Category: Novel

The Evil of Sandbagging: Why a $359 Steak is good and well worth it

For many reasons, the problem of sandbagging came up over this last week on several fronts, and as I say in my book, The Gunfighter’s Guide to Business, and everywhere I go, all the time, one of the most evil things you can do in life is under commit and over perform, or at least, intend to.  Even under the most optimal conditions, people never end up overperforming once they realize their efforts’ expectations have been removed from them.  In short, this practice is called sandbagging, which I have never done as a person, and I never will.  Even under conditions where I was the only person doing the work, just good enough, or putting forth a lackluster effort was never acceptable.  This topic came up as people were telling stories of my past and why I used to ride bicycles to work while sick, through the snow, and under all kinds of horrendous conditions.  And from their point of view, it might have looked a little wild.  There are a lot of stories from my past that people like to tell because many of the things I do and have done are considered excessively pro-work.  So, of course, this provoked biblical reference because people seem to understand them as a common source of information, and I went on a long explanation that seemed to explain things well to those listening.  Keep in mind, the reason I hate organized labor so much is that they come from communist backgrounds, and, of course, they have a very anti-Christian view of the world.  Their practice as a communist organization is to withhold work from an employer to gain leverage for their financial position, and that is what Marxism is all about.  They are God haters and withdraw work to get some advantage in negotiating their terms.  This is why I call it evil; a lack of work is detrimental to the human race. 

I think a lot of people go to church, and they read the Bible.  But I don’t think they understand the point of many stories.  They learn the basics and believe that Jesus died on the cross for their sins so they can do whatever they want and still get into Heaven.  Which, of course, isn’t true.  It’s a fantasy for bad people to continue to be lazy slugs.  Most people do not understand the story of Cain and Able, the first kids of Adam and Eve, and why God was so insistent that the land of Canaan, named after the son Cain and all his descendants, why God wanted to punish the kid so emphatically.  It all started with two sacrificial offerings.  Able was a shepherd who offered God the best of his flock.  And God saw that he put that extra effort into what he dedicated to God and that Able was good.  On the other hand, Cain threw together just any old sacrifice as a farmer.  And what he gave to God was not the best of himself.  Sure, he gave what he was required, but he withheld his sacrifice, and that angered God immensely.  Something he never got over, as Yahweh of the Bible.  Now, God wasn’t mad because he wanted more.  He was the creator of the universe; he could have anything he wanted.  What he was angry at was the effort between the two boys.  One gave everything he had.  The other held back and sandbagged the efforts, keeping the best for himself.  Of course, Cain didn’t like being shown up by his brother Able, so he killed him, and this is something we see even today.  People who sandbag their efforts seek to destroy those who want to work hard and do well in the world.  And from this straightforward sentiment, most of the evil in the world is born.

Even in sexual practices, much of the evil in the world comes from the basic notion of sandbagging.  A man doesn’t want to work hard to have a wife.  So he hires a prostitute or goes to a strip joint.  Or develops a porn addiction.  A man doesn’t want to work hard to earn a woman’s attention, so he drinks too much and seeks to get her drunk so that she lowers her standards of him.  A person can’t deal with reality because they shrug away the pressure of responsibility, so they turn to drugs and alcohol for relief from social judgment.  Essentially, most of the evil done in the world comes from a sandbagging mentality.  And this is why each time God had to deal with the vile evil of the original sin, from Adam and Eve and their kids, it is the efforts of Cain that Yahweh sought to destroy.  Because Cain was lazy and a sandbagger, all his descendants had the same trait, which led to the massive amount of evil in the world before the flood came and tried to wipe them all away.  But then again, they would rise into Sodom and Gomorrah, the Tower of Babel, and even the Giants in the Land of Canaan that God told the Hebrew people to destroy completely.  The evil God was mad at was the lazy, sandbagging nature of the descendants of Cain.  Jesus, on the other hand, was born from the line of Seth, a third child that Adam and Eve had to replace their murdered son, Able.

That is always how I have seen work and why I say that lazy people who sandbag, those who hold back their good work for better pay or some social leverage, are evil.  I’ve never been a sandbagger in any way, and I find the trait repulsive in people.  Those who withhold their effort are like the descendants of Cain, and I don’t like them.  I may put up with them in the world.  But I don’t respect or enjoy them as people, and I think of them like Yahweh did in the Bible.  I understood the story of Cain and Able as a very young person and took it to heart, and I have always worked hard because there is goodness in the effort.  But people who like the bad guys in the world are the sandbaggers, and they defend their position by withholding good work for leverage in the world that is essentially evil and leads to most of the bad things humans do to each other, some of which have been described here.  Sandbagging leads to evil.  People who don’t like good work tend to desire to be bad and sell it like cheap cologne at a flea market.  And justify its cheapness as a bargain.  Rather than enjoy something at full price because they worked hard for it.  They are always looking for a way to give as little amount of something as possible, which makes the effort evil. 

This particular story of Cain and Able came up while I was dining with friends at the excellent restaurant Son of a Butcher at Liberty Center in Butler County, Ohio.  There are a lot of great steak restaurants in the city of Cincinnati, but many are saying the steaks at this place are the best.  These guests were well-traveled as we discussed nice restaurants in India, London, China, Paris, and Japan.  These people traveled everywhere and were used to the best. They told me that the steak they had at The Son of the Butcher was the best they had ever had.  I recommended one that cost over $359 each, and we bought a whole table full of them.  So we talked about why that steak was so much better than other steaks in nice restaurants worldwide.  And if you’ve ever been to the S.O.B. restaurant, you would know it’s a pretty crazy place.  But what it all comes down to at that restaurant is that they work hard in the front of the house and the back, in the kitchen.  The food shows they do a good job and give their best.  It’s worth $359, and a check for around $3k instead of a trip to Dollar General and a hamburger at Burger King.  It’s all food, but some comes from hard work, and some from just doing the basics and barely getting by.  So I told them the story of Cain and Able, and they understood, even if they hadn’t been thinking about hard work in quite the same way.  In many ways, it all comes down to embracing evil to make the least effort in the world.  Or to put forth the best and to expect the best, not because it’s expensive or fancy.  But because it is moral and sound, it represents God’s good intentions in the world and a people worth making an effort to do work in the world that everyone can and should be proud of.  Evil people, like Cain, would hear that people worked hard and went to a place like S.O.B. for a $359 steak, and they would plot a way to steal from them, just as Cain killed Able for making him look bad instead of giving their best and earning their right to get a nice steak dinner.  They would put more effort into plotting and scheming for collective bargaining contracts to do the least work to get as much for nothing as possible.  And they would do that because they are the bad guys in the world.  And for me, they deserve to be wiped away just as Yahweh has done in the past because they are worthless hindrances to the perpetuation of the human race. After all, they are evil sandbaggers.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Rats in MAGA Hats: The FBI has to be punished for what they did on January 6th, lying about their 26 paid informants at the heart of all the trouble

