Category: Education

Bud Light Should Go Out Of Business: Corporate Communism was never going to work

Even non-political people are upset at Bud Light’s move to put the little Pee Wee Herman guy on their beer cans to promote alternative sexual lifestyles. It’s no surprise that beer sales for Anheuser-Busch are way down, catastrophically down, but it’s entirely something to see that impact in an intimate way. Recently I was at the Back Porch Saloon in West Chester, Ohio, where it’s a popular drinking spot for the business world, and people I spend a lot of time with, who are usually avid Bud Light fans, were refusing to order the brand, instead picking anything but, because of the embarrassing marketing campaign that has clearly backfired. These people order buckets of beer that come in an actual bucket of ice full of beer to be set on the table for rapid consumption while dealing with the world’s problems. These are monster truck, deer hunting, American football fans who tag beer to their lifestyle choice as an associate garment to express the values of their existence. And having the little gay guy on their beer cans was a bridge too far, and they did not want anything to do with the brand. To see this behavioral change up close at a recent dinner was a bit stunning. It’s one thing to hear about it on the news; it’s quite another to see people you know change their behavior entirely so quickly in retaliation. I could have told the Bud Light people not to do it, not to listen to the goofy Klaus Schwab loser from the World Economic Forum. But the Bud Light people got caught hiring woke people to manage their brand, and they bought the bait that people wanted their product so much that they’d overlook any social justice message the company was going after to get a better ESG score. Instead, people voted with their dollars, as any market economy should expect. 

The Disney Company is going through the same mess, they went openly woke several years ago, and it is impacting their brand. Looking at their money and health, it’s not a good story. It costs something in the neighborhood of 5.5 billion dollars to operate that company, and they just don’t have the kind of revenue that they are used to getting coming in because of their commitment to woke political causes, the gay lifestyles, the Democrat political position of the global citizen movement, and other non-American values that come from the bullet points of the World Economic Forum. If you really trace back the behavior to single point causes of switching from money market management, where dollars represent a vote for the value of a product, and the transition to ESG value systems, then it’s BlackRock who has made the biggest move to switching public sentiment. The plan was to switch all these economic values away from the dollar and onto ESG, and now we are seeing the backwash. Disney is in real trouble so long as people are out there who refuse to buy Bud Light beer because of the push to accept transsexual social issues. The mistake came from corporations’ attempts to assume that they controlled public sentiment and that people wanted their products so severely that they’d accept social positions to get that product. Disney is learning the hard way with seriously declining revenue. They don’t have many billion-dollar films on the horizon to cover their operating costs as they did during the past decade with animated films, Star Wars, and Marvel. Now that they’ve gone full woke, as they certainly did in the monstrosity, The Eternals with actual gay kissing in the movie, they have destroyed their brand, and the revenue shows it. The decision-making behind the choice for woke films is the same as Bud Light. And the market results were predictable. 

When you hire people to run these companies for purely woke reasons because they are women and open to progressive ideas, then it should not be surprising that they lead their companies down a destructive path of revenue generation. The arrogance of many companies buying the World Economic Forum nonsense, and the BlackRock political activism, is that people are suckers and will buy whatever companies want to sell them, which is obvious. The game’s rule is that spending money on a product is a vote. Companies would have to work hard through advertising to build a brand; then, people would show their appreciation by buying the product. But in this new communist view of the global market, corporations want to do as little as possible to compete, so they seek the safety of government alignments under communist controls to make it easier for lazy CEOs to show quarterly profits to shareholders by tricking them into this smoke and mirrors ESG garbage, because they had to hide that corporate communism was actually hurting their market growth, and they couldn’t show shareholders continued increased projections. So they tried to sell this social and environmental score stuff that average people have no desire for as a new value—then thought that if they could enforce corporate policy through BlackRock to control most corporate boards, the public would be forced to support them if they wanted their beer or their entertainment options. Instead, what has happened is that people moved as they always do toward choice. So long as there were choice options in the world, people would always move in that direction. But the stupidity of the Desecrators of Davos types, the Larry Fink’s of the world, the Klaus Schwab insanity, was that so long as progressive politics controlled the big brands, like Disney, like Bud Light, that people would then be forced to embrace their woke ideas, and that has turned out to be very wrong.

Communists tried this kind of thing with the Berlin Wall, they tried it in Cuba, and they tried it in China. Communism has consistently failed, and this rebranding of the communist idea through corporate cultures will also fail, just as seen with the Bud Light brand. And governments, in partnership with this communist push, are trying to make it hard for competition to exist so that people don’t have other market options to go to. They thought they had it all worked out, that the transition from capitalist markets driven by shareholder values would merge seamlessly into ESG scores that would make corporate communism the taste of the day. And the little gay guy on the Bud Light cans was an ostentatious dip into the cold pool of reality. And that reality destroyed a brand that many assumed was foolproof. Beer sales are almost as common as water in America, and the corporate pinheads from the World Economic Forum thought so little of the buying public that they thought they’d buy the beer no matter what was on the can. But quickly, they found out otherwise, just as Disney did when they put gay and trans characters into their movies, only to have the public massively reject those efforts. And that splash of reality that market share would still go to those who most reflected what the public actually wanted was a scary reality. One that I knew would never work, but one that apparently all those woke people at the corporate boardrooms were disconnected from reality and didn’t understand. Well, they do now; everyone is learning that this ESG attack on capitalist markets wouldn’t fly. And that became most obvious at the local level among people who are largely not interested in politics. That’s when you know the people behind the movement are in serious trouble, and they seem to be mystified as to why.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

The Magnificant Launch of Starship: A Jealous, Fat, Mother that wants to Sabotage her son’s hot wife

The biggest story of the year so far was undoubtedly the SpaceX Starship launch that occurred on April 20th, 2023. It was the largest rocket configuration that ever attempted to fly, and they managed to get the monstrosity to leave the pad and achieve supersonic speeds in its first flight. I stopped what I was doing when the launch occurred in Boca Chica, Texas, around 9:30 AM. And the rest of the world was watching too. Suddenly nothing else was more important, and it was nice to see. But of course, there were problems. The force of the launch damaged the launch pad, some of the Raptor engines did not ignite, and others burned out during the flight, leaving the upward trajectory to fall short of its orbital goals. The craft lost control in the upper atmosphere and had to self-destruct in what SpaceX called “an unscheduled disassembly.” We were watching an entirely new sector of the economy blooming before our eyes. Starship was essentially a giant space bus that would make it possible to move civilization into space with routine, reusable space flights, much more effectively than the Space Shuttle from NASA was able to. Starship was a game changer, and they actually made the thing fly, which many thought would be impossible. So with everything going on which seemed so important, there was nothing bigger, better, or more dramatic than the launch of SpaceX’s Starship into orbital testing. There are more phases to test, such as the orbital spaceflight itself and reloading back on a pad in Texas for rapid refueling and relaunch. Yet, there is a lot more going on with this launch than just a technical achievement. The entire world was not happy about it, even though they were paying attention. You didn’t see Joe Biden stop and give a press conference about this event from the Rose Garden because, in essence, the world’s politics did not want to see SpaceX achieve anything, which became apparent in the hours after the launch. 

