Category: conronavirus

Spiking the Football After the 2024 Trump Election: I never doubted what would happen, even if a lot of stupid people couldn’t see the forest for the trees

I don’t usually do it.  I don’t normally let myself feel the emotion to go out and spike the football on something.  I prefer to be calm, cool, and optimistic, even if the world is on fire.  I have learned over time how to build teams of people at all levels using my unique optimism and tendency toward tenacity to help people who are either too stupid, stubborn, or inexperienced to help themselves.  In the kind of government that we have, I have learned a lot from people like social manipulators and writers Ben Franklin, Mark Twain, and Thomas Paine.  Most people feel the same about similar topics but don’t always know how to achieve their objectives.  So I often take it upon myself to help them even if they can’t help themselves because if they take the help, they might just be able to do something to help the world around them instead of being a perpetual parasite.  So if you tell people what you think of them, and how frustrated they make you, you will destroy their communication with you and resist the opportunity to listen to good advice and to use it to make the world around them better, which is one of the key ingredients to a triumphant republic, as opposed to some flee-bitten, rotten democracy run by a bunch of slack-jawed losers.  I guess I help people subtly because I generally like them and want them to have good lives.  But they frustrate me most of the time, as a person, and working with them takes so much energy that I’d rather spend doing other kinds of things that are much more rewarding.  And that was never the case more than what we have experienced over the last four years since President Trump was removed from office.  I have worked hard to pour patriotic effort into the roots of a growing liberty tree, along with many others.  And after Trump won the 2024 election, and many of the things I have been saying all along came to be just as I said they would, I feel I have earned the right to spike the football and blow off some long pent-up steam. 

I never doubted the election that we would see in 2024.  I have produced thousands of videos talking about Trump, these election cycles, the legalisms discussed in the news cycles and written many millions of millions of words that have been read and watched by many millions of people.  And I get very little out of it, only that I want our republic to stand, and for that to happen, people need to be educated.  They don’t teach proper civics in schools these days and certainly don’t teach proper philosophy.  So, I put a lot of effort into giving people the tools they lack in life without letting them know that the effort isn’t of their own making because that’s how people tend to learn best.  But it’s always a painful experience because there is nothing people do that I can’t read and understand.  People and their lives are messy, and interacting with them is not a pleasant experience for me.  I don’t enjoy it.  People like Trump do enjoy it.  He loves people, which made him the perfect person to run for the presidency three times.  And he has a lot of similar qualities of tenaciousness that I understand, as do people like Steve Bannon and Charlie Kirk, who commit their lives to these republic-building concepts to help the human race advance. 

But it was never lost on me what happened in 2020, and it was one of the worst things that ever happened to me.  Not that it didn’t happen to other people, too, but we all have life skills, and my particular skill is understanding things with great clarity.  And believe me, it’s a painful skill because it gives you no illusions.  To see things precisely as they are, friendships, business relationships, love lives, and even relationships with pets, is very painful.  But it can be used to a significant effect if you take it.  So I explained Trump’s return to the White House on day one of leaving it the first time, and I poured a significant part of my life into helping to make it happen by carefully watering the Liberty Tree of many influencers over a long period.  And along the way, I had to endure a lot of really dumb people who told me that Trump was never going to be back in the White House.  And that the Secret Service is saying that “they” will never let Trump back into the White House as if the bad guys in the world controlled us.  These were the positions of stupid people, but I had to work with them to build a team that would stick together to do what needed to be done.  And I had to do it so they wouldn’t realize it was happening because that is one of the keys to getting human engagement on any project.  People have to believe that they are making the decisions; otherwise, they won’t endeavor to do it in the future on their own.  A teacher teaches a hungry man to fish so you don’t create a perpetual welfare recipient dependent on you for everything.  They need to be taught to do things on their own.  And if you want a republic form of government to function, people need to want it and to maintain it from their own self-interest.

Yet Trump won this election just as I said he would.  I listened to many people who get paid a lot of money to know these kinds of things, yet just about everyone got it completely wrong and couldn’t see the forest for the trees, which was very frustrating.  So, I am happy to have lived through that dark period and what I did every day to help make it better.  It was at a significant cost to me personally, and nobody would appreciate it because most don’t have the mind to understand what happened.  However, for the strength of the republic and the future of America, we have punched through a firewall that has always held back the human race.   And it took a lot more than Trump to do it.  But what matters is that the thing was done, and it feels good to see it come about.  Even if I had seen it way before anybody else, I would have had to listen to their nonsense about what would happen and what anybody should be doing about it.  I heard every kind of negative comment about Trump that you can imagine.  And what I got back from all those people were diatribes about how I’m overly optimistic and that my flowery view of the world couldn’t see reality.  Nobody, not even the well-paid pundits, saw things clearly and could even consider that President Trump would be President Trump again.  They thought conventionally that he would be suppressed by some invisible system that ruled the universe instead of understanding that the nature of a republic is to initiate self-starters and empower them into the world.  And often, just like teaching children, the process was thankless and usually not rewarding.  But when you are trying to grow a republic, that incentive to create something new makes us do it.  When we get a big score like we did with this Trump election, spiking the football and celebrating a bit is perfectly justified.  And taking a break from all the stupid people of the world for a bit is certainly well-earned. 

Rich Hoffman

Click Here to Protect Yourself with Second Call Defense https://www.secondcalldefense.org/?affiliate=20707

Trump Wins, Rage Against the Machine: Kamala Harris was always meant to hide election fraud

Down the stretch, it was all about covering up the election fraud from 2020.  Kamala Harris was dismal, and they knew that when they put her in to replace Joe Biden.  However, unless Biden performed well in that June debate with Trump, they would make the switch because it was all about math.  They cheated with fake people in 2020 to put Joe Biden over the top under the cover of COVID-19.  And they were never going to be able to duplicate those numbers.  Too many people were watching this time.  They had to put a variable into the mix and blame that for the different results rather than have a direct rematch between Trump and Biden that would have revealed the gloom and crime of a fixed election.  Communists have been rigging elections all over the world for years and it was just unfathomable that it was happening in the United States.  People couldn’t accept it and have been slow to get their minds around the idea.  But it’s been a problem, and this election had to be too big to rig because cheating has been such a persistent problem.  And Kamala, as unpopular as she was, was put out as a last-minute Hail Mary, hoping that race and gender would still carry an election, but she was just horrible, giving people little to vote for.  But it was never about winning for the Democrats, it was about covering up a crime.  The 2020 election was a crime, and that evidence had been deeply suppressed by many thousands of people who acted in a very treasonous way toward our country.  And the 2024 election was poised to reveal all that with a head-to-head matchup where the results could never be duplicated because many of those who voted for Joe Biden never existed.  They weren’t actual voters.