There is a lot that will change, and keep in mind that as hurt as everyone was over the CR from Congress, nobody has seen anything yet in that regard.  Congress should have never packed that bill entirely of so much nonsense; the CR should have been presented as one page and provided with it a plan.  When we talk about D.O.G.E with some of the wealthiest people in the world volunteering their time to bring sanity to the process, don’t expect there not to be broken eggshells.  This will not be politics as usual on any front.  And I would say to all those involved in putting together that 1500-page monstrosity full of garbage that the Democrats wanted, remember, they did not win the election.  America turned them away.  So act like it when thinking about spending money.  All the pain that everyone is going through is better than jail or worse.  So tighten up your belts, shut your mouths, and thank God a Constitution is protecting you from the punishment you deserve for the way you have screwed over all of us for years.  It will get very pushy, but it’s for everyone’s good.  This is why it is good for Vivek Ramaswamy and Elon Musk to be independently wealthy and to be attached to the Trump administration voluntarily because they can afford to be critical of horrible government efforts like this December CR that otherwise would have been passed mainly unnoticed by the public for over 100 billion dollars of additional debt to fund the government only for two more months.  In February, they’d all be back doing the same stupid stuff and looking for another global distraction to keep stupid media from reporting the details. And that whole process would continue, spending another trillion dollars in debt every 100 days and tying us all closer to the enemies of the world financially who want to destroy us.  No, it’s time to start saying no and sticking with it.

And that same mentality has to be enacted regarding the FBI.  Everyone is fortunate that we are talking about putting Kash Patel in a position to head the FBI and clean up all this mess.  Now we know for sure, beyond speculation, that the FBI had over 26 informants working the crowd for January 6th 2021 and that Christopher Wray lied about it to Congress. That’s why the day before that information was released to the public, the FBI Director announced that he would resign. Many people wanted him to stay on for his full ten-year term to shield them from further investigations.  But Wray doesn’t want or need any of that.  He’s already in trouble for participating in trying to destroy Trump, the guy who picked him to be in that role after Trump had to fire Jim Comey, and with Trump back in the White House, there is no future for Wray.  He played an evil, dangerous game of letting the Biden administration weaponize the government, and now they have all been caught.  His best option is to resign, take himself off the map, and run for the hills, which is what he’s doing.  That leaves a lot of bad guys exposed in the wake, and as to that, tuff tootles.  They did the crime; now they can do the time.  It’s not going to be nice; what happens to them?  And there will be a lot more media overall than there was over this continuing resolution that Congress tried to push through. 

January 6th, we always suspected, was a set-up job, standard practice for the three-lettered government agencies over many decades.  People were upset that there was election fraud and that they were going to lose President Trump to vast government corruption.  So they showed up to protest it, as they had a right to do.  The FBI decided to try to work the situation to its advantage by putting paid informants, 26 of them, at the Capitol and instigating trouble by leading the effort to vandalize and destroy property, which Ray Epps was essentially caught on camera doing.  Christopher Wray denied that he had any FBI assets at the site and that the accusations of such misconduct were purely conspiratorial.  Few believed him.  However, in December of 2024, we learned otherwise that there were 26 such people the January 6th committee had not interviewed or anybody for that matter.  We know the names.  We know what their financial compensation was.  We know everything except who told them to do what and what they told the angry mob to do to provoke violence and start a scandal they hoped would lay cover fire for their coup against a people’s picked government.  Trump was the pick of voters, and they played their part in running a coup against him to maintain control of the government against the people of our nation and the voting system we use to establish authority.  This is all nasty stuff to add to a series of horrendously terrible things.  That’s how it will be for a while; I’ll be reporting a series of horrible things that must be punished aggressively and without mercy.  Otherwise, we won’t have a future as a country. 

Yes, the FBI lied to us, as has most of the government.  And the January 6th prisoners have to be released as soon as possible, and they deserve recourse against those who put them in jail.  All those who participated in orchestrating that coup against Trump and then tried to incite violence to cover up the attempt and put the shoe of violence on the other foot have to be punished brutally.  And some out there will wonder if it needs to be that excessive.  Hey, it doesn’t matter if it’s a small or big culture; if people do wrong, they must be punished.  And pushing them out of their jobs and getting them out of the culture you want to fix is the first big step.  Many people have done wrong that has to be removed, starting with Christopher Wray.  But there will be many more to come and remember as you watch them cry and scream like little kids who didn’t get candy at the checkout line.  They are lucky we are so righteous.  Because they deserve it.  But continuing with the mess they created and expecting to slide fake money under the door to pay for it all is not how we will do things in the future.  Our government must work for our country’s people; it must serve them.  Not the other way around.  The people do not serve the parasites who have been running it.  And we are putting a stop to it.  That’s why we elected Trump, and he understands that.  And he has committed to the job.  And that’s how the spaghetti in the kitchen will be made with D.O.G.E.  Placating evil with friendships got us into this mess.  Now, there is going to be pain, lots of it.  And nobody has seen anything yet.  Get ready because 2025 is going to be a wild, historic year.  But more than anything, it’s all necessary because so many did so many bad things leading up to this.  And honestly, they are lucky to be alive after what they did. And in this case, they put rats in MAGA hats and tried to use that ruse to commit a vast series of crimes.  And they got caught.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Democrats Tend to Be Bad With Money: The attempt to hide a lack of value behind chaos and emotion

One of the big takeaways when you meet people who have all kinds of psychological problems and tend to lean toward Democrat politics is that they are bad with money.  They don’t understand money, don’t like to talk about money, and tend to have a natural hatred toward people who do have money because of what money represents in the world.  Money is a measure of value; it’s what something means to someone else in an agreed-upon value of exchange.  Then naturally, those who don’t produce much value in the world or are insecure about that value and what people think of it resent money because it exposes them to all their insecurities.  That is why I say that the participants have problems in Democrat politics, which is why they are attracted to forms of collectivism to hide their lack of value from the world behind disguised altruism.  They are broken people who are otherwise detrimental to all existence.  And I don’t say all this to disparage people needlessly, but we have to understand why and how these people have moved into government employment and regulation.  As we move into talks about reducing government employment and the many millions on a government payroll who do too little and get paid way too much, at the heart of the problem is this problem of Democrat politics, the hatred of money, and the desperate effort to use collective services to hide their otherwise worthless, social traits.  Government expansion for the sake of social goalposts rather than the value of a job well done and work performed that people value and want.  The great fear many have about the efforts of D.O.G.E demanding, for instance, that people return to work after years of staying home and getting paid for it has at the heart of it this sense of entitlement that is expensive.  A person exists, and someone needs to pay them for that existence rather than earn their way through life for the value performed that people want.  This makes any government oversight a rejection of people who have decided to be worthless to the world because of their lack of productivity.