All the news coverage was negative to one degree or another. The key reports talked about the damage to the launch pad and that the Starship had exploded on its first flight. There was almost a jealous parent syndrome going on when a son brings home a hot young girl he intends to marry, and the mother is a fat piece of cabbage shaped by years of bad decisions who says nothing but bad things about the young wife-to-be. Of course, the son wants his mom to be happy, but she’s overtly jealous and can’t say anything good because here is a nice young couple who have a chance to do all kinds of great things together, while the mom’s life is essentially over. So she jealously criticizes everything about the young couple to their face, and even worse, behind their backs, making it impossible to have a conversation with her about anything because she is so filled with jealous hate. That global mother is the earth, and the way she intends to manage her family is communism, as China has been selling it to the world. And with communists, a centralized government intends to prevent options for the children so that they are easier to control. For top-heavy governments filled with lazy bureaucrats, they are always looking for the easiest options, so they wish to limit the desires of the human race to fit their limited abilities. Space, in this case, is the hot young wife that is filled with promise colliding with the desire by governments to rule at all costs. They want Covid restrictions and economy lockdowns, while the children want to be free of such parental figures and a chance to do things their own way in the world. That is what Starship brings to civilization.

The plan is for Starship to launch a new craft several times a week within a few years. The assembly line-like approach at Starbase, where the Starship launches, currently have plenty of other rockets ready to go. That’s the way SpaceX operates. Even with all the damage, SpaceX will have another craft ready to fly in a few months, and they’ll stay along that path until they achieve stable flight that is so routine that people won’t even pay attention anymore, much the way that the Falcon Heavy launches are now, that launch so often that nobody hardly takes the time to watch them, even though every one of them is its own minor miracle of science. In a short time, Starship will be able to take people into space by the busloads, and they will unlock a whole new economy where the tools of space will suddenly free mankind in ways that recorded history has never been able to achieve. The ability to set up space stations on the moon, manufacture in the weightlessness of space, and travel to Mars and other places is a game changer that many haven’t come to terms with. And yet launches like the one early in 2023 drag that angry mother along for the ride that is way beyond their control, and they don’t like it. 

A quick reminder that when NASA landed people on the moon, we had two significant events that sought to pull mankind back into the worship of ancient Sumerian gods, such as the Cult of Ishtar with the Stonewall Inn riots at the end of June 1969, then again a month after the July landing on the moon with the Woodstock music festival. What we saw was a crawl by the timid of our society back to the primitive grasp of that jealous mother because they lacked the courage to embrace this new future where mankind could build a rocket and land people on the moon to walk around, pick up rocks and practice their golf swing. The governments of the world should be more supportive, just as they should support the young son who brings home the hot wife-to-be, untarnished by the mistakes of age and a fresh outlook on life. Space is an opportunity for everyone, and SpaceX’s work is destroying the yearnings for global communism because it brings too many options to civilization, requiring an entirely new political philosophy. Knowing all that, the way that the news media is these days, entirely on board with centralized governments controlling every aspect of society, this push into space does not fit their comfort zone of technical innovation. The imagination and ambition of our society were outgrowing the governments that wanted to hold it back with silly rules and regulations. And many of those static figures hoped that SpaceX would fail and continue to fail. So all they could think about during that magnificent launch was their hope that it would all go bad and that; hopefully, Elon Musk would get discouraged and stop trying to get into space and would shut up, sit down, and take orders from an authoritarian government like everyone else. Instead, what SpaceX continues to do, and why people cheer on those launches the way they do, is because space gives people options. Options that organized societies have always struggled with. How do you boss around people with kingly roles if people can just pick up their stuff and leave? And with that, there were many animosities that Starship had a successful launch, that it had left the pad and achieved great things that will bring tremendous new options to all existence. Which clearly the tyrants of the world do not want to see. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Fox News Cutting Tucker Carlson: Corporate structures failing everywhere and trying to hide why

It was no surprise to me that Tucker Carlson was removed from Fox News, even as the number one guy. I’ve been saying it for weeks; it’s almost as if Tucker was trying to get them to fire him so that he could be free of that corporate structure. We are all getting ready to go through a highly unusual period in world history that was a long time coming. There is a belief, especially among the communist-minded, that they could be as rulers, the center of all thought and activity. And that if only they captured the corporate structure, they would always capture economic flow. But the truth was that corporations existed to fulfill market needs and that invention was only part of that discovery. The condition always existed; people needed food, recreation, security, and social and intellectual advancement, so it was the problem of corporate structure to fulfill those market needs as they presented themselves through the measurements of money. Money, particularly capitalism, was the best measure of this incentive-based economy, so corporations would rise to meet those needs and attempt to make a profit from those efforts. Since America had the capitalist system, it obviously made more money than the rest of the world, leaving other economies struggling to figure it all out. But there was a problem; it was getting harder and more complicated year by year for CEOs to stand before shareholders and explain a lack of quarter-to-quarter increases. Because if an economy doesn’t continue to expand, such as in America, where our 19 trillion dollar GDP continues along an upward spike, then CEOs can’t tell shareholders where those subsequent profits will come from. 

Over the last several years, CEOs and corporations, in general, have turned toward globalism to reach new global markets and continue to expand that upward trajectory of profit-based reporting. But the problem was, the rest of the world didn’t think like America. They were struggling with some balance between outright communism, complete centralized control of their governments, and socialism, where the “state,” a collection of mindless bureaucrats who have yet to prove anywhere in the world that they can do anything right, is going to control the means of all production. So there has been a collision that most in America haven’t noticed too much because they only really care that they can get a Happy Meal from McDonald’s at will when they want it. So long as they could do that, they didn’t care much about globalism, communism, the World Economic Forum, or what John Kerry said latest about worshipping his long lost mother, Earth, with a sacrifice of our capitalist economy to the gods of communism. And along this process grew the belief among corporate circles that they controlled social fulfillment and not the other way around, where market forces were determined by social need. Communists have always gotten it wrong. Yet more and more, our colleges, our board rooms, and our CEOs have read all the wrong books, listened to all the wrong people, and have turned more and more inward to share the belief that it was corporations that decided the fate of economies. Not something they had to work with to find their place in it. And that’s what has happened to Fox News. They started their organization as an alternative to corporate media, dominated by CNN and the mainstream outlets that leaned politically left at the time. Fox offered a center-right option that Americans were hungry for. They put on some attractive news anchors and turned loose a market need that was much in demand, and they had success until they tried to change that formula. 

