Disney Has Failed due to Woke Politics: And its never coming back

I told everyone, don’t say I didn’t warn you.  Disney stock is down, and it’s never coming back.  I have had many people who think they are competent to tell me that the company would bounce back and that all this political stuff was recoverable.  And my reply to them has been they were smoking crack.  Once a company like Disney loses the public’s confidence, it’s over for them.  This was the clear indication coming out of the Thanksgiving weekend of 2023, where their new film Wish was struggling to break 32 million when it should have been closer to 100 million.  It used to be that Disney would crank out movies like this that all made a billion dollars, but now, for the second week in a row, where Marvels also fell apart in a dismal way, the writing is on the wall for Disney and all those people who thought they should argue with me about the fate of the entertainment giant.  Like I have said now for years, “Go woke, go broke,” and Disney is.  What executive at Disney thought that by putting a bunch of girls in a movie and having them throw a bunch of magic around, people would show up and throw a billion dollars at it?  Because that’s what they thought when they put out Marvels.  If Bob Iger had listened, I would have told him that you can’t go out and buy up all these properties like Marvel, like Lucasfilm, then fire all the top minds, or isolate them from the industry because they were old white guys, replace them with female directors, get rid of all that toxic masculinity and replace it with a cast of women who don’t look like they could pick up a heavy box, let alone take on a universe of monstrous villains, and that it would all work out OK?  In the original Marvel movies, some characters appealed to young boys and even grown men, like Captain America, Thor, Hulk, and Iron Man; they had big muscles and were charismatic and funny.  But that Disney was going to get rid of all that and replace those tough guy characters with women, and people would love it?

Here’s a little secret, everyone: women don’t care about movies or stories in the same way that men do.  They want to find a boyfriend and snuggle up with him for two hours.  They don’t care what they are watching.  They certainly won’t be going out to buy tickets with their girlfriends to watch a superhero movie.  They want to buy pants and purses so they can go out and find a boyfriend, possibly a husband.  That is their biological inclination.  They want to see what kind of guys they are dating, and if they can respond to some admirable character in the Avengers, then maybe they might be worth a second date—maybe more.  However, Disney thought it had the power to restructure the nature of society and that their movies shaped society instead of reflecting it.  They bought the whole World Economic Forum view of the world to their detriment.  And here they are.  They put out a full slate of movies, such as the latest Indiana Jones film, which was a pretty good movie, that have all lost money.  But they have all fallen flat because people have lost their trust in Disney itself.  And once that happens, there is no way to get that trust back.  And it’s too late to start over.  It took 50 years to build that brand Disney had.  It only took a decade of commitment to Larry Fink and the gang at BlackRock to destroy it.  Nobody wants to see equity and inclusion in their movies.  They want to see bad guys get their butts kicked.  They certainly don’t want some girl power nonsense, boys or girls, women or men.  Disney aligned itself with the wrong view of the world, killing them.

I was pretty serious when I stated I wanted to take my kids to Disney World one last time.  I’m old enough to have watched several amusement parks come and go in my life.  LeSourdsville Lake, near my Liberty Township, Ohio home, was one of my favorites as a kid.  It’s a park now; the lake and all the rides are gone completely.  The same thing could quickly happen to Disney World, and I wanted to take my family there one last time before it all went away.  Many people think it’s too big to fail.  I would say that it’s too big to survive so many bad decisions.  They lost their focus on who their audience is and disrespected the public by feeding them this garbage and expecting to get paid for it.  Embracing radical political views of the communist orientation was a terrible business decision.  And it showed up in the parks.  When my family of 9 people were all riding Rise of the Resistance together, at the first ship you get into, they had a drag queen ushering everyone onto the ride.  It wasn’t very comfortable.  We had kids 7 through 11 with us, and they noticed the long black fingernails and the makeup on a man’s face and wondered what was going on.  I cracked a joke and told them that this was Star Wars.  It was a species of alien, which they were fine with.  But it was an uncomfortable diatribe for the adults with us, not just in our family.  A woman not from our family beside me inside the ship laughed when I said what I did to the kids, and she said, “I’m glad you said that.”  Her little girl looked up, smiling because it seemed like a reasonable consideration. 