You see this kind of thing all the time in business these days, with woke politics and its attempts to embed itself into an American capitalist culture.  Hidden behind the complaints is a genuine desire to conceal their worthless nature.  Companies use money to measure value. In that case, it is that premise that liberalism has used through Democrat politics to hide useless behavior and attempt to disguise it as a value.  For the same reason that Joe Biden is working to sign protection for federal workers before he leaves office, allowing them to stay home under continued employment, by law, the same methodology has been applied to the world of business and attempting to attack profit and loss statements and replace those values with woke compliance.  Once that is the assumed value, all actions that relate to the measurement of money become irrelevant, and it’s not soon after that a company goes bankrupt.  Or at least performing poorly financially.  It has been stunning over these last few years because many of the money haters out there thought things were shifting in their direction to see how many open Marxists have emerged and how much they profess for more government regulation to impose their version of fairness upon the world, that ultimately means, to protect them from value judgments that are traditionally measured in money.  They want more government pay for less work done, and the gig only works if everything takes away the value of money to measure success and replaces those needs with woke politics. 

Karl Marx was always a money-hating despot who wrote his philosophy with an eye toward total social disruption.  And for people who question their value, Marxism gave them a home to hide in from the world in hopes that nobody would notice how lazy and stupid they were.  Karl Marx himself died a very broke person. The only reason his philosophy of communism and, overall, Marxism spread the way it did was that it was a weaponized idea that served the concept of centralized governments.  Over time, these ideas migrated into the human resource departments of most of our companies and their measurement policies of money.  As many scratched their heads about this activity, the attempt was to replace monetary value as a measurement of social compliance scores and to make dog-eat-dog capitalism subservient to fairness measurements imposed by the government for more government expansion.  And under that premise, of course, the government grew in uncomfortable ways and cost too much money to maintain because too many worthless participants were leeching off the system.  That has been my argument about public schools for years. Finally, more people are catching up to it, and we are now having honest conversations about it.  But it wasn’t always that way.  We were told to spend infinite amounts of money on public schools no matter the results because the measurement wasn’t in cash but in creating fairness in the world.  And from there, budgets ran out of control.  Most of the time, when you see a runaway budget, Democrat politics is looming in the background and is seeking to be subsidized by emotional measures to avoid monetary value.

Money has to be the measure to have a healthy relationship with the world.  And everyone should love money for the truth it reveals about people.  And we must have a government that honors and respects money as a measure of value. For instance, the Biden administration is purposely selling off portions of the border wall with Mexico out of spite because Trump is returning to the White House, and they want to make it hard for him to return to building the wall.  The wall itself is a statement of value that people crossing that border are moving from a Marxist government in Mexico to a capitalist government in America, and one is better than the other.  But Marxists want to hide that value measurement from the world with borderless sentiments so that people hopefully won’t notice.  That kind of policy ends up on P&L statements worldwide, slowly destroying everything in the background.  But at the heart of it is a hatred of money because it exposes bankrupt personalities from judgments cast upon them for their worthlessness.  Such people could be given millions of dollars, but they still waste it faster than they get it because they are bottomless pits of destructive personality traits that they attempt to hide from the world through government power and a change in how value is perceived.  In truth, there is only one way to measure value, and money is the agreement among the human race on how to express it across culture and social alliance.  Having a love of money because it measures shared value accurately is healthy and good.  And we must return to it for the good of a productive future.  And not fuel jealousy from those who don’t work hard to be good people and reside behind social policies that point to money as the villain when it’s the other way around.  

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

The Truth About Drones Over New Jersey and the World: Forces losing control are trying to scare us back into submission

So, what’s going on with the drones all over New Jersey and many other places around the world?  I think many people are partially correct about what they think they are.  Alex Jones is not wrong; I do not doubt that the evil forces in the world are trying to provoke a nuclear war with a false flag event.  That is how they have gained and stayed in power after all these years, through fear, so ahead of Trump’s return to the White House, there are no doubt plans for mass chaos in any way possible.  I also know a lot of people who think that the actual government of the world, behind the World Economic Forum activity, are aliens running everything from behind the military-industrial complex, and they are all stirred up that they feel they are losing control with the incoming anti-globalist position of President Trump.  As Trump said, and I agree with him, if aliens are flying around harassing our people over our sovereign country, then shoot them down.  Don’t assume that just because they have UFOs or whatever they want to call them these days, they are superior to any of us.  We have sovereign rights over our domestic country and do not yield them to anything or anybody.  That has to be the American policy.  We do not yield to anything “greater” than us.  Never forget, H.G. Wells, who wrote War of the Worlds, was a major socialist, so this idea of fear of something that pushes everyone to support global communist governments out of fear of some superior otherworldly force is a rather stupid one, yet many are hoping that such a fear might prevent what is going to come from the new Trump administration.  There is plenty to be concerned about, but if I bump into any of these characters, the same rules of personal protection apply, no matter who they are.  I’m with Trump; shoot them down.

I’ve done a lot of research on this topic; I went to Roswell, New Mexico, to study this topic.  I’ve seen plenty of UFOs.  And while I do have lots of very complicated thoughts about how the world was seeded with life and that I think humanity is much older than what we find on Earth through linear history, most of the UFO sightings that we experience are primarily politically motivated by those who are seeking to control us through the fear of what might be.  By constantly reminding us of something superior that is out there beyond our world, their hope is to shepherd us into following global leadership toward a one-world international government for personal protection.  It’s no different than when a rancher cracks a whip to drive cattle or some other herd of animals in the direction they want them to go.  Not long ago, I did a whole report about the CIA and UFOs at the old LeSourdsville Lake Park in Monroe, Ohio, and just a few days later, one appeared right over the Speedway there.  It hovered in the sky just a few miles from my house, clearly in front of the cars stuck at the traffic light for all to see.  Then it flew off to the north at such a pace that the centrifugal force would have killed everyone inside it, as it went from zero to thousands of miles an hour in less than a fraction of a second.  I think there were a lot of things going on with that UFO sighting, but I don’t think it was aliens visiting us.

https://twitter.com/jimfergusonuk/status/1868263545432842401?s=46

There are a lot of AI programs watching everything being said, and with drone technology being what it is today, they are very advanced and can run entirely off computer programs to create brilliant illusions. If you’ve ever seen some of these modern drone shows, they are very sophisticated.  There are also skycars, the size of buses that fly around all the time and can fly very well.  Additionally, projection technology, which I think was the case with the UFO in Monroe, directly addressed my comments and explained how it moved so fast in the sky.  It is possible to project a 3D image in an almost holographic imprint against the molecular structure of air, especially on high-humidity nights or similar cloudy conditions.  So I think we are seeing a lot of attempts here to scare the human race back into submission as the world is seeing all these trends toward populism that are getting well out of control.  After all, we have people like Giorgia Meloni of Italy and Javier Milei of Argentina, who are the rising stars of leadership in the world, and that is a very new thing, which is joining Trump as an anti-globalist force in control now.  And globalism has been attached to UFO phenomena from the beginning of the United Nations.  That’s why there is so much on Netflix: to train the human race in such speculations so that the government can provide parental roles for protection.  However, the trend is to reject that projection and control the fate of each country individually.  And ahead of Trump returning to the White House, the globalist forces are in a panic, which they are showing through control over this particular kind of technology that is more visual than actually dangerous. 

