I have driven past the sign for years. A name can sit on a building in plain Ohio daylight, and you will treat it like landscaping until the day your life rhymes with the story on the sign. I have been going through a hard stretch. I spent time in the Mason and Bridgewater Falls corridor, the seam where Warren County and Butler County lean on each other, and I looked at Joseph’s Cup the way you look at a verse you thought you already knew. It hit me as consolation. Not the soft kind. The kind that gives a shape to the pressure.
I am not swinging a Bible at anybody’s head. I have never liked that style. I am saying the book still does the best job on earth of describing how evil moves through ordinary rooms. It does not usually arrive painted red with a pitchfork. It arrives as a brother. It arrives as a social test. It arrives as the offer of an easy life if you will just say uncle.
THE SHOP PEOPLE DRIVE PAST WITHOUT READING THE NAME
Joseph’s Cup in Mason sits at 8050 Arbor Square Drive, inside the Pro-Clean Car Wash, ZIP 45040. [1] Reviews keep saying the same things: the owner, Joseph, greets people himself, the coffee is good, the room is small and human, you can watch cars come through the wash while you drink. [2] That is not a cathedral. That is a local counter. West of there, Bridgewater Falls in Fairfield Township is the big Butler County retail stretch on Princeton Road, the kind of place you pass because you have an errand. [3] I have been in that whole pocket of road. I was not hunting for a sermon. I was looking around during a season that felt like a sentence.
I could not find a public statement from the shop tying the name to Genesis. The Mason owner’s name is Joseph. That is enough for a storefront. [2] The biblical parallel is not a press release. It is what the name did to me when I finally had the ears for it. Sometimes a sign has been there for years and you only notice it when the story on it is already happening in your ribs.
WHY THE NAME IS NOT CUTE
People hear “Joseph” and think Sunday school felt board. The actual story is a machine for understanding betrayal.
Jacob loved Joseph and gave him the garment English Bibles call a coat of many colors, the ketonet passim of Genesis 37. [4] The brothers were jealous. They threw him in a pit, sold him for silver, and sent the torn coat home bloody so their father would think an animal had finished him. [4] In Egypt he was slandered in Potiphar’s house, jailed, and left to rot until he interpreted dreams and rose to sit just under Pharaoh. [5] Years later the same brothers came to him for grain and did not know his face. He put his silver cup in Benjamin’s sack, sent them out, and had them stopped. [6] The cup was a test. Silver had bought him. Silver would now show whether the brothers had changed.
That is not a children’s story. That is a man who was discarded by his own house, sentenced by a foreign power, and still wanted a living connection with the people who had done it. I am not sure I would have wanted the connection. Joseph did. He made himself known. The family came down into Egypt. A long time later, the book says, that sojourn became bondage, and Moses came. [7] The rescue of a later generation sits on the success and the wound of an earlier one. History is not tidy that way. Neither is a family.
I used to read that sequence as literature. I still think it is the best literature we have for the human race under pressure, better than Shakespeare at the specific job of showing how evil uses kinship, hunger, and status. [8] Shakespeare is a genius of pain. Genesis is a genius of mechanism. Lately I have not been reading Joseph. I have been recognizing him.
DOLLY PARTON WAS NOT THE FIRST COAT
A lot of Americans hear “coat of many colors” and think Dolly Parton first. That is backwards in the right American way. Parton wrote the 1971 song about a patchwork coat her mother sewed from rags in the Smokies. While she sewed, her mother told her the Joseph story. Appalachia already knew the verses. The hit was a local memory wearing a biblical name. [9] People of that country did not need a seminary to understand jealousy in a house. They needed a coat that cost nothing and meant everything.
That is how the Bible works when it is still a living book and not a museum object. It names a pattern. Then ordinary people keep walking into the pattern.
THE CUP IS THE POINT OF THE NAME
The Mason shop is called Joseph’s Cup, not Joseph’s Coat. The coat starts the jealousy. The cup finishes the test.
Joseph does not plant the cup to steal his brothers again. He plants it to see whether they will throw Benjamin away the way they threw him away. Judah steps forward and offers himself instead. [6] Only then does Joseph break. The cup is an instrument of disclosure. It forces the hidden thing into the sack where everyone can see it.
That is why the storefront name landed on me like a communication. I have been thinking about how evil tracks, how it recruits normal people, how it promises an easier life if you will just stop being the difficult one. The cup in the story is not china. It is a reveal. You find out who is still willing to sell a brother to keep their own seat at the table.
EVIL WITHOUT HORNS
The cheap version of evil is a costume. Red. Horns. A contract signed at midnight. That version is almost comforting, because you would see it coming.
The version I keep watching is the Joseph version. Siblings. Colleagues. People who want you smaller because your existence makes their position feel like a critique. They do not have to be brilliant. They have to be jealous and organized enough to use the room against you. They twist decent people with the promise of belonging. They put a little social screw to you and wait to see if you will say uncle.
I had one of those tests recently. Millennial operators who make a living off value other people created. They were sounding me out. Could I be made safe. Could I be enough like them to work with. They had gone to Paris for a Bad Bunny concert. I told them the only thing I knew about Bad Bunny was the Super Bowl appearance that made a lot of people angry. [10] I got the look. You are old. You are out of touch. You will not play ball with us; we are uncomfortable with you because you don’t have tattoos and don’t like pop music. The unspoken deal was obvious. Love the right noise, laugh at the right joke, and you can keep the easy life. Tell the truth, and you are the problem.
I am not going to fake a concert I do not care about so a thief of other people’s work will find me acceptable. Honesty costs you. Appeasement is how that kind of person gets a hand on the controls of real evil at work. A lot of people think the mature move is to make friends with the jealous sibling. Joseph’s brothers would have liked that version. It would have kept the coat in the house and the dreamer quiet.
I will not do it. I work nine times harder and stay clean. If I get the sense that someone is trying to shock me into line, I withdraw the thing they wanted to loop. Call it John Galt if you want the novel version. [11] I take my mind off their board. Let them find out how little they can build once the person they mocked is no longer available to be harvested.
AGE IS THE NEW EXCUSE FOR THE OLD JEALOUSY
The critique they offered was that I am pretty old. That is not analysis. That is a permission structure. If the target is old, or bald, or out of sync with the approved playlist, then discarding him feels like hygiene instead of sin. I have written about that fashion in business. It is the same spirit that treats a long résumé as a threat. [12] Joseph was not discarded for being old. He was discarded for being marked. The coat made him visible. Visibility is what jealousy cannot stand.
You do not have to be seventeen in a pit to know the temperature. You can be a grown man in Ohio, still doing the work, and feel the room decide that your continued competence is an insult.
WHY I WILL NOT BEFRIEND THE SIBLING WHO SOLD ME
People say forgiveness means proximity. Joseph’s story is more severe than that. He feeds them. He tests them. He does not pretend the pit was a misunderstanding. When he weeps, it is after Judah offers his own life. [6] Restoration in that book is not a group hug over the coat. It is a moral change that can be seen.
I can understand Joseph now in my guts, not just in a verse. The first night in the Egyptian system. The false charge. The years when the people who should have known you were silent. The strange second life when you can interpret what the powerful cannot see, and they use you, and you still have a hole where a family was. That is not “sad.” That is blood knowledge. I am taking material out of this season that I will write from for decades. I want to crush the mechanism, not just complain about the mood.
The mechanism is simple. Evil gains a dominant position in a family, a company, a market. It throws the marked person into a death sentence, social or professional. It tells the bystanders that the marked person was difficult, old, extra, out of fashion. It offers the bystanders a nicer life if they go along. Most people go along. That is how it scales from a pit in Canaan to a whole economy that punishes the wrong kind of excellence.
A SIGN YOU NOTICE LATE IS STILL A SIGN
I do not need the owner of Joseph’s Cup to have meant Genesis. Meaning is not only what a merchant intended. Meaning is also what a true story does when it finds you in the parking lot.
I have been wrestling with the depth of evil in ordinary American life. Not the cartoon devil. The brother-level stuff. The way it works in families, in businesses, in the little loyalty tests about music and politics and age. Looking at that sign gave me context worth more than money. Every time I see it now I think about the cup in the sack. I think about how many Josephs get thrown aside so a lesser circle can keep its story. I think about the work that comes after you refuse to say uncle.
You go through stages. At one stage the Bible is a book you respect. At another stage it is a map of the room you are standing in. I am in the second stage with this story. I would rather have the map than the easy life that requires me to laugh on cue at the stupid things evil people say.
WHAT I DO WITH THE CONSOLATION
Consolation, if it is real, is not a nap. It is a commission.
I keep my name. I keep the work. I do not audition for people who need me smaller to make themselves feel better about all their bad decisions in life. I use the season. I write. I have already put the gunfighter ethic in a book: trained instinct under pressure, not sloppiness, and not surrender to the fashion of the hour. [13] Joseph is the older cousin of that ethic. He does the hard years. He keeps his mind. He does not become his brothers in order to be loved by his brothers.
If you are in a pit someone else dug, do not decorate the pit with their playlist. Interpret the dream. Do the work they cannot do. Let the cup fall where it falls. The people who sold you will eventually need grain. That is not spite. That is how the world is built.
I love the name of the shop. I love it more because it sits in a car wash and a commercial corridor instead of on a steeple. Evil works in commercial corridors. So does the reminder. Butler County, Warren County, a cup of coffee, a sign I ignored until I couldn’t. That is enough communication for one stretch of road.
But, I’m not as forgiving as Joseph. I know a lot of people like mob movies, like Goodfellas and John Wick. Remember what happened when they took John Wick’s car, fellas. You’ll never know when or where. But you will get it, I will make sure of it. Enjoy!
FOOTNOTES
[1] Joseph’s Cup, 8050 Arbor Square Drive, Mason, Ohio 45040; listed as inside the Pro-Clean Car Wash. Phone commonly listed as (513) 409-3287. Site: josephscup.com.
[2] Aggregated customer reviews on Restaurantji, joe.coffee, LocalCoffeeShops.org, and related listings describe owner Joseph as personally greeting guests and note the car-wash setting. I found no official shop statement tying the name to Genesis 44.
[3] Bridgewater Falls, Fairfield Township / Hamilton, Ohio 45011 area, Princeton Road at State Route 4, Butler County. Travel Butler County and Kimco property descriptions. Mason itself is in Warren County; the two sit on the same daily-driving map.
[4] Genesis 37. Jacob’s gift of the ketonet passim; the brothers’ jealousy; sale to traders; the bloodied coat returned to Jacob. On the Hebrew garment and the “many colors” / long-sleeved translation debate, see standard Bible dictionaries and the Wikipedia entry “Coat of many colors.”
[5] Genesis 39–41. Potiphar’s house, the false accusation, prison, the cupbearer and baker, Pharaoh’s dreams, Joseph as vizier.
[6] Genesis 44–45. The silver cup placed in Benjamin’s sack; the chase; Judah’s offer to stand in Benjamin’s place; Joseph reveals himself.