That formula really began to change when Glenn Beck was removed from his 5-6 slot over ten years ago, mainly because the billionaire tycoon George Soros was tired of Beck doing stories that showed what he was trying to do to America through finance. Fellow billionaire and progressive pal Rupert Murdoch listened to Soros and the New York Society of upset progressives sent Beck packing. A few years later, they would do the same to Bill O’Reilly, another number one talent that they removed essentially because they felt that Bill legitimized Donald Trump by allowing him to announce his presidential campaign on his show. Then from there, the ball really started rolling, whether it was Dan Bongino, Rudi Guiliani, Kimberly Guilfoyle, Ed Henry, the list goes on and on. The more effective the MAGA movement was, the more desperate progressive radicals who always intended to spread communism worldwide and into corporate structures became. Like self-centered children who believe the world centers around them, they thought that Fox News had created Donald Trump, and it was Trump’s sales of capitalism that were interrupting the plans of globalism most, and they had to destroy that means of communication. 

That government beast serving globalism is very attractive to the American intelligence agencies who were caught allowing election fraud in the 2020 election, so they had to do something to attempt to bury their complicity in that massive crime, so they blew on the mind of Ray Epps to provoke an insurrection on January 6th. But people saw it for what it was, and Epps has been well hidden from the public since that January 6th event in 2021. After Tucker Carlson did some excellent reporting on Ray Epps and the general condition of government activism around January 6th, it was evident that Fox News would cut him too. They didn’t care if he had the number one show. They had fallen into the belief that they “Fox News” had made Tucker Carlson. Not that Tucker—and those like him—made Fox News as is usually the case of market-driving influencers. Then Fox News had to settle the Dominion lawsuit because they were actually all complicit in the election narrative, which would have been exposed in court, so they settled a massive payout to keep the case private and not released under the lens of public exposure. Remember when Fox News called Arizona for Biden when people were still in line voting for Trump in 2020? Yeah, there’s that and much more. So 60 Minutes doing the work of the Deep State, globalists who are terrified that Trump will win the Republican nomination played their part in resurrecting the Ray Epps story so to set up the next lawsuit against Fox News, which showed itself to be willing to settle lawsuits making it a prime target for everyone who has an ax to grind to get a little money in their pockets, so the rest was history.

The next day after the 60 Minutes story, Tucker was released, and the political left cheered, thinking they had done something substantial. They had eliminated the voice of the MAGA movement, and now they would be one step closer to keeping Donald Trump from winning the nomination. But that only shows how stupid they all really are. I’ve said it and said it over and over for many months now; Fox News was holding back Tucker Carlson. Tucker would be better off away from Fox. Fox was lucky to have a guy like that. But Murdoch knows he’s not going to live very much longer. His kids are radical New York lefties who will destroy Fox anyway. So now is a chance to sell off Fox News before they screw it all up. Likely Murdoch has in mind Larry Fink’s group at BlackRock because through Fed activism, BlackRock, Vanguard, and StateStreet own most of all the corporate boards that are out there, and they are all equally failing to meet market trends versus the imposed ESG measures. So Fox is ripe for buying, primarily if they can protect themselves from another lawsuit, this one coming from Ray Epps, and sell the company while it still has value before the kids destroy it anyway. And the progressive radicals, like Larry Fink, can hang the head of Fox News over their fireplace. And they all think they will have then stopped the MAGA movement. Yet, in reality, all they will have done is decentralize that MAGA movement, which will then make it much more powerful and less restricted. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Yes, Lakota Schools Are Letting Boys Use the Girls’ Bathrooms: Why liberals hate Darbi Boddy

I think the only reason many anti-Darbi Boddy people hate her with so much conviction is that she does not look like the bottom of a foot, as most other education types do. Most people who do work in the field of education are not what you might call attractive. Instead, they look like potatoes that have been left in the basement too long on one side and are in a perpetual state of rot. That thought came to my mind as I saw Darbi Boddy, the second-year school board member from Lakota, at the Republican Lincoln Day Dinner, a glamorous event celebrating conservative values each April with Ron DeSantis speaking about his education reforms in Florida. Darbi was dressed well, and a long line of people wanted to take their pictures with her. There was quite a crowd, but we did get a chance to talk about how things were going and what she had in mind for the future as one of the most important political offices that any property owner could vote on. We send so much money to these public schools only to have them used against us as a backdoor for extreme liberalism distributed like a weed into our community with the intent to rot the minds of our youth. When you get a chance to meet Darbi, it would be hard to understand why so many people hate her. But it becomes apparent when you look at the line of people waiting to shake her hand and take a picture with her. Fellow school board members Kelley Casper and Julie Shaffer could never get a reception like that, and jealousy is undoubtedly a factor in the way that women get jealous of other women for obvious insecurities.

For all those reasons and more, Darbi Boddy is one of the most controversial figures in Cincinnati politics; she is a Butler County version of Marjorie Taylor Greene, only with a softer presentation. She and I did get a chance to talk about a few Lakota problems, and one was the transgender radicalism that is exploding in all public schools across America as a clear strategy by progressives that was unfolding. Darbi, unlike me, thinks that public education can be fixed or at least improved. Where I tend to think all elements of public education are ready for the junk pile, I am happy to see at least that people like Darbi want to try and make it work, especially considering how much money gets wasted on it in our community. And to that point, she told me about some of the challenges regarding boys and girls’ bathrooms that were trying to emerge again. Listening to her talk, she sounded very reasonable, leaving it clear to the mind of any decent person the precise point of view that people hated Darbi for purely cosmetic purposes and because she was a conservative more than any other reason. I was impressed with her statement that her main reason for dealing with many of the problems she has become wrapped up in is because she wants kids to have a stable environment to work in. And the liberal politics was intrusive to them, especially the trans bathroom issue where boys were using it as a means to get into the girl’s bathroom. Of course, at a recent school board meeting, the rest of the board stated clearly that they didn’t think that was happening. But then, after the meeting where Darbi brought the issue up for a vote to put the issue to rest, Lakota spokesperson Betsy Fuller stated that only under exceptional circumstances were boys being let into the girl’s bathroom and that the issue was distracting for students who would rather not think about those kinds of things.

After speaking with Darbi, I always leave with the thought about how bat-crap crazy women can be with other women, just over cosmetic looks, and how nuts Democrats are who are so full of hate, they want to protest the sun coming up. Darbi’s argument about removing political radicalism from kids so they can just be kids makes a lot of sense. But then again, Lakota schools are filled with radical, progressive liberals, from the school board down to the class-to-class teachers who are teaching CRT and are supporting trans activism, and those people, if left unchecked, are looking for a co-parenting relationship with the community’s kids, and to teach them all the wrong kinds of things. If Darbi wasn’t there to protect them, who would? The radicals would say that the best way to protect the kids would be to get rid of Darbi because she is the center of political controversy. But without Darbi, these people would have unhindered access to children, which is a terrifying thought, when you find out how radical some of these people really are. Darbi, in person, behaves very professionally and has genuine sincerity for the betterment of children in the classrooms. And the people who hate her hate that she’s a conservative who is not afraid to express it in public. And they hate her because of what they intend to do to innocent kids, which Darbi stands in the way of. 