So what I think, whatever forces they are, the powers that have been in control are losing control and are throwing a fit ahead of Trump’s inauguration.  And they are trying every trick in the book to hold power from a world that is quickly rejecting globalism massively.  When I witnessed the UFO event in Monroe, it was just a letdown to be so obvious.  I did a video and written article about all this and here was an answer just a few days later in an attempt to re-establish an alien attack narrative that organizations like the CIA count on to keep mass society under control.  But my research in Roswell had already convinced me that much of the UFO talk out there was more commercial than realistic.  Oh, I do believe in life on other planets.  I think there is a lot of it out there, and as we move into space, we will learn a lot about ourselves.  But most of the Roswell incident was out of commercial needs to boost their economy more than alien visits.  And that is most of the time the case.  Democrats, like Hillary Clinton and John Podesta, have been very excited about a Full Disclosure event that will reveal all that we know about aliens interacting with our government, and that same type of mentality is behind this current drone invasion that is happening all over the world.  But none of that will change the political trajectory we are all on.  If something flies over our countries, we need to shoot them down.  We do not want more government to protect us from aliens, which has always been the push.  If the aliens want to talk, we can talk.  But we are moving on as a human race to a government representing the work people need to have done.  Not one that people worship like a god out of fear of some force that’s out there and has more technology than we do.  Those days are over, and they are never coming back. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Why Trump Won: Brand building is the key to establishing and maintaining relationships

So many important lessons can be learned from the Trump election of 2024.  But, the reason Trump won has yet to be talked about much.  The assumption is that Elon Musk came in at the last minute, after the assassination attempt in July, and put many millions of dollars into Trump’s campaign as the world’s richest man.  But to assume that, you would have to believe that money wins elections and that those who raise the most money and spend it will win the election.  Of course, the media, which sells ads and makes its money off politics during elections, wants everyone to think that.  But it wasn’t true.  Kamala Harris spent on her 2024 campaign 1.5 billion dollars and ended up, at the end of it, millions of dollars in debt.  She spent more than she had, which was a lot.  Who in their right mind gave her money who had that kind of money?  I could have told them they were wasting their time.  Wait, come to think of it, I did tell them.  But they didn’t listen.  Reports say that Trump spent much less than that, hovering around the 1 billion dollar mark, which is what many think it takes to run for president these days, but I’m not even sure that is the case.  But the bottom line is that Kamala spent a lot of money and didn’t move the needle in any kind of positive direction.  So why?  That’s the most critical question.  If Trump and Kamala spent even more money, why did the money spent work more for one, not the other?  So you can’t say that Elon Musk bought Trump the election, that would not be accurate. Instead, something much more important happened, and Trump did a masterful job at it, as we would all expect. 

A person’s brand is one of the most essential attributes of their personality; it’s how people come to know you and what they think of you when you aren’t around them anymore.  In everything you do in life, you must build your brand and use it to gain cooperation from your peers.  I have a very strong brand presence on many fronts.  For instance, I was having a fancy dinner with many people with strong opinions about my brand.  We were all ordering dessert, and the people with us at this dinner were from all over the world.  So I ordered a cake with many special effects to demonstrate how extraordinary the desserts were at this dinner and encourage our guests to be a little daring.  After all, I figured my brand was so good that I could handle a little wildness.  So I ordered a special cake, which came out with dry ice spewing everywhere. A tree made of cotton candy came out on top of it.  Those combinations of things made my dinner guests laugh because of the contrasts.  They were not very “manly” things to do and seemed like something they would never expect coming from me.  But that’s also why the Trump Dance works for Trump at rallies; it contrasts his tough guy image.  That image is his brand, and it’s how people learn the nature of the values of the advocate.  Without a brand image to maintain, my ordering the cake and the reaction to it would have just been about food.  But I made it into something else to advance why we were having the dinner together in the first place, as a team-building event that people would not soon forget. 

Trump has been one of the best in the world at building and applying brands.  His family name, Trump, is recognized worldwide and establishes quality and luxury for those who see it.  Trump built the brand over a long period and, about ten years ago, decided to use it to put America on its back and to Make America Great Again.  When people saw the Trump Brand anywhere in the 80s and 90s, they think of wealth and luxury, which is a way for Trump to take The Power of Positive Thinking and apply it to wealth generation.  So when Trump decided to run for office in 2015, he just brought his brand with him and beat Hillary Clinton based on the strength of his brand, as he spent a fraction of the money most campaigns would to win such a high office.  When he disrupted the system and everyone in the world came after him, Trump used his brand to rise above the critics in a way only his extensive, positive brand would have allowed.  Like my story about the cake, if you have a strong brand, you can provoke much action that either supports or contrasts it.  For my dinner guests, expecting an uncompromising gunslinger to shoot anybody who does injustice is a sharp contrast to sitting there eating a chocolate cake with pink cotton candy all over the top.  Showing such a moment of comparison within my brand earns trust because it contrasts my customary behavior.  But without the brand, there wouldn’t be any opinions or jokes to evolve a dialogue of trust that was needed for such a moment.  On a much larger scale, Trump used his brand to carry the lofty goal of Making America Great Again into a value system people felt they could invest in.  And they did.

One of my favorite campaign items from the 2024 election is a Trump 2024 switchblade.  I obtained it under unusual conditions, and it was undoubtedly one of the best souvenirs of Trump I had ever seen during the election.  Trump’s name was on everything, from knives to hats to shirts, flags, glasses, anything and everything.  And that was because Trump had built a brand that gave value to obtaining those items.  That Trump knife would be just another knife if it didn’t have Trump 2024 written on it.  On the other hand, Kamala spent a lot more money trying to create an impression, but her brand didn’t have roots in which people could invest.  So, as she tried to make an impression on voters, she did not have a brand that people could understand and invest in.  Nobody was rushing out to buy a Harris hat or shirt.  But people were flocking to buy a Trump hat.  They couldn’t make enough of them.  And in the end, that is what ended up mattering most.  Even though Elon Musk spent hundreds of millions of dollars on the MAGA movement and Trump himself, it was Trump who built a brand worth investing in.  Without the brand, the money was tossed to the wind like drunk gamblers in a casino late at night. The brand allows people to invest in the person who built it, for better or worse.  But once you have the brand, you can use it to sell ideas to people who have enough rooting to grab on and take action.  And the Democrats, they didn’t do any of that.  They tried to create impressions but had no substance behind their brand to sell an idea.  That caused them to toss much money at the effort only to have it wasted because there was no brand worth investing in.  So the ideas that Democrats had couldn’t be sold to a public so empty that they’d buy any impression.  When it came to Trump, people bought into a brand he had built for over 4 decades, and he put it all at risk to become president.  And as a result, the brand outlasted the attempts to destroy it.  Now, with that brand value, America can do as Trump’s brand indicates: to Make America Great Again.  When people see that term, they think of quality, wealth, and tenacity.  And the nation can rally to the cause because a brand can sell the idea and sustain the results.  Rather than just creating more false impressions that people have become long weary of.  And this will be the case for politics over the coming century.  It’s not enough to spend money. Instead, the money has to have a brand that people want to invest in and make it their own. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

