Capitalism: The Unknown Ideal – Ayn Rand’s Moral Defense of the Only System Consistent with Human Nature, and Why It Still Matters in Ohio in 2026

I have been running a series on Ayn Rand because too many people who once understood her through the Tea Party years have let her slip out of memory, or worse, accepted the lazy smear that she was merely an atheist with nothing useful to say. That is a mistake. The radical left still hates her for the same reason they hate successful producers today. They understand, even if they will not admit it, that her arguments cut the moral legs out from under every scheme of redistribution, regulation, and class resentment.

I was reminded of this again after lunch with one of my favorite senators, George Lang. We talked about The Fountainhead, about the gold standard, and about how few people who claim to like Rand have actually read the full range of her nonfiction. That conversation pushed me to pick up the 1966 collection Capitalism: The Unknown Ideal again. It remains one of the clearest statements ever written of why pure capitalism is not just an economic preference but a moral necessity.

The book is not a dry economics text. Rand called it a nonfiction footnote to Atlas Shrugged. With contributions from Nathaniel Branden, a young Alan Greenspan, and Robert Hessen, it argues that the system we call capitalism today is a bastardized version of the real thing—an unknown ideal because it has never been allowed to exist in pure form. What we have instead is a mixed economy of freedom mixed with controls, and the controls always expand. 

Capitalism as the Only Moral Social System

Rand’s central claim is simple and radical. Man is a rational being who must use his own mind to survive. Any social system that initiates force against that process is not merely inefficient; it is immoral. Capitalism, properly understood, is the only system that bans the initiation of physical force from human relationships and leaves individuals free to produce, trade, and keep what they create.

She defines it precisely: a social system based on the recognition of individual rights, including property rights, in which all property is privately owned. The government’s sole legitimate function is to protect those rights by retaliating against those who initiate force. Everything else—regulation of production, redistribution of wealth, “industrial policy,” licensing of speech—is a violation. 

This is why she rejected the conservative approach of her time. Conservatives often tried to defend capitalism on practical grounds or by appeal to tradition while accepting the moral premise of altruism—that the individual has a duty to live for others. Rand called that a fatal compromise. In “The Anatomy of Compromise,” she shows that when you try to mix a rational principle with an irrational one, the irrational always wins. You cannot have a little bit of socialism without eventually losing the foundation of freedom. 

America’s Persecuted Minority: Big Business

One of the most powerful essays in the collection is “America’s Persecuted Minority: Big Business.” Rand flips the usual narrative on its head. The productive genius is not the exploiter; he is the one being hamstrung by the looters and moochers who use the power of the state to seize what they did not create. Business people are treated as a scapegoat class in the same way other minorities have been treated under collectivist regimes. In Soviet Russia it was the bourgeoisie. In Nazi Germany it was the Jews. In America it is the successful businessman. 

I see this hatred every day in the attacks on Trump, on Vivek Ramaswamy, on any rich person who made money by creating value rather than extracting it through politics. The radical left’s outrage is not about fairness. It is pure Marxist class warfare dressed up in modern language. Rand saw it clearly because she lived it. Her father lost his pharmacy when the Bolsheviks nationalized private businesses. She never forgot.

Solving World Hunger: Production, Not Politics

People still talk about solving world hunger as if it were a distribution problem that requires more government. That is backward. Pigs, chickens, and rabbits reproduce rapidly. There is no physical shortage of the capacity to produce food. Shortages are created by politics—by governments that micromanage, confiscate, and regulate the very people who would otherwise raise the animals and grow the crops.

If you want to end hunger, get as close as possible to pure capitalism. Remove the artificial constraints. Let people own property, keep their profits, and trade freely. The poor in the United States, even under our imperfect capitalism, are rich compared to most of the world. A few American dollars can still be a fortune to someone living under the policies that Rand warned against. The guilt that drives redistribution often comes from people who helped create the barriers to opportunity and then want to ease their conscience by confiscating more from the productive.

Greenspan on Gold and the Hard Reality of Theory

One of the most quoted essays in the book is Alan Greenspan’s “Gold and Economic Freedom,” written years before he became Federal Reserve chairman. He argued that gold and economic freedom are inseparable. The gold standard protects property rights by limiting the government’s ability to inflate away wealth through deficit spending. Without it, the welfare state can confiscate savings silently. 