You always have to watch it when the public relations people are controlling the message, and Betsy Fuller made it clear without trying, that boys were being allowed in the girl’s bathroom under unique conditions, as expressed in an email to the media after Darbi proposed a ban on the entire idea, for the safety of all kids. At a fundamental level, boys are dirtier than girls, and if they don’t sit down while using the restroom, they tend to make a mess of the seat, making it very inconvenient for the girls who have to use it after them and it’s just not fair to the girls. The other school board members were a bit outraged by Darbi, for all the reasons stated that they would be, but that didn’t change the fact that Lakota is supporting transgender radicalism, which is more of a religious issue than one of political inclusion, which is an entire problem of its own under a separation of church and state argument. Public schools have made it clear that religious references such as the Ten Commandments were not allowed to be displayed, but then they are very supportive of the rainbow flags of the Pride movement, which is a direct correlation to the Cult of Ishtar. That support was evident in Betsey’s statement to the press; they prioritize inclusion among kids that identify with gender questions, which are purely political in their progressive push culturally. And as Darbi made it clear to me, kids just want to be kids. Adults are trying to push all this sex agenda radicalism onto them, abusing that innocence between the child and adult relationship that is often detrimental to the child’s development. When you really peel back the layers of hate that have been applied to Darbi just for existing, it becomes clear that it’s not because she’s a bad school board member. Quite the opposite, I think she is the best out of the current four, and Lakota would do well to get four more just like her.   And if they did, at that point, Lakota schools might actually serve the community well and spend the vast amounts of money that are sent to them by the community wisely. And kids might be able to have one thing less to worry about than adults with radical political agendas who want to pervert children sexually for their own maniacal purposes. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Chick-fil-A Gets It: Recruiting Homeschool Kids is the Wave of the Future

It’s not artificial intelligence that everyone should be worrying about. The question as to whether or not artificial intelligence will take over the world and surpass the human being is a far less severe problem than what history will show results from the attempted takeover of the Liberal World Order during Covid. Covid was a bioweapon meant to destroy cultures while leaving the infrastructure intact for the hostile agent that employed it. Destroy the people without destroying the actual assets. After three years, people just now admitted that Covid came from China, and our government is willing to say so. But that took too long.

Meanwhile, the social distancing policies, where the damage really came from, were created by the government to inflict on its populatios around the world and destroyed a great deal in the process. But in that effort, people discovered something I have been warning about for over thirty years, as the public schools were shut down, and people had to care for their children at home. Suddenly people didn’t have access to that free babysitting service, public education, and a substantial cultural revelation was exposed to people for perhaps the first time. No longer were there theories about what was going on in public schools, but in the vacuum of daily noise, parents were able to see it for themselves as the push to work from home and the confidence that a “new normal” would result from shutting down the public school system across America and that nobody was ever coming back anyway. But things had to return to normal, which left all the leftist radicals exposed to what we are seeing today, and that’s good in its own way. At least people now understand what a devastating concept public education is and what it has done to several generations of children.

My wife and I whenever we could homeschool our kids we did. It was enormously difficult, and we did not have family and community support. Some fractures within my family are still very strong today because things were said that could never be taken back. But the social pressure for my wife to go out and get a job, process our kids through the public education system, and allow the government to co-parent our kids was never in my plans. I couldn’t wait to get married to my wife at age 19 so that I could get off the grid of processed human beings and raise a traditional family of my own, essentially to show the rest of the world how stupid they were. And my wife and I are about to celebrate our 35th wedding anniversary. We’ve done it the entire time as traditional families did; she was a strong, central figure housewife. We built our whole family around her. My job was to provide income and emotional stability, to change the oil in the cars, and fight off any bad guys that might stick their noses into our business. Her job was the traditional full-time, around-the-clock stable mom that everyone could count on seven days a week under any condition. And the results were that our way of life flourished during Covid because we weren’t dependent on the ridiculously stupid outside world.   And my kids made the decision very quickly to homeschool their kids because they were raised correctly as children themselves, and they wanted to provide that level of security to their children even as the world crumbled away into stupidity and dust. It was an inconvenient time when I met my wife; we were just starting out in life. But I knew when she was being pushed into a fashion model occupation by many forces and all she was talking about with me was being a housewife that I had found the perfect person to do what I wanted to do, which was raise a traditional family in the traditional American ways and spit in the face of a progressive society. My hatred for that society goes back to my youth, so by the time I was 19 years old, I was more than ready to swipe at the endeavor. 

After Covid failed to destroy our society, and the yearly homeschool conventions returned to Cincinnati each April, my kids take the day off and go to it to get supplies for the upcoming year. They have been homeschooling their children for two years now and never plan to return to the public school system. The results in their kids are just too dramatically positive. It’s hard work and takes supportive spouses, but the effort is clearly beneficial when you do a side-by-side comparison with other kids who have been processed through the public education system. And what’s interesting is to see how many other parents are figuring this out as well, by the amount of growth my kids have witnessed at the Cincinnati Homeschool Convention downtown from each year they have attended. It has grown a lot; there are many more homeschoolers than there used to be. But one thing they noticed this year, as opposed to years past, is that Chick-Fil-A was there recruiting workers, which said a lot to me. Of course, Chick-Fil-A would do that, they have such nice kids working at their stores, and people are always flocking to go there for a chicken sandwich. The company Chick-Fil-A recognizes the next-generation problem that the biggest challenge is in staffing with good, quality people. The kids coming out of public education are not as reliable and good as those homeschooled.

When we talk about the modern labor shortage, it’s not because there is a lack of applicants to fulfill an economy that does 19 trillion in GDP per year. Many jobs go unfulfilled, and artificial intelligence can hopefully help cover those employment gaps. The problem is that there aren’t enough quality candidates. Now, Chick-Fil-A has a good recruitment and training program that staffs their stores with good kids with fundamental Christian values, and that is what the customers want when buying a Chicken Sandwich. But to keep that recruitment up to their company standards, they are turning to homeschool conventions to recruit new employees for their stores, which is a very telling admission. This is one of the methods Chick-Fil-A uses to get better workers over their competitors. Going after homeschooled kids are going to be the wave of the future, as most corporations who listened to all the same dumb advice about embracing woke values are learning sequentially that the advice was terrible and they are going to have to change their behavior for the future. Companies looking for good employees will not care about their college education, what high school they attended, or whether that school won a national championship in football. They will care about whether or not the kids come from backgrounds where the parental structure was good; homeschooled kids would be a great bonus. And are the kids engaging, willing to work, and confident enough to continue learning as an asset of their corporation? Chick-Fil-A gets it, and the trends in the future of employee recruiting will be along those lines, throwing out all the previous measures entirely because they will historically be proven to be completely ineffective. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Getting Away into Natural Bridge, Kentucky: The ultimate kind of Rebellion, Kindness, and Defiance