We Have Free Elections Because of Guns: Criminals know who has them, and who doesn’t

When on Meet the Press recently, President Trump was asked why Democrats didn’t steal this election, too, as they had the one in 2020, as if to insist that his statements about that previous election were a provoking conspiracy theory.  Trump said simply that he thought the election was too big to rig this time, which is a good, honest statement.  But it’s not the rest of the story.  It’s only part of the reason why Democrats were not able to steal this 2024 election the way they had 2020, and likely, many other elections leading up to Trump’s first term in the White House.  The truth is, it’s guns that make a free society possible.  Without the threat of guns, our government, especially this last one run by Joe Biden and his gangs of thugs and criminal-driven losers, would have taken over everything.  Without a society of guns, there would be no freedom.  The bad guys would move to take over all of society and rule from fear if given even an inch of opportunity.  So, to answer the rest of the question regarding Trump’s Meet the Press interview, why didn’t Democrats steal this last election, or that they tried but couldn’t get away with it this time?  Or, why was the election too big to rig?  What kept the election too small to overcome Trump?  And that answer is guns.  A society that has high gun ownership and is willing to use them at a moment’s notice.  Guns force the government to stay somewhat honest, not because they are inclined to do so, but because they fear a public that shoots and kills them the moment they get out of control.  We cannot have honest elections without the bad guys fearing an angry public that is willing to use guns to stop their evil intentions.

I had the opportunity to host many people this past week who are not from West Chester.  They came from all over the country, and guns were in the news.  One of the news stories was the UnitedHealthcare CEO, who was gunned down in the streets of New York.  That provoked a conversation about West Chester, Ohio, considered one of the safest areas in the nation.  But there was an attempted break-in and the resident shot the perpetrator just for standing on his balcony at an apartment complex.  And the comments were, “West Chester isn’t very safe because there was just a shooting.”  And speaking from much experience, I clarified that guns were critical in both cases.  There are many criminals who would love to break in and rob people blind in Butler County, Ohio, and Mason, places criminals know have much money and lots of things to steal and innocent lives to ruin.  But they don’t because they are respectful of the law, leaving everyone alone.  No, they are bad, vicious people who would rob, rape, and murder anybody, anywhere, anytime, if they could get away with it, just as there were plenty of people who would have stolen this 2024 election if they could have gotten away with it.  But the bad guys know that fundamentally, Americans have many guns, and if they do break the law, it’s not the prosecution of those crimes that is their most significant risk; it’s surviving the crime.  And that West Chester is safe because guns provide a deterrent.  I had just returned with my guests from downtown Cincinnati, and they were talking about the news stories they had noticed upon visiting. I had driven them through some of the worst neighborhoods in the city to show them the policy contrast.  Places where there was a lot of gun ownership.  And places that had policies against guns that had allowed, by default, crime to grow in the power void. 

The killing of the  UnitedHealthcare CEO was another example.  It is foolish, no matter how civil you think society is, to walk down any street, anywhere, without a gun.  Now, in the case of  Brian Thompson, the killed CEO, he was shot in the back deliberately, and it’s hard to defend against that kind of attack.  He was just walking along the sidewalk, and he was shot unexpectedly and without warning.  He should have been more aware of his surroundings.  But part of the scouting report on making a killing like that is whether the shooter believes they will get away with the crime if they perform the task.  The shooter was not concerned that Brian Thompson would have turned around and shot back if he missed or didn’t hit his target ruthlessly.  People are not honest; you cannot have a lawless society based on trust.  To have rules, you must be able to enforce them immediately at the point of occurrence.  The court system is not fast enough to deal with all the crimes, and the criminals know it.  Too many criminals work hard to be bad people and hope to take advantage of your trust to commit crimes and enrich themselves at your expense.  It isn’t brilliant to expect otherwise.  There should always be a preparedness for violence against you by anybody.  And the best way to stop it is by carrying deadly force everywhere.  And forcing the bad guys to stay honest and to leave you alone.  If Brian Thompson had been carrying a gun and were willing to use it, he would probably be alive right now.  When the target is armed, it is much harder to shoot them for many reasons. 

That goes back to our discussion about why one region is safer and why the ratio isn’t that one place has better laws than others.  It comes down to how much gun ownership is available and to what reach people have them.   Gun-free zones are hazardous places, statistically.  The more guns you have in society, the less violence you have.  And to my point, that story about the break-in in West Chester was good.  It reminds other criminals of what they already know but makes it fresh in their minds.  That if they are just standing on someone’s balcony at an apartment complex, they could be shot and killed.  Protection of private property is the key to a civil society, and the word gets out quickly.  Don’t abuse people’s property and their sense of self-preservation.  Or they can, and will, be shot and killed.  So that news story was helpful.  Occasionally, bad guys do need to get shot to remind the hoards of other criminals that they should not break into people’s homes or inflict violence upon them in any way.  Because without guns around under the care of private citizens, criminals get pretty bold.  And that is the same regarding honest elections.  Those who would seek to steal a vote and alter the nature of a free people to pick their government will try to steal elections if they do not fear people with guns preventing them from doing it.  And that this 2024 election was too big to rig because there were too many guns from angry people who were onto the scam.  So, Democrats couldn’t get enough votes to steal this election as they had others in the past.  The limits to their power were in gun ownership, and that kept the bad guys from stealing this last election, and why we finally have President Trump going back to the White House.  We have free elections because of guns. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Jill Biden Has Eyes For Trump: What could have been if only she had the courage

For good reason, there has been a lot of talk about that picture with Jill Biden and Trump at Notre Dame.  With her daughter, Ashley Biden, sitting next to her, the camera caught a moment that Jill revealed a lot in just a look.  And wonderfully, Trump turned it into a new body fragrance ad.  But there is a lot to talk about that is essential here.  Here was Jill Biden, an older woman now, with a daughter who had been sexually abused by her father, gazing at a man who was authentic and unlike anything they had ever met; even though, as First Lady, she had met some of the world’s most brilliant and influential people.  There was nobody in her life like Trump—a conqueror who had defeated her husband in the last election.  Being close to the same age, Biden seemed so much older, whereas Trump was almost childlike, and ambitious.  That look by Jill to Trump, who was sitting next to her at the re-opening of the Notre Dame cathedral, has the kind of flirty look that a 4th-grade girl might have before her first kiss.  Many wonder why that was and what she would see in Trump to provoke such a gaze.  And is it that rare in the world for political enemies to put aside their differences for just a minute and enjoy each other?  The answer is obviously “yes,” but it brings up something that is a long and desperate yearning in the human race, and that is the female quest for the best that they can get as a sexual partner based on the fantasies of attraction, which everyone is hard-wired for.  Yet life and its quality come down to a person’s choices, and women often find themselves victims of bad decisions.  And even after a lifetime of them, that innocent girlish smile of first experiences never gets old.