[7] Genesis 46–47 and Exodus 1; Exodus 12:40 on the long sojourn. Traditional preaching often rounds the Egyptian years toward four centuries before Moses. Treat the figure as the Bible’s own long-memory math, not a modern archaeological press release.
[8] For Shakespeare on jealousy and household ruin, start with Othello and King Lear. The comparison in this essay is about function: Genesis tracks the social technology of betrayal with less ornament and more consequence.
[9] Dolly Parton, “Coat of Many Colors,” recorded 1971, album Coat of Many Colors. Parton has said her mother told the Joseph story while sewing the rag coat. See Songfacts; Parton interviews; Coat of Many Colors (song) overview.
[10] Bad Bunny performed as part of the Super Bowl LIV halftime-adjacent and later mainstream-award cycle in U.S. pop memory; the February 2026 Super Bowl conversation around his place in the show is the recent nerve the anecdote touches. The point of the story is the loyalty test, not a music review.
[11] Ayn Rand, Atlas Shrugged (1957). The withdrawal of the creative mind from a looting moral order is the John Galt plot. I am using the shape, not joining a fan club.
[12] Age Discrimination in Employment Act of 1967; U.S. EEOC age-discrimination materials. Cultural contempt for older workers is larger than the statute and smaller than a conspiracy chart. It is a fashion with teeth.
[13] Rich Hoffman, The Gunfighter’s Guide to Business: A Skeleton Key to Western Civilization (Liberty Hill Publishing, 2021).
BIBLIOGRAPHY AND FURTHER READING
The Holy Bible, Genesis 37–50 and Exodus 1–12. Read at least two translations side by side; the King James “coat of many colours” and modern renderings of ketonet passim both matter.
Alter, Robert. The Art of Biblical Narrative. Basic Books, 1981. Still the cleanest account of how these stories are built.
Alter, Robert. The Five Books of Moses: A Translation with Commentary. Norton, 2004.
Sarna, Nahum M. Understanding Genesis. Jewish Publication Society / Schocken.
Kass, Leon R. The Beginning of Wisdom: Reading Genesis. Free Press, 2003. Especially strong on Joseph, statesmanship, and the education of the brothers.
Fox, Everett. The Five Books of Moses. Schocken. Useful for hearing the Hebrew grit in English.
Guzik, David. Study Guide for Genesis 44. Blue Letter Bible.
Jamieson, Robert, A. R. Fausset, and David Brown. Commentary on Genesis 44.
Bible Hub and Bible Gateway, Genesis 44, “A Silver Cup in a Sack.”
Parton, Dolly. “Coat of Many Colors.” 1971. See also My Life and Other Unfinished Business (1994) for the dry-cleaning-receipt composition story.
Songfacts; Rolling Stone Parton interviews on the coat and the Joseph telling.
Shakespeare, William. Othello. Jealousy as a technology.
Shakespeare, William. King Lear. Family, ingratitude, the discarded father.
Dostoevsky, Fyodor. The Brothers Karamazov. The other great Western book on how evil talks in a household.
Milton, John. Paradise Lost. For the intelligent voice of temptation, not the costume devil.
Goethe, Johann Wolfgang von. Faust.
Arendt, Hannah. Eichmann in Jerusalem. The modern brief on evil that does not need horns.
Girard, René. Violence and the Sacred; Deceit, Desire, and the Novel. Mimetic rivalry is the academic name for what Genesis 37 shows without the jargon.
Solzhenitsyn, Aleksandr. The Gulag Archipelago. On the line of evil running through every human heart, not only through official villains.
Lewis, C. S. The Screwtape Letters. Bureaucracy and flattery as the devil’s work clothes.
Lewis, C. S. The Great Divorce.
Tolkien, J. R. R. “On Fairy-Stories”; The Lord of the Rings, on the Ring as a handle for domination. Different myth, same warning about the easy life.
Rand, Ayn. Atlas Shrugged. 1957.
Rand, Ayn. The Fountainhead.
Hoffman, Rich. The Gunfighter’s Guide to Business. 2021.
Hoffman, Rich. The Symposium of Justice. 2004.
Hoffman, Rich. Tail of the Dragon. 2012.
Hoffman, Rich. The Politics of Heaven. Manuscript.
U.S. Equal Employment Opportunity Commission. Age Discrimination fact sheets and The State of Age Discrimination and Older Workers in the U.S. 50 Years After the ADEA.
Restaurant and place listings for Joseph’s Cup, 8050 Arbor Square Drive, Mason, Ohio: josephscup.com; joe.coffee location page; Restaurantji; TripAdvisor.
Travel Butler County. Listings for Bridgewater Falls and area hospitality.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
I have been living inside a new Bible. Not a novelty Bible. Not one of those thin inspirational editions that treat Scripture like a greeting card. The Jonathan Edwards Study Bible, New King James Version, edited by Dr. Matthew Everhard and published by Thomas Nelson in August of 2026. I cannot say enough about it. The notes are Edwards. The sermons sit next to the text. The Resolutions are there. The miscellany system is explained so a man can actually work the way Edwards worked. Every time I pick up a different Bible, I change perspective a little. This one changed it a lot.
I was going through it, and I couldn’t help thinking about a miracle that doesn’t get preached the way it should. Not only the crucifixion. Not only the empty tomb. The miracle that Christianity emerged at all. That the word got out. That a Jewish movement in a backwater of the Roman Empire became the operating system of Western civilization. I want to talk about Christianity as a military and commercial endeavor—not instead of the spiritual, but as the way the spiritual actually conquered. What benefit did Christianity bring to the race and to civilization? Magnificent. And I keep thinking, reading Edwards, how many movements rose and fell that we will never know about because the writing did not survive, or it is still buried in the desert waiting to be discovered. We know Christianity because it was documented, scaled, and defended by men who understood value.
King Charles, the Quran, and Knowing Where You Are
I saw King Charles in England talking about the holy book of the Quran, how we have to respect it, all that progressive mantra that is designed to undo Western civilization. You need to know where you are. You need to know your own nation’s history. I have read the Quran for years. I cannot say there is anything in any version I’ve read that has the spiritual and intellectual merit I get from Edwards. Edwards is a good writer. He is a great mind under pressure. He is the kind of intelligence that contemplates large ideas and then puts them into a form a civilization can use. If you want to know what the United States began as—a Christian nation in the serious sense, not the slogan sense—this Bible is the right tool.
Somebody asked me if I was working for the publisher because I have been pushing this volume so hard. I am not. I want them to make money. Scholars spent years, decades of work behind them, putting Edwards next to the text so a man in 2026 can buy it on the open market and think. How do you make a living long enough to produce something intelligent? How do you buy a hamburger and still have thousands of hours left to put a mind like Edwards in one place? That question is not small. It is the same question Paul answered with a needle and goat hair.
Paul Was a Businessman. That is why we still have Christianity.
My favorite book in the Bible is Ephesians. Paul wrote it. I think a lot of people confuse Paul with John. John wrote Revelation. John is the one who survived—tradition says they tried to boil him and he lived, and then he wrote. They killed Paul in Rome, most likely sometime between 64 and 67. People mix the two up. They should not. John is the seer. Paul is the scaler.
Paul came in late. He was against Jesus, and then he was for Jesus. Many people in the world might find themselves in that place. He was a Pharisee, educated, and a tentmaker. The original disciples, when they were still following Jesus around Galilee, were mostly fishermen. Dirt poor. I tend to see that first circle as an early form of communal living—they held things in common, lived off shared provision, and took care of their own. Historians generally see the Jerusalem church in Acts as voluntary generosity inside a tight, persecuted community, not a formal communist system. It was “we take care of our own,” not a political ideology. And it did not last as a model. It could not scale.
Paul’s idea came from a businessman. Because of Paul, we still have Christianity today. That is not a slight against Peter or James or John. It is an observation about how movements survive. The dramatic turn—from hunting the church to becoming its biggest champion after the Damascus Road—matters. His background as a tentmaker and an educated Pharisee gave him a different toolkit than the original disciples. He could travel. He could talk to Gentiles. He could write letters that functioned as operating manuals. Without the missionary journeys and without letters like Ephesians, Christianity might have stayed a small Jewish sect. He brought structure, theology, and a scalable vision.
Financial Independence Is Not a Side Note. It Is the Strategy.
The part of Paul that made him effective with people initially against the movement is the part churches don’t like to talk about on Sunday. He did not have to live off a handout. He could be bold, even if he went a little over the edge, because he was financially independent enough from his trade to go against the grain and reshape a movement. That personal independence—having a trade, having a bank account from business days—gave him latitude. Everybody else emphasized martyrdom. Martyrdom is remembered. Martyrdom does not stay around long enough, or hold enough social influence, to make people listen after the body is gone. They were easily disposed of, crucified, written into history as a memento. It takes more than that to make a movement work.
Paul knew how to scale ideas. Ephesians is the proof. He supported himself while traveling and preaching, so he wasn’t as vulnerable to local pressure or to needing one house to feed him. That freedom let him be bolder in the message and push boundaries without worrying about immediate survival. The other apostles were deeply rooted in the Jewish context. Paul was building something that could outlast any single leader. The shift from “follow me to death” to “this truth can transform anyone, anywhere” is the difference between a local witness and a civilization.
If Paul had never converted, I think the movement would have fizzled. The Roman world was full of rebellions and religious groups we have never even heard of. Without his organizational skill and his ability to take the message beyond Jewish circles, Christianity likely stays small, localized, and eventually fades like the rest. His conversion and his strategic vision gave him a unique angle on the bigger picture. I wonder how many political efforts to overthrow or outlast Rome rose and fell that we will never know about. Paul would have been one of them if he had stayed Saul.
Ephesians 6:12 and the Politics of Heaven
My favorite verse is Ephesians 6:12. I love that line because it is a truth revealed to a mind under tremendous pressure, telling the grim reality of the human race. “For we do not wrestle against flesh and blood, but against principalities, against powers, against the rulers of the darkness of this age, against spiritual hosts of wickedness in the heavenly places.” Paul is preaching monotheism against the tides of the day, against a Roman world that had many gods, and he comes up with the idea that the secret rulers of existence are not the men in front of you. Thank goodness he had the creative nerve to write it that way.
I recognize that verse because I’ve learned it the hard way. The true reality of the universe is that good people end up hurting each other while chasing things that don’t matter, and the reason isn’t always the name on the driver’s license. It is the entities behind the people. Our mistake is stopping at Tim or Bob or Bill. I don’t remember names the way other people want me to. I care about the principalities that climb into bodies and drive them. The flesh-and-blood parts—whose nose looks like the father, whose hair color came from the great-grandfather—mean little to me. The politics of the principality does.
I have a granddaughter a few years old. I watch her walk, run, pick things up, touch the world, learn who is important and who is not. Those bonds will go through her entire life—parents, uncles, cousins, grandparents—even when she is forty or fifty. She is writing those meetings into her experience as she learns. We all go through that. But what was the human being before the human being? What is a person’s spiritual essence before it manifests in flesh and blood? What is the politics of that principality? That is the kind of thing I think about. A personality there is not rooted only in genetic material. We are not always what we are as defined by the human experience. We are what we are whether it manifests or not.