April is my birthday month and is always a positive benchmark for me. It’s always been my favorite month with all the life that returns from a long winter, and I always use the month as my own gauge into successes that need to be celebrated and things that need to be improved. But as a treat to myself, I wanted to go on a camping trip to Natural Bridge with as many of my family who could go and get off the grid for a few days in a place I grew up enjoying. My grandparents were from that region of Slade, Kentucky; during prohibition, my grandpa and his family ran moonshine, which I respect. I view moonshine differently than drug dealing for several reasons, even though I dislike intoxication of any kind all the time. I like to see independent and free people pushing back against a tyrannical government, and during prohibition, the government was out of control and deserved to have pushback, and that my grandfather and his father certainly did. Currently, we have a very dangerous government that is way beyond acceptable tyrannical tolerance, so for my birthday, I wanted to revisit a state park from my youth nicely nestled in the foothill mountains of the Appalachians and recharge. Over the last few years, my favorite mode of travel has been RV camping, so I wanted to take ours and live out of it for a few days, which is precisely what we did, and it was a wonderful experience. One of my sons-in-law brought their own camper, so we had a nice little family get-together down in the hills of Natural Bridge, Kentucky, and get away from the government for a bit.

Slade, Kentucky, where the Natural Bridge State Park and the world-famous Red River Gorge are located, is unusual because they have a particular hostility toward big government. Many census takers have found it impossible to do their job because the local residents simply don’t like government. So when you want to get away from big government and deal with people in a traditional Christian background setting in the Bible Belt, there aren’t many places in the world better. I’ve been to Natural Bridge a lot over my life, especially as a little kid. It’s been about ten years since my last visit. It’s not that it’s hard to get to; it’s very close to Cincinnati, Ohio, where I live. But my schedule has been busy; since my last visit, I have traveled around the world a few times, been to many countries, and experienced unique cultures. My opinion about the Slade, Kentucky region isn’t for lack of knowing anything else. But instead, it’s because I’ve seen a lot of other places that I appreciate that one of the best travel destinations there is, in my opinion, one that I knew well from my youth, was literally in my own backyard. It was a lucky experience to have, out of all the places in the world I could have gone, to have such a relationship with literally one of the best places there is. Our camping trip was wonderful, we had a nice campsite nestled in the hills, and we lived off the bare minimums and were able to let the world go for a bit, which was the present I wanted to give myself this year for a well-deserved birthday.

My wife and I started RV camping during Covid, and we will likely never do anything else again. I like hauling around my hotel room, bathroom, and refrigerator. It makes traveling so much better to step away from the grid as much as possible. I have a TV in my RV that we can stop and have a snack to take a break from driving and relax. Camper traveling with an RV has been a great experience, so doing that kind of camping at Natural Bridge brought together parts of the world that are favorites. It was all a gratifying experience. A lot of my family was able to come along, so it was nice to be around them and celebrate life while stepping away from the world of problems that traditionally come from government interference in our lives. Living out of a camper for a week in April of 2023 was enormously rewarding and recharged my spirit considerably. As a family, we had a good trip, and we were all grateful to have it. 

My wife and I had an interesting experience, a few actually, but one that reminded us just how good the world is without government in it. And people still live and get along without the stupid government imposing themselves into our lives. People left alone by government tend to do the right things without having a parental authoritarian in the form of government looming over our shoulders. For example, we went into town for some ingredients for smores and other snacks. And one of the items we needed was more firewood. So we were going to pick some up from a gas station down by the Mountain Parkway with a nice store. But the nice clerk there was a mountain woman from Appalachia, of course, and she told us that the wood that the gas station was selling was too expensive and you didn’t get very much. So she told us to go down the road around 400 yards to a tire mechanic with a little shed behind a Subway restaurant. He was selling a whole-wheel barrel of firewood for ten bucks. So we went down there to see him, and he loaded us up with firewood for our campsite. He had a rough mountain man accent; I would have needed subtitles to understand what he said. But we paid him the ten dollars, and he gave me a very large wheel barrel of wood to load into the back of our hatchback.

We couldn’t understand each other, but we quickly became good friends. That region is famous for many campfires, so he has many customers for his little enterprise due to the many campers who come to climb the world-famous Red River Gorge. It’s kind of a hippie culture, the rock climbers. More libertarian than anything. We probably wouldn’t agree on presidential picks or even drug usage. But we all do share a love of independence. Many of them come and camp with four people in a one-person dome tent with hundreds of others who can barely rub two dimes together in their pockets. And I find them refreshing, especially at Miguel’s Pizza, where they hang out. I’ve had pizza from everywhere, and the pizza they have at Miguel’s is a real treat. It was wonderful to pick some of it up and take it back to our campsite, where I had my reading chair set up next to the fire as all the kids played and enjoyed each other, and I had a stack of books to read well into the night as the sun set outlining the mountain tops and the dark sky stars made themselves obvious. It was a nice place to be, and it was certainly a great birthday present for me. No matter how much money you throw at recreation, it never gets better than that. 

Rich Hoffman

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Darbi Boddy Protects Lakota from Trans Activism: What is really going on in the classrooms that would shock parents

At this point, the constant barrage of anti-Darby Boddy sentiment at Lakota schools is laughable. At the school board meeting on 4.17.23, the second-year school board member, who has been the center of controversy, proposed the board vote on banning transgender bathrooms and athletes at Lakota schools, and the reaction was predictably hostile. School board members Kelly Casper and Julie Shaffer, who have supported transgender bathrooms in the past, were openly hostile toward Darbi for even bringing it up. And the rest of the board noticeably leaned left on the issue, leaving Darbi in a 4-to-1-squabble over an obvious problem. Of course, the media picked up the story and attempted to sling it negatively toward Darbi Boddy, as they have for the entire last year.   But the real problem on the board, just as it is with their grasp of financial concepts, is that the Lakota school board cares much more about its public image than the actual quality of the school. And I have news for them. They can play keep away with the facts all they want, but the reality is that eventually some version of the Backpack Bill will pass in Ohio and the money will go away from the school and will follow the kids. Public schools as we know it will change forever; it’s an inevitable fate. And only one of the school board members at Lakota, Darbi Boddy, is trying to prepare for that inevitability by asking questions that will eventually make Lakota schools more competitive. When the community brings issues to the school board, their reaction has been to hide and keep away from the facts, trying to limit public expression at extreme measures to hide the actual problems from themselves.