Greenspan later operated in a system far from that ideal. Theory is cleaner than practice when you face political realities, activist judges, and entrenched interests. That does not make the original argument wrong. It shows how hard it is to implement principle once the mixed economy has taken hold. We are still living with the consequences of easy money, quantitative easing, and the revolving door between the Fed and large asset managers. The warnings in that 1966 essay hold up.

True Monopolies, Railroads, and the Industrial Revolution

The collection also dismantles the usual antitrust myths. Free-market monopolies can only be maintained by superior efficiency and better service. Coercive monopolies require government intervention—subsidies, franchises, or legal barriers to entry. The history of American railroads is a clear example. Most of the transcontinental lines were built with government land grants and ended in financial chaos. James J. Hill’s Great Northern was built without federal subsidies and remained the only one that did not go bankrupt. 

Robert Hessen’s essay on the effects of the Industrial Revolution on women and children is equally important. Child labor was not created by capitalism; it was inherited from a world of grinding poverty. Factories gave children a way to earn a living and survive to adulthood. Rising wealth created by capitalism eventually made child labor unnecessary. The laws usually get the credit; the production gets the blame. 

Airwaves, Speech, and the Nature of Government

Rand’s essay on the property status of the airwaves is still relevant. The early chaos in radio was not a failure of free enterprise but a failure of government to recognize and protect property rights in frequencies. Instead of allowing private ownership and trade, the government declared the airwaves public property and nationalized them through licensing. That opened the door to political control of speech—the same impulse we still see whenever independent voices become inconvenient. 

Ohio’s Choice and the Fight Ahead

All of this is not abstract philosophy. It is the framework for understanding the hatred directed at successful people in our own state. Vivek Ramaswamy is a rich man who built companies. That alone is enough for the radical left and their media allies to paint him as untrustworthy. The same pattern appears in the attacks on Trump. They do not hate wealth. They hate the independence that wealth can buy when it is earned rather than granted.

I have watched this for decades. The people who want a governor who has never had to make a payroll or risk his own capital are the same people who will expand the very controls that create shortages and dependency. Michael Ryan understands these issues at the county level. Senators like George Lang still talk about gold-backed approaches and business-friendly policy. We need more of them.

Rand was not interested in being practical in the usual sense. She was interested in being right on principle. She knew that a culture that accepts altruism as its moral code will eventually sacrifice the producers. She also believed that the potential for human progress under pure capitalism is limitless. The nineteenth century, when America came closest to the ideal, proved it.

I have read her books many times, along with the work of those who analyzed her. I agree with her on the essentials of capitalism even while I am more of a man of faith than she was. The philosophy can be taken further. But the fight is now. The books are still on the shelves at Barnes & Noble. You can get them quickly. Read Capitalism: The Unknown Ideal. Then look at the news with clearer eyes.

If you want to solve poverty and hunger, expand opportunity. More capitalism, not less. More people who understand how wealth is actually created. That is the only path that treats individuals as ends in themselves rather than means to someone else’s political vision.

Don’t give up the ship.

Footnotes

1.  Ayn Rand, Capitalism: The Unknown Ideal (New York: New American Library, 1966; expanded 1967). Rand described the book as a nonfiction footnote to Atlas Shrugged.

2.  Ayn Rand, “What Is Capitalism?” in Capitalism: The Unknown Ideal.

3.  Ayn Rand, “America’s Persecuted Minority: Big Business,” in Capitalism: The Unknown Ideal.

4.  Ayn Rand, “The Anatomy of Compromise,” in Capitalism: The Unknown Ideal.

5.  Alan Greenspan, “Gold and Economic Freedom,” originally published in The Objectivist (1966) and reprinted in Capitalism: The Unknown Ideal.

6.  Robert Hessen, “The Effects of the Industrial Revolution on Women and Children,” in Capitalism: The Unknown Ideal.

7.  Ayn Rand, “The Property Status of Airwaves,” in Capitalism: The Unknown Ideal.

8.  On James J. Hill and the Great Northern Railway, see Burton W. Folsom Jr. and related free-market historical accounts; the railroad is frequently cited in Objectivist literature as the counter-example to subsidized lines.

Bibliography

Rand, Ayn. Capitalism: The Unknown Ideal. With additional articles by Nathaniel Branden, Alan Greenspan, and Robert Hessen. New York: New American Library, 1966 (hardcover); expanded Signet paperback, 1967.

Rand, Ayn. Atlas Shrugged. New York: Random House, 1957.