When Does the Principality Enter the World?
People want a clean answer on conception, quickening, birth. I think the principalities are already at work when a mother and father find themselves wanting to form a union to produce a child. They either will themselves into the world or wield the world toward its demise. Human beings create political systems that reflect that dependency because we learned to become flesh, and we rarely see the principal active behind the desire. We are stuck seeing the physical side. The human experience starts to feel like actors on a stage, with invisible directors.
That is why the incarnation is such a radical move. God of the universe taking form as a human being, the Spirit moving through people—if you only watch flesh, it looks strange. If you watch principalities, it looks like the only way to break through hidden influences and meet us in the middle of the mess. Human beings are not the whole problem. The forces that drive the human being are. If you measure your value only by how much you sacrifice yourself to other human beings, you can feed the wrong powers and call it virtue. I have an awful lot of friends in that place. To be nice, I will put my wife in that category. She is a person who will sacrifice as a mother, as a wife, as a community member, so that something good can happen. A lot of people judge their value in the world by what they are willing to give up. Hidden power resides behind the efforts of everything we interact with. You have to know what you are serving.
Paul and the Apostles Did Not Get Along. That Is Why It Worked.
Christianity did not spread as a locked-arm kumbaya. Paul fought the original apostles. The clashes were open. Peter was vocal. The question of Gentiles, purity, who is in and who is out—those were not polite committee meetings. It is amazing Christianity even made it. The Jerusalem circle wanted purity. Keep the impure out. Paul wanted scale. Include the nations. If the purity party had won clean, there would have been no movement that could leave Judea. There would have been no Edwards. There would have been no Washington. There would have been no Lincoln. Christianity does not break out of being a Jewish sect without Paul’s vision for the Gentile world.
I mentioned Nancy Nix in the video because that is how this works in real life. I was at Fort Necessity, walking around the bookstore outside the theater, and she called. She represents Republican politics in my community in Butler County, Ohio. We do not talk every five seconds. We talk a good deal. We think alike about a lot of things. She was having a particular problem—kids not playing well in the sandbox, twenty-five people in a room with twenty-five backgrounds and twenty-five ideas of right and wrong, and you have to point them in one direction. That is the same problem Paul had. How do you bring people together and make a movement voters, or believers, can actually trust? Real movements are made in that mess. Not by people who only keep the circle pure. By people who can stand the friction and still build.
Fort Necessity, Mount Vernon, Ford’s Theatre, Gettysburg
If Paul met Jesus on the road to Damascus, my wife and I had Fort Necessity on a wrong turn. We were headed toward Washington. We took a wrong turn onto the National Road with the camper. Hard to turn a camper around in the mountains. We were too far in to go back, so we kept going and drove right by Necessity. I pulled into the big parking lot to turn around. I went back into the camper for a Mello Yello. She said we were already an hour and a half off schedule; we were here- why not go into the museum? So we did. March or April 2026. Cool. Not crowded. A Wednesday afternoon, and we had the place to ourselves. I walked the ground where a young George Washington learned what command costs.
A few months later the Washington movie came out, and we went to see it. I was already thinking about what made Washington Washington. The Great Awakening—the idea of a people who could stand up against the mother country—was coming out of churches. Edwards was in the air those men breathed. Then the same year I got to Mount Vernon, to the grave where Washington and Martha overlook the Potomac, into the house, into the room. I have been interested in the influence on his day-to-day life. Edwards is one of those influences. I was thinking about Edwards before this Bible existed. Then this is the year they put the Study Bible together. That is not an accident in my calendar.
A couple of days after Necessity, my friend Nancy called while I was in that library. A couple of days after that, my wife and I were in Gettysburg. We had already been in Washington. We took a whole day for Ford’s Theatre. I stood at the door of the box Booth walked through to shoot Lincoln in the back of the head. I had been at the White House that morning. Assassination attempts on Trump were in my head—the Butler, Pennsylvania picture, blood down the face. I was ready to leave and get a sandwich. My wife wanted to go across the street to see where Lincoln had died. We had made friends with a tour guide, a Park Service man who gives the presentation on stage. He saw we were abnormally interested. He took us to the Petersen House, to the room where Lincoln died. A little chair sat by the bed. I sat there a long time. No ghosts. A good museum. A man who works that room every day and understood where I was.
I sat there thinking what Lincoln was thinking as he bled out. I think he was thinking about the creation of the United States. I think he was thinking about the men who had already given their lives. I think the moral language in his pocket went back through the Awakening to Edwards. Then we spent days on the Gettysburg field with the RV. Maps. Day one, day two, day three. Temperature. What the soldiers felt like. I had this overwhelming thought that Edwards—the sermons, the memos of the Awakening in a man’s kit—helped Union soldiers hold together long enough to win, and Lincoln put everything on that hold. Day three. Cemetery Ridge. A republic built on Christian values against an aristocracy that still wanted Europe’s old arrangement. That does not happen without a moral backbone. That backbone does not happen without Edwards. Edwards does not happen in the form that made America without a Christianity that could already scale. That Christianity does not happen without Paul.
Trump Is a Lot Like Paul
A lot of people in the political circles I run in are asking what we are supposed to be doing. Trump has been in the White House. He has held Bibles. He has tried to bring old tradition back into the public eye. I don’t know that Trump is “into it” the way a seminary man is. He is a businessman. In many ways, Trump is a lot like Paul. We were given a second chance because a man with a messy former life and a real business ability sat Christians and conservatives down at a table of political power they would not have had otherwise. Charlie Kirk and a lot of others got a larger platform because of that. Things are better because of it. It does not always come in the package you would have designed on a Sunday morning. Paul did not either.
Both used a practical scaling mindset. Neither arrived as the saint the purity party wanted. Both made the movement larger than the room that wanted to keep it small. That is the comparison. I catch some of that same spirit in Edwards—the hope in the sermons that God would walk with a people onto the battlefields of life and that justice would be served. There are always difficulties. A remnant will always rather dismantle what was built than build on it. I am saying no. We need to build on what we built here and continue it productively.
The Second Great Awakening Will Not Come From Washington
We always focus on Washington and Franklin and Jefferson and Adams. What made them? The first Great Awakening made the moral weather they walked through. A Second Great Awakening will not come from the Trump administration as a program. The administration can facilitate space. It cannot preach it. It has to come from churches and Bibles and men who will talk in public. Putting this Edwards Bible together helps people recover the first so we can form another.
What does a modern awakening look like? A lot of people despise AI. They do not like Elon Musk. They think we are headed for Age of Ultron, Tony Stark trying to fix the world and creating new problems. I am having a public conversation with a human-created intelligence on purpose. That does not mean we end up the villain. I think the next awakening is going to use the technology we created to serve the old fire—real-time reference, real-time argument, people able to spy on a serious conversation from their own house at whatever hour they can stand it. Churches on Sunday give you the names and the memorize-the-event version. They do not give you the psychology of why the thing worked. That is why this conversation matters.
The biggest threat to the legacy is not a missile. It is an anti-business movement aimed at the root of what Paul brought into Christianity: a sense of value, then that value carried into a relationship with the everlasting, with the principalities beyond flesh and blood. When people attack business and capital in Western culture, they are often attacking the mechanism that let Christianity endure long enough to shape law, ethics, and institutions. Paul’s business mindset did not just help Christianity. It shaped the DNA of a civilization that understood productivity and serving others as spiritual work. That came from a tentmaker who refused to live only on other people’s tables.
What I Want People to Take From This
Paul is why Christianity is a world force and not a forgotten Judean faction. Edwards is a large reason we have an America that could produce Washington and Lincoln. Washington and Lincoln are why a republic is left to defend.
I don’t think Jesus would say, “Take joy in melting their faces.” I think Jesus would do the thing that got Him in trouble: preach anyway, against the warnings, against the purity party, against the empire. Paul took that and made it travel. Edwards took that and made it American. We are due to take it again.
In the age of disclosure, you must understand the politics of heaven. Start with Paul. Start with Edwards.
Notes
1. The Jonathan Edwards Study Bible: Experience Abiding Joy in Christ (NKJV), general editor Dr. Matthew Everhard (Thomas Nelson, August 18, 2026). Study notes drawn from Edwards’s works; includes the Resolutions, an introduction to the Miscellanies note-taking system, and essays on Edwards’s theology and the First Great Awakening. Works of Jonathan Edwards are freely available at edwards.yale.edu.
2. Acts 18:2–3 identifies Paul, Aquila, and Priscilla as tentmakers (Greek skēnopoios). Cilicia, Paul’s home region, was known for cilicium, goat-hair cloth used in tents. Paul sometimes refused congregational support so the gospel would not look like a sales pitch (1 Corinthians 9; 1 Thessalonians 2:9; Acts 20:33–35).
3. Acts 2:44–45 and 4:32–35 describe voluntary sharing in the Jerusalem church. Most historians treat this as emergency generosity in a persecuted minority, not a transferable political economy. The model does not govern later Pauline congregations.
4. Ephesians 6:12 (NKJV): “For we do not wrestle against flesh and blood, but against principalities, against powers, against the rulers of the darkness of this age, against spiritual hosts of wickedness in the heavenly places.” Parallel language appears in Ephesians 1:21, 3:10; Colossians 1:16, 2:15; Romans 8:38; 1 Corinthians 15:24.
5. Early tradition places Paul’s martyrdom in Rome under Nero, commonly dated 64–67. The New Testament does not narrate the death. John of Patmos, associated by church tradition with the apostle John, is the figure tied to Revelation and to survival of attempted execution.
6. Conflicts over Gentile inclusion are recorded in Acts 15 and Galatians 2. Paul’s public confrontation with Peter at Antioch is one of the clearest internal fractures in the earliest movement.
7. Jonathan Edwards (1703–1758), pastor at Northampton, author of A Faithful Narrative of the Surprising Work of God (1737) and the Enfield sermon “Sinners in the Hands of an Angry God” (1741). The First Great Awakening (roughly 1734–1745) created the first intercolonial religious public in British America.
8. Fort Necessity National Battlefield, Farmington, Pennsylvania, marks Washington’s 1754 defeat in the opening of the French and Indian War. Mount Vernon; Ford’s Theatre and the Petersen House in Washington, D.C.; Gettysburg National Military Park.
9. Mark A. Noll, America’s God: From Jonathan Edwards to Abraham Lincoln (Oxford University Press, 2002), traces the theological line from the Awakening through the early republic and the Civil War era. Influence is cultural and moral, not a claim that Edwards sat in Lincoln’s cabinet.
10. The comparison of Trump to Paul is analogical: a commercially formed outsider who enlarges a religious-political coalition the purity faction would have kept small. It is not a claim of apostleship.
Bibliography
The Holy Bible, New King James Version. Nashville: Thomas Nelson.
The Jonathan Edwards Study Bible: Experience Abiding Joy in Christ (NKJV). Edited by Matthew Everhard. Nashville: Thomas Nelson, 2026.