The line for voting at 6 am where I vote

Even the garbage comment by Biden is evidence of the essential problem.  Many have noticed that Joe Biden has been doing lots of little things to sabotage Kamala Harris, and it’s very likely he called Trump supporters garbage, knowing that it would rally them to vote, hoping it would harm Kamala Harris in the process.  He didn’t like the way they removed him from office and put her forth as a replacement.  But then again, they told him he won the first time and didn’t let him know all the work they put into the fraud of the 2020 election, which is a crime that still needs to be prosecuted.  While we’d like to think of the comment as a gaffe made that was a slip revealing what they thought of us, Democrats and the MAGA movement, in this passive-aggressive world, it was far more purposeful and meant to undermine Harris and energize Trump voters to flooding the zone so that she wouldn’t win either.  In politics, there is very little that isn’t known and off the cuff.  Everything is purposeful, even if it’s purposely deceitful.  People can, and often are, very deceitful because they don’t want to suffer the consequences of their actions.  But they also don’t want to get punched in the face for their evil deeds.  So, in most cases, learning to manipulate things in a passive-aggressive way is the choice of politics.  Joe Biden represented a machine that he believed was a free choice and that he had earned the position.  But they took it away from him just as quickly as they gave it.  And all he could do about his feelings on the matter was try to undermine the system behind the scenes, like so many people who find themselves in such a perilous situation.

Watching Trump dancing at the end of his last political rally as a candidate for high office at 2 AM in Grand Rapids, Michigan, was fascinating.  Trump brought so much hope to politics, and the people in the audience watching him couldn’t help but be wrapped up in his energy.  There will never be anybody like Trump.  But what he has been to politics is the exact opposite of what Kamala Harris represented and, ultimately, Joe Biden.  Controlled candidates run by a machine out of reach from ordinary people.  Trump gave people the feeling that the machine was still in their control, and based on the output of voter support, he challenged the machine in a way they weren’t prepared for.  They weren’t prepared for it in 2016 when he snuck in through fixed election rigging that was beyond the scale of their ability to cheat.  And that was the strategy this time, in 2024, to make everything too big to rig.  But never forget, this is a communist machine that was put in place to usher in Barack Obama, and it started even well before him.  This machine has long been at work for many decades, and it’s certainly not unique to the Democrat party, which is poised to do everything it can to rid the world of people like President Trump because he is a threat to that machine.  Because he empowered people.  That machine did everything it could to stop President Trump, and he triumphantly danced the night away in that last rally on the previous day before the election of 2024 in the middle of the night.  It was an incredible exhibit of historical significance.  And the results of it will last for a very long time. 

Never, never, never, forget! They committed crime and treason

But because Trump survived all the perilous traps that the Democrats and the machine, in general, had thrown at him, it forced the ultimate problem to be unveiled, and that is the crime of election fraud from 2020.  Just having Trump back on the ticket to run again threatened the revelation of the crime because so many thousands of people conspired to never allow it to happen.  Yet there he was, and on election day, he was on the ballot, changing the entire narrative the machine wanted to control.  And people learned that they had much more power than they thought.  And even in his own way, Biden raged against the machine by being a passive-aggressive provocateur for Trump by inciting his base against Kamala, his replacement.  Even as an old fool, Biden isn’t that dumb.  He did it purposefully because he believed he won the presidency the first time and could do it again.  But the machine knew otherwise and couldn’t have him messing everything up.  And certainly couldn’t allow Biden to be the breadcrumbs that led directly to prosecuting the many crimes of the 2020 election.  So they removed him and gave the world Kamala Harris, hoping that the differences in voter turnout would be blamed on her horrible campaign for which she would take the blame.  Not the machine.  And when you build a machine on a foundation of so much treachery, we will always get a mess.  Thank goodness we had President Trump come along and show all this horrible behavior.  And to give America a chance to live again with so much energy and sheer tenacity.  The machine is much less relevant now than in 2020, and people now see how deeply it works in our culture.  And on election day, 2024, for the first time in years, they were able to strike back at it with a vengeance.  And Trump WON!

Rich Hoffman

Click Here to Protect Yourself with Second Call

When George Lang Stood Between a Radical Protestor and Trump: The Left is out of gas

I know it’s scary, and many people are very worried about what they’ll learn after the 2024 election, which is essentially, do we have a government accountable to the people?  Or is it an out-of-control oppressive monstrosity that we’ll have to fight a revolution to bring back to our control?  People have seen too much of the communist machine that has been working in the background for a long time, and they doubt that an election will be enough to take back our country.  And I can understand why they think that way.  But consider a few things about this Democrat machine that is on a trend nobody can ignore.  And it’s growing against them year by year, even to the point where now there are Democrats who are jumping off the ship and voting for MAGA, like Elon Musk.  I’ve enjoyed that guy’s life for a long time, but could only go so far because he was such a left-leaning progressive.  Nowadays, he sees the light and sounds even more conservative than me.  But that comes from reality; when trying to build businesses, that nasty word reality tends to make itself known.  It has also been a challenge with Elon Musk and his attempts to run some of the most successful businesses in the world without partnerships with governments.  For a while, he played along to get along with the World Economic Forum, China, and the Obama and Biden administrations, all oppressive, centralized authority regimes.  But it became apparent in the 2020s that without an open government run by actual people and not Marxist philosophies that didn’t embraced capitalism, the possibility of going to space was just impossible.  Space travel requires massive amounts of capitalism.  Colonies on the moon and Mars would stall away under bureaucratic nonsense, and Musk has been living his own kind of Atlas Shrugged novel. his conversion has been an exciting reality I have covered extensively, more so than anybody else.  So, it hasn’t surprised me, it’s all part of a more significant trend. 

Seems like a long time ago.

I do not doubt that overt election fraud is planned for the 2024 election.  The political left cannot lose; they hold much of the government under their power and are the ones who ultimately count the votes and certify them.  But they played that game in 2020, too, and people are very well aware of it this time, and Democrats are being caught all over the place.  The discussion about Harris being on Saturday Night Live breaking FCC rules to try to slide her under the door with an extensive public relations skit at the last minute without giving Trump equal time caused a major uproar.  People are talking about the poor pet squirrel and raccoon that were confiscated during a home invasion in New York and euthanized for no real reason, and they are outraged.  People are seeing things that have always been there, but they are now allowing themselves to see the gross reality of it.  It’s not just Alex Jones and Hard Right conspiracy theorists anymore.  Since COVID-19 and the four terrible years of Biden, people have been waking up, and believe it or not, the Democrat/Marxist machine has been running out of gas and showing signs of weakness.  For the first time they actually fear being toppled from power.  There isn’t any amount of money in the world that can prop up something that just isn’t working anymore. One obvious thing with the Harris campaign was that their machine was broken and couldn’t win people over to give them a cover story of representative government.  If they do manage to capture the public, it won’t be under the illusion of self-rule.  It will be against the people like every other communist armpit of a country in the world.

