toward corruption, even if it’s lying about a primary residence.  Little lies indicate a propensity to commit bigger lies, so Trump was right to fire her.  Hopefully, soon, many more like her will follow. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

People Like Jen Psaki Make People Like Robert Westman: Democrats and their ideas are dangerous to a safe society

To answer the question as to why the 23-year-old shooter, Robert Westman, killed two children and injured 17 other kids and elderly adults with a mass shooting at a church in Minneapolis, Minnesota, the only appropriate answer is that the Democrat, anti-family policies of social destruction are to blame.  Mass shootings are happening, specifically recently within the transgender community, where the apparent problem of kids who fall for the scheme are finding it impossible to live in society as a whole.  There are a lot of shootings by trans people; Nashville comes to mind.  You don’t see mass shootings coming out of kids with religious backgrounds, two-parent homes, or NRA members.  They are happening from kids with broken homes, a relationship to drugs, and by those who are seduced by Democrat ideas of social victimization and gender neutrality, meaning that a person can identify not with the reality of their born sex, but can change it depending on their feelings.  And that emphasis on feelings is what looks to be triggering this massive and deadly social failure. In the case of this 23-year-old man, who changed his name to Robin in 2020, he obviously wanted to make a point by leaving behind a manifesto of anti-Trump beliefs, releasing a video on YouTube to drive home his point.  He wanted people to know his radical left politics and his anti-religious position, even to the point of painting statements all over his guns.  It looks like he used four different guns, saving enough ammunition in a 9mm to kill himself with a bullet to the head in the Catholic church parking lot where he conducted the mass shooting.  There were a lot of very troubling discoveries that followed, and many of them came from the media, which immediately dug in and avoided talking about the trouble with transgender mass shooters, where a tiny part of the population is turning to violence to express themselves by becoming killers. 

Robert Westman’s mother worked at Annunciation Catholic Church for five years, from 2016 to 2021.  And it would have been during this tenure that Robert Westman decided he wanted to be a woman, rather than a man.  His parents were divorced, with his dad living about a mile away from the church.  Thus, the church itself plays a role in all this, as well as in what it proclaims to those connected to it.  The reason that Democrats quickly move to gun bans after these shootings is that they can’t admit to the real problem that they cause in society, which Jen Psaki articulated really well with her controversial comments on prayer.  As a former White House press secretary and a current MSNBC host, it’s no wonder people like Robert Westman think the things they do.  She said about the prayers people were making in the wake of the tragedy, “prayer is not freaking enough.  Prayers do not end school shootings.  Prayers do not make parents feel safe sending their kids to school.  Prayer does not bring these kids back.  Enough with the thoughts and prayers.”  Essentially, what people like Jen Psaki are saying, which influences the thinking of individuals like Robert Westman, is that the experiments of replacing the family with government are failing.  That if only we took away all the guns, all their crazy ideas would suddenly work.  Without dealing with the psychological problems of gender neutrality that originate in broken marriages or drug abuse.  Or even learning liberal ideas in public schools or the broader mass society.  The anger directed at this church, as communicated by this mass shooter, has the same tone to it as what Jen Psaki said about prayer. 

These killers have a common theme to them, even if recently it has been transgender individuals conducting the violence.  Traditionally, it could easily be said that people who are taking too many drugs are the root cause.  But what you find is that well-adjusted kids who come from a healthy family structure are not doing these kinds of things.  They aren’t killing people.  They might have a bad day, but they don’t seek to destroy elements of society with such hatred, which Robert Westman clearly was trying to do.  The hatred of the church itself is part of this story, which Psaki actually says with disdain: “prayer isn’t enough.”  We must, according to her, and the killer, do more.  We must turn to the laws of men, of government, to make “parents ‘feel’ safe.”  It’s about feelings again. How do people feel?  Do parents feel safe sending their kids to school?  Do you feel like a man or a woman today?  We are supposed to make our society work based on feelings rather than logic.  And where do we get healthy logic?  From a good parental structure.  The government has not been a good replacement.  And the rejects of that attempt are kids like Robert Westman, who build up so much anger in their lives that they would seek to express it with a mass shooting, which is happening way too often by people who identify with left-winged politics.  And the evil at work here is something that churches are dedicated to managing, which makes them a target for killers and media personalities who essentially want to destroy their influence for good. Because if people are good and happy, they won’t turn to Democrats for parental care.  A government that indulges in feelings and forces a society through violence to accept those feelings as the foundation for all collective beliefs.  Only that premise stands opposed to the trajectory of the human race.

When violence is used as a means of communicating, the clear indicator of failure is not far behind.  When kids like these trans kids, who Democrats have told that their feelings about things will be respected by society, and yet they discover all too late, after they’ve changed their name to a woman from a man, that society rejects them as an abomination, it was the Jen Psakis of the world who lied to them to begin with.  The belief society expressed to young people, like this kid, during his mother’s tenure at that church as an employee, was that you could be what you felt.  It was a notable trend in left-wing politics, and it has turned out to be a disaster.  Anger at a mother who wasn’t there for him, or a society that didn’t validate his beliefs, where feelings were respected no matter what they were, leaves people very frustrated.  And the political left actually seeks to weaponize young people like this killer to advance their topics, such as removing guns from society, so that free will can’t be defended by the whims of collectivism.  The anger being expressed, whether it’s on television or through mass shootings, is that we should not turn to God for safety or guns.  We should turn to a parental government that will take care of us and shield our feelings from the harsh realities of life.  And when that doesn’t happen the way it was promised, people already on the edge of sanity fall off the cliff and turn into killers.  So it’s Democrat ideas that are the real problem, and the varying degrees of insanity that come with it.  And until we deal with that problem, Democrats will produce into society a lot more malcontents like Robert Westman.  Democrats have tried to remake society and replace the church as a foundation for goodness.  And they have attempted to replace the family with a parental communist government.  And those failures are evident in people like this killer.  And when society fails and people like this shooter come out of it, they can only blame themselves.  Democrats are dangerous, and the people who follow them are potential problems once reality becomes known to them in ways they aren’t psychologically prepared for.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

The Fed’s 2% Inflation to Lower Wage Rates: Micromanaging employers and causing quite a mess