The park attendance was noticeably down while we were there, which was OK with us.  Seeing so many fantastic creations on life support made me sad.  Disney cannot operate theme parks of that size without a revenue stream of movies making billions of dollars a year.  They have produced some good content on Disney+, but as I have said many times, like Ahsoka and the Andor Star Wars series, it was a little too late.  Trust is essential in any relationship between spouses, children, or families, but also with fans and the public.  When Disney committed to a Democrat view of the world and thought it had the power and audacity to shape society, they were misinformed.  They worked against the MAGA movement, which is more significant than Trump, and it has cost them now in ways that cannot be reversed.  And I didn’t want to see it happen.  I wanted Disney to survive.  I keep hoping to be wrong.  But I’m not.  I think it is very feasible that we will not know anything about the Disney entertainment company in the future.  It will only be a thing of our current time.  Future generations will not know them or care about them.  And there certainly won’t be a Disney World for them to visit.  Thank Larry Fink and the losers at the World Economic Forum for that.  They whispered into the ears of Bob Iger all this progressive nonsense, and now the destruction in their wake is more than measurable.  And it didn’t have to be that way, yet it is.

Rich Hoffman

Review of ‘Iron Man 3’: The Mandarin terrorism speaks more truth than the news wishes to admit

I saw Iron Man 3 last weekend and wanted to immediately provide a review of some kind because it was a very good film full of large concepts.  The value in these comic book based stories is that they do not take themselves too serious as intellectual advancement devices.  But like so many plot lines to video games these days, the writing, and concepts behind the plot are quite advanced allowing viewers to define abstract concepts in mythological dialogue that the human brain understands as a truth obtained  no other way.  When it is wondered why the Marvel films are doing such magnificent business it is not because of the great performances of Robert Downey Jr., or any of the primary actors, but because the bizarre plot lines have within them a truth that unifies all the fragmented evidence society is exposed to and presents the information in a way that makes sense.

But before going too far down the rabbit hole, let’s get the typical stuff out-of-the-way.  Is Robert Downey Jr., worth the $50 million dollars he is getting to play Iron Man in these filmsI’d say no.  If it were me making the decision at Marvel Comics and Disney on how to pay Downey for Avengers 2, I would write Downey out of the story and let him sit it out for a film or two so that his agent does not have the contract leverage to continue driving up the labor costs.  By paying Downey so much money, which I don’t think even he thinks he’s worth, it sets a dangerous standard that the other Avenger actors will expect in equality under the ridiculous standards of collective bargaining, and could wreck the magic of these films in the future.  If Iron Man or an Iron Man type of character needs to appear in The Avengers 2 let it just be the suit with another actor doing the voice of Downey, or make it the Iron Patriot instead of Iron Man.  Let Avengers 2 make a lot of money without Downey to take away the leverage and keep the budget under control—otherwise the Marvel films as a financial formula could be wrecked as the parasites of the entertainment industry will seek to concentrate on collective bargaining as a way to increase their own looting percentages.  Downey’s performance as Tony Stark in the Iron Man films is brilliant, and I laughed out loud several times during Iron Man 3, but that performance is not worth $50 million dollars or more.  I’d center the next Avenger film around another character and if the actors don’t come down in their prices, make it more about The Hulk as a CGI character to cut down the screen time of the other actors and call the bluff of the agents trying to increase payroll for the actors to over $200 million alone—as everyone now expects a Marvel Comics movie to pull in at least $1 billion at the box office.  With that said I don’t think any other actor could have played Tony Stark as brilliantly as Downey did.  The range of emotions Robert Downey Jr., performed in Iron Man 3 ranged from dealing with genius scientists, mechanical robots, romantic interactions, maniacal terrorists, to the innocence of young children—all done with comedic overtones.  It was unique, and fun to watch.  In spite of the money demands Iron Man 3 will place as a danger to contract negotiations between Downey and future films, I think all the parties will work out the situation in time and snap back into reality allowing Iron Man to return to the big screen played by Robert Downey Jr.  I think Downey understands the situation and will do the right thing in the end giving kids more of his Iron Man.

What set this Iron Man 3 film apart from other movies of the same basic design was the way they portrayed the villain, The Mandarin, played by Ben Kingsley.   As I read the reviews of Iron Man 3 and saw that so many young people were having a hard time accepting who and what the Mandarin was as a bad guy, I had to laugh a bit.  Many people seeing Iron Man 3 had hoped that The Mandarin would be a villain of epic James Bond capacity, a treacherous villain worthy of being far superior to Tony Stark in order to drive tension into the film’s narrative.  Instead The Mandarin was simply an actor hired to play a terrorist by the real terrorists who were working behind the scenes of a well-intended campaign to end human misery by re-growing lost limbs from victims of unfortunate tragedies.  The real villains in Iron Man 3 were brilliant wide-eyed scientists and politicians who wanted to help the world, not destroy it.  They simply desired to “nudge” society into compliance with their vision.  This conspiracy went all the way into the President of the United States own administration and was handled very well by the writing and direction of Shane Black.  Considering that Iron Man 3 was being filmed and finished in post-production after the events of the real life Aurora shooting, Sandy Hook, and Benghazi, the plot of Iron Man 3 was incredibly insightful.   The difficulty with the various conspiracy theories involved in all those real life tragedies is to assemble them logically with the information that can be known.  Figuring out what happened is not easy as it’s like trying to assemble a puzzle where someone has stolen most of the pieces and then tried to figure out what the picture on the puzzle was without most of it being put together.