Rand, Ayn. The Fountainhead. New York: Bobbs-Merrill, 1943.

Greenspan, Alan. “Gold and Economic Freedom.” The Objectivist, 1966.

Folsom, Burton W., Jr. Works on the “robber barons” myth and James J. Hill.

Additional recommended reading: Ayn Rand Lexicon entries on capitalism, business people, and the gold standard (aynrandlexicon.com); Ayn Rand Institute materials on laissez-faire.

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

The American Novelist Ayn Rand: Understanding the rise of socialism in America


I have been saying this for years: ten years ago, twenty years ago, back when I was doing radio shows and walking people through Cleon Skousen’s The Naked Communist and the larger body of work that showed how the communist movement as a philosophy had already impregnated itself into American society. Most people did not want to talk about it then. They treated the subject like an embarrassment or a relic of the Cold War that had been safely buried. I wrote books of my own, put them out there, and kept advocating for capitalism because that is the actual economic engine of the United States. When we talk about America being so great, so wonderful, and we almost seem to have an insecure need to remind ourselves of it all the time, it is because we have been under sustained assault by forces that prefer a corporate form of socialism, and that assault has been aggressive for a very long time. It is a real problem, and the evidence is now sitting in plain sight.

What surprises me is how many people in the Fox News orbit, and in broader conservative media, act as if the sudden visibility of socialism and communism is some brand-new development. The same people who shrugged when I raised the issue years ago now look startled. Bernie Sanders was never an outlier; he was a representative of a current that had been moving on the left for decades. When Democrats start losing ground, you see figures like that gain oxygen, and you see cities and states that have voted blue for generations produce the logical results. New England has been practicing a softer version of this for a long time. New York is not an aberration. The kids running around calling themselves socialists did not invent the ideology in a vacuum. They were taught it. Public schools have been delivering pieces of that curriculum for years, and the culture has rewarded the language of grievance and redistribution. I warned about it. A lot of us did. Now the bill is coming due, and the people who once treated the warning as overheated are suddenly discovering that the problem did not simply disappear.

I like a lot of people in the broader movement. I like Steve Bannon a great deal. The way he has been treated, the jail time, the selective enforcement, the institutional effort to sideline him, has been corrupt and ugly. He has done important work with War Room and with the larger project of forcing attention onto the administrative state and the global arrangements that treat national sovereignty as an inconvenience. He made films, including serving as an executive producer on Julie Taymor’s Titus with Anthony Hopkins, a brutal and faithful take on Shakespeare’s bloodiest play, which is my favorite. That alone tells you something about the range of the man. He has operated inside the Hollywood sandbox for stretches of his career, raised money, dealt with the people who control distribution and narrative, and still tried to produce work that cut against the grain. The question I keep asking is whether you can play in that sandbox for years and come out entirely your own person. I have my doubts. The incentives are powerful. High-level politics and high-level media are environments where you sit around tables with people who do not share the same level of conviction about the productive core of the American experiment. You learn to speak in codes, to manage coalitions, to keep certain doors open. That is the nature of the work. It does not make the man worthless. It does mean the purity of the original impulse gets tested every single day.

What I cannot square is the apparent distaste for Ayn Rand. I have heard him talk about her work in ways that treat it as naïve, or as a kind of Wall Street cartoon of capitalism that turns people into commodities. He has distinguished that vision and what he calls the enlightened capitalism of the Judeo-Christian West. Fair enough as a philosophical difference. Rand was an atheist. She had a complicated personal life. She was more of a pure libertarian than a conservative in the traditional sense, and I am not a big libertarian myself. Yet the core of what she put on the page remains one of the clearest fictional diagnoses of the looter mentality that I have ever read, and it is bizarre to me that someone who understands the value of money, who has operated in finance, who drives people toward serious books, and who has spent years criticizing the Federal Reserve and the soft corruption of the system would keep her at arm’s length. Atlas Shrugged ranked as the second most frequently cited book after the Bible in a Library of Congress and Book-of-the-Month Club survey of works that shaped American lives. That is not a small data point. The novel is a sustained argument about what happens when the people who actually create value decide they will no longer carry the people who only know how to take it.