There is a dirty little secret that the Federal Reserve has about its role in mass society that needs to be discussed in relation to interest rates and what it considers managed inflation.  The Fed recently met at its annual Jackson Hole meeting, and it reminded me of many things, particularly the time when my grandkids wanted chicken nuggets from McDonald’s and their dining room was closed.  We were in my RV, so the only way to place an order and collect the food was to use the drive-thru window, which I barely fit through.  The McDonald’s in Jackson Hole is very close to where the Fed meets against the backdrop of the Teton mountains.  For a tourist town with one of the largest concentrations of wealth in the world, it’s a small McDonald’s with a pretty small parking lot.  Certainly not RV friendly.  However, I managed to make it work with less than an inch on all sides of my vehicle, and it’s a story that has gained a lot of popularity in my family.  “Remember that time grandpa did this?”  And everyone says, “Which one?” because there are a lot of things to talk about.  The town itself is one of my favorites, and I can understand why all the bank presidents who are members of the Fed want to meet there to discuss monetary policy.  It’s a really good place to go and is America’s version of Geneva, Switzerland.  I think the Tetons are better, though.  So after the Fed meeting there, Jerome Powell indicated he was going to do what I said he was going to have to do, and what J.P. Morgan had been pressing for, along with President Trump, and that was the Fed was going to lower interest rates.  Not happily, but because they have to.  The economy is too good to hide phony interest rate profits for the banks behind artificial inflation numbers meant to frighten the world away from Trump’s presidency. 

However, there is another issue at play that we need to address regarding employment.  The Fed believes that in managing money, it must bake in 2% inflation per year because that is the only way to offset the erosion of wages that employers provide to employees, which dilutes the actual value of labor.  Because the Fed believes, which is one of the reasons for its existence, that employers will not incur the hard cost of paying employees less for their labor as they age and become less valuable.  Therefore, the Fed believes that it must step in and manage the economy because employers won’t do so on their own.  Often, when a company gets out of step with its cost structure, it has an obligation to reduce its costs, either through a reduction in force or wage cuts.  However, most employers are hesitant to lose their legacy talent and invest a significant amount of money in retaining them, when in reality, they should consider letting them go on the open market and replace them with cheaper and younger workers.  The NFL has to do this all the time with salary caps, which are imposed on teams to keep them fresh and relevant.  If a player wants to leave a team for more money, then that team can turn to free agency to replace that player.  If the market wants to pay a lot for that experienced player, they certainly can, but there is a salary cap, so that team won’t be able to pay a lot to other workers as well. 

That’s why we should operate in America with some gold standard, because value has to be protected. Instead of the Fed having the temptation to print more money, it would micromanage the economy with continuous infusions of cash, ultimately diminishing its buying power and hiding the inflation it creates in the process.  And try to hide it behind other economic conditions as a justification, which had worked until Trump came along and called the Fed’s bluff.  And because the Fed believes that free market pressures won’t manage the economy effectively, they have baked into all their assumptions about economic flow that they must micromanage employers who won’t trim their fat with inflated wage rates at their companies, as they fear losing talent to their competition.  So, the Fed bakes 2% inflation into everything.  That’s why, when reviews are conducted with employees, a standard minimum of 2% is required to maintain your wage value at the same level as the previous year.  The trick is that as you get older, you actually lose buying power in most cases because inflation eats up whatever increases you manage to get for yourself.  The goal is for Americans to earn less over their working years, not more, because the actual value of labor must be managed by the Fed, which introduces all kinds of problems, as it’s not really employers who are the problem.  That is just the excuse that the Fed applies to cover a lot of liberal politics, for which they are prone.  Labor unions, for instance, are very guilty of propping up wage rates that are artificially too high, which then feeds the Fed’s argument for mass micromanagement of the economy with incremental inflation to let people believe they are being paid a certain amount on paper, but in truth, the money is worth a lot less.  People don’t notice because it happens over time.  However, every three years, at a minimum, workers lose 6% of their buying power if they do not receive raises in their pay that are well above 2%.  To receive an actual 2% raise, employees would need to obtain a 4% raise with each yearly evaluation.  Which certainly isn’t the case for most people. 

Consider the problem at the McDonald’s in Jackson Hole that I mentioned, which had its drive-thru window closed due to the COVID-19 pandemic.  And the government was pushing for a minimum wage increase that inflated the real value for entry-level jobs, such as McDonald’s workers making $15 per hour, when the real value for their jobs is likely under $10.  When politicians interfere in the process of manipulating market values, the Fed must attempt to cover up the mess with interest rate hikes to conceal the inflation it creates, which often exceeds 2%.  Our goal with inflation should be zero, and if we held it to the gold standard, it would have to be.  These are the problems you get when you let pin-headed bureaucrats micromanage an economy with Marxist ideas instead of free market capitalism, and it’s a real problem.  So Jerome Powell knows all this and is reluctant to lower interest rates, even though all the parts of the economy that they usually hide behind at those Jackson Hole meetings are too good, forcing his hand.  So he’s not happy about it.  But a lot is coming that he won’t be pleased about.  There has been a significant amount of tampering that has impacted wage rates, and employers have not been the primary source of the issue.  It’s too much administrative mess that comes from the Fed, and short-term politicians who have caused all the problems.  McDonald’s workers, like the one in Jackson Hole, should not have employees making over $20 per hour.  Wal-Mart should not have employees making $20 to $25 per hour because all other labor has had to increase their wage rates to obtain workers.  But the money is all on paper.  People are not actually making those actual wage rates because the Fed has had to hide the impact through inflation.  And now they are being forced to lower interest rates, which will expose the whole mess.  Although the meeting in Jackson Hole might have been very scenic, it wasn’t enjoyable.  There will be a lot more to happen with monetary policy in the coming months.  And the Fed is going to lose a lot more control, as they very well should. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

I Tried to Tell Them: Why consultants often fail

It’s been a little time now, but I suppose it’s appropriate to spike the football a bit and talk a bit more about the details of why I wrote my book, The Gunfighter’s Guide to Business.  I had in my life at that time a lot of people who were really gunning for me, literally.  They did many terrible things, and their world has crumbled around them, leaving them surprised by the consequences.  However, I had already informed them of what was going to happen in my book, which is one of the reasons I wrote it.  I really wanted to be fair, but the bloodthirsty nature of people provoked a lot of bad behavior that has since collapsed, and there was always something of a science to it.  So they can’t say they weren’t warned.  And it really is simple.  One of the key metaphors in The Gunfighter’s Guide to Business, which has achieved what I wanted out of it as a book on business that can help a select few understand why success or failure occurs, is the use of Wild West metaphors to put everything into context.  Why are some people successful while others aren’t? There is a real shell game in the world of people who seek equality and inclusion, who don’t want to admit to themselves the facts of this very distinct reality.  It takes courage to be successful, and you can’t replicate that with process improvements and administrative handholding.  And most of the world doesn’t want to believe that, so I had to write it down in a way that would predict the future.  And that future is now before many people who are finding their personal destruction quite a surprise.  So I explained it to them beforehand.