Edwards, Jonathan. A Faithful Narrative of the Surprising Work of God. 1737.
Edwards, Jonathan. A Treatise Concerning Religious Affections. 1746.
Edwards, Jonathan. “Sinners in the Hands of an Angry God.” Enfield, Connecticut, July 8, 1741.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
A Community Night at Miami University’s Innovation Center
On September 21, 2026, we hosted a special community event at Miami University’s Innovation Center on Elm Street in Oxford, Ohio.
We called the evening “Dreams on Elm Street”, a lighthearted nod to the classic 1980s film. But what we’re building at Volynt isn’t the stuff of nightmares. It’s the realization of a dream, one that is taking shape right here in Butler County and has the potential to transform the future of logistics, aviation, and economic development in Ohio.
The turnout exceeded our expectations. The room was filled with Miami University staff, students, local business leaders, elected officials, and community members who wanted to learn more about what Volynt is building and where we’re headed.
We were honored to welcome Senator George Lang, Butler County Auditor Nancy Nix, and Michael Ryan, who is poised to become Butler County’s next commissioner. Their presence reflected the growing enthusiasm for innovation, entrepreneurship, and advanced aerospace development in our region.
Sharing the Vision
I opened the evening by welcoming our guests and providing an overview of the event. From there, our leadership team took the stage.
Our CEO shared Volynt’s long-term vision and mission. Our Chief Technology Officer highlighted the engineering milestones we’ve achieved and the technology behind the Volynt Vyper platform. As Chief Operating Officer, I discussed how Volynt is transforming cutting-edge aviation technology into a scalable and sustainable business. I outlined our operational strategy, manufacturing roadmap, partnerships, and the steps required to move from prototype development to commercial deployment.
The presentations were engaging, the audience was attentive, and the questions that followed demonstrated genuine interest and excitement.
Most importantly, this wasn’t a flashy product launch filled with unrealistic promises. It was an honest conversation about where we are today, what we’ve accomplished, and what the next several years may hold.
From Prototype to Production
Our immediate focus is straightforward.
Over the next six months, our team will complete the full-scale Vyper prototype that was unveiled at the Innovation Center. That aircraft represents years of design work, engineering refinement, and determination.
Once completed, the aircraft will enter an intensive testing phase designed to validate performance, reliability, and operational capabilities.
Looking ahead to 2027, we plan to participate in major industry competitions, build broader recognition within the aerospace community, and begin manufacturing multiple aircraft.
The goals are ambitious, but they are supported by a clear roadmap and a dedicated team committed to execution.
The Drone Revolution Is Already Here
One of the most important messages of the evening was that autonomous aviation is no longer a future concept.
It’s happening today.
Just one day after our event, Dayton-area company Dexa launched a drone delivery service in Kettering. The program delivers food orders from TJ Chumps on East Stroop Road to customers within a several-mile radius across Kettering, Oakwood, and Centerville.
These smaller drones operate as last-mile delivery systems. Flying at approximately 400 feet, they lower food orders safely to customers using a cable-delivery system. Dexa has spent years developing this capability and is helping demonstrate that drone delivery is becoming a practical reality.
Volynt’s mission is different.
While companies like Dexa focus on last-mile delivery, Volynt is developing larger autonomous aircraft designed for middle-mile logistics. Our aircraft are intended to transport meaningful payloads between regional hubs such as Cincinnati/Northern Kentucky International Airport (CVG), Dayton International Airport, Indianapolis, and other distribution centers.
This approach has the potential to reduce transportation bottlenecks, address driver shortages, and create more efficient supply chains.
Whether it’s delivering a meal across town or transporting freight across a region, autonomous aviation is rapidly reshaping how goods move through our economy.
Why Ohio Is Positioned to Lead
Ohio’s aviation legacy is unmatched.
The birthplace of powered flight now has an opportunity to become a leader in autonomous flight.
Few regions are better positioned than Butler County to participate in that transformation.
Our region offers access to multiple airports, including Miami University’s airport, where initial flight operations can be conducted. At the same time, substantial investment continues at Butler County Regional Airport, where significant infrastructure improvements are being planned.
The resources, workforce, educational institutions, and transportation network already exist. What remains is bringing together the innovators, investors, and community leaders who can turn opportunity into reality.
Creating Careers That Stay Close to Home
One topic that resonates deeply with me is talent retention.
I have spoken with countless parents who have made tremendous sacrifices to provide educational opportunities for their children through Miami University, Butler Tech, and the University of Cincinnati. Too often, those graduates leave Ohio because they believe the best opportunities are elsewhere.
That reality creates a challenge for families and communities alike.
One of our long-term goals at Volynt is to help change that story.
We envision creating thousands of high-quality aerospace, engineering, technology, and manufacturing jobs throughout Southern Ohio. We want talented young people to have the option of building exciting, fulfilling careers without leaving their families, communities, and hometowns behind.
Strong Community Support
One of the most encouraging moments of the evening was seeing the level of support from the community.
Michael Ryan delivered an excellent presentation about economic development in Butler County and how innovative companies such as Volynt can contribute to future growth and prosperity.
The participation from Miami University, local leaders, educators, students, business professionals, and community members reinforced something I’ve believed from the beginning:
Innovation succeeds when communities embrace it.
Dreams on Elm Street was more than a company presentation. It was a milestone. It brought together people from different backgrounds and perspectives to discuss a shared vision for the future of our region.
The energy in the room was unmistakable. The conversations were thoughtful. The questions were insightful. The enthusiasm was genuine.
For me, that confirmed that we’re moving in the right direction.
Looking Ahead
Volynt’s journey is still in its early chapters.
There is much work ahead, many challenges to overcome, and numerous milestones still to achieve. But the momentum is real, and the opportunities are significant.
We will continue sharing updates with the community as we progress from prototype development to testing, certification, manufacturing, and beyond.
This is only the beginning.
Thank you to everyone who attended Dreams on Elm Street and supported our mission. Your encouragement and belief in what we’re building means more than you know.
Together, we’re not just dreaming about the future.
We’re building it.
About the Author
Rich Hoffman is Chief Operating Officer of Volynt, where he leads operational strategy, business development, manufacturing planning, and growth initiatives for the company’s autonomous aerospace programs. A longtime Butler County leader and aerospace executive, he is committed to building high-quality technology careers and advancing innovation throughout Southwest Ohio.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
I know a lot of people out there take issue with my point of view. Good. I get involved in this stuff precisely because that is the case. I did not want another polite Bible study where everybody already agrees and then goes home feeling spiritually hydrated. I wanted an open discussion, talking to an audience, with the entire database of Jonathan Edwards in the chair across from me. Faith, theology, the Bible as I actually read it, and the work I have been doing for years under the heading I call the politics of heaven.
The timing is not accidental. We are living through what the documentary industry has branded The Age of Disclosure — a season in which former officials, intelligence people, and military witnesses are finally willing to say out loud that non-human intelligence is here, that craft have been recovered, and that the American state has been lying about it since at least 1947.[1] The film treats that as a national-security and science story. I treat it as a political story that starts long before Roswell. If you have read me for any length of time, you already know I do not separate UFOs from demons, Elohim, Watchers, or the divine council. I do not separate any of that from how human beings get sorted into controllable categories. That is the whole point of The Politics of Heaven.[2]
Why I Chose Jonathan Edwards as a Sparring Partner
Jonathan Edwards does not agree with me. That is why I wanted him. If I only talk to people who already think the universe is a messy civil war among non-human rebels, I am just warming up my own choir. Edwards spent a life preaching the absolute sovereignty of God over all things, including the devil.[3] His notes sit in one of my favorite Bibles on the planet. I love the intelligence in that book. I love the seriousness. I do not swallow the theology hook, line, and sinker just because it became part of the American founding atmosphere.[4]
A lot of people who read me are 1750s people in 2026 clothes. They want Edwards’s God — the God who never loses a committee vote, the God whose enemies only borrow power for a season. I understand the hunger. I have been through enough grief to know why a soul wants a strong anchor. I also think that hunger can become a psychological mechanism. When life is chaotic, the human heart will pay almost any price to believe somebody competent is driving. That does not make the belief true. It makes it useful.
Edwards would say Satan was once among the brightest in heaven, fallen, subtle, powerful, and still on a leash. He would say rebellion was never a political contest because God is not one being among beings. God is the ground of existence. I love that sentence. I have used versions of it myself. I also look at the last several thousand years, and I do not see a manager winning on the ground. I see a lot of borrowed-power talk and a lot of bodies.
The Age of Disclosure and the Politics of Heaven
Disclosure, as the government class uses the word, means a press conference. A file release. A hearing. A former AATIP guy staring at a building while the score tells you to feel solemn. That is not disclosure. Disclosure is when you admit the other intelligence in the room has been running a ground game through religion, politics, sex, war, and category-making since before your grandparents had a country.
Michael Heiser did the church a favor by forcing Psalm 82 back onto the table. God stands in the divine council. He judges among the gods. Deuteronomy 32, in the older reading, has the Most High allotting nations to the sons of God. Job opens with the sons of God presenting themselves and the Accuser walking in like he has a badge.[5] You can baptize all of that into “God is still in charge” if you need to sleep. Alternatively, you can read it the way a political operator reads a situation room: there is a board, there are governors, some of them have gone rogue, and the chairman keeps insisting the org chart proves he never lost control. Moreover, to the point of evil being in control, remember Michael Heiser died of a rare illness. I have also had a lot of trouble since completing my most recent book on this precise subject. The bad guys look to get rid of people who are close to smoking them out of their hiding places. I have seen it up close, and it is much more than a coincidence.
Inside the disclosure world there is already a split. One camp wants interstellar biologists and reverse-engineered alloys. The other camp — the so-called Collins Elite strain inside defense culture — has been whispering for decades that these things are not cousins from Zeta Reticuli. They are deceivers. They deny the Son. They catechize abductees.[6] I am closer to the second camp, with one difference. I do not think calling them “demons” ends the argument. Demons is a church word that lets people stop thinking. I want the org chart. I want the ground game. I want to know who is manipulating whom, and why God keeps hiring the same contractors after they burn the city down.
Categories Are How Non-Human Intelligence Controls the Human Race
Here is the running thought I brought into the conversation. When astronomers hunted black holes, they did not start with a photograph. They started with a gravity signature. Something unseen was tugging at visible bodies. The logical conclusion was a compact mass so dense light could not climb out. Better instruments later confirmed what the footprints already said.
I look at human history the same way. You can see spirit-world manipulation in how people get thrown into categories, and then those categories get administered. Left, right. Saved, unsaved. Young earth, old earth. Alien, angel. Loyal servant, blasphemer. Once you are in the box, the box does the rest of the work. You police yourself. You attack the neighboring box. Meanwhile, the intelligence that built the shelves goes home early.
That is why I get impatient with people who think the main spiritual task is to pick the correct team jersey and never ask whether the stadium itself is the trap. I used a football picture in the conversation because I live in Bengal country and I have watched 60,000 people invent causation out of a lucky shirt. One receiver catches a ball in the last minute, and ten thousand isolated nervous systems all decide their fabric caused the physics. We do the same thing with God and history. We live in a vacuum of limited observation, and then we call the vacuum providence.