So what’s different now compared to four years ago or even eight?  Well, remember all the Trump rallies in 2016 when there were paid provocateurs who would show up and try to make it look like people were against Trump when, in reality, it was quite the opposite.  I know this subject well because I watched it from a front-row seat.  I was part of a Trump rally in 2016 where I was in the VIP section with Senator Lang, and we were talking about what to do if someone broke loose from the audience to try to storm the stage with Trump on it, as had been happening often during that time.  I had a pretty good friend who was caught on film punching some radicals at a Trump rally that same year, and open fights and the harassment of Trump supporters with violence were commonplace.  There was no peace and lots of radicalism during Trump’s first term, where the mechanisms of the left were on full display.  The Rules for Radicals playbook was incredibly audacious and on full utilization.  And while George Lang and I stood there just a few feet from Trump, a provocateur rushed the stage right next to us, and security quickly put him down.  I thought of my friend who had punched some of those same types of leftists in the face, and he was in big legal trouble, so I did not touch the guy.  But let me tell you, George Lang did.  He blocked access to the stage with his body until security grabbed the guy and hauled his worthless body off.  And Trump looked at us for a second but didn’t even break his conversation but to tell the loser to go back to mommy.  I could tell lots of stories like that for people who don’t get to see that side of George, who represents Ohio much better than most people will ever know.

But here’s the thing: the left has been running out of gas now for over 8 years.  And you could see that this year when the fever started to finally break with that ridiculous lawfare case against Trump in Georgia just for questioning the election results that resulted in that now famous mug shot.  Then, a few attempted assassination attempts.  Trump never stopped, or even slowed down, and he has had more public rallies since then and notice what’s missing.  Yeah, it’s the provocateurs.  It’s the harassment of Trump supporters coming and going from rallies that used to be expected.  Now, none at all. The communists are running scared, and they have been exposed, and they don’t know what to do.  They can only rule through fear and control over the election process.  But the decentralized media in America, with forums like this one on one end and the Joe Rogan Experience on the other, and all kinds of stuff in between, they even put Steve Bannon in jail to keep the Warroom off the air during this period, and nothing has worked.  Nothing they have tried has succeeded, and in the process, they have lost support in significant ways, which Elon Musk is a fine example of.  If they lost him, they have also lost millions of others who aren’t so well seen.  So, as I know, everyone is worried about this 2024 election.  Remember, the power is clearly in your hands.  All you have to do is show up and vote to make this election too big to rig.  You don’t yet have to grab firearms to take back your country.  At this point, you can break the machine by overloading the support for Trump beyond their ability to cheat.  And if everyone does that, we can end this nightmare peacefully.  But the yearning of the people won’t be suppressed any longer.  People want what they do, and they are going to have it.  And this Marxist government of the Barack Obama types is a thing of the past, and they know it because they are out of gas.  Their tricks have not worked, and everything they have done has only caused them to lose more power, precisely where they are on election day.

Rich Hoffman

Click Here to Protect Yourself with Second Call

Its That Time: Here is the Strategy

Don’t kid yourself; it is entirely possible that the reason that the political left wanted Kamala Harris was to suppress the voting results so that many Republicans would fall asleep thinking Trump was going to win.  Only to give themselves a better chance at picking up some of the close-down ballots, using Harris as a throwaway for the White House.  Any admissions at this point by radical Marxists who are concerned that Kamala is losing everywhere could, in truth, just be a calculated ruse meant to suppress the actual vote count to hide the massive fraud in 2020 by comparison so that Republican voters stay home and give easier congressional races over to Democrats so that they can win control of the House.  Kamala Harris, especially down the stretch, has been horrible.  She is essentially polling exactly where Biden was after the June debate, and there is no potential at this point of doing any better.  And I think she was a calculated disaster for all kinds of reasons.  But the thing to watch out for is that as Republicans and converted Democrats who are voting for Trump and MAGA, perhaps for the first time, not to be suckered by the fly-paper trap and assume Trump was going to win and to stay home on election day and leave any votes on the table.  Even if Trump blows away Kamala Harris, that’s not enough.  She has only one path to the White House if many crazy things fall her way, which isn’t likely.  But I think that is part of the game they are playing, and they’ve known it since before they pulled Biden off the ticket.  The key to this election cycle is gaining Republicans in the House and extending the current majority.  Democrats, however, are hoping to gain a small majority, which has been their game all along.

https://twitter.com/realalexjones/status/1852998346140426453?s=46

There are around 22 seats up for a flip in the House this year.  Of those, Republicans should gain a 6 to 7-member majority.  If things go well, it could be as high as 10.  If Republicans get cocky as everyone did in 2022 and assume there will be a big red wave that turns out to be just a little splash of water, then in that case, Democrats hope to gain control of Congress, ultimately putting them in charge of Washington, D.C., as a surprise for the election cycle because nobody has been talking about it.  In that case, they don’t care if Trump is president or not because Jamie Raskin has already said what they are all thinking: they have impeachment papers already prepared for Trump to throw him out of office.  And that is if they certify the election at all.  Republicans, we learned with Mike Pence and Mitch McConnell, did not have the guts not to approve the 2020 election as they should not have because of all the problems that were obvious at the time.  But Democrats have no such qualms.  They don’t care, and they play for blood.  So if they have a majority, they will resist with everything they have to certify Trump’s win.  That’s why you can’t assume that Kamala’s baffling stupidity isn’t part of the Democrat’s strategy into other offices.  Nobody puts someone as dumb as her on the front line unless she is a distraction meant for voter suppression.  Democrats might have hoped that her being a woman and a person of color might have been like a Hail Mary pass at the end of a desperate football game.  But experience says that what they are really after is voter suppression by making Republicans think they didn’t have to vote because Trump was easily going to win. 

The Senate also looks to be well in hand for Republicans.  As he said he would do all along, Bernie Moreno, down the stretch in Ohio, looks poised to beat the long-time Sherrod Brown, which is alarming for Democrats.  There are similar races, such as Keri Lake in Arizona, that are trending in the same direction, and all Democrats can hope to do is to get a few thousand Republicans to stay home and not vote so that the Democrats’ election fraud machine can keep tight races within the margin of cheating, and perhaps keep some of those Republican seats in the senate from holding a majority.  It’s the only play that Democrats have at this point.  They have been routinely rejected in just about every category over the last 8 years, and there are so many peelaways from Democrats who are now voting Republican that there is no other move for them but sheer desperation.  I would advise that nobody take anything for granted and that you vote like there is no tomorrow for Republicans, no matter how comfortable you think your person is leading.  As I say all the time, and now is one of those times, if Democrats can’t cheat, they can’t win.  It is my offering that Kamala Harris was constantly pushed out there to look stupid so that Republicans would get cocky and assume Trump would win easily, allowing Democrats to keep it close in the down-ballot races.  Nobody is put in a position as Kamala Harris has been, to be that stupid without it being on purpose. 