For instance, there has been talk for several years now, going back to the previous board president, where Lakota spent much of its excess budget on woke administrators to fill positions like equity inclusion and other ridiculous progressive government roles. The school board attempts to say that they are not a political body of administration and that everything they do is “for the kids.” And anyone who questions that premise they berate like a bunch of thugs robbing a Walmart in Chicago, as if the potential for violence and name-calling might hide the reality of their true intentions, which is extreme political activism, such as is the case with gender-neutral bathrooms in a public school, which Julie Shaffer has undoubtedly supported in the past, who is now up for re-election this year. But like in the case of Kelly Casper, who was openly very rude to Darbi Boddy during the Monday school board meeting, she has been pressing the issue that Lakota has cut all the meat off the bone that they could, so why couldn’t Lakota get more state money to cover their costs. Lakota has too many administrators who perform woke, purely political tasks. Every administrator Lakota hires toward woke causes costs around $100,000 yearly after salary and benefits. Then obviously, ten useless administrators will add a million dollars to the payroll. The question then becomes, how many useless administrators are there at Lakota schools? Around 30%? That is the financial problem at Lakota. It’s a spending problem by big government hacks, not an actual budget problem that requires more state revenue. Lakota needs to go the other way on their cost structure for the eventual day when a Backpack Bill in favor of School Choice passes, and Lakota will become an option instead of a zip code-mandated limit. 

Then in that regard, Darbi is asking all the right questions. Darbi wants to show the voting public that Lakota is taking a stand against transgender activism because that is something that people with kids are concerned about, and if Lakota makes that stand now, they might want to send their kids to Lakota still later. Transgender issues are in the news, so now is the time for Lakota to state its position to ease parents’ minds. But the other board members dug in and lashed out at Darbi for even bringing up the question, with big spender Kelly Casper calling Darbi on stage a “petulant 2-year-old,” obviously trying to score points with the radical teacher union base she most represents. But behind the entire meeting was anger that Darbi even brought up the issue because the board, just as they had done over their superintendent antics, where there were reports of alarming activity that they ignored which drove the need for a public position, and they wanted to pretend as if there was no merit behind Darbi’s vote recommendation. As if reporting any of this transgender activity to the acting superintendent might actually result in action, which we all know by now, it will be ignored because it might damage the school’s reputation. Yet, parents are concerned; I received information that can be seen here from a kid in the 6th grade at VanGorden Elementary at Lakota who brought home the book Gracefully Grayson by Ami Polonsky. That book was given to the child in school, and they brought it home for their parents to discover, and it is all about a boy who feels like a girl, so he takes the journey to become one. It clearly says on the back of the book, “What if who you are on the outside doesn’t match who you are on the inside?” This is what is being taught in Lakota schools, and the school board should be aware of it. According to them, they aren’t aware, which shows how out of touch they are with reality. Only Darbi Boddy is trying to do anything about it. Darbi is right; we need a new board built around people like her because the rest are part of the political problem and spending disasters. 

But even worse than all that, all this transgender talk is technically a religious issue. It’s not just a political platform for liberal politics. The same people advocating for transgender bathrooms and student-athletes are the same who would say that the Cross of Christ or Bible studies in any public school would be a violation of church and state. Yet it’s perfectly ok to plaster the walls of Lakota with rainbows and Pride paraphernalia to show equity inclusion. But the trans movement is religious; it’s the Cult of Ishtar, which is a thing of its own. Where religion becomes part of a political movement, which trans rights clearly are. If a school is going to allow for rainbow representations of a sexual lifestyle in the Pride movement, then they must also enable open displays of the Ten Commandments and the Cross on the walls. You can’t have one without the other. But the instances are that one is allowed, but the other isn’t, and that is indeed the core problem we are dealing with at all public schools. We are supposed to accept that transgender issues are a moral mandate while other religious practices are rejected as a separation of Church and State, which is reprehensible. And the Lakota school board, except for Darbi Boddy, wants to ignore this massive problem just to protect their ability to get more tax money from the public in the future because they waste so much money they have no other management option based on the politics of the system itself. And to that point, only Darbi Boddy has been willing to tackle the problems at Lakota to make it a more viable destination for the education dollar spent. The rest just hope the problem will disappear, especially if they ignore the evidence, which is ridiculously complicit in progressive politics that is the foundation of everything that goes on in public education.

Rich Hoffman

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The Cult of Moloch: Why Government, and specifically Democrats, think the Killing of Children is Beneficial

A lot of people do not make the connection that the ancient Gods of Mesopotamia are emerging again in our current culture or that through quantum entanglement, they never went away, but they have only become increasingly evident the more that Americans have allowed Christianity to be pushed out of our culture. Forget for a moment that the communists that have inserted themselves in our government since the 90s, and even earlier, are godless heathens. I’m old enough to have a reference point; I remember when the PG13 rating system for movies was implemented and when it was hard to see naked pictures of women for teenagers wanting to see them. We are seeing nothing more than a return to pagan God worship, just as cultures have done for tens of thousands of years. That is the theme of a Jonathan Cahn book called The Return of the Gods that is very much worth great attention because his premise is good. That many of the evils we are currently seeing are the results of the same spiritual energy that the people of Babylon and ancient Canaan were experiencing in the classic struggle between Yahweh and the God Baal as expressed in the Bible, and one of those gods was the controversial God Marduk, or otherwise referred to by Cahn as Moloch as the ancient Canaanites called him. Anti-Bible, anti-Christian crusaders even up until this current day in the disputes over Israel and its creation after World War II have argued that the people of Israel never had a right to invade the land of Canaan and take it over as the promised land. But to Yahweh’s hot temper against the immoral behavior of the ancient Canaanites, the people there were practicing human sacrifice, specifically of their children to the God of destruction himself, Molock, and that justified their destruction by the invading Israelites and the domination of the chosen people of the region out of the sheer morality of the action. 

The people of the time would sacrifice their first-born child, or whatever offspring they had to the ancient gods of the Middle East, for which there was a very long history well before Moses rescued his people from enslavement in Egypt. Archaeology and institutionalism by governments have not done a very good job of discovering much beyond the relics of Mesopotamia, Egypt, and the Indus Valley bordering India and the Middle East in the current war-torn region of Afghanistan and Pakistan, Iran, and Iraq. I would go so far as to propose that the purpose of those wars by governments is to keep hidden this deep and dark past from the eyes of modern intellect. The Dome of the Rock in Jerusalem was sacred long before Abraham went there to sacrifice his son Isaac to Yahweh, as was the custom in that region long before, to Moloch. We think of ourselves as sophisticated and enjoying the benefits of modern approaches to ancient problems, but still in the back of our minds is the need or temptation to take the easy way out and sacrifice our children to these same gods. That level of evil never went away; it’s wired into us, and the less we recognize ourselves as a Christian nation, the more we push God out of our lives as the shining city on a hill, and the more the ancient gods from Mesopotamia who the morality of Yahweh had drowned out, re-emerge back into our culture. That those sacrifices of children occurred is no doubt, the deaths were common. And the hope was that by killing the children, the gods would benefit the killers in some way, whether by career choice, good luck, fertile fields as farmers, or even more vile and evil purposes. The practice was far from unusual. 