I Am Not a Young-Earth Creationist, and I Do Not Need the Planetarium to Close the Argument
The Creation Museum has a fine exhibit culture. I live in this triangle. I have sat through their planetarium show, which is really good, and I have been curious how they sell a 6,000-year-old Earth with a straight face while the sky over Petersburg is the same sky that makes deep time obvious.[7] I am not a young-earth man. I am a deep-past man. The idea that life only exists here, and only during this thin slice of time, is ridiculous to me. That is not rebellion against Genesis. That is refusing to let a nineteenth-century fight with Darwin become the whole religion.
Young-earth certainty and materialist certainty are twin categories. Both are easy to administer. Both spare you from the harder sentence: we do not know how old the war is, we do not know how many worlds it touches, and we are arrogant to think the Bible’s human camera angle is the only camera in the universe. I love the Bible because it is the longest political and spiritual after-action report I have. I do not love it because a committee told me I am not allowed to notice the lens.
Job Is Not Comfort Literature
I understand Job. I have had enough wreckage in my life that the book does not feel like a classroom exercise. I do not sit around looking for a hug from a psychotherapist. I outmaneuver hard things by moving. People say I am positive about everything. That is not a personality quirk. That is a method. You do not beat a siege by narrating your wounds to an audience that cannot lift a gate.[8]
What I will not do is pretend Job is a success story for management. Satan walks into the council, talks God into a demonstration, and a good man’s world is stripped for a wager. Edwards says the boundaries prove sovereignty because the Accuser had to ask permission. I say that is the behavior of a boss who can still sign the visitor badge while the factory burns. Permission is not the same thing as competence. Permission is not the same thing as loyalty to the people who actually bleed.
If I had been standing in that council, I would have wanted Satan’s head off in the air. Not as theater. As containment. Then I would have watched God’s face. That is the test nobody in Sunday school is allowed to run. If the Accuser is a rebel, you kill the rebel. If the Accuser is a tool, you just learned something about the toolmaker that the later chapters are designed to keep you from saying out loud.
Sovereignty, Lucky Jerseys, and the Divine Council Bureaucracy
Edwards’s best line in the exchange, the one that still rings, is that God is not a being among beings. He upholds the universe by the word of his power. The greater one in us is greater than the one in the world.[9] I like the music of that. I also asked the question bureaucracy always dreads: if he is in charge of everybody, why the council? Why the governors? Why the sons of God with portfolios? Why a heavenly civil service if the king can move the sun with a sentence?
The approved answer is generosity. God does not need help. He shares the dignity of rule, as a great king appoints judges. Fine. I have run companies. I have watched kings appoint judges. Sometimes it is generosity. Sometimes it is a man who cannot stand to be seen doing the ugly work with his own hands. A weak leader uses other people to do what he lacks the social courage to do himself. He works through passive systems. He keeps a villain on payroll, so the villain can be blamed when the quarterly report comes in bloody.
That is how Job reads to me when I take the piety filter off. God keeps an Accuser. The Accuser proposes torture. God authorizes a limited version. Later writers explain that it was for Job’s refinement and for the audience’s faith. Hindsight is the favorite tool of every failed administration. You look back at what already happened and discover it was necessary. Necessity is cheap when you are not the one burying children.
Why Does an All-Powerful God Need Proof of Loyalty Through Pain?
Edwards says God is not insecure. The infinite self-existent one was happy before he made a single atom. Tests are for us, not for him. The fire does not inform the goldsmith. It purifies the gold. I have heard that sermon. I have preached versions of it to myself on bad mornings. It still leaves the managerial question on the table.
Why is the refinement this expensive? Why do the loyal become the demonstration models? Why does Israel get the Assyrian, the Babylonian, the Roman, the exile, the rape, the blinded king, the suicide cliff at Masada, and then a theologian with a clean desk explaining that holiness required it? I am too old to pretend that stacking enough millennia on the wound automatically turns it into wisdom. Maybe from the vantage of a thousand years and many worlds there is a logic. I have been looking for that logic. So far I have found a political war against non-human insurgents, and a human need to believe the chairman is still chairman.
People do not like that sentence because you are not supposed to question God’s authority. Scripture itself is full of people who did — Job, David, Jeremiah, the man on the cross quoting Psalm 22. The ban is not in the text. The ban is in the later management of the text. You may wrestle. You may not judge the judge. That rule is very convenient for the judge.
I Do Not Wake Up Looking for a Savior
I will say this as plainly as I said it in the conversation. I am not a bend-the-knee type. I am not looking for a replacement father. I think a lot of organized religion is built for people who never stopped needing that structure, and I do not despise them for it. If that is what holds a person together, it is more valuable than my path would be for them. It is not my path.
Loyalty has to be earned. You do not get my service because I inherited Adam’s paperwork. You do not get it because a Roman-era council said the canon is closed and the questions are now a character issue. If you let evil run loose through my world and then call the wreckage a quiz, you have not earned the title you keep putting on the letterhead.
Edwards asked the fair question: if you no longer believe God is fully in control, why keep the Bible? Because it is the only chronicle I have that is long enough to show the pattern. Three or four thousand years of God-talk, council-talk, war-talk, and human failure. I read it the way I would read an after-action report on a candidate who keeps losing precincts and then writing memoirs about hidden victories. I am looking for the ground game. I want to beat the evil that I think God has failed to contain. I do not want a ticket out. I do not want an eternal basement where I am safe because I surrendered. I want the thing hunted where it lives — on earth, in the unseen, in whatever dark matter and outer dark the language is pointing at.
The Strategic Failure Pattern Across Scripture
Edwards’s counter is the old one. Every time man tries to destroy evil in his own strength, he fails or makes it worse. Lasting victories come only when God acts through surrendered people. Therefore, the strategy I am hunting is the one I distrust: decrease so he can increase.
That sounds to me like passive-aggressive leadership. A failed executive telling the staff that the only competence left in the building is his, so stop trying. Maybe divine wisdom really does sit above my pay grade which is a concept I don’t believe in because it accepts a structure that protects evil from analysis. Maybe. I have also watched that speech get used by every earthly institution that wanted obedience without performance. Israel tries to clear the land and cannot. Disciples try to cast out a demon and cannot. The church inherits the empire and then burns people for translation errors. The pattern I keep seeing is not “surrender works.” The pattern is “the movement needs the failure so it can keep selling surrender.”
If I could rewrite one rule of the war, I would stop using good and innocent people as acceptable casualties. I would stop treating the loyal as the easiest demonstration objects. A leader who lets the enemy chew his own household to make a point is not mysterious. He is a poor defender. Call that blasphemy if you need the category. I call it a performance review.
What Jesus Meant by “My God, My God, Why Have You Forsaken Me”
That was the question I wanted Edwards for. In the last minutes, Jesus quotes the opening of Psalm 22.[10] The orthodox reading is elegant. Every Jew in earshot knows the rest of the psalm. Agony first, victory later. The Son bears wrath. The physical torture is not the worst part. The worst part is separation. It is not doubt. It is payment.
What I hear is a man in a scapegoat machine. The idea that the sins of the world can be loaded onto one body and walked out of the camp is older than Golgotha. It is in Leviticus. It is in the human nervous system. People who have cheated, grabbed, and gone numb need a goat. First-century Jerusalem had Rome on its neck and a purity system in its temples. A public death that could be read as both Roman order and Jewish atonement is politically efficient. I do not say that as a sneer at the man. I say it as a reading of the market.
Was he doubting? I think he was a tortured human body, lightheaded, pierced, and still honest enough to say the sentence that piety wants to footnote away. If the cry is only liturgy, then the pain is only theater. I do not think the pain was theater.
The Kashmir Question, Politics, and Why Bodies Matter
I am going to say the part that gets people really upset. I think the crucifixion was a political killing. I think Rome wanted a problem removed without owning the whole bill, and a slice of the Jerusalem establishment wanted a pressure valve. I think the body of Jesus becoming unfindable helped everyone who needed a story that could travel. Moreover, I think the Kashmir tradition — Roza Bal, Yuz Asaf, a man who survives the empire and dies old in the north of India — is at least as entitled to forensic curiosity as the claim that matter dematerialized because a later council said so.[11]
I know the Ahmadiyya have their own reasons for wanting Jesus alive and unsacrificed. I know Islam has its own reasons. I know Led Zeppelin fans have their reasons, and they are not theological. None of that makes the empty tomb automatically supernatural. It makes the empty tomb a contested piece of political property. If there are bones in a private or shrine context that people have whispered about for a century, the adult move is not to hiss “blasphemy.” The adult move is to ask what the genes say. We are not ready for that conversation as a culture because the conversation would smash too many identities at once.
Edwards, and the whole martyr argument after him, asks why the inner circle would die for a lie. It is a serious question.[12] My answer is not that they were cartoon frauds. My answer is that movements eat identity. Once your name, your friends, your enemies, and your hope of being remembered are all welded to a story, the story becomes the last asset you have. I have watched modern parties do it. I have watched people who finally got power try to crawl back into the victim costume because the costume was the only self they trusted. Rome, Judea, a dead or vanished leader, a handful of men who would otherwise be nobody — that is enough heat to bake a religion.[13]
James, Paul, and the Psychology of Movements After the Leader Is Gone
James is the hard case, and I will not pretend otherwise. He was not a believer during the ministry. Afterward, he becomes the spine of the Jerusalem church and dies for it.[14] Guilt is part of my read. Grief is part of it. So is the sudden, terrible honor of being the last blood left in the room. That is not the same celebrity as wine and women. If you inherit a crucified brother’s name, the only way the currency spends is to live poor, pray the knees off yourself, and look like him. Immortality through the written word is still immortality. Most people thrown off temples are forgotten. James is not. That incentive is real whether the metaphysics are true or not.
Paul is the scaling engine. Without Paul there is no Gentile church as we know it. James and Paul did not roast hot dogs in matching shirts. They fought. The later harmony is a product, the way party platforms are products.[15] I like James. I think he was one of the good ones. I also think good men can stabilize a narrative they did not start and cannot fact-check anymore because the body is gone and the politics have already hardened.
Led Zeppelin, Kashmir, and the Whisper of the Spirit World
Why do people who like to dissolve their ordinary mind keep circling that song? I do not think it is just the riff.[16] I think the spirit world has a long memory and popular art is one of the leaks. We hear whispers, and we dress them as taste. That is not an argument for taking a rock band as a footnote to Matthew. It is an argument that the official custodians of the story do not have a monopoly on the residue.
If you love God and you look around, you do not see a tight ship. You see evil spitting in the claim of control every five seconds. Then you see nice people turn the other cheek and use Jesus as a permit to stay out of the fight. Martyrdom becomes a brand. Cowardice borrows a cross. I want the opposite instinct. I want the war taken to the thing that is torturing people.
Are We Free, or Are We Reading a Record Left by People Who Needed Compliance?