Rand fled the Soviet Union. The Bolsheviks confiscated her father’s pharmacy. She watched a functioning commercial order get smashed in the name of the collective, and she never got over it. That hatred of the communist method runs through everything she wrote. The Fountainhead came first, in 1943, and it is my favorite of her novels. Howard Roark is the architect who will not let his designs be diluted by committees and second-rate talents who want to ride his talent without earning it. There is a scene where he is invited to join an advisory board for a kind of world’s fair project, and he refuses. He will not lend his name and his mind so that lesser people can loot the prestige. Some readers find that extreme. In ordinary politics it is often impractical. George Lang and I have talked about this more than once. In a majority party you have to work with people whose instincts are not identical to yours if you want votes to move in a productive direction. Absolute purity can become a form of vanity. At the same time, Rand is right that there is a difference between tactical compromise with imperfect allies and the slow acceptance of actively evil principles. You cannot split the difference with people whose operating premise is that your productivity exists to be harvested. Roark’s refusal is a dramatic statement of that boundary. I see versions of it in the best of Trump’s refusal to play the expected game. I see versions of it in anyone who has built something real and then watched the administrative class try to regulate, tax, or shame it into submission.

Atlas Shrugged is the larger canvas. John Galt and the producers withdraw. They stop supplying the energy, the invention, the organizational talent that keeps the lights on. The looters are left with the machinery and no one who knows how to run it. The book is long, sometimes didactic, and unapologetic about the creator’s moral superiority over the expropriator. It is not a happy story. It is a warning written by someone who had witnessed the real thing in Russia and recognized the same intellectual currents moving through American universities and policy circles in the middle of the twentieth century. When the Tea Party erupted in 2009 and 2010, the novel found a new audience. “Who is John Galt?” showed up on signs. Sales spiked. People who had never read a word of Objectivist philosophy suddenly recognized the emotional truth of the strike. Hollywood had no interest in touching the material with any seriousness. The independent film trilogy that eventually appeared was made outside the studio system, with rotating casts, limited budgets, and the predictable critical hostility. Unions and the usual cultural gatekeepers treated the project as radioactive. Clint Eastwood and others circled The Fountainhead for years without ever getting a serious production off the ground. The resistance was not mysterious. The books argue that the people who make things have a moral right to the value they create, and that the people who only know how to consume or commandeer that value are not victims but predators. That message does not sit well with an industry and an academic class that has spent decades teaching the opposite.

I do not swallow every piece of Rand’s personal philosophy. She was extreme. The childhood wound of watching her father’s standing and property taken never fully healed, and it shows in the absolute tone of the later work. I am a Christian. I believe in family obligations that go beyond the pure calculation of self-interest. I do not think every social coordination is looting. But the central distinction she draws between producers and looters is still the cleanest language I have found for what is happening in large parts of American institutional life. Pirates board a ship, kill or maroon the people who built and sailed it, and then congratulate themselves on the redistribution of the cargo. Corporate raiders in the political sense do a slower version of the same thing. They capture the regulatory apparatus, the tax code, the university, the HR department, the foundation, and they extract. They call it equity, sustainability, or the common good. The result is the same: the people who know how to build eventually decide the game is no longer worth playing on those terms.

That is why the party culture matters more than most people want to admit. I watched the new Spider-Man film, No Way Home, and there is a scene where Peter Parker walks into an apartment full of people in their twenties. Beers are being handed around without ceremony. There is no real threshold, no sense that anyone is required to bring anything other than their presence and willingness to dissolve into the group. It is presented as normal, even warm. I have never liked that atmosphere. I married young and stepped out of it early. I do not romanticize the college or post-college party as some necessary rite of passage. Rand saw the same pattern in the Soviet and post-Soviet cultural residue and in the Western imitation of it: the deliberate lowering of standards, the free-love rhetoric that treats self-possession as bourgeois repression, the pressure to surrender individual judgment to the warmth of the crowd. The 1960s did not invent the impulse, but they industrialized it in the West. Once you train a generation to find identity in collective release rather than in the disciplined creation of value, you have prepared the ground for the political language of socialism. The kid who learns that adulthood begins by getting drunk and losing himself in a game or at a party is not being prepared to be a producer. He is being prepared for management.

I am not Howard Roark. I am not prepared to dynamite the building rather than see it compromised. Politics requires more patience and more willingness to persuade than pure fiction allows. But I have learned to recognize the looter pattern early, and when I see it taking over an enterprise I tend to check out. Not with terrorism, not by vanishing into a Colorado valley, but by refusing to keep pouring effort into a structure that has already decided my contribution is collective property. My own book Tail of the Dragon was, among other things, an effort to work through the same themes of self-initiation and refusal to be pulled under by people who only know how to take. Readers who have lived the problem recognized it.