I love Wild West towns and the idea of them on the open expansion of the American idea.  A vast horizon of opportunity coming together to form a city of ambition, unleashed by capitalist ideas.  Wild West towns were unique to the American experience for many reasons, and I find them infinitely fascinating as a result of human need.  And upon their formation, of course, there were always bad guys trying to get a lot for very little and were willing to bring significant harm to people for their own profit.  So, in that way, how could you bring security to a town without hampering the ambitions of people seeking capitalist outcomes?  And to do so without letting bad guys take everything that was made.  Successful towns established a law and order that centered on gunslingers fighting it out in duels, and good guys like Doc Holiday, Wyatt Earp, and Wild Bill Hickock would meet the bad guys in the street and be willing to risk their lives to shoot their nemesis dead.  And as long as the bad guys were removed from harming good people, a town would grow and thrive.  But without such characters, evil would overrun the process and everything would fall apart.  And that is pretty much true in any endeavor that human beings involve themselves in, even to this day.  You can’t fake courage, and others need to survive in the world and lead good lives.  It all starts with a few unique personalities who have abundant courage and the skill to defeat all others.  Gunfighters come to mind in the concept of fast draw for obvious reasons; they are a uniquely American invention that points directly to why the United States has the largest GDP of any country in the world, especially considering the relatively small number of people contributing to the economy. 

The trick is, once a town was formed, then what?  In those cases of success, there were always plenty of parasites who would come into the city and try to establish rules to maintain order without losing the courage that the town was founded on.  In historical terms, these “Dandies” and “Bounty Hunters,” as I call them, are contemporaries of today’s consultant class, which is quite extensive, who attempt to feed off the carcass of those who have come before them and to steal the profit of their lives ruthlessly.  And they expect everything to work out well.  My response to all these occasions, including before I wrote that book, is to, as the gunslinger, get on my horse and leave town, not sharing the crime-fighting of the town’s profits with the newcomers.  Usually, the gunslinger would move from town to town once success set in, as tag-alongs would then create an administrative barrier.  Instead of a gunslinging gunman, towns would then form a sheriff and a court system. Although things were never quite as good, more people could join in stabilizing a town’s economy.  Gunslingers were not welcomed once things were working well, as collective-based people would then want to share in the glory of success without having the courage to propel it forward with their own sentiments. Consistently, these parasites would seek to steal success from those who created it, without expecting that success to fail in their hands.  However, it never works out that way; yet, after many thousands of years, people still expect a different outcome.  So I wrote my book to explain why that outcome never changes.  Success is directly attached to courage, and you can’t fake that.

I have dealt with people who think they are the most intelligent individuals in the world at many levels, and their ruthlessness has been very easy to overcome.  Usually, these people come out of the consultant classes, and they have a belief that collective administration can replace courage in process improvement, and it just doesn’t work that way.  And no matter what the tag-alongs try to do, when faced up against courageous personalities, they can not compete.  This was the reason that Wild Bill was shot in the back of the head in Deadwood, South Dakota.  The town did not want law and order.  They wanted crime to thrive, and they wanted an administrative mechanism to rule instead of a reputable gunman.  And that is the typical reaction that most people have toward the few who actually achieve success in the world.  Once they see success, they try to shoot the person who made it possible dead, and throw their bodies off the side of the road into an unmarked grave.  They steal the wealth and hope to mimic success.  However, they never quite manage to do it.  Knowing all this, I have not allowed anybody to sneak up on me, which has robbed them of the opportunity to steal what I have created.  They are pretty surprised by the results.  But if only they had listened, I told them well beforehand how it was going to be.  And it is always that way.  Courage beats collectivism every time.  And collectivism allows those with fake courage to appear bold.  But you can’t change the heart of what people are.  They either are, or they aren’t.  And everyone knows the difference.  Courage can’t be duplicated, just as a gunfighter can stand in a dusty street and face down a bullet intended to kill them, and laugh at the danger.  While others hope they can hire a sheriff to do that hard work for them.  But it’s never quite the same.  It takes courage to achieve true success.  And the truth is, there just aren’t many in the world who have real courage.  And when they find they can’t fake it, they get very frustrated when they lose because the illusions of the world couldn’t hide the truth about their bland natures.  That’s why I wrote the book.  As I often say about some of the books I like most, there may be only 20,000 to 30,000 people in the world who read such books, and only 4 of them understand it.  I tend to write books like The Gunfighter’s Guide to Business for those who do.  And to let the other 20,000 people scratch their heads in confusion, because that is about the ratio of people in the world with real courage and an opportunity to be successful at the things they do.  Success is not for everyone; you can’t fake it.  And yes, I tried to tell them.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

The Woke Museums of Washington D.C.: Why the Museum of the Bible is different

I’m sure I will visit the new museum that just opened in Cairo, Egypt, which cost over a spectacular $ 1 billion.  I love museums and have been to several around the world.  They are to me like books that tell a story about a significant moment in history, and there are always interesting things to consider in the context of a museum that assembles information to put forth a point of view.  I’m sure the new one in Egypt will be fantastic.  However, in that context, the Museum Center in Cincinnati, I think, is great as well, and it’s a place I like to visit frequently for many of the same reasons.  However, for me personally, the Museum of the Bible is a very special place in Washington, D.C., and one of my favorite destinations.  There are many great museums in Washington, D.C., including the Smithsonian and the National Geographic Museum, both of which are located there.  So when President Trump called out the various woke museums like the Smithsonian as targeted to change their ways as part of his reform of Washington D.C. culture, what is he talking about?  And I would point to the Museum of the Bible as the answer, as it was created by very passionate people, such as the ownership of Hobby Lobby and many others, who put forth a lot of effort to make the place really something special.  But why was it so much better than the other area museums for which Washington, D.C. is known?  Well, it all comes down to wokeness and how modern political spins on information provided tend to water down the experience for everyone.  And people don’t like it.  However, the Museum of the Bible is remarkably free of any woke influences, and this is noticeable upon entering and leaving, a place that has truly captured the spirit of what a museum should be and the impact a good one can have on visitors. 