Like many women, Jill Biden had men come and go in her life.  It is entirely possible that she had never met a person like Trump.  There are other men like Trump in the world, very confident, self-assured people who are conquerors in their own right over their destinies, and women tend to love such men for all that they can be and to fulfill the fantasy of using sexual power to have a relationship with one.  But often, it takes personal courage to even entertain such an antisocial relationship, because the rules of society are meant to favor the losers of the world.  And for men, many of our social rules have come about with the expectation that it would allow them to be louses and perform poorly in the world.  So, when a woman meets a man who does not function from such rules, she is going to feel the joy of such elation even if she has been associating with the world’s top people from a social perspective and has acquired the highest social status that a human being could ever hope for.  And it’s highly likely, because of her terrible choices throughout her life, that she had never met a man like Trump.  Because it takes courage to do so, and most women turn away from those opportunities early in their life, yielding to the pressures of social acceptance.  As sad as it is, loser husbands like Joe Biden, who took inappropriate showers with his daughter, and permanently damaged her psychologically, are expected in this world.  Probably because of the kind of social circles that Jill Biden functioned in her entire life, she only met men who would do such a thing and think it okay.

Trump, on the other hand, has had to learn how to beat down all the female advances that come his way.  And it took most of his life to learn to do so.  But yes, when you are an unconquered spirit, you are the fantasy of almost every woman, and that is a power that must be managed carefully.  It can be very tempting to yield to every whim for the affections of a woman who wants to make a lasting impression for a night, a day, a week, or years.  It’s a primal passion that comes from more than just smelling good.  But Trump understands the power of a picture like that and has smartly had fun with it to take the edge off reality, “Buy my new cologne, Fight, Fight, and it will win over your enemies.”  But the truth is that Jill was thinking about all the losers in her life and was wondering if she could even taste such a man for a fleeting second with her husband gone in an exciting city at a place of history, even at her age.  Turn off the cameras.  Get a room someplace.  Could she have such a moment with an unconquered man?  A man who had the entire world try to destroy him, and he bravely brushed away all the danger to sit there next to her, a hero, the most admired man in the world.  And the most hated.  Yet he didn’t feel the pressure to yield to the hate.  Oh, what a look Jill Biden let loose in front of her sexually abused daughter, an abused country, and a world under the thumb of tyranny to think of stealing away a kiss while his wife was not with him. 

It’s not like this would be the first time with Jill.  She left her first husband after he wrote Joe Biden one of his first campaign checks for elected office.  Like most women who find they can use sex to gain power, she jumped from one man to another because Joe looked like he was going to be a winner.  He drove sports cars and was rising in politics, so she left her husband and ran off with Joe.  And likely, she has thought of doing the same thing with many other men over the years.  As a result, she has only known evil men her entire life and never met someone like Trump until that moment in Notre Dame.  And like the long-repressed school girl wondering if the guy she liked might kiss her and that her entire life might be changed at that moment, she joined the millions of other women who have made the same dumb mistakes, and that was to join with just another, average, loser man.  Joe Biden was President of the United States.  He was head of a crime family that sold influence with elected office, going back to selling his office as a senator and Vice President.  But to Jill, he was just another used-up, broken man falling asleep on the beach, waiting to die.  And there was Trump, full of life.  He had beautiful things around him and had the world dancing to his every move. Yeah, she wanted to kiss him. To run away with him.  To undo all her life’s missteps and throw them away for just a moment of impropriety with Trump.  And she couldn’t hide the thought from her face.   Many women secretly go through the same process.  They look on the couch and see their beat-up, lazy husbands hiding behind the feminist movement because they are too lazy to be good.  They become victims to the times and then declare that the day’s fashion is to yield to their women and do whatever they say.  But Trump is his own man, and a few others out there think the same way.  And most women, in some way, wish they could access one.  But most, especially Jill Biden, never had the courage to go on such an adventure in her youth.  And now, as an older woman with all the best things in her life behind her, she could only wonder what could have been.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Why D.O.G.E. Will Be Successful Where Others Have Failed: Vivek Ramaswamy and I share close personal friends, and everyone gets it–this time

Vivek Ramaswamy and I share close personal friends.  I happened to have had dinner with a few of them the other day, and we had an excellent talk about D.O.G.E., this new Department of Government Efficiency, and what it was that would make it successful as opposed to every other attempt in history to reign in government overreach and waste at the expense of taxpayer budgets.  We also talked about their appearance in Time Magazine, a special commemorative to President Trump.  From my own experience, I have been pointing out government waste for a few decades now.  To take on a job like this, you have to have independent wealth to a certain extent.  Suppose you are making money off the system. In that case, it is nearly impossible to reform the system, and most of the political figures that have come and gone through the Washington D.C. culture may have had a lot of money, but they aren’t independently wealthy.  To manage something or to reform it, you can’t be a desperate fool trying to rub two dimes together that you found in a couch to make a penny.  You need to be able to insulate yourself to have objective thought.  That is what makes Vivek Ramaswamy and Elon Musk unique at this point in history; they are independently wealthy.  Trump is independently wealthy.  Most people joining Trump at the White House are independently wealthy, and Democrats have taken notice.  They have an unnatural hatred of wealth which is part of the problem.  At the heart of all government waste are these anti-capitalist, money-hating unions that have a side story of collapsing the entire economic system of the United States, and that is certainly the philosophy behind the labor movement, which is at the heart of the problem.  So I was talking about this issue at a nice, intimate dinner, and I can just tell everybody, this D.O.G.E. thing won’t be like anything else ever done or attempted before.  And, it could only happen because of the independent wealth of the leadership.  Because to do the job correctly, you have to have the objectivity to avoid the face up against the glass perspective that most in government always have.  And solve the problem for good.   I know from personal experience that Vivek Ramaswamy is one of the few who are qualified and able to perform the task.

Of course, I’ve been involved in the background many times to try something like this D.O.G.E., such as SB5 back in 2012, where there was an effort to make public sector unions illegal in Ohio.  This has been a problem for a long time; unions are attached to government labor because you can’t have any meaningful discussions about budget reform with radical left-winged unions running the budgets.  It doesn’t matter if it’s a public school or the FBI.  Too many government agencies are locked in place, and too many labor unions pay people too much to work too little.  So, taking that problem on involves many people who make money off the chaos, including many politicians who built that system.  Many became very rich from insider trading, so once everyone drinks from that cup of corruption, there is no going back, and things get out of control.  The SB5 effort failed for many reasons, but it came down to independent wealth.  Too many people involved in the reform were in their key income-making years and could not be objective about the necessity of government operations.  They feared not making their own money out of that process, so they were too weak to perform the task when the rubber hit the road.