Most people know or feel that the government as a self-preserving entity will knowingly derail information from the public which leads to all the wild speculations generated about the real intentions of a terrorist act.  Even to this very day, conspiracy theorists are ridiculed by the government and their public relations machines for even asking good questions about what really happened in the 9/11 tragedy calling them “truthers.”  This leaves people afraid to openly state their opinions, which is the design of the derogatory designation forcing society to relegate their opinions to themselves.  Yet fantasy films like Iron Man tackle those conspiracies head on with creativity and attempt to assemble the missing puzzle pieces with some form of logic, and this is why films like Iron Man, and the Batman films are doing such ROBUST box office business.  There is a truth in Iron Man that has more meaning for society than 24 hours of watching Fox News.

I watched an interesting interview from Bill O’Reilly a few days ago where he was confused by the enormous business that Iron Man was producing in sheer box office dollars.  O’Reilly like all the other news makers of the day wants to believe that Iron Man 3 is good just because of the great performance of Robert Downey Jr.  But it’s not. Iron Man 3 is about terrorism and radical extremists, something we all deal with everywhere in the world.  Yet the way the terrorism angle was dealt with in Iron Man 3 was likely much more truthful than the typical plotline of any other blockbuster film.  We all expected The Mandarin in Iron Man 3 to be a ruthless terrorist like Osama bin Laden, or Saddam Hussein—a mastermind, and ruthless despot.  But when Tony Stark discovered who the real Mandarin truly was, he found that he was just an actor who has been playing the part of a terrorist in exchange for drugs—as he’s a recovering addict.  That is the reason behind the success of Iron Man 3 and films like it.

Even in the wild over-the-top plot lines of The Avengers, the idea of aliens attacking earth through a wormhole has more plausibility than many of the plot lines that our society is fed by statist oriented governments who seek to placate the public with disinformation and manipulation in order to advance their version of solutions against the will of the people they represent.  There is more truth in simple comic book stories than in any other plausible explanation, and this is not just a diabolical tragedy, but a stunning revelation.  The magic of a story like Iron Man 3 is that it puts the plausible concept in the mind of the viewer so that rational emphasis can be added to actual reality.  In the case of Iron Man 3, the storyline is unlikely, but the scenario of how the terrorists were able to get into the president’s own administration and manipulate vast sums of people with the fear “they” created with the fictional character in The Mandarin has roots in reality.  The intention of the Mandarin was to get the eyes of the American public to look toward China or the Mideast for the source of the terrorist threat, not to Miami, Florida in a crack house filled with whores and a burnt out actor who had been hired by the terrorists to play a terrorist.

Iron Man 3 reminded me of a typical action film from the 80s in most other regards.  I did not think the special effects where outrageously great.  I thought the ending was telegraphed and was average.  Coming out of the theater I asked Doc Thompson what he thought of the film from The Blaze and he said that he liked it, but that it was an average film—technically.  He gave it 6 out of 10, which I tend to agree with.  I would give it a bit higher score based on Downey’s performance alone.  But the film is much better if the context is considered by the explanation of many conspiracies.  It is in this explanation, or plausible one, that the Marvel movies thrive so boldly.  There is truth in these fictions that is more relevant than the truth offered in real life that often turns out to be fiction.  This is why Iron Man 3 has made nearly $1 billion dollars in just two weeks at theaters.  As wonderful as Downey’s performance was, it is the plots that drive the heroics, and that rests in the hands of Stan Lee from Marvel Comics.

I read a lot of heavy material, and I often balance out all that weighty stuff with comic books to ease my mind and relax.  In fact, for my 25th wedding anniversary my wife bought me a comic book.  I like to read them, which only takes about 10 minutes, but I often enjoy just looking at the pictures which contain the visions of the authors and effort of their imaginations.  They are often simplified outlooks at reality but occasionally, there are very sophisticated concepts that are approached in comics which can’t be explored in the deepest work of Carl Jung.  I read recently a very good editorial from Dave Marshall at Dark Horse Comics in January of 2013 titled “Everyone Needs Stories.” Below are the first couple of paragraphs that remind me of why Iron Man 3 is so successful.