The Museum of the Bible is just a few blocks away from Capitol Hill and the Mall, home to many well-known museums.  But on the way to it, when walking through the parking garage just to the west of the main entrance, a woman of color was in the elevator with my wife and me, and she noticed a particular glow of enthusiasm from us, and she asked about it.  “You guys are going to the Museum of the Bible,” she asked, smiling.  “Well, yes, we are as a matter of fact,” I said.  “How did you know?”  She was smiling, but she was a rough-looking, large woman with neck tattoos who looked like she had been living in an urban jungle for quite some time.  However, she said that the Museum of the Bible was her favorite place and that she was happy for us to experience it.  Now this wasn’t just a bunch of people happy about a museum dedicated to a religious experience.  The Museum of the Bible is dedicated to the most significant literary achievement ever produced on earth.  But it’s the way it’s presented that carries the most significance toward lasting appeal and makes it more than just another museum for most people.  I was very impressed with it.  It wasn’t trying to convince me of anything, as most museums saturated with wokeness do.  It was just proud of what it was, and it offered to let people share in that pride without pretension.  It enables you to enjoy it for all its glory without further explanation. 

And that’s what makes The Museum of the Bible special: it lacks woke references.  It wasn’t about being close to God or unashamed of biblical references that the outside world might attempt to impose on free minds.  It was authentic and put together with a genuine love of the subject, and was just a bit more than the usual museum because of it.  The displays are good, but more than that, the architecture, down to the kind of paint used, was very well put together.  The people working there came across as genuinely loving the place; they weren’t just workers fulfilling mandates for a paycheck.  I also noticed that the museum in the basement of the Capitol Building had just been reopened, and it was really good, which surprised me coming out of a recent Biden administration where wokeness was a big issue.  It was a nice museum, and my wife and I spent a lot of time there watching votes from the House on the big screens in real time.  It was put together well by people obviously passionate about the subject matter.  So the common theme here is not religious, but passion.  And once propaganda of a modern political nature is infused into the subject, people have a natural revulsion to it.  That is one of the significant criticisms of the Smithsonian and National Geographic, which have been trying to present a Charles Darwin view of science, despite evidence pointing to many other contributing factors.  It’s the authenticity of the presentation that elevates sentiment to a higher status.  And woke presentations that are filled with modern political propaganda are something that people naturally reject.  Evidence is what museums put forth.  However, interpreting that evidence in a way that advances a political narrative, if the public is not naturally inclined to agree, is a sure way to push people away, which is what has recently happened to Cracker Barrel and many other trusted commercial endeavors that have tried to embrace woke trends.  The public naturally rejects them.

The Smithsonian and National Geographic are both dedicated to science, which I love to see.  But they are terribly woke and progressive.  And the Smithsonian has been accused of censoring evidence, such as the massive amount of evidence that giant skeletons in the mounds of North America indicate a society that predates what many call Native Americans.  The real native Americans go back much further than the Indians of modern politics, and people can smell a phony that the Smithsonian is trying to steer evidence toward a political sentiment, and that is the case that America was built on stolen land from indigenous people.  And rather than let the evidence tell the story for itself, the museum tells you a fake story, and you are supposed to accept it.  And museums that push civil rights issues from a Democrat perspective, when it was Democrats who were slave owners and it was Republicans who stopped slavery, come across as phony because the material presented attempts to glaze over the facts that are culturally well known.  And that is why woke doesn’t work and why Trump is pushing woke behavior away from everything he can, especially woke museums like the Smithsonian.  America has a rich history, and museums should tell the story without the desire to steer the public in a direction that validates certain political views.  If there were giants on Earth in the form of very tall people, predating what we call “Indians,” then let’s discuss that and examine the evidence.  However, suppose we propose something that contradicts logic. In that case, the public will be uncomfortable and even resistant to enjoying it, which is the problem with ‘woke’ everywhere it is presented, in music, movies, restaurants, and even museums.  Wokeness as a propaganda tool was never going to work, and when we see things like The Museum of the Bible, which is wonderfully woke-free, we reward them with our time and attention.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Jennifer Gross Goes to Washington: The importance of redistricting

When I say that Jennifer Gross is not very well-liked, I mean it in the manner of a compliment.  I think it’s a great asset to have people who don’t like you or who are very angry when your name is brought up.  Many people certainly dislike President Trump.  And I would say that I am one of the most hated people in the world.  People typically like you when you do what they want you to do, and their acceptance of you in some way is the way they gain leverage over your authenticity.  So, that makes Jennifer Gross an effective politician in a dynamic intellectual sense, where a static order has to compete, and they don’t like it.  In Ohio, Jennifer is my Representative in the 45th district, and she works hard to do so; I appreciate people who work hard.  And in the course of that work, she found herself in Washington, D.C. with Lee Zeldon, director of the EPA under Trump’s administration, asking questions directly to him about an issue I have been very concerned with regarding the EPA.  I would say that among Trump supporters and people who dislike RINOs, Jennifer Gross is very popular, so it depends on the crowd and what they want out of relationships, which often determines likeability.  I believe cordial relationships can be a liability.  However, it was interesting to hear about Jennifer’s trip to Washington, D.C., where she met with several Trump administration officials, including RFK, over MAHA issues.  So, once her plan was in place, Jennifer and I discussed a number of topics that we would typically talk about.  However, for this audience, I happened to record it so that others could share in the experience.  And, as much as I am concerned about the EPA issue, the conversation we had, which came straight from the Trump administration, was about the need for redistricting. 

The primary thing that Jennifer wanted to tell me about the Trump administration was that they weren’t a bunch of phonies.  The people working for Trump were all successful individuals in their own right, who could take or leave other politicians.  Jennifer can relate because she has always been very independent when it comes to politics, and that makes it hard for her to deal with when it comes to deal-making.  Much of politics is a collaborative effort, and I know several people I would call good friends who spend a lot of time collaborating with other politicians, only to accomplish a fraction of their wants and needs individually.  But that’s part of the process, and one of the reasons I thought the Trump presidency would be a good thing was his self-control over his wealth and ability to walk away from anything he didn’t like.  And his administration is very much the real deal, and Jennifer was pleased to report that they were not a bunch of phonies like we often learn people really are once these political campaigns are over.  So she couldn’t wait to tell me how authentic people like Lee Zeldon, Secretary Kennedy, and Commerce Secretary Lutnick were in real life.  It’s not usual to have people like this in any administration, and to meet them in real life after the honeymoon is over for Trump, doing everyday work, it was good to hear that they are everything they say they are.  Politically, many people dislike them as well, but, as all successful people must learn, that comes with the territory. 