If I were twenty-five again, or just out of college, or interning for some member of Congress on the Hill with more time than obligations, I know exactly how I would spend it. I would get a Library of Congress reader card, which is free and available across the hall from the main reading room, and I would go into that magnificent space every day, with its gold ceiling and its quiet gravity. I would take Atlas Shrugged or, better, start with The Fountainhead, and I would read for an hour or two. The tunnels that run under the street connect the Capitol complex, the Court, and the Library, so the people who work there never have to step outside into the city’s ordinary weather. It is a physical expression of the idea that the serious business of the republic is intellectual before it is anything else. Steve Bannon lives essentially next door to that world. The proximity is not accidental. The same few blocks contain the Supreme Court, the Library, and the offices where the daily compromises of legislation are hammered out. It is the most concentrated expression of American institutional ambition I know. I would use it. I would also walk over to the Supreme Court cafeteria when I needed a break. The building itself is a statement that law is supposed to be something higher than the temporary majority. Spending months in that environment with Rand’s novels would do more for a young person’s understanding of the current crisis than any number of seminars on equity.

I did my own version of that education later at night, after second-shift work, at Perkins, Denny’s, and Waffle House between midnight and four in the morning, reading until it was time to go back on the clock—hundreds of books. The habit of sitting alone with a serious text and refusing the easy company of the moment is how you build the internal resources that later let you recognize a looter when he smiles and calls himself your partner. The same impulse took my family to Put-in-Bay just a few weeks ago. Sometimes you need an island, a stretch of water, a temporary removal from the people who treat your energy as an open account. It is not Atlantis. It is just a necessary interval of clarity.

The novels are fiction. They are also more accurate in their portrayal of the moral psychology of redistribution than most of the nonfiction assigned in schools. Socialism is not a discovery. It is the oldest temptation in political life: the belief that the people who did not build the thing have a superior claim on it because there are more of them, or because they feel more strongly, or because history is said to be moving in their direction. Rand had watched that claim enforced with guns in Russia. She wrote the American version of the warning. You do not have to accept her atheism or her more extreme personal conclusions to see that the warning still applies. The engine of the world is not the committee. It is not the hashtag. It is not the person who has learned to speak the language of the oppressed while living off the productivity of others. The engine is the individual mind that looks at raw material and sees a railroad, a new alloy, a better way to generate power, a story worth telling, and then does the long, unglamorous work of making it real.

That is what is under assault. That is why the old books keep finding new readers whenever the political temperature rises. And that is why I keep returning to them even when people I otherwise respect prefer to keep their distance. The argument is not finished. The strike is not over. The only question is how many people still remember what it means to refuse to be looted.

Notes

1.  W. Cleon Skousen, The Naked Communist (Salt Lake City: Ensign Publishing, 1958; multiple later editions). Skousen, a former FBI agent, distilled Marxist theory and operational history into a widely circulated Cold War text that sold nearly two million copies.

2.  On the 1991 Library of Congress / Book-of-the-Month Club survey ranking Atlas Shrugged second only to the Bible among books that most influenced respondents’ lives, see Los Angeles Times, “Bible Ranks 1 of Books That Changed Lives,” December 2, 1991; and subsequent discussions in libertarian and Objectivist literature.

3.  Steve Bannon’s critical distinction between Randian capitalism and “enlightened capitalism of the Judeo-Christian West” appears in reporting from his 2014 remarks and later analyses, including Ralph Benko, “Ayn Rand’s Ghost Does Not Haunt The Trump Administration,” Forbes, December 18, 2016, and Wikipedia’s summary of Bannon’s economic nationalism.

4.  Bannon’s role as executive producer on Titus (1999, dir. Julie Taymor) is documented in contemporary Variety coverage and later profiles, including The Paris Review, “Steve Bannon’s Obsession with Shakespeare’s Goriest Play,” November 29, 2016.

5.  Ayn Rand’s family background and the confiscation of her father’s business after the Bolshevik Revolution are standard biographical facts; see Anne C. Heller, Ayn Rand and the World She Made (New York: Nan A. Talese/Doubleday, 2009), and Barbara Branden, The Passion of Ayn Rand (New York: Doubleday, 1986).

