Why Even Try: That was the message behind the ending of the ‘Yellowstone’ television show

I wanted to like Yellowstone, but I am so sick of all these dumb Indian stories where they are portrayed as some superior but victimized race of people who had their land stolen from them.  That whole line of dialogue was signaled from the beginning of the five seasons of Yellowstone, the popular television show that has been streaming for a while now.  But Taylor Sheridan, the writer, and director of the show, as well as the producer, did some experiments that pulled the show in a direction that looked to be a love letter to the MAGA movement at times, and I thought it was pretty good after I finally sat down this year and caught up to the whole thing.  It’s a story of the value of land ownership standing up to those who want to take it in the realm of big business, making it a classic Western story.  And it had its moments.  But the way it ended predictably fell back to the ridiculous Indian narrative, and after all that fighting, the show ended with part two of season 5 with John Dutton, played by Kevin Costner, dying at the hands of his jealous, adopted son, and the family giving the land back to the Indians.  And those same Indians went to the family cemetery and knocked over all the tombstones as if to erase that the Duttons were ever there.  This is significant because a series of spin-off shows have led to this main show of Yellowstone, which tells the story of many generations of the Dutton family fighting for their land, only to have it all gone in such an unspectacular way.  The show’s central theme then was not about property rights but about reconciling a loss that the Indians experienced because the Duttons moved there in the first place.

The truth is, and we are about to see this worldwide under the next Trump administration, the world wants to be protected by American ideas.  And that was what winning the West was all about in the first place.  The Indians were a global culture of backward-thinking nomads who were anti-civilization.  And some of them, at the time that Columbus arrived in the New World, wanted very much to be a part of that American experience.  And that was certainly the case in all these Taylor Sheridan stories about settling the Dutton family in the Yellowstone area.  The Indians weren’t evil, but they weren’t doing much to help themselves until Western civilization came along.  Reservation life might have come across as unfair, but so is a harsh winter with no shelter.  It all comes down to perspective, and for political motivations, we tend to romanticize the Indian lifestyle in unrealistic ways.  And that is certainly the problem with Hollywood writers who discover late in life the lavish lifestyle of Western life once they can afford to buy ranches of their own and get into the cowboy life a bit.  Taylor Sheridan certainly fell in love with Western life.  But coming from a Hollywood perspective, and this is obvious when you visit places like Jackson, Wyoming, where many celebrities leave Hollywood and set up homes in that area, the messages often get mixed.  And they try to bring their Hollywood liberalism to the rough and tumble Western lifestyle, and those two things usually don’t go together, which was the case with the entire Yellowstone television series.  Do you want to make a show that people want to watch, or do you want to make a political statement that changes from season to season?  And unfortunately for Yellowstone, it ultimately came down to a political statement about Indians and how we took their land from them unfairly. 

The indigenous people’s argument goes back to the invasion of Canaan by the Hebrews and persists to this day, and it’s the way that global socialists argue against their capitalist rivals.  And in America, the socialist movement latched on to the Indians and made them into an argument that America should have never been formed.  Under this next Trump term, we’re going to find out that many places in the world want to join the American idea because it’s good for them.  And it was good for the Indians, too.  But as we know from history, they weren’t the first to settle in America.  There was already an empire of very tall people who were part of a global pyramid-building culture that predated the Maya and Aztecs to the south, down into Mexico.  Off the coast of Cuba, under a lot of water, are buried cities that predate the Indians of the plains by many thousands of years.  I would say that the Indians are part of a failed culture that had its light put out long before the arrival of Columbus or the start of America as a nation and a set of ideas that freed the individual from the clutches of collectivism.  And the Indians were collectivists, which is why modern Marxists like them. However, from a historical perspective, they were a failed people from a society that tried but failed to emerge to build their own version of the city-state, leaving them mostly at war with each other when Columbus arrived.  Actors like Taylor Sheridan and Kevin Costner want to believe that, like the Chinese, the people from India and all over the East have superior knowledge about how to live with nature instead of imposing human will over it and that the key to happiness is just preposterous.  And every Western these days, because Hollywood has so many broken people, Westerns are made with that perspective, which gets irritating. 