The disbelief comes from analysis today, where we have hidden these kinds of sacrifices to Moloch through the lens of polite society. The alters of sacrifice have moved from a public venue where the children would be killed in full view to the abortion clinics of Planned Parenthood where the undoing of the American family, the Christian invader of the pagan gods could be kept out, and the work of evil could thrive behind closed doors and government funding. But a cult of death it is, the same reasons for the sacrifice are provided. A woman who doesn’t want to be encumbered as she commits her life to her career, to the ultimate service of the God of government, and service to the state. She has no time to be pregnant, tied down to one man for the rest of her life, and build a family. So she kills her baby after a sexual union made not through love but drunken play to the ancient goddess Ishtar. And the result was a pregnancy that was not allowed to alter the mother’s life; she had better things to do than raise a family. This is the same kind of mentality that provoked Yahweh in the Bible to go to war with the land of Canaan and the justification for their destruction because they were an evil people. Evil because they sacrificed their own children to the God Moloch and hoped to prosper from that destructive and terminal act. 

Once that is understood, then the current culture of Epstein Island by some of our top social celebrities starts to make a lot more sense. The cult of sex with underage children and their eventual destruction through the death or psychological abuse is common, not unique. And our government is protecting this evil so that it can grow stronger because the government is pushing God away and opening the door to the same old Sumerian gods who have always been with us. We tend to think of the Biblical period as a long time ago, but in truth, it’s only a very recent past, and since the creation of Western Civilization, society has prospered the more we moved away from the godless heathens of ancient pagan god worship. But the ancient jealousies are still there, and so is the hunger for the death of children. And we see it now on the nightly news by some of our modern richest and most popular personalities. Sex with children is an endorsed act that we see in our public schools, a full endorsement by even our law enforcement personalities. The appeasement of the Cult of Moloch is everywhere. Mass sacrifice to those ancient gods is part of our lifestyle. It was never about separation of church and state with these vile characters of ancient evil; it was always to push out God, the invading Yahweh, and to restore the power and might of Moloch, Ishtar, Baal, and the entire pantheon of ancient figures from a society that has risen and fallen many times under the weight of its own stupidity. Because their rise to power was never understood because not enough from mass society has yet detected the evidence with their historical mythology, which goes back many hundreds of thousands of years. Without the Christian influence of Western Civilization, the world plunges like a rubber band back into darkness, as it always has. And the cult of killing children is very much a part of that past, as it is our present future. It’s the Cult of Moloch that is behind the vast evil, and the people who should be protecting children are the very same that are sacrificing them for the same stupid reasons as the ancient killers did, for their own benefit and hopeful appeasement of bloodthirsty gods who consumed death like potato chips over a cold beer. 

Rich Hoffman

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The Cult of Ishtar: What’s behind the crazy sex beliefs of modern politics

The famous film by Stanley Kubrick, Eyes Wide Shut with Tom Cruise and Nichole Kidman, is renowned for its crazy sex scenes featuring elite members of society hiring prostitutes for massive orgies in society mansions. It’s a peak behind many people’s belief systems and defies understanding of a traditional Christian-based society. But it’s not so strange if you understand what those elites are trying to achieve. They are no different than the ancient Sumerian farmer or even the Israelites who turned away from God because they worried their crops wouldn’t come. So what they would do was to go to a statue of the Goddess Ishtar, the ancient Sumerian goddess famous from the Epic of Gilgamesh; they would hire a prostitute and would have sex with them, hoping to appease the perverted nature of the deity in hopes that it might rain. Once that is understood then, a multitude of our modern mysteries starts to make sense. We have a lot of people in politics who do not trust in God for positive things to happen in their lives, and they have turned to the ancient gods of antiquity, just as people always have, for supernatural assistance. And that is what the Cult of Ishtar is all about; Ishtar was a sex crazed lunatic. The actual character from the pantheon of Sumerian gods was likely a creature with a few screws loose. That history goes back 450,000 years of chronology, so there is likely a lot lost in the translations, but Ishtar was, by the time the Bible was starting to be written, a very ancient figure, and people had a reason to believe that by appeasing her with sexual practices that good things might come their way. 

We would call such actions evil because anybody too lazy to do the right things could be said to be doing the work of evil. Turning to a goddess to make life easier for anybody is what I would call evil. And knowing the nature of politics and the people who are drawn to that profession, it’s all too tempting to take the easy way out. So embracing sex practices of perversion in the hopes of personal fulfillment of Ishtar into their lives is an all too tempting proposition. This is the surface point of Jonathan Cahn’s newest book, The Return of the Gods, which I think is fantastic, essential reading. For the sake of a book, he focuses on three main gods from Sumerian and Egyptian mythology that are trying to manifest into our modern world from ancient times. I would argue that they never went away. That the way these gods work is through quantum mechanics. They are competing lifeforms with our four-dimensional reality, which has the benefit of concealment. And many lazy people in our world are always looking for the easy way out, so appeasing the sex magic of the goddess Ishtar is very lucrative. We could easily then attribute the trans movement to that appeasement, the embrace of gay rights, abortion, easy sex, internet pornography, child sex trafficking, getting kids to have sex in public school as early as possible, high divorce rates, and broken marriages, all as a social, political appeasement of the goddess Ishtar the same as the Biblical period farmer who is struggling with his crops, and asks his wife what they should do. And they decide that having sex with a prostitute by the statue of Ishtar is the thing to do. In modern times, we see a massive commitment to this ancient goddess by lazy minds easily corrupted because they lack the intellect to contemplate any other reality than appeasement. 

Many people don’t know that the Pride flag of the gay movement, the rainbow, is the battle flag of Ishtar, and the colors all have precise meanings. When its argued that showing inclusion in our public schools of rainbow art made by the students is a great thing but that the cross of Christ cannot be displayed, we are dealing with massive hypocrisy. The rainbow flag is a religious symbol, just as much as the cross is for Christians. The rainbow flag represents the Cult of Ishtar, a sex cult meant to appease the goddess for all aspects of fertility. That fertility might be a new job promotion as viewed in a modern concept, increased GDP among losers in government who do not understand economics and have had their opinions shaped by Karl Marx, Keynesian notions, or even a sports franchise that hopes to win the next big game. Those who lack the confidence to live good lives and succeed with merit instead of supernatural aid are most susceptible to the Cult of Ishtar. Living as a Christian takes a lot more work, so to erase their guilt and weakness, they are openly seeking the destruction of the Christian judgement so to make their worship of the Cult of Ishtar more socially acceptable. And left unchecked, we see that it’s out of control in our politics today. It’s corrupting everything, our children, our businesses, even our beer cans. 