6.  Sales surge and cultural visibility of Atlas Shrugged during the Tea Party period (2009–2010) are recorded in contemporary publishing data and reporting; “Who is John Galt?” signage became a common visual marker at rallies.

7.  The independent Atlas Shrugged film trilogy (2011, 2012, 2014) was produced outside the major studio system after decades of unsuccessful Hollywood development efforts. Critical and commercial reception was poor; the producers widely noted union and cultural resistance.

8.  Rand’s major fiction: Anthem (1938), The Fountainhead (1943), Atlas Shrugged (1957). Nonfiction collections include For the New Intellectual (1961) and The Virtue of Selfishness (1964).

9.  Parallel readings of Atlas Shrugged and the original Star Wars (1977) as narratives of resistance to oppressive systems are interpretive; George Lucas has not affirmed direct influence, though readers of both frequently observe the thematic overlap with individual agency versus bureaucratic or imperial control.

10.  Personal observations on party culture, the Spider-Man: No Way Home apartment scene, and the Put-in-Bay interval are drawn from direct experience and recent family travel.

Bibliography

Branden, Barbara. The Passion of Ayn Rand. New York: Doubleday, 1986.

Burns, Jennifer. Goddess of the Market: Ayn Rand and the American Right. New York: Oxford University Press, 2009.

Heller, Anne C. Ayn Rand and the World She Made. New York: Nan A. Talese/Doubleday, 2009.

Hoffman, Rich. Tail of the Dragon. [Publisher details per author’s edition].

Hoffman, Rich. The Gunfighter’s Guide to Business. [Publisher details per author’s edition].

Hoffman, Rich. The Politics of Heaven. Manuscript in final preparation, targeted 2027.

Peikoff, Leonard. Objectivism: The Philosophy of Ayn Rand. New York: Dutton, 1991.

Rand, Ayn. Anthem. London: Cassell, 1938; various later editions.

Rand, Ayn. Atlas Shrugged. New York: Random House, 1957.

Rand, Ayn. For the New Intellectual. New York: Random House, 1961.

Rand, Ayn. The Fountainhead. New York: Bobbs-Merrill, 1943.

Rand, Ayn. The Virtue of Selfishness. New York: New American Library, 1964.

Skousen, W. Cleon. The Naked Communist. Salt Lake City: Ensign Publishing, 1958; subsequent editions.

Shakespeare, William. Titus Andronicus. Multiple scholarly editions; film adaptation Titus (1999), dir: Julie Taymor, executive produced in part by Stephen K. Bannon.

Additional context on the Tea Party’s reception of Rand, Hollywood’s development history of the novels, and Bannon’s public economic commentary may be found in contemporary reporting from Forbes, The New York Times, Variety, and Objectivist periodicals such as The Objective Standard and New Ideal. For the Library of Congress survey, see the 1991 Book-of-the-Month Club / Center for the Book results as reported in the Los Angeles Times and subsequent secondary literature. Primary Marxist and progressive texts that form the intellectual background against which Rand wrote remain essential contrasting reading: Marx and Engels, The Communist Manifesto; and selected works of the American progressive and New Left traditions.

Rich Hoffman

More about me

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

About the Author: Rich Hoffman

Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com.  If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.

Journey into the Firelight: The life and death of Robert James Waller

I don’t typically acknowledge memorials because to me, you live, you die—it’s all transitory.  The spirit of someone is what matters and the body is just a vehicle they ride in.  So when a car stops working, I typically don’t attribute that to the end of a person.  However, in regards to what I think is one of America’s great authors, Robert James Waller who died quietly at his home in Texas yesterday at the age of 77, I’ll make an exception because it’s likely we won’t see any more of his very good literature.  Needless to say, I have been a fan of his since his breakthrough novel, The Bridges of Madison County.  I was quite ecstatic when Clint Eastwood took up the movie project at Warner Bros. to make that very interesting novel into a movie just two years after the novel was released as it was to me a modern Arthurian romance mythology about the nature of love—how duty destroys passion between couples and how to live authentically in the modern world.  Here was my favorite actor/director handling one of my favorite novels—so on the opening day of the film, I was the very first one in line—as if it were a Star Wars movie.  I loved the material and subsequently devoured each book that Waller wrote from then on as they were released.

That little collection is a uniquely western view of the world mixed with the type of mysticism associated with oriental cultures.  Waller captured perfectly the modern conflict of the esoteric and exoteric with out-of-the-box characters yearning like Ayn Rand’s characters always for more.  Waller’s characters were trapped against foundations of social convention and always seeking to flee into the firelight—as he put it often.  My favorite of his characters of course was Robert Kincaid who I always associated with—and was obviously autobiographical for Robert Waller himself.