I hope this article reaches the eyes and ears of those who can still get on the horn and ensure voter engagement stays high.  I have some particular people in mind as I write this who do reach many people, and they read every day.  This is what we have all been working for over a long period.  This is the day.  Don’t let off the thrusters one bit.  I don’t have any compassion for Democrats.  Vote Republican.  Don’t worry about that local RINO you hate so much.  We’ll sort that out later through the marketplace of ideas.  They won’t last long in the world that is coming.  But for now, we need every last seat in every previous state that will support the MAGA agenda for Trump.  To do what we need to do as a country, we need as many MAGA supporters in as many positions as possible, from judges to mayors.  Keep voter engagement high, and don’t be suckered by Kamala’s horrendous campaign and sheer stupidity.  Nobody is that stupid; it is my offering that all of it was on purpose to instill voter suppression against Republicans by inspiring them to resist same-day voting trends that would allow Democrats to squeak by in a few places with low voter engagement.  I don’t think that will happen. Instead, I think it will be the other way around; voter engagement will be very high for Trump and all the down ballots, whereas Democrats will be very light because they won’t be able to cheat as they did in 2020.  But assume nothing until after the election.  Make it too big to rig so they can’t drag out the election for days after and allow chaos to change the results.  Make it evident that everything is known by 8 PM on election night.  And you can do that by voting so overwhelmingly that there won’t be any doubt in the coming days and months.  Don’t just talk about victory; make it happen by voting and doing so in a massive way, knowing what we’ve been through and understanding that we never want to see it again.   Take back your country one vote at a time. 

Rich Hoffman

Click Here to Protect Yourself with Second Call

The Brand Damage of the CIA: They will never recover from all their mistakes

The brand damage that the CIA has is their fault.  Based on their performance, we would all be better off without them.  They are supposed to keep America safe, but as it has turned out, they are the advocates for globalism and the destruction of American sovereignty.  And their dysfunction is because they don’t have proper civilian oversight.  Since they don’t get a lot of their funding through Congress, but rather through black budget enterprises like the drug trade, they don’t have any accountability.  And when we have tried to pin them down, they point to aliens or some other enterprise and declare that their secrecy is for our own national security.  But as Trump is promising to release the Kennedy assassination report, which Mike Pompeo encouraged him not to do during his first term, after the assassination attempt against Trump over the summer of 2024, the public needs to know.  I understand why Mike Pompeo didn’t want more bad press for the CIA, which he was in charge of at the time under Trump.  He did a good job and didn’t like the additional bad press.  But truthfully, nothing good can come out of the CIA at this point.  Their reputation is terrible, and there isn’t any evidence that they are acting in a way that is best for our country.  So, they have strayed way off the mark.  And I get Mike Pompeo as well, I have been able to ask him directly about what he thought of the 51 intelligence agents who declared that the Biden laptop was Russian disinformation.  He didn’t want some citizen journalist disparaging the department he was in charge of, so he just smiled politely and hoped that I would go away.  But it was an honest question with no good answer, and we both knew it.  There is no saving the CIA.

This all came to my mind because I was playing the new Call of Duty Black Ops Six video game, and this CIA plot is central to the game.  For context, Call of Duty is one of the most significant cultural entertainments that we have in the world these days.  Millions and millions of people play the game and they do so all hours of the day and night.  It’s a viral mainstream activity.  People over 50 may not understand that, but Call of Duty is one of those shared experiences for most adult households.  But in the campaign mode for this particular one is a rogue CIA agent who has gone off the grid to expose a big globalist scandal that involves the mainstream CIA as a contributor to plots against domestic sovereignty, which is pretty serious stuff.  In recent years, we have seen several movies go in the same direction, such as the Mission Impossible movies and even James Bond.  People have developed a genuine distrust of all these intelligence agencies over time to the point where they are no longer helpful.  Trump understands the game better than anybody in politics and how best to make America safe.  It’s not with a bunch of secretive agents of doom advocating a destructive political platform when, in reality, the best weapon in the world is economic.  If you control the money supply of any country or any people, then you control them much better than with direct CIA involvement toward border destruction.  What you end up with instead are radicals advocating for a borderless world and globalist intentions because they don’t have to report anything to Congress or answer to anybody for that matter. 

And they have been working against all the ways that the fictional game of Call of Duty portrays, not because conspiracy theorists have won the day with speculative talk, but because art has become a free expression of socially deep concerns.  It also shows up in mainstream entertainment, such as Call of Duty.  As I was playing this most recent one and thinking about Jack Posobiec’s new book Bulletproof, there is no statistical way that the killer, Thomas Crooks, acted alone.  No mathematical analysis could be done over that event where his acting alone could be the case.  Likely, as the evidence points out very well in that book that is very well researched, the FBI and CIA were behind the assassination attempt, just as they were with Kennedy and the coup against Nixon.  If you do a little digging, it’s easy to see that the CIA was created in 1947, right after World War II.  And since then, they have not made America a better place, but far worse.  There may have been well-intentioned people in it, like Mike Pompeo.  Trump may have wanted it to work.  But in truth, the CIA can’t be trusted, and at this point, they never will be.  They have such a horrible reputation that they will never be able to repair it.  Their very creation works against the concept of an American Constitution and needs to be reconsidered.  Adults over 50 who do not play Call of Duty may still want to think the CIA is salvageable, but when pop culture reveals how they feel about it, there is no going back.  Millions and millions of people have grown up not trusting the CIA because the government entity hasn’t done a very good job of justifying what they do and why.  And that is their fault.  People’s opinions of the CIA come from their experiences. 

When you read the Constitution and all the talk about standing armies and civilian oversight, you quickly realize that the CIA was created for all the wrong reasons and that its purpose in the world works against American sovereignty.   So, of course, when Trump came along to make America Great Again, the CIA has been working against him, even getting caught up in the many scandals of performing the same kind of coup on Trump that they do with other leaders around the world over time.  And we know that because of the 51 agents and the Russian dossier.  And the Kennedy assassination report.  From Watergate.  But what’s worse is the many times we suspect what they do is wrong but have not been able to prove it essentially because they lack proper civilian oversight and control of the evidence that might be used against them.  So, with a lack of evidence, they can make up any narrative they want, which they have done.  But it doesn’t change how people think about them, which comes out in art and entertainment, such as in this new Call of Duty game.  The CIA only had relevance to those around for its creation and had some sentimental hope that they were good people who wanted to do what was right.  But in reality, the CIA has proven to be a bunch of anti-American terrorists who work against the Constitution, seeking to subvert it at every opportunity, and they have been controlling our elections for many years, as they have been caught doing with Trump on several occasions.  And it’s not unfair for people to have an unfavorable opinion about them.  However, for accountability and making America great again, the CIA is one of those departments that should be on the chopping block during the next Trump term and reconfigured into something else.  The CIA was rotten from the beginning, and it has never been good.  If they are not accountable to voters, they shouldn’t exist.  And that’s all there is to it, especially now that their reputation has proven irretrievable.