The primary concern on everyone’s mind is the fairness of redistricting, so that Republicans can have more seats in Congress.  There are a few that we can pick up in Ohio, and several other states. The Trump administration is playing hardball on this issue, as it should.  Trump is right, Republicans should not play nice with Democrats over any election issues.  If we genuinely want a representative republic, which is what we are, we must trust the American people to choose who they want to represent them.  Not what a party wants us to adopt for their convenience.  That’s where things get tricky with playing nice to get along, and being a stick to poke in the eye of those who are too quick to compromise.  My point in the matter is that there is room for people like Jennifer Gross in politics and room for plenty of mainstreamers who enjoy the process of collaboration, if we didn’t have such a close margin of majorities.  I think that if we had guarded our elections more closely, there would be 60-plus Republican votes in the Senate and over +50 in Congress.  It is only close in America because of election fraud, and Democrat gerrymandering for many years has given them the appearance of a 50/50 country, when actually it’s a long way from being so.  Democrats are a minority party at best, filled with misfits and broken toys.  It’s one thing to have compassion for their poor state.  It’s quite another to have them destroy our entire society to appear fair.  In Ohio, there are 15 congressional seats, and Republicans have 10 of them.  There are opportunities in Ohio to improve upon that, and without question, Republicans should.  Don’t listen to the cries of Democrats, play hardball and defeat them everywhere. 

And if we did that, as Republicans, the world would be a lot better off.  As Jennifer and I discussed after her trip to Washington, fairness, or the appearance of it, often leads to inauthentic corruption, and righteous representation usually falls by the wayside as people who pay money for representation in the form of lobbyists end up running our government from the shadows.  And that is what we have been trying to get away from.  It’s what I always hoped would be the case from independently wealthy people like Trump, Secretary Lutnick, Zeldon, and Kennedy —that they would do the job for the right reasons. They could make a lot of money if they weren’t in politics.  However, as successful people, they can best represent the public that needs it.  And through redistricting, we can elect more people like that in the future, which would properly represent our actual society.  We don’t have an obligation to play nice with people who want to destroy our country.  And we owe Democrats no illusion of fairness.  If we can secure an additional 20 seats for the 2026 midterms, then let’s do it.  Meanwhile, it’s good to hear that Jennifer was being treated with sincerity by the Trump administration and that doing the right things for the right reasons was more than just an empty promise by politicians who usually disappoint us.  If too many people like you, that’s usually a bad sign, and that’s the case in any level of society.  And the Trump administration couldn’t care less; they can afford to be independent of such popularity concerns.  And because of that, they can actually accomplish some things.  Based on Jennifer’s report, they are willing to do the work and are solid in the promise category.  And these days, that is a scarce commodity.  One area we could significantly improve if we were more aggressive with redistricting. 

Rich Hoffman

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

The Cracker Barrel Remarketing Plan Was A Horrible Decision: Betting on the wrong horse, which the Board who hired Julie Felss Masino certainly did

I think there needs to be context to this whole Cracker Barrel thing and the hiring of Julie Felss Masino, the CEO who has caused so much trouble.  The board of Cracker Barrel Old Country Store Inc. consists of a board of directors that includes, Carl Berquist, Chairman a former Marriott CFO with decades of financial experience, Jody Bilney who just joined in 2022 and as previously a senior executive at Humana and Bloomin’ Brands, Steve Bramlage, just elected to the board in May of 2025 and current CFO at Casey’s General Stores, Gilbert Davaila who joined in 2020 and runs a multicultural marketing firm and has Disney experience, John Garratt, who joined in 2023 and is the former CFO and president at Dollar General, Michael Goodwin, who joined in 2024 and was a retired PetSmart tech executive with cybersecurity expertise, Cheryl Henry who joined in 2024 and is the former CEO of Ruth’s Chris Steak House.  Julie Felss Masino, the current CEO, was appointed to the board in November 2023, and Gisel Ruiz joined in 2020 as a former executive from Walmart and Sam’s Club.  Since 2019, traffic through Cracker Barrel restaurants has been down 20%. They have never fully recovered from their previous pandemic numbers, and this very woke board obviously wanted to try to boost sales and freshen things up to recover that lost traffic, which they thought was dying off.  A large portion of the Cracker Barrel customer base is literally aging out and dying off, and young people have not replaced them.  This group of characters set out to figure out how to return to the good old days and attract new customers.  Hiring Masino, who had 30 years of experience, including leading Taco Bell’s international growth to over 1000 locations, and had roles at Starbucks, which made her what they thought of as a good fit for driving innovation to the Cracker Barrel brand, came in with a lot of ideas that the customers just don’t like.   

So, it’s not enough to blame the current CEO of Cracker Barrel for the truly radical makeover that Old Country Stores have been experiencing.  Changing the paint scheme of the traditionally log cabin look of the restaurants from dark brown to a kind of soft white was a bad start.  And the interior decorating, rooted in tradition, was not a good move because it took away the ‘going to Grandma’s house’ kind of vibe that made going to Cracker Barrel while traveling far from home such a positive experience.  Comments about the Country Store entrance being less congested with stuff have fallen into the joke category because the response is that the store is less crowded. After all, it has fewer customers, and as a result, that’s what’s going to happen to the Cracker Barrel brand now that they have the perception of going woke.  So of course it’s less crowded.  I assess that Cracker Barrel hired too many woke individuals and let them onto the board, and that they are getting what they deserve.  That cast of characters, the Board at Cracker Barrel, mostly come from very woke backgrounds, and people of tradition would reject any change they would make. They underestimated what their real problems were.  Many companies have yet to recover to pre-pandemic levels, which is something that we don’t discuss nearly enough. The answer that people trained in woke leadership, who are often the who’s who of corporate America, are not intellectually equipped to deal with the real problem.  In the case of Cracker Barrel, they are pricing themselves out of the market.  I go there frequently, and I can’t make a stop without spending $100 to $200 with my family every time.  And the price of the food should be around 30% less than that. 

Most of Cracker Barrel’s customer base is blue-collar and does not have a lot of money to spend on price increases, which is one reason for their declining traffic.  Financially, they are in trouble, with revenue at $3.47 billion but a net income of only $40.9 million.  And this overhaul, which has sparked widespread anger, will cost $700 million through 2027, with $180 million allocated through 2025 alone.  This is a board of directors that bet big on the wrong attributes and now their mistake is going to cost them tragically.  They have now far bigger problems than just some bad press.  They picked the wrong things to stimulate their customer base, which was obvious when Julie Felss Masino tried to go on Good Morning America and say that Cracker Barrel wasn’t going away, they still had the fireplace, the rocking chairs on the front porch, and the little triangle game to play while everyone waits for their food.  If those are the things she thinks Cracker Barrel is to customers, then she wildly missed the mark, and based on their financials, it’s a gamble that Cracker Barrel couldn’t afford to misdiagnose.  Cracker Barrel hired Masino to do just what she is doing.  The problem is that they all missed the heart of the real problem and pushed away their old audience in favor of a new one that would reject the product anyway.  Young people from many broken homes do not have traditional experiences with grandmas’ house, as previous generations did, so they are not attracted to the family tradition appeal.  However, many of them wanted that experience, and for them, going to Cracker Barrel was the only way they could achieve it. 