And Yellowstone as a show just wasn’t very good without Kevin Costner.  They killed him off in the first episode of the second half of the season, and from there, the show just tanked.  Taylor Sheridan got too big for his pants and thought he didn’t need Costner.  So, the two parted ways over creative disagreements.  Costner was going through a divorce and wanted to make his own western series for the movies. A lot went wrong in everyone’s lives, and it showed in the show.  But Taylor Sheridan didn’t help himself by throwing gas on the fire with Costner, and instead of working with him to finish the show, he just killed him off, thinking the rest of the cast could carry the show.  Which they couldn’t.  And left to finish the show without Costner, they retreated to the Indian subplot and made that the moral of the unsatisfying story.  And it turned out to be garbage, not worth watching.  And that’s how Yellowstone ended in a political climate where the world is seriously thinking of becoming states of America, such as in Canada, Greenland, and Mexico.  After all, a country is just a set of ideas, and many places in the world want to have the same ideas as America because it’s good for them.  And it was good for the Indians, too.   What was bad for the Indians was a socialist political movement that wanted to exploit them to undo America’s creation as a capitalist country.  And at the end of Yellowstone, which started as a quest for land and capital, the dream of a family was broken and sent back to the heathens, the failures of world populations and society as if to say that none of it was worth while in the end.  So why even try? 

Rich Hoffman

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‘The College Scam’ by Charlie Kirk: Rethinking the education designed by the Liberal World Order

I would highly recommend the great book by Charlie Kirk, The College Scam. It’s a great book, a timely book, and one that shows clearly where the world is headed. So if you want to make adjustments ahead of that change, reading Charlie’s book will undoubtedly help you. Like all things regarding the Liberal World Order, which is what Democrats and even Republicans are calling their multi-century attempt to establish a New World Order as defined by the goals of Freemasonry going all the way back to Egyptian society, predating the Greeks by thousands of years. It’s been a long road for them, and we have all found ourselves tangled in their web, and we are seeing the collapse of that order in modern politics. Most notably, the election of President Trump and the continued attempts to keep him out of any public office because of the threat to that Liberal World Order that people like him present. But it’s too late. It’s been too late for many decades now. As Charlie Kirk lays out the case in his book, college has always been a scam. Its never been suitable for American society built on capitalism and has seriously harmed intellectually the people who have gone through their liberal arts instruction of life sciences, physical sciences, logic, philosophy, history, social science, and creative arts, the seven teachings that the Renaissance world thought would make a complete human being. I have always said that these seven topics aren’t nearly enough to make a complete human being. And the problem with this kind of instruction is that the quality of the people doing the teaching was always a problem. People of low quality obviously weren’t going to teach people of high quality to be better. A bad teacher often penalizes good students into mediocrity for the rest of their lives.

I’ve been to college and lived on the University of Cincinnati campus for quite a while, and I hated every minute of it. I, of course, made the most of it, but I learned firsthand how to hate the college experience. I used to have lunch every morning on the campus with my stacks of books, eating an omelet made just for me. I was not like the other 20-somethings in those early college days. I had already experienced a lot of life before ever getting to college, traveled extensively, and lived the life of essentially a 40-year-old before I ever attended one college class. So it was frustrating for me because college was not made for people like me who had lived very colorful lives and wanted to know more than the limits of the seven liberal arts. I would eat my breakfast and get through my college homework as quickly as possible so that I could get on to my favorite reading material, my many Joseph Campbell books. It didn’t take me long to realize that college was slowing me down tremendously, and I wanted to go so much faster than the college institution was built to provide. Like many things in life, college was built with good intentions but essentially became a pathway to hell paved with those good intentions. I could see that it was crippling people. The classrooms were boring, stupid, and severely lacking by lazy teachers who were not the philosopher kings of Plato’s Republic. And in their off time, the students were wasting away with a party lifestyle that was turning good kids into monsters, committing acts that would embarrass them for the rest of their lives. 