Rich Hoffman

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‘Bulletproof’: Yes, we have a government that is willing to kill and do whatever it takes to stay in power

Jack Posobiec and his writing partner Joshua Lisec had already written one excellent book this year in Unhumans, and they were actively promoting it when the tragedy of July 13th occurred, and an assassin, a young kid, tried to kill President Trump at the now famous Butler Pennsylvania Rally.  There was a lot that instantly didn’t add up, so Jack and Joshua went instantly to write another book, Bullet Proof: The Truth About the Assassination Attempts on Donald Trump, and they rushed it to market so that voters would have an opportunity to read it before the 2024 election.  And I think everyone should read it, because what we see in Bullet Proof is the revelation of a massive crime, and a government that is criminally out of control.  There is next to no chance that the shooter, Thomas Crooks, quietly left his retirement home job and just decided one day to kill an American president with almost no social media footprint, had appeared in a BlackRock commercial, and had electronic devices that were communicating with characters all over the world.  And the chances that the Secret Service, the local police, and Homeland Security, in general, would make such a string of baffling Three Stooges-level errors that allowed the kid to climb onto a nearby roof and take shots at Trump during a rally that, thankfully missed.  But did hit members of the audience seriously, injuring them and killing one.  Crooks had help, as the book Bulletproof demonstrates.  The book is a remarkable benchmark in history that gets to the point quickly, which was why these guys rushed it to market.  A crime had been committed, a purposeful murder, and the attitude behind it was revealed in Joe Biden just days before the election when he called over 74 million Trump supporters “garbage” in frustration over how poorly Democrats were doing up and down the ticket.  And to get rid of Trump and that garbage, they used the power of government to kill and destroy whoever kept them from returning to power, which is a genuine concern we all must have once it becomes apparent just how terrible some of these people in government are.

Bulletproof is one of those books that tells a story very few want to admit to. Still, because of the not-so-recent Kennedy assassination, we knew which questions to ask immediately after the attempted Trump assassinations. There is a pattern of influence that quickly emerges, which is why President Trump is now planning to release the report on the Kennedy assassination.  Yes, the CIA was involved, and people need to know how their government behaves.  And the people who have done wrong need to be punished, especially in this recent case from Butler, Pennsylvania.  There will be a lot of crying and whining about fairness and unfairness in the coming months.  But when we hear it, understand that the noise is coming from the kind of people who openly tried to kill Trump supporters during the 2024 election and threw in jail those who stood against them.  So now we have irrefutable evidence of just how bad they are.  Bulletproof, the book proves beyond a reasonable doubt that the attempted Trump assassinations were inside jobs, and we have seen this same kind of approach done in many cases, especially school shootings.   But the Las Vegas shooter comes to mind, as well as the San Bernadino terrorist attack on that Christmas party a few years back.  Returning to Kennedy and knowing what we do now about Nixon, you quickly realize that there is a long history of this government, with many different characters who have purposely plotted the destruction of our republic’s form of government.  And until we stop them, they’ll keep doing it. 

What’s unusual here is that it is just as likely that providence played a direct role in the Trump assassination attempt in preventing it.  Several extraordinary miracles occurred to have that .223 bullet barely graze the top of Trump’s ear at just such a moment that Trump moved his head in just such a way that allowed a miss to happen.  Otherwise, Crooks had a side of the head direct shot that would have essentially decapitated President Trump a few months ahead of the election.  The kind of public assassination we had just seen with Japan’s Shinzo Abe, who was killed ironically just two years before on July 8th of 2022.  And we saw in Brazil the president there, Jair Bolsonaro, stabbed in public in an attempt to kill him.  He survived, but then we went on to watch a criminal released from jail literally to become the new president in Luiz Inacio Lula da Silva for the communists of South America put in place through massive election fraud there, as we have seen in many places in the world.  The pattern comes in the form of the dog whistle that speaks to lonely, and manipulative kids like Thomas Crooks to doing the work of the ruling thugs who hold government power, and that organizations like the CIA can manipulate these people into performing public assassinations.  It’s all part of a game of public manipulation where there is always a population sampling of radicals like the man who tried to kill Trump at his golf course in Florida, Ryan Wesley Routh, who are willing to throw their life away to perform some terrible task.  We have government people who want to hold aristocratic power all over the world and who have flourished as globalists, and they hide behind these acts of violence as isolated incidents when, in reality, they are far from isolated.  And because Trump is the kind of person he is, his force of personality exposed these people through their desperation to act.  They tried too hard and, in the process, revealed themselves, which Jack and Joshua captured nicely in their book.

This leaves us with only one choice; we have to put an end to these globalist governments and their rule over innocent, sovereign people, no matter where in the world they might reside.  Remember, many books provide irrefutable facts that Covid was a created bioweapon that was unleashed in Wuhan, China, for horrible intentions during an election year when the world was mad at Trump over his trade tariffs.  We are dealing with people in government at all levels and everywhere around the world who are perfectly fine with killing people who are in their way.  And we have to admit to ourselves before dealing with them correctly that those killers have no redeemable features.  And we must punish them and remove them from further danger.  We cannot kid ourselves and think that if we are nice to them and leave them alone, they won’t try to kill us and our elected representatives to get what they want.  Bulletproof the book is fantastic in that it reveals a significant crime quickly because there is such a history in the world that during this assassination attempt against Trump, it happened in front of too many people who witnessed it and knew to ask the right kind of questions before all the evidence went cold.  And wisely, Jack and Joshua gathered that evidence and put it in this fantastic book after a short sprint of challenging work that told the story before a primary election.  And nobody can read this book and walk away without a clear understanding of the forces we are dealing with.  It is an out-of-control, murderous government that uses human incompetence as a cover story for its truly destructive plans of global domination and easy money with mob-like control over capital markets.  And they want no challenge to their authority, no matter who it is.  And they do kill to stay in power. 

Rich Hoffman

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Steve Bannon is Out of Jail: What happens next is the fault of those who put him there, they can only blame themselves

I’m just going to say it bluntly, I will never forgive the people who put Steve Bannon and Peter Navarro in jail during the year of 2024.  The congress that threw them in jail with a corrupt Biden DOJ were obviously crooked, but what was done, purely for political reasons was the loss of freedom for people of a respectable Trump White House.  When Bannon and Navarro were thrown in jail after spending many tens of thousands of dollars defending themselves from a prosecution that was completely politically motivated, only to end up in the disgraceful loss of personal freedom that they had to endure for more than four months in jail.  Nobody had ever gone that far before and had always respected Executive immunity when it comes to administration business.  What Eric Holder and Lois Lerner had done previously, even Barack Obama, was far worse than what Steve Bannon did, or Peter Navarro.  But the Democrats went there, and so did many Republicans who showed to the world that they might not agree with it, but did little to nothing to stop it.  These members of Trump’s Executive White House team were good people and they were thrown in jail like dogs to have to lose personal privacy completely.  Going to jail is no small matter, going to the bathroom in front of people all the time without a door to close would be terrible, and to have to do it day after day after day.  There was no reason for it and the people who did it to them can never be forgiven.  And I personally never will.  I personally like Steve Bannon and Peter Navarro, and I think the only way to make things right in the world is to prosecute their prosecutors because they started it and abused the government for their own political purposes, and they have to be paid back.