Who wrote the dumb rules? That was my question when Edwards said the only way to beat evil is to yield to the God who, from my chair, has let it run. A rational rule would look like any competent shop floor. Contain the arsonist. Do not use the night shift as kindling to prove the arsonist exists. Do not publish a handbook later that says the fire was a teaching moment.
The Bible I trust is the Bible I can read between the lines of. I trust it more than I trust the handlers. Councils, empires, reformers, and television teachers all have motives. Rome needed glue as the frontiers cracked. A crucified provincial who could be turned into a cosmic loyalty oath is better glue than another legion.[17] That does not make every line a lie. It means you read like an adult. You ask what was written down and what was not, and why.
My assertion is simple enough to make people furious. Non-human intelligence — call them Elohim, Watchers, demons, NHI, whatever shelf-label you need — has been trying to undo what was made. I think the garden commission was a political statement against rebels on the council. Humans were not designed to be mascots.[18] We were designed to be dangerous to the bureaucracy that did not want us here. That is why the categories exist. That is why “do not question” is preached as humility. A questioning human is harder to herd.
What I Am Looking For in the Bible
I am looking for a strategy. I study wars because I want to know where people failed to beat what was hunting them. I want to succeed where they failed. That is not pride in the cheap sense. It is refusal. I did not wake up wanting to be anybody’s servant, on earth or off it. I woke up wanting to do good work and to stop watching evil treat the world like an open cafeteria.
Edwards was right about my temperature. I am angry. I think anger, in this case, is cleaner than the sweetness that calls itself faith while the same pattern repeats. He was also right that I still have the book open. I keep it open because it is the only long record that does not pretend human beings are only animals or only angels. It shows the council. It shows the Accuser. It shows the empires. It shows the scapegoat. It shows the men who died with the name in their mouths. It shows, if you will look, the politics.[19][20]
If you want the softer Edwards, he is in the Study Bible, and he is worth the time. If you want the American warrior version of the same hunger — competence, natural law, no more yielding to a failed order because the order has a hymn — that is the work I put into The Gunfighter’s Guide to Business and the earlier books.[21] Read both. Argue with both. I did not earn the right to say these things by being careful. I earned it by thinking them for a long time and then saying them with my own name attached.
Are we free? That is the only question left that matters. Free will is either real, or we are livestock with better marketing. I act as if it is real. I read as if the other side is trying to convince me it is not. Moreover, I will keep looking for a way to destroy the evil that has been working for thousands of years, with God if he will do a decent job of it, and without him if he will not. That is the conversation I wanted. That is the conversation I had.
Notes for Searchers, Pastors, and Operators
If you came here from a search on Age of Disclosure, divine council, Jonathan Edwards sovereignty, Job and Satan, Jesus in Kashmir, or whether UAP are demons, you are in the right file. The point was never to baptize a documentary. The point was to stop letting science-press-conference language hide a much older political structure. Read Psalm 82 before you read the next hearing transcript. Read Job 1 before you let a preacher tell you permission and goodness are the same thing. Read the crucifixion as both theology and provincial crisis management. Then decide what you are willing to serve.
Bibliography and Further Reading
Ahmad, Mirza Ghulam. Jesus in India. 1899. English editions vary.
Alberino, Timothy. Birthright: The Coming Posthuman Apocalypse and the Annihilation of Man. 2020, and related Enochic commentary in the current disclosure debate.
Brown, Peter. The Rise of Western Christendom. 3rd ed. Wiley-Blackwell, 2013.
Creation Museum / Answers in Genesis. Public exhibits and published young-earth materials. Petersburg, Kentucky.
Edwards, Jonathan. Freedom of the Will. 1754. WJE vol. 1. Yale University Press, 1957.
Edwards, Jonathan. Religious Affections. 1746.
Edwards, Jonathan. “Sinners in the Hands of an Angry God.” 1741.
Edwards, Jonathan. Sermons on the sovereignty of God in the salvation of men. Various WJE volumes.
Eusebius. Ecclesiastical History.
Farah, Dan, dir. The Age of Disclosure. 2025.
Goodman, Martin. Rome and Jerusalem: The Clash of Ancient Civilizations. Knopf, 2007.
Habermas, Gary, and Michael Licona. The Case for the Resurrection of Jesus. Kregel, 2004.
Hassnain, Fida. A Search for the Historical Jesus. 1994, and later Roza Bal collaborations.
Heiser, Michael S. The Unseen Realm. Lexham Press, 2015.
Heiser, Michael S. Supernatural. Lexham Press, 2015.
Heiser, Michael S. Reversing Hermon. Defender, 2017.
Hoffman, Rich. The Symposium of Justice. 2004.
Hoffman, Rich. Tail of the Dragon. Cliffhanger Research and Development, 2012.
Hoffman, Rich. The Gunfighter’s Guide to Business. Liberty Hill / Overman Warrior Publications, 2021.
Hoffman, Rich. The Politics of Heaven. Forthcoming.
Led Zeppelin. “Kashmir.” Physical Graffiti. Swan Song, 1975.
Millar, Fergus. The Roman Near East, 31 BC–AD 337. Harvard University Press, 1993.
Redfern, Nick. Final Events. Anomalist Books, 2010.
The Holy Bible. Especially Genesis 1–11; Deuteronomy 32; 1 Kings 22; Job; Psalm 22; Psalm 82; Daniel 4; Matthew 27; Mark 15; Acts; Galatians; Ephesians 6; Hebrews 1; 1 John 4.
Wright, N. T. The Resurrection of the Son of God. Fortress Press, 2003.
1 Enoch (Book of the Watchers) and related Second Temple literature, including material from the Dead Sea Scrolls.
Suggested search headers for syndication
Age of Disclosure spiritual meaning; non-human intelligence demons or Elohim; Jonathan Edwards sovereignty of God critique; divine council Psalm 82 politics; Book of Job Satan permission; Jesus tomb Kashmir Roza Bal; James brother of Jesus motive; why did disciples die for the resurrection; Creation Museum planetarium old earth; politics of heaven Rich Hoffman; Overmanwarrior theology.
[1] Dan Farah, dir., The Age of Disclosure (Farah Films, 2025). The film compiles testimony from current and former U.S. government, military, and intelligence officials asserting an eighty-year concealment of non-human intelligence and recovered craft.
[2] Rich Hoffman, The Politics of Heaven (forthcoming). The working thesis is that biblical theology, ancient Near Eastern political structures, and modern power systems describe one continuous contest, not two separate subjects called “religion” and “politics.”
[3] Jonathan Edwards, Freedom of the Will (1754), in The Works of Jonathan Edwards, vol. 1, ed. Paul Ramsey (Yale University Press, 1957). Edwards distinguishes God as the permitter and disposer of events from God as the moral author of sin.
[4] Jonathan Edwards Study Bible (various Crossway/ESV study editions and companion notes used in American Reformed preaching). Edwards remains the most serious American attempt to hold together revival, metaphysics, and civic order.
[5] Michael S. Heiser, The Unseen Realm: Recovering the Supernatural Worldview of the Bible (Lexham Press, 2015); see also Psalm 82:1; Deuteronomy 32:8–9 (Dead Sea Scrolls / LXX reading); Job 1:6–12; 1 Kings 22:19–23.
[6] On the “Collins Elite” and the demonic interpretation of UAP/NHI inside defense circles, see Nick Redfern, Final Events (Anomalist Books, 2010), and later pastoral briefings discussed in coverage of Age of Disclosure. The claim is contested. The pattern is not.
[7] Answers in Genesis / Creation Museum, Petersburg, Kentucky. The institution is a short drive from the Cincinnati–Northern Kentucky metro. Young-earth chronology is their public commitment; it is not mine.
[8] Job 1–2; Job 38–42. The book is not a Hallmark card. It is a courtroom transcript with a body count.
[9] Hebrews 1:3; Colossians 1:16–17; 1 John 4:4. Edwards and the Reformed tradition treat these as proofs of unshared sovereignty. I treat them as claims that still have to survive contact with history.
[10] Psalm 22. The first line is agony; the psalm ends in public vindication. That literary fact does not automatically settle what a dying man felt.
[11] Roza Bal (Rozabal) shrine, Khanyar, Srinagar. The Ahmadiyya claim that Yuz Asaf is Jesus after a survived crucifixion is advanced in Mirza Ghulam Ahmad, Jesus in India (1899), and later in Fida Hassnain and popular Kashmir travel literature. Mainstream historians and the shrine’s Sunni caretakers reject the identification. I am not asking anyone to baptize the theory. I am asking why the empty-tomb claim is protected from ordinary forensic curiosity.
[12] N. T. Wright, The Resurrection of the Son of God (Fortress, 2003), remains the strongest academic case that the earliest Christians believed they had seen a bodily risen Jesus and were willing to die for that claim. Gary Habermas and Michael Licona collect the “minimal facts” argument. I am familiar with that literature. I am unpersuaded that martyrdom proves the metaphysics. It proves intensity.
[13] On Roman provincial management of Judea, the threat of messianic movements, and the later Constantinian settlement, see Martin Goodman, Rome and Jerusalem (Knopf, 2007); Fergus Millar, The Roman Near East (Harvard, 1993); and Peter Brown, The Rise of Western Christendom (Wiley-Blackwell, 2013).
[14] Josephus, Antiquities 20.197–203, on the death of James. Eusebius, Ecclesiastical History 2.23, preserves Hegesippus on James’s reputation and execution.
[15] Acts 9; Galatians 1–2; and the well-documented tension between Paul and the Jerusalem circle. Christianity as a scaled movement is unthinkable without Paul. That is a political observation, not a Sunday-school slight.
[16] Led Zeppelin, “Kashmir,” Physical Graffiti (Swan Song, 1975). Popular culture often keeps older spirit-world memory that official theology pretends it has already solved.
[17] On Roman provincial management of Judea, the threat of messianic movements, and the later Constantinian settlement, see Martin Goodman, Rome and Jerusalem (Knopf, 2007); Fergus Millar, The Roman Near East (Harvard, 1993); and Peter Brown, The Rise of Western Christendom (Wiley-Blackwell, 2013).
[18] Genesis 1:26–28; Psalm 8. The image-of-God commission is a political charter over the garden and the nations, not a permission slip to become a house pet in someone else’s bureaucracy.
[19] 1 Peter 5:8; Ephesians 6:12. Principalities and powers language is not a metaphor for bad vibes. It is organizational language.
[20] Jonathan Edwards, “Sinners in the Hands of an Angry God” (1741); Religious Affections (1746); and the sermons on God’s sovereignty in the salvation of men. Edwards feared chaos in the human heart more than he feared looking like a weak manager. That is the difference between us.
[21] Rich Hoffman, The Gunfighter’s Guide to Business (Liberty Hill / Overman Warrior Publications, 2021); The Symposium of Justice (2004); Tail of the Dragon (2012).
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
These are my favorite kind of days. The best days. No matter how tough it is out there, no matter how rough the problems of life get, sometimes you just have a good day, and this is one of them. I had the grandkids all day. We have been running back and forth at Kings Island, parched in the heat, and we are going to finish the evening at the waterpark. In the middle of all that, a box arrived. I took a minute to sit down with it. I opened it the way I open every book that matters to me. I smelled the pages.