Too often stories can be taken for granted, bundled away as frivolous entertainment, but it only takes glancing at a newspaper, opening a book (nonfiction included), or having a conversation to see that storytelling is an inexorable part of communication, which in turn is an inexorable part of the human experience. 

Stories are everywhere, yet our thirst for them remains unquenchable.  We even consume products masquerading as stories in nearly immeasurable quantities if they are convenient, as our need is so present and demanding.  This fact informs my work every day.  I strive to contribute to books that give people the stories they need, with truthful characters who navigate authentic emotional experience in an intricately realized world, as opposed to merely growing the heaps of false stories, with motorized characters clicking through their roles in a mechanical plot, designed to lure people in and produce a predictable result (usually additional purchases). 

When a story gives people what they need it becomes a part of them, integrating into their attitudes and ideas, and expressing itself in infinite ways, some of which the comics community knows well.

Dave Marshall, editor of Dark Horse Comics

Marshall is right, everyone does need stories, but not the kind that are produced in public relation firms and pumped out to keep the society at large in the dark as to the real truth of a matter.  They need stories that can take the motivations of well-intended individuals and make them into treacherous monsters which is what Iron Man 3 is all about.  It’s a fantastic story that has more relevance than the nightly news, and more truth than a White House press conference.  As whimsical as Iron Man 3 is, it is more honest than the speech of a typical politician or government spokesperson, and that is why business is so good with comic book movies.  They are not successful because kids and adults alike are escaping reality and reliving their childhoods through the characters actors like Robert Downey Jr., create, but because the stories are truthful, and honest about the human condition in a way that no other endeavor attempts to tackle.  In that regard, Iron Man 3 is a 10 out of 10 and a movie that should be seen by everyone in every corner of the globe.  And yet again, Stan Lee deserves a tip of the hat to his tenacious creations and ruthless honesty.

Rich Hoffman

166701_584023358276159_1119605693_n“If they attack first………..blast em’!”

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The Meaning of Maturity: Comic books and the nudity of ‘Equus’ “HULK SMASH!”

Maturity is a word that was invented to keep the adult population dormant from the dreams of their youth. Maturity is designed to be a concession to mediocrity. When someone says that a person is mature, they mean it as an insult. They intend it to mean that one knows their place, takes orders well and won’t rock the boat. In essence, maturity is the bolts that hold machine politics together. When young people put away the things of childhood to embrace the realism of adulthood, we call them “mature,” or say that they have “grown up.”

Well, more than once, I have been referred to as “immature” by my peers because as a man in my 40’s I still love video games and comic books, just as I did when I was younger. I also still hold to an idealistic state of justice that only exists in the world of comic books. Contemporaries insist that my youthful views have no place in the political arena, and it is for that reason that I write books instead of hold any public office. The characters in my novels are often reflections of events I’ve personally witnessed in actual confrontations with members of the established political arena, and my reluctance to play ball the way they learned to play the game makes them very, very angry. That’s typically when the word “immature” is used.

I grew up with comic books, and I have never left them. Comic book stores were some of the first places I took my children and they learned to read by getting comic books and looking at the pictures and trying to figure out what the words meant. I see comic books as works of art that emit modern mythology that is very much needed. The definitions of right and wrong are very apparent in the comic book universe of youth, which the adult likes to call unrealistic. To the “mature” adult compromises must be made, and the world is shades of gray. That is in essence an incorrect view of life that opens the world to evil.

I can say such things about comic books because I have the context of advanced literature behind me. I have read and enjoyed many of the most complicated literary classics there are, particularly Shakespeare, and can report that the comic book wins over the characters of advanced literature in most every case. For instance, Bruce Wayne as a character is superior to Titus Andronicus because he does not collapse into madness finding himself a victim to a corrupt regime of Roman superiority as Titus did. Wayne took the fight to the corrupt instead of letting the corrupt bring the fight to him, leaving the only measure of redemption available in making a pie out of the dead bodies of the Empresses’ two sons who raped and maimed Titus’s daughter. Batman is better, by far than not only Titus, but Henry the Fifth, Hamlet, and Othello. That’s not to take anything away from Shakespeare but if he were alive today, he would probably write comic books.