I know the Trump campaign doesn’t need nor want to get pulled into a lot of controversy, they have an election to win.  But logic says that Trump is going to be back in the White House and when he is, a lot of bad people have to be punished for what they did.  If people didn’t want a revenge tour, they never should have started it.  As I keep saying to everyone who is asking me, if they want someone to blame for what is going to happen to them, they only need to look in the mirror.  Steve Bannan as of today is now out of jail, October 29th 2024, and I’m very glad to see it.  Nobody has suffered really more than the people at the Warroom, people like Grace Chong, Mareen Bannon, and Natalie Winters who have done what they good to keep the popular podcast going while Steve, the primary host, was doing time in jail.  They have put on a brave front, but it hurt them what happened to their friends, just because they happened to run the most popular political podcast in the United States.  Looking back over the last four years, what happened to people like Sidney Powell, General Flynn, Roger Stone and Rudy Giuliani has been disgraceful, and it was all done for purely political reasons, to use the power of government to destroy people who didn’t agree with the party in power.  Never forget the mug shots of the people in Georgia for which Trump was one, who were being prosecuted for questioning the results of the election there.  And nothing more.  Remember Jenna Ellis crying like a baby in front of a judge and turning on Trump to appease those powers that were in office when we talk about revenge in the coming months and years.   It’s not just that they started it and now we have to finish it, but if we want to have a great country we must have justice and people must be punished for the bad things they did.  They don’t get to point at Trump and declare that he’s going to put his critics in jail and prosecute his political enemies when it was they who started it.  They have to be punched in the face, at the very least.

I had quite a few friends who attended the RNC Convention this year in Wisconsin and they wanted to know who I wanted them to get pictures with, and my only real response was that I thought Peter Navarro getting out of jail and going straight to speak at the RNC was one of the most important themes of this election cycle.  There are a lot of things that need to be fixed, but this weaponization of government is the key to so many horrible things that we must rectify.  When we talk about the basic Bill of Rights, they were written because humans have a tendency to do these kinds of things to each other when they gain power, and at the core of all arguments about leadership and the role government plays in society is mitigating the failure of human beings who fall off the rocker.  We cannot have a big government with too much power that can use that power against us for their own profit.  And that is what happened at the very least to Steve Bannon and Peter Navarro.  They were being forced to acknowledge a criminal government or be thrown in jail.  And to show that power over them and the general Warroom audience, they lost their freedom and were insulted with a lack of privacy.  It’s as bad as it gets aside from actually killing people.  And because the bad guys had to respect the law to some extent, they only managed to put Bannan and Navarro in jail for four months.  In other countries, they could have easily been killed.  This is exactly why we have a Second Amendment and free speech at the heart of all our law and order.  Because without those checks on government power, the government would be killing off their political rivals without fear of ever having the tables turn on them. 

It is too much to expect government to be honest.  And when people popularly elect an administration as they did with Trump and his team in the White House as Bannan and Navarro were and will be again, a government that attacks that pick of the people broke and  the law in the most fundamental way, they sought to override a government by the people for the people, and to change it into something else.  Something ominous and oppressive.  And I don’t want to hear the crying for all the paybacks that have to occur.  All those bad guys out there should thank God that so many people have been willing to turn to an election for their redemption and not grab guns and take to violence against their political enemies.  Of course, that threat is always looming in the background and it’s the only thing that keeps bad people honest.  People cannot be trusted to act on their own to do what’s right.  They must have the fear of personal destruction to keep them in check.  And in the case of what was done to the Trump team over the last four years, since the bad guys did go too far, is the tables have to be turned, otherwise there is no hope at justice for the years to come.  We cannot have a good country unless those who truly did wrong are punished.  And now that Steve Bannon is out, and the election is happening, what happens next must happen.  The bad guys are bad people for a reason.  And they cannot molest our society without consequences, and the fault for that is entirely on their shoulders.  They did it to themselves. 

Rich Hoffman

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If You Vote for Kamala Harris You Are Stupid: Only dumb people could vote for such a loser

It’s been a while since I was last in the northern part of Ohio, right before an election.  I remember traveling through Akron in 2016, a few weeks before the election, where I was visiting a tool manufacturer, and you could tell who was voting for who.  No matter how conservative the southern part of the state was, Cleveland, for example, and the areas directly to the south, like Akron, were overwhelmingly Democrat party voting areas.  This is the land of Sherrod Brown, the multi-decade senator from Ohio who has been hard to beat over the years.  This was labor union country, they tend to endorse Democrats very vocally.  But even back then, I could tell that Trump would do well in 2016 as Ohio was considered the must-win state, almost to the point where Florida was the other.  They were considered toss-ups during that first election of Trump and, as history would show, would become strongholds for Republicans over the next decade.  And by the time we arrived in 2024, Ohio was a solid state for Trump.  No matter where you went in the state, it was mostly all Trump yard signs.  So, I was curious how Cleveland would be.  I attended a gun competition in the region just a few weeks before the election.  And I saw some Harris signs along with Sherrod Brown signs.  But it is not like I have seen them in the past.  There were a lot of Trump signs, more than in 2016, or 2020 and more people supporting Bernie Moreno than Sherrod Brown.  Even in Cleveland, people were turning away from the Democrat party.  However, there were more visible signs of Democrats in this region, a wealthy suburb of Cleveland, than in other places I have been.  And I couldn’t help but think one thing as I drove by those houses. 

Political expression is not something that should be stigmatized.  People should be able to express themselves and a political party of their choosing without ridicule and harassment.  However, Democrats are well known for harassing those who don’t believe the same things they do—so based on their behavior, when you see other people supporting Democrats vocally, with yard signs and bumper stickers all over their cars, it paints a universally obvious picture.  As I drove by all those homes outside of Cleveland and saw all the Harris signs, I couldn’t help but think one thing based on my experience with those people: they must be stupid.  Anybody consciously voting for Kamala Harris had to be stupid. There isn’t any other explanation for it.  Oddly enough, many of the homes I saw with Harris signs in them, or Sherrod Brown were large homes with a lot of property, so how could such stupid people afford such large houses?  The answer is that most of those people work or somehow benefit from significant government growth, and I don’t tend to view those kinds of jobs as legitimate.  They may be in well-paid occupations, but the type of people in those jobs are often parasites and not the most industrious.  So, of course, they supported a big looting government filled with stupid people who collectively gathered together as an oppressive force to confiscate the wealth of the hard-working and buy themselves big houses that they would put Biden/Harris signs in as registered Democrats.  But knowing what everyone now did about Kamala Harris, nobody with any brains could openly support someone like her, even under the persuasion of personal gain.  To support Kamala Harris for anything, the person must be stupid.