Many of those board members had no idea that Trump would be elected as president in 2024.  These decisions to change all these Cracker Barrel stores were already in place when he stepped back into the White House.  So, to the minds of many corporate types, nobody could have predicted that America was going to turn so hard toward the MAGA political movement.  Nobody really knew what was going to happen.  Well, I take that back a bit.  I knew what was going to happen.  But very few people listened much to their doom.  I predicted everything 100% correct, just for the record.  And if Cracker Barrel’s Board had listened, they would not be in the trouble they are in now.  The best thing for them to do would have been to dig into their traditional appeal and openly cater to the MAGA political base, because those are their customers.  To regain 20% of the lost customers from 2019, it’s essential to focus on pricing and expansion among conservative types who cannot afford to dine at the restaurant while traveling.  Going for a new demographic group was not the right move here.  And now, because they have adopted the woke approach, which many of the board members are trained to be very woke, and they hired their CEO to embrace the Biden and Obama-era political movements, they are getting what they thought they would.  But people don’t like it.  And there is no way to repair that now.  Once you lose a brand, such as what Disney is currently experiencing, and many other companies that have aligned themselves incorrectly with the MAGA movement and Trump as an America First president, you can never truly regain it.  And Cracker Barrel will lose a lot more than 20% of its customer base.  With a profit of only $45 million to deal with, they don’t have enough margin to lose 1% more.  So this reaction to their marketing plan to overhaul their image is much more disastrous than the media is reporting.  And it’s a shame because I have liked Cracker Barrel more than any other brand in that market sector.  But, I will find other alternatives, just as many others will too.  This was a poor decision by the Cracker Barrel Board to be so tone-deaf about changing political circumstances.  They bet on the wrong horse and will now lose big. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

The Child Pornography of 73-Year Old Howard Saal: You can’t trust professionals, anywhere

The study of institutional failure is fundamental to a proper society, and it’s vital that everyone understands the inherent failures, especially in the case of Howard Saal, the 73-year-old former geneticist and dysmorphologist at Cincinnati Children’s Hospital.  He was recently indicted and arrested on federal charges for possessing and transporting child sexual abuse material as investigators found 153,000 images and 470 videos on his electronic devices, with some of the victims being as young as newborns.  The Children’s Hospital doctor admitted that he photographed children during exams as “glamour shots.”  Saal surrendered his medical license in July of 2025 and is currently out on bond, facing up to 20 years in prison.  The hospital itself has tried to distance itself from the doctor, but this has rattled people’s trust in the process because they usually think of doctors as being wiser and above such matters.  So understanding how and why people would do something like this is essential, especially when we are dealing with sexual perversion that migrates into children.  We see this kind of thing way too often to ignore, and this isn’t some loser hiding in his mom’s basement.  But was a very mature person of elderly years working in a very responsible position at a well-respected hospital.  People need to trust these kinds of authority figures, and this case is proof that nobody can really be trusted.  The best solution to this kind of situation is always to be a little cautious when dealing with everyone.  And don’t give out trust like candy.  We often trust professionals and experts because we are too lazy to do the work ourselves, and the unsettling element is that there are many Howard Saals out there looking to take advantage of people, especially children. 

I learned more about child pornography and sex abuse than I’ll ever care to know recently as I was a foreman for a grand jury in Butler County, Ohio.  And let me tell you, I thoroughly enjoyed that job.  I enjoyed indicting bad guys and convincing the other jury members to move toward aggressive resolutions.  It was a very satisfying job, and I could have done it every day of my life, finding significant meaning in the experience.  But before that experience, child pornography was something I had heard about, but didn’t think much of it.  It seemed to me like something impossible to do, where grown adults were involved in sexual activity with children because of the apparent size difference.  But for several cases, as a grand jury, we had to watch evidence of child pornography by people prosecutors were trying to indict.  Regarding Butler County, I would like to mention that some truly dedicated prosecutors had their hearts in the right place for the job.  It would be challenging to sift through thousands of these images and still maintain sanity.  I saw just a fraction of what they did to prepare these cases, so as I watched my fellow jury members crying over what they saw, imagine how the prosecutors felt having to look at that stuff all day long, preparing for these indictments.  Most of the people on my jury, about half of them, were moms, and seeing kids sexually abused on video was too much for them, and they broke down quickly at the grim reality of the abuse they had to watch.  There’s not much that rattles me about anything.  Watching those videos was tough.  But seeing how much child pornography is out there, it is even worse.  These were not isolated cases by a few degenerates.  These were common and were getting worse as our society loosened its sexual predilections. 

One way this harsh reality is concealed in our society is that nobody feels they can express an opinion about it unless they are a professional.  That is the first problem, where we surrender logic to authority figures like Howard Saal, and they find they can abuse that power for their own distorted thinking, keeping it concealed from society at large.  However, I have many opinions on various subjects.  And I know enough about everything to be a professional in hundreds of different professions.  And I’m happy to argue with any psychologist on the deterioration of the human mind that descends into child pornography any time anybody wants to.  Chances are, I know more about psychology than people working in the industry.  Sexual perversion is a dangerous path to take.  As teenagers emerging from puberty, it’s pretty simple.  Find a member of the opposite sex that you want to procreate with.  Get married.  Have children.  When nature selects you for termination, take it like an adult and die quietly as the world lives on.  When you step away from that path and make sex a recreational activity that increases in sign stimuli as adults move into their 20s and 30s, things get complicated.  To keep the things that provoke arousal, constantly recreating that initial stimulation, more and more perverse acts have to be accepted by the mind.  And by the time people get into their 50s, 60s, and 70s, natural sex has long left the mind, and a very diabolical thought process has to take place to carry sexual thought into an arousal state that satisfies the urge.  The danger lies in people who don’t develop hobbies as they age, such as model trains or flying airplanes, during their leisure time.  If they are still pursuing sexual satisfaction, they are likely going to engage in behavior that is illegal or diabolical.   