When it came time to send my own kids to college, I was violently against it. Many family members were upset with me for my decisions, but it didn’t matter. I saw college as a liberal meat grinder that served only one purpose: to get an interview because too many corporations had done as they would later do with Covid, and that’s to set a standard for job placement. They would only talk to college graduates for most professional positions. But reality said that was a dumb practice because apprenticeship looked to be a better way to develop an organization’s talent. But complying with the liberal world order was what corporations were committed to due to the requirements of the various trade guilds around the world. So they didn’t do what was best for themselves; they did what the Liberal World Order told them. And what they ended up with were students taught by college institutions that weren’t very smart, overly compliant, and too submissive to the circumstances around them. And they had lost themselves during the college experience to their personal authority. Campus life for most turned out to be embarrassing looking back, and it compromised their moral authority as adults. So there wasn’t much good to come out of college graduates and the things they learned. 

I refer to the Freemasonry movement because that is how the concept of college and the liberal arts was implanted into our current culture, and it was a mistake. They didn’t do it on purpose. As I said, they had good intentions but lacked philosophy on the motives of the human race and how to instruct the human mind. College was created around the limits of what was known to science during the Renaissance, but as we know now, education should not be limited to what is given at public schools and colleges during very limited hours of instruction during a certain period of a child’s life. It has turned out not to be a good thing to wrestle away a kid from their parents at age 5. And sending an 18-year-old away to college to allow liberal education to essentially destroy the child of their upbringing has been devastating. It doesn’t happen to all kids. I know plenty of kids who survived the experience just fine. They had good parents, and they turned out to be fine adults. But I also have watched many kids come out of college as entirely different people and were ruined for life. What was destroyed in them was not worth the ability to get a job interview a few steps up the ladders of life. It would have been better for many kids not to ever go to college. They would have turned out better in life had they not been sucked into the liberal education system that was designed for them by Freemasons, globalists, and political hacks around the world, too in love with wine and art museums instead of the essence of all life and productivity, the art of ambition and imagination that come from life experience, not training by incompetent fools masking themselves as authority figures. It was a hopeless experiment from the start, destined to fail.

I always thought that, but it was confirmed for me when I went myself. And I would never impose such a thing on any of my kids; it would only doom them to a lackluster life. So I found Charlie’s book refreshing; it’s about time that we have an honest conversation about the massive failure of the college culture and what they teach kids and how. Like Covid, College and the corporate endorsement of it has been for the benefit of their political Liberal World Order and not the development of individual intellect for the proper life well lived. But compliance to that Liberal World Order and submission to the needs of the masses in all the destructive ways that history has made so many mistakes. And The College Scam is all about acknowledging that failure for a better future by admitting the obvious, which is so difficult for many because it’s all they’ve known all their lives. But that never made it the right thing.

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business

Larry Fink Says Globalism is Dead: What he doesn’t understand, the nature of all productivity in life

In his usual letter to CEOs under the BlackRock portfolio management, Larry Fink revealed some carefully guarded frustrations at the end of March 2022 that are worth noting. It’s a bit humorous for me, I have been predicting this very problem for the globalists for a long time, and right on time, they are feeling the heat. These big plans they always come up with sound great in their own minds when they talk about them with each other. But reality often tells a different story. These days, Fink and his buddies at the World Economic Forum, the Desecrators of Davos that I call them, are trying to shield themselves from as much responsibility for the mess they’ve made as possible. In Fink’s letter, he declares that globalism is dead, that the war in Ukraine has wrecked everything, and now everyone must rethink everything. And just as he said that the federal government indicated that it would start enforcing ESG standards for all publicly traded companies, fulfilling some of those same strategies that Fink said were dying. The translation of the entire matter is that Fink has been called out; several top-rated books like Woke, Inc and The Great Reset have shown people what the Desecrators of Davos have wanted for a long time, and Fink has been exposed. He’s used to hiding behind a façade of celebrity and financial talk that nobody understands. But now, people understand what he has been doing with BlackRock, to essentially force progressive politics onto every publically traded company in the world and to slide outright communism under the door and call it progress. 