And as I drove by those homes, that’s all I could think of.  These weren’t the homes of people with any foundations in intelligence.  These were stupid people who needed big government to give their worthless lives meaning through force and power.  They were willing to overlook all the problems we have seen with Biden, for which Kamala Harris, an open Marxist, was the vice president.  It takes a conscious decision to put a yard sign out for display in favor of a political candidate.  And I’ve seen them in great abundance over the years on all sides.  So, we’re not talking about accepting the free expression of rival political parties here. Instead, we are just talking about dumb people who need the power of government to compensate for their sheer stupidity.  Anybody voting for Kamala Harris had to be stupid.  That was my only thought as I drove in and around Cleveland.  It wasn’t just an expression of personal gain.  It was an expression of stupidity.  Kamala Harris supporters had to be stupid.  There was no other explanation for it.  To support any Democrats is a stupid idea.  But Kamala Harris is now well known for her stupidity, and with those facts in mind, people still willingly put out yard signs in her favor in Ohio.  So it wasn’t a matter of respecting their opinion for a political belief.  But it was instead an expression of stupidity that they wished to declare to the world.  For whatever reason, they felt a need to declare to the world that stupidity for all to see.  And to do it boldly as their conduct would be forgiven for using government as a leverage against sanity. 

Of course, there were plenty of Trump signs, too.  And I was surprised to see a lot of signs in this region for Bernie Moreno.  It was encouraging to see just how many, and compared to past years, there was a lot more Trump support than I’ve seen in the past.  Knowing the kind of people who are so stupid to vote for Kamala Harris, likely the homes with signs in them are government employees such as school teachers and worthless bureaucrats in government industry.  It used to be that being a school teacher was a respected occupation, but these days, it paints a picture of an overpaid, overweight slob teaching Marxism to the next generation and demanding a fortune for the effort.  They aren’t intelligence representatives just because they are in the teaching profession.  And they reiterate that fact with their voting record.  The people with a Harris sign in their yard are government looters, not hard-working capitalists.  They are benefactors of Karl Marx’ class-based society and they vote for government power because their worthless lives would have nothing if not for such a monstrosity of imposition against personal conduct as they utilize for their benefit.  It’s not like those people with such large homes gained them through genius in business.  They obtained them through the force of government to steal through others with taxes and to benefit the lazy and stupid with large incomes they don’t deserve.  And because they are stupid, they were audacious in displaying their support for a candidate as flawed as Kamala.  Because only someone stupid could vote for a person who is so dumb, it’s not a matter of respecting different opinions.  It’s simply overlooking sheer stupidity in the face of reality and witnessing an arrogance that is out of step with the future the way that only dumb people would find appropriate.  And as hard to believe as it is, there are supporters for Kamala Harris.  And those that are can only be explained to be that way because they are stupid.

Rich Hoffman

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Democrats Do Not Respect Civilian Oversight: The disaster of Kamala Harris skipping the Al Smith Dinner

As we get down the stretch of the 2024 election, the big takeaway and primary reason that many Democrats have peeled away from the party only to join Republicans is that a ruse has been exposed that was long concealed.  Democrats with a foundation of Marxism never respected voters’ opinions.  They ultimately adopted the globalist policy of rigged elections to gain and hold power.  They never intended to win people over with a compelling argument about their political platform.  Their entire political strategy has been essentially high school politics; you were either a cool kid or weren’t.  And if that were the case, then you would be cast from society, a society they controlled.  No, what they lost most over the last four years has been their brand.  Nobody wants to be one of the cool kids if what you get is a Democrat.  That was particularly revealing when Tulsi Gabbard announced at a recent Trump rally that she was joining the Republican Party.  Trump has been fantastic at opening up the big tent of the Republican Party in ways that no other Republican in history could have, leaving it indeed a party of the Americans.  When you consider that Robert F. Kennedy joined Trump’s campaign with the intention of a critical position in the White House and Elon Musk suddenly became a Tea Party kind of Republican, the Trump campaign has just been fantastic down the stretch.  Trump has done everything that could be done to bring people into support of him, especially with people of color and among the immigrant population.  There have been a lot of great moments, but I think one of the best will be remembered by the Al Smith Dinner of 2024, where Trump was brilliantly funny.  Most of all, he showed up, but Kamala Harris didn’t. 

Democrats are playing a game they thought would work, and it is consistent with their actions over the past three or four decades.  But Trump exposed it with all his persuasive live performances, especially at the Al Smith Dinner.  When Trump went to the one in 2016, Hillary Clinton was there, and she went and spoke.  She didn’t do very well, but she figured it didn’t matter at that time.  The machine would win for her, so she showed up and did her part.  Trump was great that year, too, but this time, he was outstanding.  But Kamala Harris didn’t show up, and instead sent in a video with a kind of Saturday Night Live skit to help carry Kamala over the top.  Democrats are like that kid who didn’t study for the big test and showed up expecting to cheat on someone’s paper.  Democrats weren’t prepared to run a real campaign for power in America.  They counted exclusively on election theft to win, like all the other Marxist countries in the world presently do, and they were so disrespectful about it that they picked a candidate in Kamala Harris who would do whatever they told her to and run her campaign from concealment the entire time.  Because they have such little respect for the democratic process and the self-government concept of Americans in general, they were not able to compete when Trump made the campaign truly about competency and representation.  The strategies of personal destruction suddenly didn’t work at all with Trump because he didn’t need the Democrats to crown him one of the “cool kids.”  He already was one.  Trump has changed the definition of a cool kid over the last eight years.

The Al Smith Dinner was embarrassing for Kamala Harris because it was so out of step with the nature of the 2024 campaign.  There was no compelling argument to make on behalf of Democrats, causing them to leave the party, such as what Tulsi Gabbard and many others have done.  Just think about how many people have done the same thing all across the country, and they know what will happen in this election.  Now that the close of the election is near, even the big media outlets understand what will happen.  They tried to run the same closet campaign for Kamala that they did for Biden the first time, but people aren’t buying into it.  There is no COVID to cover for their massive attempts at election fraud, and most anybody who isn’t a crazy lunatic of anti-American sentiment is voting for Trump.  And as I have said all along, it will all come down to engagement.  Trump has engaged voters who are excited to vote for him.  Kamala Harris has a few fringed cat ladies and a hamster.  But nobody else.  Trump will break into the seventy millions.  Kamala will be lucky to get out of the sixties.  Trump will win the popular vote because there won’t be the same opportunities to cheat that were so common in 2020.  And the Democrats are panicking over it.  Even CNN has figured out that they will have egg on their face if they support Kamala, who had a particularly disastrous performance there, too, with Anderson Cooper.  When the smoke clears from this one, people will wonder how so many people got it all wrong, and they’ll point to that disastrous Al Smith Dinner with the video contribution by a weird Saturday Night Live skit as the root cause. 