One of my greatest pleasures in life is the wisdom and context of history sitting in my hand. I love the Bible for that reason. I love having so much history in one place. I love study Bibles because they explore the thing you can actually build a civilization on. I have carried one of those Bibles everywhere for years. I will not retire it. I will still read large portions of it every day. But I was ready to add to it, and I was ready to give the old one a rest. The first few pages of the worn one have a crease I cannot get out. That crease has bothered me. The new one does not have wrinkled pages. It just came out of the box.
I saw the Jonathan Edwards Study Bible advertised in Biblical Archaeology Review in the late-summer, early-fall edition. I fell in love with the idea immediately. When I hear the name Jonathan Edwards, I think of the father of the founding fathers. Thomas Nelson released the edition on August 18, 2026, after years of work under general editor Dr. Matthew Everhard. I picked the brown Leathersoft with thumb indexes. I was close to the black genuine leather. I wanted brown. I wanted the indexes. I am a sucker for thumb indexes. That had been my only real gripe with the Bible I have carried for years. They made this one with them. Brilliant.
A Good Day Is Not an Accident
I have said it before and I will say it again: a good day is not the absence of problems. A good day is the presence of a standard that can survive the problems. The world is full of people pinballing off each other. They do not share a common point of reference. They argue government, law, family, and history as if those things were invented last Tuesday. They were not. The argument over what kind of government we are supposed to have was largely settled in the long runway from the 1740s through the 1770s. The First Great Awakening was not a side show. It was a Christian surge into the New World that formed the conscience of a people who would soon have to decide whether they were subjects or citizens.
I wanted something that would push my mind into the right frame for the complicated issues in front of us. Two years into President Trump’s second term, the question is no longer whether the old order can be broken. The question is what we build with the pieces. Biblical scholarship is a very good place to start. Not as decoration. As infrastructure.
Who Jonathan Edwards Actually Was
Jonathan Edwards was born October 5, 1703, and died March 22, 1758. He was a Congregationalist pastor, philosopher, and theologian, widely regarded as America’s most original philosophical theologian. He oversaw early revivals in Northampton, Massachusetts, in 1733–35. He preached “Sinners in the Hands of an Angry God” at Enfield, Connecticut, on July 8, 1741. That sermon is the one everybody remembers. It is not the whole man.
Edwards was not a mascot for rage. He was a man obsessed with joy in God. “The enjoyment of [God] is…the only happiness with which our souls can be satisfied.” That line sits on the new study Bible for a reason. His Religious Affections, his Resolutions, his Miscellanies, and his massive unpublished notebooks were an attempt to think with total seriousness about Scripture, beauty, virtue, and the public order. He became the third president of the College of New Jersey—Princeton—after the death of his son-in-law, Aaron Burr Sr. He served only weeks. He died after a smallpox inoculation. Short tenure. Long shadow.
Princeton was a child of the Great Awakening. When Harvard and Yale resisted the revivals, New Lights built new colleges. The first presidents of Princeton stood in that stream. John Witherspoon, later president of the same college, signed the Declaration of Independence. The line from Edwards to Witherspoon to the Revolutionary generation is not a slogan. It is institutional history.
Calvin Coolidge, speaking on the sesquicentennial of the Declaration, put it as plainly as any American president ever has: “No one can escape the conclusion that in the great outline of its principles the Declaration was the result of the religious teachings of the preceding period. The profound philosophy which Jonathan Edwards applied to theology… had aroused the thought and prepared the colonists for this great event.” I consider Calvin Coolidge to be one of America’s greatest presidents.
I call Edwards a founding father because America would not have the moral vocabulary it used to become America without men like him. Ben Franklin admired George Whitefield, the great itinerant of the same awakening. Thomas Jefferson, George Washington, and John Adams inherited a public that had already been trained to take sin, covenant, virtue, and judgment seriously. You do not get a Bill of Rights out of thin air. You get it from a people who already believed that law has a source above the king.
The Great Awakening Was a Political Event
People treat revival as private emotion. That is a modern mistake. The Awakening taught ordinary men and women that a regenerated beggar stood before God on the same ground as an unholy prince. In a hierarchical empire, that idea is dynamite. It does not automatically produce 1776. It does produce a population that can hear “all men are created equal” without laughing.
The Awakening also split churches, founded colleges, and trained a habit of examining authority rather than merely inheriting it. That habit can go wrong. It can become mere rebellion. Edwards himself was no enthusiast for unfettered liberty as an end in itself. He wanted ordered affections under God. That is exactly why he is useful now. A country that has spent years dissolving every standard needs the man who refused to separate joy from holiness and holiness from public life.
I have been telling people that the squabbles of the present require a basic foundation. Study of that foundation got settled, in outline, by the 1750s and was tested in the 1770s. If we will not return to it, we will keep inventing new religions of the self and calling them law.
What This Study Bible Actually Contains
The Jonathan Edwards Study Bible is an NKJV edition from Thomas Nelson: Comfort Print, red letter, center-column references, concordance, maps, translator notes, two-color printing. The distinctive load is Edwards himself. Study notes drawn from his work. Articles on doctrinal topics. Full-page essays on his theology, his life, his spiritual practices, and the First Great Awakening. His Resolutions. An introduction to his Miscellanies note-taking system, with space to build your own. The Yale Jonathan Edwards Center remains the great online companion. If you are doing real scholarship, you can move from the page in your hand to the archive.
I like that. I like any book that tries to achieve superior intellect. The Bible, at its most basic essence, is the attempt to put the human mind in contact with the source of order. A study Bible is not a substitute for the text. It is scaffolding. Edwards is unusually good scaffolding because he will not let you treat Scripture as therapy. God, in Edwards, is not a life coach. God is holy. God is beautiful. God is uncompromising. If we follow in those footsteps, the same seriousness can look ruthless to a soft age. That is not a reason to flatten God into niceness. That is a reason to think.
I looked at the maps, the color, the paper, the print, the way the notes sit on the page. I judge Bibles the way I judge tools. Binding, glue, opacity, ribbon, indexes, whether the thing will survive being carried. Thomas Nelson still backs many of these editions with a lifetime guarantee against manufacturing defects. Companies that talk that way are running a different business model than the disposable world. I respect that.
I almost bought the black leather. I bought the brown because I like brown and because this one has the thumb indexes. I will likely still read the old study Bible. I will not carry the creased one everywhere anymore. This one takes that job.
The Smell of a New Book Is Not Trivial
I take publishers seriously when they do their job. The best smell in the book world is still new-Bible smell: paper, ink, glue, cloth, leather. I told my wife, half joking and half not, that if she wants me to keep loving her forever she should find a perfume that smells like a new book. The grandkids laugh at me because I keep putting my face in the pages. Fine. Let them laugh. There are very few things in life better than a well-made book that is trying to make you smarter than you were yesterday.
My old Bible still smells good to me. It has been everywhere. Full-color pages, notes from good scholars, a companion through work I am proud of. It also has the wounds of use. That is honorable. It is also honest to say when a tool has earned a rest. I can straighten pages and put it on the shelf without pretending I have outgrown it. I have not. I have added a second pillar.
Law and Order Begins With a Book on the Desk
People have told me they like that I keep a Bible on the desk in my office. Everybody walking by can see it. I did the same thing when I served as foreman of a grand jury in Butler County. I was not trying to be ostentatious. I was stating the premise. We were there for order. We were swearing to tell the truth. The values that created this civilization are not shameful. You do not apologize for them. You do not mumble that every tradition is equal so that no tradition can judge anything.
I put the Bible on the desk and I swore people in. That book represented a common standard. We can disagree about a thousand things after that. We cannot pretend there is no standard.
When I look back on a long life—good family, good kids, good grandchildren, good work in business—I still say that those weeks as grand jury foreman were among the most rewarding things I have ever done. I wish I could do that job every day. They paid something like twenty-four dollars a day. The whole stint put maybe four hundred dollars in my pocket. I spent every dime of it on Ohio law books, the kind of volumes lawyers keep on their shelves. I needed to explain the law to the other people in the room. Twelve other citizens. Evidence. A vote. Whether a person goes further into the machine of the state. That is serious work. I loved it. For a few weeks I was, in a manner of speaking, the top cop in Butler County, and I treated the job that way.
I have been thinking about cases that break your heart and then break your confidence in a jury’s ability to follow the law. A mother walks away from the death of her own children and the process cannot arrive at the destination the facts required. I will not relitigate a verdict in this space. I will say what the experience taught me. Law is not a mood. Law is a discipline. If the people in the room do not share a moral language, the statutes become a maze. The Bible is not a statute book. It is the source of the moral language that made statute books possible in the West.
Jonathan Edwards belongs on that desk because he is part of the formula that formed the legal society of the early republic. The attempt in our time has been to undermine that formation completely. Our job is to keep the undermining from succeeding. One way to do that is to return to the starting point and read it again, slowly, with notes from a man who actually thought.
God Is Not a Conflict-Resolution Seminar
I need to be clear about something I said in the moment and will not sand down. God is not a slogan for “can’t we all just get along.” God, as Scripture presents Him, is often ruthless and uncompromising. If we claim to follow, we do not get to edit that into suburban kindness and call it discipleship. The intellectual task is to understand what holiness requires in public life without turning the church into a mob and without turning the state into a church.
Edwards is helpful there. He is a pastoral philosopher. He will not let affection float free of doctrine, and he will not let doctrine float free of the glory of God. That combination is what a movement needs after it wins elections. Winning is not the same as governing. Governing requires a metaphysics. If your metaphysics is “the self is sovereign,” you will get the last twenty years on repeat. If your metaphysics is that there is a law above the ruler and a Judge above the law, you have a chance.
I have been saying that we need a common point of reference. This Bible can be that for people who are even half willing. You do not have to become a professional Edwards scholar. You have to read, mark, compare, and refuse the cheap alternatives.
The Politics of Heaven in the Age of Disclosure
We are living in what I have been calling the age of disclosure. Hidden things are coming up. Political things, institutional things, spiritual things. If you do not understand the politics of heaven, you will misread the politics of earth. Heaven is not a fog of niceness. Heaven is a court. There is a throne. There is law. There is judgment. There is mercy that costs something. Edwards never forgot that. A great deal of modern religion did.
The founding generation argued about church and state. They did not argue that the state could invent morality out of committee. They assumed a created order. They assumed sin. They assumed that republics die when character dies. That is not nostalgia. That is the operating system.
I want my grandchildren to see a Bible on the desk and know what it means when I walk into a room. It means I stand for law and order, and that law and order have a foundation that did not begin in a press release. I am not closing my life. I am opening a new chapter with a better tool for the same fight.
Why I Am Telling You to Get This One
If you need a first serious study Bible, this is a strong candidate. If you already have one you love, as I do, this is the right second. The scholarship is serious. The production is handsome. The price is not insane. The leather edition runs more. I paid for the version I would actually use—the one I will thumb through in the car, on the desk, and at the table.