I have been to live stage plays of Equus where the characters act with fully nudity on the stage and had sex in front of thousands of people, and I can say that the message of Captain America has more meaning, Superman is more profound, Iron Man is more realistic, and The Hulk much more sophisticated. In fact I thought of The Hulk while watching the nude woman on stage in Equus attempting to seduce the naked Alan Strang. Alan in his confused obsession with horses had nothing on Bruce Banner in fighting off the rage that dwells within him. The Hulk is far better theater than Equus, yet it is Equus that gets all the praise in our “mature” society. In fact when Daniel Radcliffe made famous by the Harry Potter films decided to play the part of Alan Strang in a London, and a Broadway rendition of Equus he received a lot of positive media attention because the hero of the Harry Potter films appeared nude, and vulnerable on stage, which was highly commended in the high brow society of maturity. Such performances say to the world that Radcliffe does not plan to be a superhuman hero in all his future acting roles, but is mature enough to play a “vulnerable” parasite who murders horses because he loves them. Natilie Portman received the same kind of praise for her role in The Black Swan for much the same reason.  Anne Hathaway was very naked in Love and Other Drugs, which was designed to show she could be a sophisticated actress and not just a fairy princess.  See Anne Hathaway very nude at the link below for context.

 

However the chances are, more people in society could name off their favorite comic book characters in their favorite Marvel Comics, Dark Horse Comics, or DC Comics than even know that their icon of fantasy in Harry Potter took off his cloths for a Broadway play at 17 years old. That is because it is more important to strive for perfection in the human heart than to yield to human weakness as Alan Strang did in Equus when he cut out the eyes of the horses that witnessed him having sex with a woman seeking to blind them so they couldn’t see his sins.

This comic book morality of mine is frowned down upon by those who give Equus favorable reviews. To me, Equus is just an excuse to get people naked on stage and call it art, when it’s simple pornography. The theme is one of human weakness and I instead find comic books much more honest emotionally. Over the years comic books have kept my moral compass pointed in the right direction. I have had many offers from machine politics in the realm of the “mature” to take bags of looted gold placed at my feet which I rejected many times over in favor of honesty which is the theme of many comic books. If I had taken the gold I may never have had to worry about money, I probably wouldn’t have had the fire to write novels and participate in political reforms. Instead I might be on a golf course patting myself on the back talking about the hot chick that was naked on stage in the Equus stage play and discouraging my children from buying comic books as symbols of childhood.

When I practice with whips in the yard and work to keep myself in shape I am working to give to the youth in my own family something to look up to, because young people need that. It is a sad situation when all they have to idolize are drawn characters on a printed page and stories told out of deep human desire not rooted in sexual tension, but in a sense of justice. The whips shown in the pictures here are the new whips that David Crain is making for me. At the heart of a lot of people who want lessons on how to crack a whip is a person enchanted by Zorro, Indiana Jones, or even the Jedi Knights of Star Wars. In fact David specializes in making very special whips that mimic the light sabers from Star Wars which allows handlers of those weapons to get the feel of using a weapon that is very similar to the sophisticated management of an art form of the Jedi against the Sith in a fight for philosophic control over an entire galaxy.

Comic books and the heroes that come from them are about big ideas, and for that they are called immature by the adult population that has already given up. Most people when gold is laid at their feet take it without question, even if the intention was to purchase their silence and cooperation. They yield to the hero that dwells within them nurtured by the fantasies of youth and justify their weakness by sophisticated stage plays like Equus, which confirms in their weakened state that they are not as corrupt as the poor, deranged Alan Strang. Those poor souls pulled into the depths of maturity would have seen the folly of their actions if they had only read more comic books and seen the intentions behind the bags of money contextually written by artists who still look forward to the greatness of man.

As for my favorite comic book character of all time, it is The Incredible Hulk. I have always identified most with The Hulk since my temper is legendary and has always been something I have had to work on to keep under control. Every now and then it is fun to let my inner Hulk go, but it always seems to get me into a lot of trouble.  When they can’t beat you mentally, or physically, they simply call you “immature.”    The cry for maturity comes from those who are too lazy to match the lofty minds that reach for the stars and have the muscle to get there.  Rather, they hope to keep their enemies at stage plays kneeling before their nudity, their delusion, and their apathy. 


Puny gods of theater and guardians of maturity. HULK SMASH!!!!!!

 ____________________________________________

This is what people are saying about my new book–Tail of the Dragon

With Tale of the Dragon, Rich Hoffman combines NASCAR, Rebel Without a Cause, and Smokey and the Bandit. If you like fast cars, and hate speed traps, this is the book for you. And just every once in a while, any real American wishes he had a Firebird like the one in Tale of the Dragon.

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Rich Hoffman
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