I know quite a few Secret Service Agents, and they report that they can’t see the forest for the trees.  Even with all that I have said, they fear that Kamala Harris will win anyway because they genuinely think the “machine” of politics is truly in charge.  And I tell them they are too close to the situation to be objective.  But plenty of people want to argue with me and believe that Kamala Harris will win as a propped-up asset of the machine, and she thinks so, too.  That is until she was heckled at a recent rally where people broke out into a Trump chant, and she became furious about it.  I hear what everyone says about the machine being in charge.  But in America, that is not acceptable, and Trump has done everything that can be done to unite the country behind the Republican Party, which will have a significant impact up and down the ticket in general for all races.  I see significant losses for Democrats that will wipe them out generationally and even perhaps as a viable political party.  After all this, they may join the Whigs in history as they don’t represent the American people but a globalist ideology that most people find repulsive once they find out what it is.  And the Democrats were exposed through competition for really the first time.  Voters have been looking for someone like Trump to expose this shell game for a long time, and essentially, this is the first time that the stress fractures exposed Democrats for what they have always been hiding.  And it was never more evident than when Kamala Harris skipped the Al Smith Dinner in 2024, even with Chuck Schumer sitting right next to the podium where the speeches were given.  In a friendly venue, she couldn’t even perform there.  But Trump did, and did it very well, leaving no doubt who the winner of the presidency would be.  And history will never forget it.

Rich Hoffman

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The Secret to Elon Musk’s Success: His high score on the video game Diablo

I could tell Elon Musk was expanding his intellect as much as a few years ago, and I covered it as I witnessed it.  It was in the kind of books that he was reading, and because of that, I’m not surprised by his support of President Trump.  The only way you can remain a Democrat with Marxist foundations is through ignorance.  When you start learning things, you can’t support dumb politics.  While Elon Musk has always been intelligent and very successful, his political positions are more a result of knowledge than of upbringing or regional considerations.  For him, the realities of running his businesses have driven him to learn more to survive and, ultimately, provide him with a political point of view that facilitates productivity.  Having compassion for other people is one thing.  Destroying the world over compassion is quite another, and I could tell that as Elon Musk dealt with the realities of politics through his businesses, especially the Department of Labor trying to push him to unionize his Tesla plants, he was heading toward more small government than an imposing, all-powerful government that could take everything you own, and sit on FAA permits because you weren’t supporting their political party to stay in power.  For that matter, President Trump also went through the same kind of conversion throughout his life.  That doesn’t make all these people suddenly conservative the way I would be.  I grew up in a conservative area around a lot of conservative people, so I started that way.  As I learned more in life, my roots in conservative thought deepened.  But logic dictates that we all get to the same place once we figure out how the world works and the people in it strive to live in it. 

So, with all that said, people wonder why Elon Musk is so successful and why those who work for him are so engaged.  Now, I talk to many people at a consulting level.  If people listen to me, they are successful.  If they don’t, then they fail.  There isn’t any muddy middle.  There is no consensus on where everyone gets a participation trophy; success is a very rigid standard, and I always get asked about it by compelling people worldwide.   My joint statement toward any successful enterprise is that engagement is the most important and challenging thing to manage in a business.  You can see it in sports when two NFL teams play football.  Usually when one team wins over another given that all the players are the same essentially, they all weigh the same, they are all just as tall and have talented players at all the positions.  The element that determines winners from losers is the coaching staff and their ability to get good engagement from their players.  Labor unions tend to be unproductive because people aren’t motivated to engage in the business through collective bargaining.  They are always fighting the company management they work for to do as little as possible and still get paid wages at a highly engaged value.  Getting people engaged in a project or company is elusive, and the easiest thing that most management turns to is wages, hoping that people will be motivated to make more money and that they might work harder as a result of how much they are paid.  But of course, as I always say, money is not a good motivator.  Throwing money at people does not get people to be more engaged; most of the time, it lowers it as more money often destroys the things that make a person good and strive to be better.  Once a person stops striving for goals in their life, they tend to be less engaged in the things they do, from raising children to buying a new car. 

I thought it was interesting that Elon Musk during the middle of October 2024 had launched new Tesla products, the Tesla Bot and the Tesla Taxi, then a few days later launched with SpaceX, the first Super Heavy Booster into space carrying a Starship, then landed it back at Boca Chica right on target to be captured by the giant chopsticks, to be reloaded with fuel and to launch again.  It was a remarkable feat of engineering by thousands of people, and Elon Musk had created the culture that performed it.  But Musk wasn’t done.  The next day, SpaceX used a Falcon Heavy to launch the Europa Clipper, which is going to Jupiter to study a moon there, and it came off without a hitch.  That launch alone a few years ago would have resulted from a decade of work at NASA.  But after all that, do you know what Elon Musk was most proud of?  He leveled up in the Diablo video game, which he does quite a lot playing video games.  With all his success, he lives in a little shack at Boca Chica, runs around in t-shirts, and plays video games with his co-workers.  He’s one of the wealthiest people in the world, if not the richest, and he has no pretense of measuring success the way we traditionally do, with great wealth hanging from him in a social context.  And he cares about his high score in a popular video game. 

What is expected at Elon Musk companies, and I know this personally, is that he recruits and retains highly engaged people. Business schools have yet to unlock this mystery because everyone learns the same wrong things.  Elon Musk does a lot that goes well beyond Lean Manufacturing techniques, and no consulting firms in the world have yet figured it out.  But I’ll tell everyone here for free because I like you.  The secret to Elon Musk’s success is that he does not, as a management culture, rob his employees of their emotional investment in their work.  By providing a job, they have a means to make a living.  But he does not impose himself on their work and instead removes barriers to success.  Not success measured in monetary value.  Once people can pay for their lives, families, homes, and social engagements, they want to do work they feel good about.  Elon Musk gives them jobs in which they can invest to create high-engagement cultures.  Cultures where people want to work and express themselves through good work.  If you watch employees at SpaceX, you see them highly engaged at all hours of the day, 7 days a week.  Because they like their work, and it shows in what they do. Most companies miss these traits altogether because engagement is challenging to measure.  But once it is unlocked, the results are apparent.  Elon Musk showed how he gets high engagement by not being pretentious at so much success, especially after a week where he started it on stage with President Trump at that now famous rally at Butler, Pennsylvania.  Musk was equally impressed with his high score on Diablo; people see that in him and can relate to him.  When an owner or job provider does not rob people of the value of their work through social conditions that impose a static order upon them, people will then invest in themselves into a project because they want to, for all the same reasons that people play video games with no monetary compensation provided, at all.  People do things because they feel good doing them.  The world is far better off for a business or capitalist enterprise when people are engaged in their jobs because the products produced reflect that engagement.  And when people are allowed to invest in themselves and not be robbed by some cultural stigma, success always follows.   And winning becomes expected, not just some fantasy folklore from some island that time forgot.  But it is available to all who dare to tap into its vast secrets and opportunities for the curious and hardworking.

Rich Hoffman

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