Ultimately, Ishtar was a prostitute, she could never stay faithful to one sex partner, and she was one who often embraced the ability to change her sex at will. This is why the trans movement we are seeing now has taken hold the way it is, and now all these media companies are openly embracing it, along with the powers of government. It’s an ancient superstition attached to pleasure, making it all too lucrative for the not-very-smart. Of course, the farmer will be happy that his wife will let him have sexual relations with a prostitute if it brings good things to their family. And in that way, millions and millions of modern people have been suckered into this Ishtar mess. When in truth, Ishtar, as a living creature, or now as a spirit residing in the 8th dimension, is likely insane and deranged beyond help. But the destruction of her ideas allowed for people to believe that perversion was merit, and since it fed their animal instincts with pleasure, they were all too willing to accept it. And that belief has gone on now for tens of thousands of years. But it’s not by accident that we see so much sex-based commitment by the modern political left. They are not very smart to begin with, leaving them to be very superstitious. They want to believe that if they appease some ancient goddess, their lives will be easier, just as they vote for Democrats to make a big and powerful government that can take care of their lazy asses perpetually. So they are tempted to bring great evil into the world so that they can avoid working too hard and thinking about things on their own. It’s much easier to hope Ishtar will reward them for perversions rather than to work hard to produce something unique from their intellect. Once it is understood that the Cult of Ishtar is behind much of the perverse sex in our modern culture, it becomes a much more manageable problem. I can’t recommend enough that people read Jonathan Cahn’s new book. He has created a great foundation of understanding so we can solve this very modern problem. I think the situation is much worse than he does; there are many Ishtar’s out there, and the politics of the gods are a real challenge when people are so willing to worship them and their menace so easily. But to understand many of our modern problems, understanding the Cult of Ishtar is essential to a solution that won’t come easily. Because that cult’s temptations are lucrative, it is easy for stupid people to follow while engaging in pleasure disguised as a sacrifice for financial benefit. 

Rich Hoffman

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The Cult of Baal: Worshiping nature is the whore of evil

Mother Nature is a whore that has seduced many to her plight, and we see her work in our modern times by way of climate change worshippers, who defy righteousness in favor of the lazy, yielding to the mysterious forces of antiquity. I see the Holy Bible differently than many people do; for me, it’s not just the word of God interpreted through mankind for the understanding of a ransom that Jesus paid to die for our sins, but it’s a key to suppressing the nature of sin itself. And in the case of our subject, the worship of sin as a moon god from Babylon and other references of antiquity, it’s not enough for me to say that we are all prone to sin and that to earn God’s reverence, we must acknowledge Jesus and turn a focus on the afterlife as the goal of our existence, surrendering our lives to the forces that have always plagued it. Even if God made heaven and earth, good and evil, I see the task of the human being and the evolution of Western civilization to be a champion for righteousness that is unique in the universe. And the creation of America as the product of that philosophic contemplation. Suppose the forces of existence are at war with each other, and God set them against each other purposely. In that case, it isn’t enough to just yield to them and hope for eternal life, but to conquer them in the classic battle of East versus West, with the West being the creation of an entirely new religion and philosophy that is very much at war today. But the forces of old have always wanted to conquer Western civilization and beat it back into the ground from which it sprung forth, and it’s just as alive today as it was before the creation of the Christian and the concept of righteousness that was born from that rebellion of Yahweh against the forces of an ancient religion that predates the cultures of Sumer and Egypt. 

The Bible is a miracle of human intellect. It was a divorce from the blind nature worship that permeated all existence for many thousands of years before its contemplation from the Hebrews into the organized texts of the Council of Nicaea. And among the pantheon of the known gods to our mythology of existence is the war between Yahweh and the Zeus-like God Baal. Before there was anybody else on earth, there was this classic struggle between East and West civilization embodied in these two rival factions. And a careful reading of the Bible will show clearly that it wasn’t Satan or Lucifer that were the primary villains of the Bible, but it was Baal worship and his pantheon of gods who were devoted to the worship of conditional nature as the universe presented it. Not the domination of nature as the Lord, God Yahweh intended, chronicled through the rebellion of his chosen people after the antics of Noah and the conquest of the promised land. Why was the land of Canaan promised? Yahweh intended to conquer Baal and show that a society with his Ten Commandments would be superior to the societies that worshipped Baal with sacrifices and a yielding of intellect to the forces of nature. Over time the names of these gods would change a bit depending on the culture, but the personalities would not change, and they are with us today in the same kind of classic struggle. Baal very much has worshippers in globalism, especially the core beliefs of the World Economic Forum in every reference toward climate change and the politics of the Left. It’s a classic problem that never came to a proper resolution as our interpretation of history has ignored the core issue, and that collision is very much the theme of our modern times. 

I think Jonathan Cahn has done a great thing in his most recent book, The Return of the Gods. I have a long history with Sumerian chronology and their gods that I recognize going back 450,000 years. And the worship of Baal, Ishtar, and Moloch are just a few of the maniacal characters that have always been working in the background toward destructive intentions for the human race. I think many millions of these evil forces live in the realms of quantum mechanics and whisper to us all the things that aren’t good for us and want to see our consumption and destruction for their own rival purposes. By the time Yahweh came along with his rebellion against these forces by segregating his people, his family lineage of chosen people, there had already been a prehistory that largely did not survive analysis that predated the great flood. I think Jonathan Cahn’s work with his book in capturing those three main deities as a threat to our modern world is perfectly valid and all too true.   Baal, or whatever name anybody wants to give him, is the threat he always was, and the spirit of his menace is alive and well in modern politics. The same villainy that drove the events of the Bible is precisely the same as we see today. And God would be just as frustrated with our reaction as he was then. God often viewed the antics of the Israelites as cheating whores who turned from him to return to the worship of Baal and the other gods of the region. 

But there is more at stake than just the salvation of all humanity. Western civilization evolved from the rebellion of Yahweh, and it has shown itself to be far more effective than anything the worship of Baal came up with. And that same challenge is at the center of everything political now. Baal is still the God of much of the world, no matter what name they give him. And the war against Christianity is a very real menace. Global forces are conducting the destruction of America in the same way that Nebuchadnezzar invaded Jerusalem after the people of Israel had turned to Baal worship over Yahweh’s Ten Commandments. And knowing that there is no reason to wait for Jesus to return and defeat the forces of darkness in the last battle of Revelation. Only what is needed is for Americans to regain their pride in righteousness and to live their lives in such a way that rejects Baal worship and rubs the faces of evil in the dung heap of their sin and their loathing lives. That is the path to Baal worship when it is said not to judge, lest ye not be judged. I would say, judge, and judge often and be more righteous than the enemy because the enemy is real. The enemy is ancient. And the enemy is before us now in the form of climate change and radical leftist politics. There is nothing new about them, they have destroyed many millions of lives over tens of thousands of years, and they are on our nightly news now. It’s Baal all over again; he never went away. We lost focus on defeating him because we assumed that just by acknowledging Jesus Christ, we were doing all that was required of us. But then there is the game between Western and Eastern civilizations and the need to win one way or the other. To play the game of fighting evil with good and destroying the enemy that all future generations require. Baal is still the threat that he always was. But our yielding to the forces of evil is what must change, perhaps for the first time in history. America was created to destroy evil, and it’s time we play that game to win instead of letting evil ruin the lives of all it touches. And to understand that, we must understand that Baal is still a threat and defeat him with righteousness. Then to apply Western civilization to cast light on all the shadows of evil that permeate through the communist movement that is worldwide and is hard at work to evoke our personal destruction.

Rich Hoffman

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