The Tea Party effort tried to work with the system for many years, but the SWAMP was deep, and the alligators and pythons wanted to eat you every time you tried to pull the plug, so they were very vicious.  That means you can’t be a swamp creature and still drain that swamp so that we can make something much better.  I remember when I first met Vivek Ramaswamy through the friends mentioned and others, and we talked about where he was in life.  I understood, and he asked me if I wanted a picture with him while we were talking.  I felt strange about it; I’m not the kind who does that very much.  But looking back on it, it was one of those pinnacle moments.  A year later, I had him sign a copy of his book Woke Inc. because I felt he was on to something unique and special.  He wrote in front of my book, “Speak Freely,” because at that time, he didn’t know what he was going to do.  Maybe he would be a senator or the President, but he would use his independent wealth to try and give something back and fix this government waste problem.  He understood that the way to do that was not to attack the problem where it was most potent, but in other ways, such as through free speech, so he wrote what he did in my book.  Vivek Ramaswamy had earned the ability to criticize the system through his private wealth because he wasn’t dependent on it for his livelihood. 

Ironically, that is precisely where Elon Musk is in his life.  What good is being the wealthiest person in the world if the world is declining in value?  It’s not the stuff you can buy, but it’s what the stuff is worth that matters.  And how D.O.G.E. will work was outlined in Vivek’s books.  I saw this early on and have been very excited about that approach.   I knew it would work and that Vivek was on to something that could have only come from his unique perspective.  And that D.O.G.E. will be very effective, not in the way that the government unions are ready for.  They are not prepared to fight on this front but believe me, we have tried to give them all a fair shake, and they spit in our faces.  Don’t try to befriend people who spit in your face.  If they want to destroy themselves, then let them.  And that, ultimately, is what will happen with D.O.G.E. and why it will succeed while all other attempts have failed.  When we’ve had government shutdowns in the past, it was always what labor took away to extort resolution through pain and suffering, the typical radical labor union perspective.  People are tired of that type of management method and are ready for a barrage of free speech on the matter, which only people who are independently wealthy can afford to utter.  In that way, government reform won’t be done through the front door of legislative control, which Congress can hide behind by saying that the rules of government labor tie their hands.  But that the foundation that all the rules were built to protect the very lazy and corrupt from the merits of judgment reside that will be dealt with, for really, the first time in the history of the world.  And I am thrilled to see it and that Vivek Ramaswamy is at the heart of the reform.  I know it will be successful because he and many others are also involved in very healthy ways in front and behind the scenes.  And it’s about time!

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Starting Wars to Control People: It was always the global strategy by secret societies like the Skull and Bones

It’s been a dirty little secret for a long time, but it has been going on since the dawn of human civilization, and we are seeing it come to an end here in 2024.  And that is the strategy of starting wars to control mass society.  Most recently, the example of the secret society, the Skull and Bones at Yale University, is to produce political figures who would keep that trend going to maintain an aristocracy of globalism for which people like John Kerry and the Bushes would support as they moved into political positions.  This is why those forces are in a rush to start more war ahead of President Trump’s next term, because after he’s back in office, there won’t be any tolerance for it.  It’s also why the Deep State fought so hard to get rid of Trump the first time, spending eight years doing everything they could do to pound him out of existence and to ensure that civilian control over the American government would never happen again.  Yet it did, and now the panic is viperous.  Few know it because it is a secret society, but in the lobby of the Skull and Bones building is the word “War” written on the wall as their foundational concept, and it’s how they always planned to rule.  These people never had a desire for world peace.  War was what they used to grab power as a Deep State and to use that power to stay in control.  When we say Deep State, as in the case of the Skull and Bones, it’s the desire to run a government that is beyond the civilian elected government.  Any notation of control that the Skull and Bones have about their role in government is unconstitutional. 

Just as the Bohemian Grove people believe on the West Coast, the idea of a secret society to mold the next generation through hazing rituals to rule in the background was only going to be possible if they gained the ability to start a war in one region, then to push for peace in another.  For instance, consider the protests of the Vietnam War that have had so much documentary evidence to review.  On the one hand, the Deep Staters would push for the expansion of communism into South East China by using war first against Japan to soften up the Chinese to communist attack from the north flowing out of Russia.  Then the sad bell boy, Ho Chi Minh from the Treaty of Versailles monstrosity, poised and angry at the French occupation of their homeland in Vietnam, adopted communism as their calling cry to freedom.  Americans were called into the war by the same globalists who started the war to provoke war protests then and usher in the hippie movement that had communist foundations to open the door in the West for such thinking on America’s college campuses.  None would have happened without the pressure of war to drive social change.  The war wasn’t about freedom in Vietnam; it was about bringing down the West in the same way that communism brought down China.  And China was being built to become the first state of globalism, meant to do the same to the rest of the world, which we see happening today.  China, the creation of the globalist one-world order threatening the world financially and structurally, pushed everyone into communism so that centralized governments could control everything in the background.  Trump was the first Republican to call the bluff card on this mess during his first term when he started putting an end to all these phony wars, especially regarding North Korea.

North Korea was built to be a sympathetic target to draw attention away from China.  As pretty much a useless threat to the world, they would launch their empty missiles out and over the Sea of Japan routinely, as the media would report the antics frantically to the world, hoping to provoke public reaction toward animosity toward the ruler, Kim Jong Un.  And who could forgive what the North Koreans did to the young man from Cincinnati, Otto Warmbier, who was tortured ruthlessly?  Fortunately, Trump saw through all these strategies and ignored the warnings of how dangerous Kim Jong Un was, and reached across the border to shake the young man’s hand and develop a friendship.  Left to their own devices, most people will do terrible things to each other, such as what happened to Otto Warmbier.  And that is actually how the Deep State recruits their people out of organizations like the Skull and Bones, with embarrassing sexual confessions meant to bond members for life, to use the deceitful nature of other human beings to mask their true intentions of a global aristocracy.  Those same rules apply to global politics, and nobody was ever supposed to give a member of the Axis of Evil, as George W. Bush always said of North Korea, a chance to be redeeming.  But what Trump exposed was the phony threat North Korea was to the war, provoking the Deep State to come after him even more vigorously and to attempt to inspire assassination attempts on Trump’s life, just as they did with President Kennedy.  All this mess started with these secret society members, such as Yale’s Skull and Bones, entering politics and bringing with them the philosophy of war to instigate trouble around the world so that they could be the firefighters to put out the fire they started themselves, which was certainly the case over oil in the Middle East.  All while ignoring the massive amounts of oil that were always in the United States and could have killed the enemy with competition and capitalism if they wanted to, and saved many lives and the dismemberment of innocent people.