I’m not freaked out about any of this; after all, everything they are doing essentially traces back to repackaged Marxism, and it always fails everywhere. It’s why I felt I needed to write a book on this very problem called The Gunfighter’s Guide to Business. Even though the book hasn’t at this point been out a year, it is showing itself to be very prophetic for these very times. When people saw the cover, I had a lot of feedback about the artwork while publishing it, which was sometimes hostile. People do judge a book by its cover, so I was very specific about how the cover for a book on business would be displayed, and it has confused people, which is purposeful. The question I get is, why is a book on business and management covered with a skull and smoking guns with poker-like emblems on the cover? The answer is that it is meant to articulate the actual situation at war in the world, the big elephant in the room that nobody wants to deal with. A question that needed to be answered by me from an old friend who is a prominent Lean sensei consultant for multi-billion dollar a year companies worldwide addresses the most common elephant in the room regarding the nature of productivity which has frustrated human beings for thousands of years. He asked me, “why don’t people buy into this Lean stuff, especially in America?” He continued, “I mean, I’m fine if they want to hire me over and over again every five years to come back and reteach their cultures Lean. But why don’t they get it?” That’s when I reminded him of the story of Deming after WWII and how Japan put their own spin on what he taught them, which became the Toyota model that the rest of the world has been trying to copy all this time. The problem is that it runs counterintuitive to reality. The Japanese people are hardworking but are collective in their natures. That is not how the West is, and nothing in the world will make people of western culture, where most manufacturing was invented, into becoming more collective based. 

I often tell people like that consultant that America invented a whole new way of doing things while Marx was coming up with his ridiculously lazy theories in Europe. But in the East, where they have openly embraced Marx and used him to manage their companies and their governments, they assume that it’s all part of western civilization that they have repackaged for themselves. But the proper elements of American life, which has the most extraordinary productivity on planet earth per capita and otherwise, it was the story of the Wild West, of the gunfighters, of law and order for individuals that is the secret sauce to everything economic. And virtually none of our modern education systems has figured it out. They have been teaching all the wrong things, which is why Larry Fink and the Davos gang are perplexed at the direction of the world they have been manipulating at the resistance to them that they are now seeing. I explained it to my friend like this, in the West, in America, business is viewed as a baby. We work to create an environment with our American Constitution that simulates the Natural Law of the birthing process. When tens of thousands of sperm are injected into a mating ritual, they all seek an egg to penetrate and start the process of human life. But out of all those attempts, only one will do the deed. We fight hard in life to create that opportunity for one to get the chance, which is the key to all economics. Management’s job is not to provide “equity” to all the sperm, so they can all have a chance to penetrate the egg. We look for the exceptional to do the task, and our job is to provide an environment for the exceptional to create something new. 

It was the weak and the lazy in the world who found a retreat in Marxism from the world’s pressures.   They have given up the desire to be exceptional in their lives, seeking refuge in collective salvation. And in every business environment, they look at those who are the best, who are exceptional, as a threat to their existence, so they are always trying to assassinate the characters who stand in the way of their desired complacency. So that is why the smoking guns and the skull are on my book’s cover. Because you have to expect as a productive and enterprising individual that all the collectivists out there will always be gunning for you, to shoot you down dead in the street and eliminate you from the competition of collectivism at every opportunity. It’s the greatest elephant in the room of modern civilization.   Because most people are not bold enough to be exceptional in their lives, they are quite happy to be content with little Marxists hiding behind ESG scores and overly managed centralized governments, either in their country or their corporations. But nothing comes from those types, which is why the rest of the world that has adopted Marxism struggles to produce any GDP. In America, in the chaos of individual rights, innovation, productivity, and money creation is abundant. In the Wild West, we figured out the nature of Natural Law not just in the making of life but also in making economies. And many jealous souls would do anything to destroy the exceptional. But in management, in all management, even in Lean Manufacturing, the rules still apply. The job of top management is to find the exceptional and to put them in a position to succeed. And if they do that, they will have successful results. But before any of that can happen, it has to be acknowledged that it’s the exceptional in the world who do everything, and our job is to find them and promote them. Every attempt at collective salvation, including Larry Fink’s extremely liberal finance policies, is doomed to fail every single time. Because what they all think, which was born from Marx and his lazy rationalization for all civilization, runs against the Natural Law of the universe and will never be made true, no matter how many people they recruit to their cause. 

Rich Hoffman

Click to buy The Gunfighter’s Guide to Business