Socially, we recognize the danger of a 50-year-old having sex with a 20-year-old.  Or even an 18-year-old.  Our 18-year-old daughter couldn’t or shouldn’t ever bring home a boyfriend who is 60 years old.  We don’t like to see such things, even if they may be legal, because they are destructive to our minds and can’t bring anything good.  So, to further step outside the boundaries, sex with children of any age is the ultimate power trip for an adult who wants domination over people in a weak intellectual condition.  Human beings often struggle with power over others, and the role of an adult over a helpless child can be particularly perilous.  And we should never assume that because someone is a professional, they have learned to deal with these emotional temptations.  And based on my experience with that grand jury, this appears to be a common occurrence.  It’s not just a random occasion here and there.  The more sexual our society has become, the worse sex with children has emerged as common, and not unique.  It appears that adults often seek to exert power over others, which is why they tend to target the most vulnerable.  So while people are shocked to learn that a respected doctor at Children’s Hospital in Cincinnati has a serious addiction to child pornography, and that they took their own children to him under an understanding of trust, and that trust has now been shattered, this isn’t the only guy doing this.  It’s a common occurrence in our schools, among medical professionals, and in every professional class.  And trusting any of those professional types was a dumb idea.  Leaving us to figure out the future without them having nearly the kind of power they have today.  Trust is something that everyone needs to earn.  We should not give it away so cheaply because we are too lazy to protect the innocent from the diabolical hiding behind professional titles like wolves in sheep’s clothing.  Because the minds of many of these people are not functioning correctly.  And this case with Howard Saal is just a small glimpse into that ominous, dark world of child sexual predators. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

The Real History of Göbekli Tepe: Trying to fit the evidence to a previous narrative

This is a widespread problem in all professional fields.  What we are seeing these days from the field of archaeology is certainly not unusual.  However, the story surrounding Gobekli Tepe in Turkey, the ancient Neolithic site dating back to approximately 9600-7000 BCE, is at the center of a lot of conversation that reveals many mistakes regarding the study of the human race.  The problem is that the site predates any other known human site in the world in a sophisticated manner, and appears to be something not unusual, overturning many of our previous assumptions about the evolution of our species by many years.   And Gobekli Tepe isn’t the only place like it; there are other sites nearby that are just as old and just as sophisticated.  So I was curious at the beginning of August 2025 when Josh Gates from Expedition Unknown covered the ancient site on his television show.  I have always liked Josh Gates, and when he’s in town for one of his live shows, I like to take my daughters to see him.  However, to have a mainstream show on television, Josh has turned more toward mainstream ideas about science than toward what is called pseudoscience, where people question, with great speculation, the established opinions of academia.  Gobekli Tepe certainly challenges this assumption, because we know the dates of the site, we can see how articulate the stone work is for a group of people who were supposedly hunters and gatherers, and we know that the site as it is now in Turkey is a tiny part of a much larger complex, much of it still underground.  The answers to many questions about Göbekli Tepe still need to be uncovered in the surrounding hills, but for some reason, Archaeologists have limited themselves to the same portion of the discovered site and used that minimal knowledge to tell the complete story.  So, yes, given all the controversy, I was curious to see how Josh Gates would handle it. 

For a qualifier, I don’t like to trash archaeologists.  I am glad they work hard and dig in the ground to provide us with evidence to discuss.  I am not shy about it, but my favorite organization in the world is the Biblical Archaeology Society, which publishes the Biblical Archaeology Review magazine.  I find it fascinating to see evidence for the validation of events from the Bible, the most essential piece of literature the human race has ever produced.   And to watch various groups dispute, or use that evidence to validate their religious perspectives.  I love archaeologists because they dig in the dirt, analyze data, and reveal new things about the world.  However, I also don’t like the term ‘pseudoscience,’ which is often applied to Graham Hancock and others who question the established narrative presented by institutionalized science.  I think that archaeology and anthropology, as general fields of endeavor, are too young to be conclusive about anything.  Just over one hundred years is not enough time to do anything, so defending conclusions from the field of archaeology is ridiculous.  We have only just begun to dig in the world, and there is still a lot of evidence that we will yet discover.  So conclusions about anything at all are premature at this point.  The story will continue to evolve as new information becomes available, which we find out all the time.  Gobekli Tepe is just the tip of a lot more hidden below the surface, all over the world.  We tend to see a lot more archaeology in the Holy Land region, which is where Göbekli Tepe is located, because of the Bible.  I think there are sites older around the world that we don’t yet know about because nobody is looking for them.  They look in the Bible land because of the Bible.  However, similar sites are likely in China, Russia, and all over South America.  And likely, when we reach Mars, we will find archaeology there too. 

My rule of thumb for analyzing data from the archaeological community is based on James Frazer’s excellent book, The Golden Bough.  The 12-volume set, which evolved into two enormous volumes, was a magnificent contribution to the early field of anthropology, spanning approximately from 1890 to 1923.  It was the study of global culture and its use of magic and religion to navigate existence, and it essentially laid the groundwork for the fields of anthropology and archaeology.  The study of human cultures was significantly better before institutionalized science attempted to confine it within a box, and that is the problem with all static cultures when dynamic ideas are introduced.  But I judge scientists in these fields by their knowledge of that large book by Frazer.  I’ve read it many times and it’s one of my favorites.  It answers many questions that were hard to get at the time the book was written, for instance, why do headhunters seek to steal the head of their neighbors and eat their bodies?  Or why are kings sacrificed through ritual regicide once they lose their powers of youth?  Understanding these kinds of things, of course, carries over into our modern world, from psychology to politics.  Understanding why people do what they do is crucial to grasping the fundamentals of human existence.  And in management cultures, even when managing a McDonald’s drive-thru, understanding human behavior is the key to success.

So it was painful to watch Josh Gates try to take what is known about Göbekli Tepe and fit everything into the academic box of hunters and gatherers, because archaeologists have already established a timeline of discovery, and with Göbekli Tepe, they were purposefully trying to fit the evidence into the assumption, rather than the other way around.  That’s why I like old books like Frazer’s over modern work.  Because when the field of anthropology was established, it was done so with a great deal of human imagination and ambition attached to it.  However, once we institutionalize that information, it loses its authenticity and becomes part of a corrupt static order, which is what we find in the Gobekli Tepe case.  The answers are in digging the whole hill, which will tell everyone most of the answers they want to know.  However, because there is an apparent fear that what they will discover will destroy their institutionalized status, they are not digging in those areas and instead try to plant trees over those sites to prevent future excavation.  So, rather than trying to understand what Gobekli Tepe is, mainstream archaeologists, including Josh Gates on the Discovery Channel, are trying to fit what they know into what they want it to be.  Which is just as ridiculous as what we saw during COVID with the mask policy, where we were told to stop the spread, yet we had to wear a mask.  The game is about accepting an authority figure’s opinions over the flighty assumptions of the casual observer.  Because there is power in defining the truth, and that holds even when we are talking about presenting evidence that might run counter to previous assumptions, which gives the people who provided it power over their sector of society.  So it was fascinating to watch.  I enjoyed the broadcast.  However, the answer to Gobekli Tepe and other sites in the region is that there is much more to the story, just waiting to be uncovered.  And rather than concluding that it was hunters and gatherers who built the site, the evidence suggests a much older human race that was more sophisticated.  And if we want to know the truth, we should withhold our opinions until we gather all the evidence.  Anything else would be premature.