This brings us to the ending of the Ukraine war, which was phony from day one.  When that war started, provoked by the Biden crime family for many reasons that only helped the Deep State maintain political control over the world, anybody who was flying a Ukrainian flag in the United States was seen as a fool.  People were catching on to this silly game and wanted an end to it.  The Deep State plan was to push Vladimir Putin into a war where he would lose and become the next China, just as Japan had forced China into a weakened position.  With Russia, the attack was to destroy it as a sovereign country.  And the same Deep Staters were trying to convince people that Putin had put Trump in office and that all of them needed to be removed to have a good world.  But the Deep State, run by these secret society losers, went too far, and this process of Trump exposing it shattered the illusion of self-government.  In a somewhat honest election, Trump was re-elected to the White House, and all the wars around the world that had been brewing are suddenly going to have cold water thrown on them all.  And that’s how the Deep State gets destroyed because the only real power they had was just as the Skull and Bones people had, through secrecy and mutual dirty laundry on each other to bond them to villainy.  And start wars to drive the political narrative, allowing them to gain control.  It was a game that suddenly ended in 2024 for the first time in human history.  Secret societies were dedicated to these war-like causes long before the Skull and Bones people came along.  However, this trend extends back to all known times, and it only ended when Trump went back to the White House, backed by a government of people who had expressed control over their government for the first time.

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Elon Musk Has Found His Szechuan Sauce: Turning a One to a Zero

Mar-a-Lago has been the center of American politics, as I said it would be on day one of removing Trump from office in 2021, since then.  And it has replaced the White House as the place to be and do business with America.  But what I never thought would happen would be that I would ever see Elon Musk, the wealthiest person in the world and poised to become the first trillionaire, sitting at the big kid’s table on Thanksgiving with the Trump family, President Trump, Barron, and Melania, dancing to the YMCA song.  I thought it was an extraordinary historical event, maybe one of the most significant events ever, and I have seen many things.  For context, this particular Thanksgiving event had been building all this time, since Trump left office, or was pushed out, and was now culminating into this fantastic celebration where so many improbable things emerged in that wonderful moment captured on video with Trump backslapping Musk like a little boy, or dear old friend and having essentially two of the most powerful men in the world be not rivals with each other, but soul mates, and deep friends who know their place in history, and are happy about it.  These kinds of things never go together, and if Trump had not taken that bullet to the face and lived, this Thanksgiving celebration never would have happened.  It only happens in cases such as when Jesus Christ was killed and came back to have dinner with his disciples, a kind of post-death celebration of eternal life.  This is the best Trump we could have hoped to have gotten, and it came with so many improbable resolutions that the world is uniting around Trump for all the reasons that they were all so wrong.  Suddenly, everything reversed course and swung in the other direction.

As I watched Elon Musk sitting there obviously enjoying his newly adopted father, which is what Trump has become to him over these last few months, I was thinking of a Rick and Morty episode that I like a lot where the character Rick Sanchez destroys the entire Federation Government by changing a 1 to a 0 in their galactic financial markets just because Rick wanted to get the dipping sauce from McDonald’s that was part of a Mulan promotion called Szechuan Sauce.  I don’t know if Elon Musk is the most intelligent person on earth, the way that the character Rick Sanchez is the most intelligent human being in the entire universe.  I have known people like Elon Musk regarding intelligence, and if they turned the mirror just a little bit, they could be just as wealthy.  Those kinds of social measures do not seem to matter to Elon Musk.  To him, money is just a tool so he can build and do extraordinary things.  And for the MAGA movement, he has become the replacement for George Soros, who used to fund all those left-leaning causes.  Elon Musk, after that assassination attempt, admired Trump so much that his brilliant mind was able to see something emerging that he needed in his life, and that was to overthrow the kind of government that was keeping his SpaceX company from doing what it needed to do, and that is to carry humanity to space.  This transformation with Elon Musk is something I pointed out almost two years ago when I saw his book recommendation for Johan Norberg called The Capitalist Manifesto: Why the Global Free Market Will Save the World.  I reviewed that book and pointed out at that time that something compelling was happening when a person like Elon Musk was stepping away from the World Economic Forum and stepping in to open support of global capitalism. 

Everyone disagreed with me, and they wanted to argue about why Trump would never be back in office and that Elon Musk was an asset to China because of his relationship with Tesla, making factories there, and having to dance to the strings of the communist government.  He was also the poster boy for Klaus Schwab at the WEF.  I saw this all happening when I was introduced to Vivek Ramaswamy at an event right before the release of his book, Woke Inc., by the wonderful Nancy Nix, Butler County’s fabulous auditor.  Maybe someday Vivek will tell a story about what we discussed, but even then, it was becoming clear to me where the world was heading, and people with their finger on it, like Trump, Vivek, Musk, and others, were crawling out into the light of day.  Books like Vivek’s and Norberg’s could not be written and not shatter an established order because the only reason that order had power was through deceit.  And now people were talking about these kinds of things.  You never know how little things end up becoming big things.  That’s why you do everything. 

And I was the only one saying that the polls were lying and that Kamala was never ahead.  Only Rasmussen was showing a contrary election that showed that Trump could win.  But I was even more aggressive than them because I looked at a more significant trend that nobody else seemed to see, not even Elon Musk.  But once he did see it, as Trump was nearly assassinated, everything from there just clicked into place, and perhaps the most improbable event in all human history happened on Thanksgiving down at Mar-a-Lago with Musk dancing to the famous YMCA song while sitting next to Trump for Thanksgiving Dinner, 2024.  Musk was happy that he found his Szechuan Sauce.

I know the world will catch up, but nobody will see what has hit them in a few years.  The way all this added up to this Thanksgiving event was a change for the entire human race, and it was so good that it almost made up for all the misery we have experienced over the last 8 years.  The first few years of Trump were great, but we learned many ugly truths about our world and its governments that moved out of conspiracy theory and into observable facts.  It happened fast and will continue to accelerate at a mind-bending pace.  And Musk knows it.  He had been trying to solve this engineering problem: how can you make the human race a space-fairing society?  Well, you have to build a political system that can accommodate it, and first, you have to start with world peace.  How can you do that, support the guy who they were trying to kill, and essentially change a 1 to a 0 and collapse their entire world order so that we can get a colony of over a million people on Mars within a few years?  Musk solved his engineering problem, and he found in Trump precisely what he needed, and he was so happy about it that he hadn’t left Mar-a-Lago since the election of 2024.  While everyone was celebrating, we saw just a glimpse of what the world could be, and it was very positive and happening in such a way that nobody saw it coming.  Except for me, nobody called it the way I did out of all the media markets.  And personally, because of all the grief that I took over everything I had been saying and continue to say, seeing Trump and Musk together on Thanksgiving was the best gift I could have received.  In this case, it’s a gift that keeps on being given.   Musk turned the world from a 1 to a 0.  And I love it!

Rich Hoffman

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