The negative reviews of his work often confounded Waller, he really didn’t understand why the literary critics hated him so much, yet his novels did so well, especially The Bridges of Madison County.  It was a short book that many desperate women were screaming for as a voice beyond the veil of their social conventions cobbled up like a dry rotted sponge being tossed into an old bucket to wash away the dirt on a car that needed to be cleaned after a long winter on the first good spring day.  Pieces of that sponge of course fell off during the act and it showed culturally in the women and some men who read Bridges—and the critics hated it.  Waller’s Robert Kincaid is exactly the type of man who the literary critics were afraid of—he was too perfect, too powerful, too smart—and the idea that someone like him existed in pickup trucks all across the American landscape honestly terrified them.  For the weakened, defeated males of American culture it was also terrifying to them to consider that somebody like a Robert Kincaid could come along and steal their women by just asking for a cold drink on a hot day.  Waller was essentially writing about T.S. Elliot’s Wasteland in the context of small town America.  That wasteland is much more evident in the big cities, and it’s hard to put a finger on it in within the noise of a cityscape—because everyone is a little neurotic in those places—but to segregate the wasteland motif into the Iowa countryside was dangerous, and accurate.  And the literary gatekeepers let Waller know what they thought of him.

Lucky for us all, Warner Bros has some rebels that have worked there for many years in their film and book publishing divisions that have the imprint of the great Clint Eastwood on them to this day.  Eastwood made all his movies for the most part with Warner Bros. so he has had a large hand in shaping them as a company—culturally.  And to this day, especially in regard to the D.C. comic universe of the Batman, Superman, and Justice League movies, there are some rebel filmmakers who are obvious Ayn Rand fans—and that’s wonderful.  I’d attribute that same trait to the how and why The Bridges of Madison County was published and released with the backing of a major player in entertainment and the content took off brilliantly catapulting Robert James Waller into orbit as one of America’s great writers.  Critics don’t like much that comes out of Warner Bros. for many of the same reasons they don’t like Donald Trump.  It’s also why Warner Bros. still owns the rights to Ayn Rand’s Fountainhead and has Zach Snyder working on a treatment for a modern film about that topic, because Warner Bros. is still a studio that gets it—in the closed-door offices away from the entertainment media.  And Robert James Waller was one of their experiments—and a delightful one to emerge.

Waller was an economics professor and he understood business holding a PhD on the topic, but it was his art that he cherished most of all.  He had acute observations about things and had to get them out.  Unlike me, who lives in the days of the blog, Waller was one of the last writers to emerge before the computer generation exploded so getting access to his work required official publications of his written word.  But he wrote things for years fine tuning his thoughts which came to a very fine point in The Bridges of Madison County.  Robert Kincaid in that novel was essentially to an Iowa farmhouse lived in by the desperate love hungry wife of Francesca Johnson, what John Galt was to Dagny Taggart in the American classic Atlas Shrugged.

We are of course talking about “overman” characters here and that’s what critics didn’t like.  They wanted flawed people who were melting with guilt by their middle lives—and certainly not dripping with life passion as they moved beyond the age of 50.  Robert Kincaid was one of those characters and Waller managed to write about different variations of this uninhibited maleness in future novels, never to quite the same effect, but the characteristics were unmistakable.  But while Ayn Rand focused on the exoteric nature of things which eventually led to her creation of the Objectivist philosophy, Waller spent a lot of time with the esoteric, which women tend to reside in.  They love the idea of mystery and a connection to the unknown which is very oriental in its assumptions and the methods of Robert Kincaid were generally attributed to this esoteric nature.

Without question, Robert James Waller was one of the great American writers and I’ll miss the opportunity to read new work from him.  He lived a good life and his novels captured a bit of it in a way that was unique—and lasting.  So when it comes to the vehicle of Robert James Waller, I am sentimental about the many miles it drove and the quality for which it performed and as he dissolves into the esoteric nature of the universe I am glad that for a shining moment in the good ol’ firelight he was made terrestrial and formulated just enough exoteric language to share it with the world and give a voice to the wasteland which resides inside most people—if only for a fleeting moment.

Rich Hoffman

 CLIFFHANGER RESEARCH & DEVELOPMENT

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