Rich Hoffman

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Anna Paulina Luna and Her Interdimensional Beings: Understanding the politcs of creatures beyond time and space

I think it’s time to discuss the politics of interdimensional beings and their impact on our terrestrial existence.  And she’s certainly not a whack job, U.S. Representative from Florida, Anna Paulina Luna, who recently appeared on The Joe Rogan Experience podcast and discussed interdimensional beings that can operate through the time and spaces that we currently have.  Moving outside of time and space, and she said all this based on classified photos, documents, and witness testimonies she reviewed as a member of the House Committee on Oversight and Reform, which investigates Unidentified Anomalous Phenomena (UAPs).  Those witness testimonies include Air Force pilots who reported phenomena defying current physics, suggesting the presence of non-human technology.  Anna Paulina Luna is interested in a wide range of subjects and is very logical.  As a U.S. Air Force airfield management specialist, she had posed for Maxim as a Hometown Hottie and was a semi-finalist for Fort Walton Beach, Florida.  And now, as a member of Congress, she is always interested in several topics on which she has opinions.  What she isn’t is a tin-hatted conspiracy theorist.  It was pretty remarkable that she would go on to one of the most popular podcasts in the world and talk about the impact interdimensional beings have on our existence as a person who has observed vast amounts of evidence pointing in that direction.  And it’s interesting timing, because recently Tucker Carlson, a reporter whom many people find credible,  He’s not a crazy lunatic.  However, he has recently stated, just a few weeks before Anna Paulina Luna made her comments, that he believes supernatural forces are controlling many members of our government, who are deeply invested in appeasing those forces for various reasons.  And he has reached a point where he no longer wants to know any more.  There is too much evidence pointing in that direction and the ramifications of that possibility are overwhelmingly ominous.  These kinds of stories are also why I am working on a new book called The Politics of Heaven.  These forces have always been with us, and we need to understand their motivations and political ambitions from their perspective to understand the impact they have on our lives. 

One of the best things I have done for myself was to go to the Mothman Museum with my family in Point Pleasant, West Virginia, this year.  That is an exciting place where people are starting to put together all the pieces, and as intelligent creatures ourselves, we want to understand these interdimensional characters.  We discuss them in many of our religions.  I can report from personal experience how Japan goes to extraordinary measures to appease the creatures it calls the kami.  In Islam, it’s gin.  In Christianity, we refer to them as demons, angels, and gods.  However, their movement has been chronicled over vast amounts of time, and sacrifices to them have been made from temples as long as time has been recorded, to appease them.  When you visit the Mothman Museum, you gain a unique insight into the mystery of one of the most significant events in which a Mothman-like creature terrorized the town during the 1960s, ultimately leading to a catastrophic outcome.  Wrestling with this mystery has become a pastime for many people, and the work of the reporter and writer John Keel, who has since passed away, has involved earnest investigation into these topics. The museum reflects that effort.  I love to read John Keel books, which ask more questions than they answer, but the trend points toward a lot of smoke coming from a raging interdimensional fire that is very interested in our lives from their perspective of wants and needs. 

However, my experience with these kinds of things doesn’t lead me to believe that any of them are more intelligent than we are.  Just because they can operate outside our dimensional space does not mean they have developed an intellect superior to our own.  I think the Bible addresses this issue very effectively in Ephesians 6:12, and that the phrase and contemplations accurately describe the problem.  Just because something has better technology, or that they seem older, or operate in dimensional space beyond our four dimensions, that doesn’t make them smarter than we are.  From my own experience, I think of them more as animals with technology, and not very wise.  If we think of time as just one dimension, what is it to them to operate in the 5th dimension, or the 11th?  Time is just a unit of measure that is different relative to the relation gravity has on it.  Time dilation is common when dealing with elements in space, so time is not the same; it’s relative to where it is experienced.  And that could easily be the case with the interdimensional beings Anna Paulina Luna is talking about, or the appeasement of big government types to supernatural entities that they seek to placate through sacrifice and ritual, which is as old as time itself.  Eternity as we think of it would exist outside of the measurement of time, and may be more real than just a hopeful idea.  And with that in mind, we have to deal with the part of ourselves that is connected to eternity, and not the limited measurements of our dimensional space.  We should not assume that reality is all that we can see, but instead that it is determined by the behaviors we observe and how much of that is a result of the world we live in, or from a world that is not in our dimensional reality but only interacts with us as a sliver of that impasse, such as the flatland metaphors used to describe the life of a 2-dimensional being witnessing a 3-dimensional being. 

But we are not as helpless as we have been led to believe.  I don’t question why Anna Paulina Luna is discussing this topic now, as are Tucker Carlson and Joe Rogan, along with many others.  Or why there is even a Mothman Museum that people can visit and think about these mysteries.  Or why right now there are Harvard scientists who are claiming we are going to be attacked by aliens from another planet in November of 2025.  I believe all of these sources.  But considering the motivations of these interdimensional beings, what is it about this time in the human race that has timeless beings so concerned?  Why now?  Because it is evident that the story is spiraling out of control very quickly, our ability to discuss this topic freely on the open internet for the first time in history has a purposeful political element that has a payoff beyond our measure of time and space.  And understanding that is something we should endeavor to embrace.  We’re not debating whether Anna Paulina Luna is correct in her observations, based on testimony that suggests the existence of interdimensional beings.  Our need to know is what they intend and how their political needs compete with our own.  Just because we are a four-dimensional being, should we assume that they are superior because they live in higher dimensions?  Or are they dumber than we are, and need to feed off our lives for their very sustenance.  Which is what I am inclined to believe.  These are the questions that matter, and, interestingly, we are discussing these topics now as the world is shifting in a populist direction.  I would say that, as Tucker Carlson pointed out, the temptation for governments worldwide to engage in supernatural worship is to appease those unseen forces in all kinds of diabolical ways.  And that much of our misery on earth and during our lifetimes is self-inflicted to appease those forces.  But is that necessary?  And, or, should we turn those tables, and perhaps have, which is why all the desperation now?  I think perhaps so.  And as we untangle all this, I think there are a lot of opportunities that have previously been concealed.  And I’m looking forward to the results.  In a political fight with these interdimensional forces, I think we can win the great elections of cosmic concern.

Rich Hoffman

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