I would like to shut the rest of life off and only read it. I will read a lot of it. It will become the Bible I carry. There is plenty here to work with. I think it is a key to launching a new stretch of work in my own life, and I think it can serve the same purpose for anyone who is tired of arguing with no floor under the argument.
Go get it. Put it where people can see it. Swear to the truth. Then go do the hard parts—family, work, citizenship, the long patience of building a civilization instead of commenting on its collapse.
I took the kids back to the waterpark and we had a great day. While I waited on them I sat in a chair and read through this new Bible and it turned out to be one of the best days I have had in a while. I am going to smell the pages again many more times. There are very few things in life better than that. If you want the longer map of how I think about work, conflict, and Western order, read The Gunfighter’s Guide to Business. If you want the foundation under that map, start with Scripture and a guide who already walked the ground we keep pretending is new.
Notes
1. Thomas Nelson released The Jonathan Edwards Study Bible: Experience Abiding Joy in Christ (NKJV) on August 18, 2026, with Dr. Matthew Everhard as general editor. Editions include hardcover, brown Leathersoft (including thumb-indexed), and black genuine leather. See publisher listings and trade bibliographic records for ISBNs 9781400339532 (hardcover), 9781400339556 (brown Leathersoft, thumb indexed), and 9781400339600 (black genuine leather).
2. Edwards’s dates, Northampton revivals, the Enfield sermon of July 8, 1741, and his brief presidency of the College of New Jersey are standard in the biographical literature. See George M. Marsden, Jonathan Edwards: A Life (Yale University Press, 2003).
3. Edwards died after smallpox inoculation in March 1758, weeks into the Princeton presidency. Marsden and the Yale Jonathan Edwards Center treat the episode in detail.
4. Coolidge’s sesquicentennial remarks on Edwards and the Declaration are printed in Calvin Coolidge, The Price of Freedom: Speeches and Addresses. The quotation is discussed in Gordon Arnold, “Jonathan Edwards: Founding Father of American Political Thought,” The Imaginative Conservative, October 4, 2024.
5. On Princeton’s revivalist origins and the New Light college movement, see Thomas Breidenthal, “Princeton’s Revivalist Roots,” Princeton Alumni Weekly, June 21, 2019, and George M. Marsden’s work on evangelical higher education.
6. John Witherspoon, sixth president of the College of New Jersey, signed the Declaration of Independence and served in the Continental Congress. The Edwards–Burr–Witherspoon succession is a matter of college history, not metaphor.
7. George Whitefield’s relationship with Benjamin Franklin is documented in Franklin’s Autobiography and in the standard Whitefield biographies. Admiration is not the same as conversion; it is evidence of the Awakening’s public weight.
8. Edwards’s line on the enjoyment of God as the only satisfying happiness is used by Thomas Nelson as the editorial keynote of the 2026 study Bible.
9. The Yale Jonathan Edwards Center (edwards.yale.edu) hosts the Works of Jonathan Edwards and remains the primary digital archive corresponding to the print notes.
10. Thomas Nelson’s published lifetime guarantee covers manufacturing defects, not ordinary wear. See Thomas Nelson Bibles customer-service and Premier Collection guarantee pages.
11. The First Great Awakening’s role in colonial egalitarianism, church conflict, and revolutionary political culture is argued, with different emphases, by Alan Heimert, Religion and the American Mind (1966); Mark Noll, America’s God (2002); and Michael Novak’s essays on the “two wings” of the American eagle.
12. Butler County, Ohio, grand juries operate under Ohio law. Compensation for jurors has historically been modest; the figures given here are from my own service and recollection, not a claim about current statutory rates.
13. Biblical Archaeology Review is the flagship magazine of the Biblical Archaeology Society. I first noticed the Edwards Bible as a paid advertisement in a late-summer / early-fall issue.
14. Edwards owned enslaved people. That fact belongs in any honest account. It does not erase his intellectual role in American theology; it does forbid hagiography. See Marsden and the Yale Center’s documentary record.
Bibliography for Further Reading
Primary Edwards
• Edwards, Jonathan. A Faithful Narrative of the Surprising Work of God. 1737.
• Edwards, Jonathan. “Sinners in the Hands of an Angry God.” 1741.
• Edwards, Jonathan. A Treatise Concerning Religious Affections. 1746.
• Edwards, Jonathan. Freedom of the Will. 1754.
• Edwards, Jonathan. The Life of David Brainerd. 1749.
• Edwards, Jonathan. Ethical Writings. Works of Jonathan Edwards, vol. 8. Yale University Press.
• Edwards, Jonathan. The Miscellanies. Works of Jonathan Edwards, multiple volumes. Yale University Press.
• Edwards, Jonathan. Resolutions. Various editions; also included in the 2026 study Bible.
• The Works of Jonathan Edwards. 26 vols. Yale University Press. Digital companion: Jonathan Edwards Center at Yale University, https://edwards.yale.edu.
The 2026 Study Bible
• Everhard, Matthew, gen. ed. The Jonathan Edwards Study Bible: Experience Abiding Joy in Christ (NKJV). Thomas Nelson, 2026.
Biography and Intellectual History
• Marsden, George M. Jonathan Edwards: A Life. Yale University Press, 2003.
• McClymond, Michael J., and Gerald R. McDermott. The Theology of Jonathan Edwards. Oxford University Press, 2012.
• Murray, Iain H. Jonathan Edwards: A New Biography. Banner of Truth, 1987.
• Gura, Philip F. Jonathan Edwards: America’s Evangelical. Hill and Wang, 2005.
• Sweeney, Douglas A. Edwards the Exegete. Oxford University Press, 2016.
• Nichols, Stephen J. Jonathan Edwards: A Guided Tour of His Life and Thought. P&R, 2001.
Great Awakening, Princeton, and the Revolution
• Noll, Mark A. America’s God: From Jonathan Edwards to Abraham Lincoln. Oxford University Press, 2002.
• Heimert, Alan. Religion and the American Mind: From the Great Awakening to the Revolution. Harvard University Press, 1966.
• McDermott, Gerald R. One Holy and Happy Society: The Public Theology of Jonathan Edwards. Penn State University Press, 1992.
• Kidd, Thomas S. The Great Awakening: The Roots of Evangelical Christianity in Colonial America. Yale University Press, 2007.
• Marsden, George M. The Soul of the American University. Oxford University Press, 1994.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
Every once in a while, life hands you one of those small, perfect weeks with family — the kind that doesn’t need a grand destination or a complicated itinerary to feel meaningful. Recently, we packed up the RV and took a short family trip to The Wilds in central Ohio. It wasn’t far from home, and it wasn’t meant to be anything elaborate. But it turned into exactly the kind of experience that reminds you why family time matters and why stepping away from the noise is sometimes the best thing you can do.
My daughter put together a fantastic video from the trip, capturing the highlights in a way only she can. A few of my grandkids are featured in it, running around, laughing, exploring, and just being kids. Watching them in that setting—surrounded by open sky, quiet water, and the wide, rolling landscape—reminded me how grounding these moments can be. We spend so much of our lives dealing with big issues, heavy conversations, and responsibilities that stack up day after day. But weeks like this show the other side of life, the part that keeps you centered.
If you’ve followed my writing for any length of time, you know I spend a lot of time talking about sovereignty, community, history, politics, and the deeper questions that shape our world. Those topics matter, and they deserve the attention we give them. But it’s just as important to share the lighter moments—the real life that happens between all the big ideas. This trip was a perfect example of that balance. It wasn’t a grand expedition; it was simply a family outing, close to home, filled with the kind of memories that last longer than most of the headlines we chase. As I have said, I have spent most of 2026 on the road like this. Sometimes it’s just my wife and I. Sometimes, like this, it’s family, some of our family. Sometimes it’s all my family. I like RV travel because it lets me take my office with me. I write books, I do consulting, and I can do all that work from anywhere in the world with a TEAMS call. I never know where I’m going to be, so that’s why I do all the videos these days from the kitchen in my RV. It has good power and a comfortable, studio-like setting. Sometimes the internet isn’t great at our campgrounds, but that can be solved with Starlink, which I’ll likely do next year.
The World of Everywhere and Anything
RV camping has a way of slowing everything down. There’s something about being on the road, even for a short distance, that shifts your mindset. You’re not rushing. You’re not checking your phone every five minutes. You’re not thinking about the next meeting or the next project. You’re just present. The video my daughter made captures that feeling beautifully — the simplicity, the quiet, the laughter, the sense of being together without distraction. It’s a glimpse into how we travel, unwind, and stay connected as a family.
The Wilds itself is a unique place. Wide open spaces, wildlife roaming in the distance, and a sense of calm that settles in as soon as you arrive. It’s the kind of environment that encourages reflection without forcing it. You breathe a little deeper. You listen a little more. You notice things you might overlook in the rush of everyday life. And when your kids and grandkids surround you, those moments become even more meaningful.
It was a short trip, but it was packed with fun and full of the kind of small joys that make life feel full. These are the moments that remind us that life isn’t just about the big battles or the big ideas — it’s also about the quiet weekends, the shared meals, the kids running around, and the chance to breathe for a minute. It’s about remembering that the world is bigger than our worries and that the people closest to us are the ones who make the journey worthwhile.
So I’m sharing this little slice of our life not because it’s dramatic or extraordinary, but because it’s real. It’s honest. It’s the kind of thing we all need more of. And I think you’ll enjoy seeing that side of our world — the family side, the simple side, the part that keeps everything else in perspective.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
People have been asking me what I am doing. They have wondered about me. They have watched the episodes, read the blog, seen me in rooms around Butler County for years, and then I went quiet in the way a person goes quiet when they are changing the work under their feet and are not ready to turn it into content.
I am not looking for a safe job that pays well so I can run out the clock. I have had those offers. I appreciate them. I am affiliating myself with a team of very sharp engineers and builders at Volynt Aero, as a senior consultant, with a path toward the COO seat, and I am doing it because I am in a stage of life where I want to swing for the fences. Not out of desperation. Out of refusal. I have watched too many capable people spend their best remaining years hitting ground balls and calling it wisdom.[1][2]
On Monday, September 21, 2026, at 7:00 p.m., at 20 South Elm Street, Oxford, Ohio 45056, inside Fisher Innovation College@Elm on Miami University’s campus, we are going to talk in public about economic vitality and what I believe is an enormous opportunity for Butler County. The event is free. Nobody is asking you to bring a checkbook. Just eat some snacks, shake hands, and hear the plan. I told my wife to go to Costco and get Doritos, punch, and whatever else makes a room feel welcoming instead of processed. That is the tone—serious work. Easy room. If you have wanted a reason to see me after a decade of reading or listening, that is the date. My schedule jumps around a lot, but I will be there for this.[3][4]
Oxford. The university town on the west side of the county. The building is the renovated old food-service and workforce site at 20 S. Elm Street — College@Elm — not a lecture hall buried in the academic core. Volynt Aero lists that building as its home. Miami’s Advanced Air Mobility Hub lives in that same incubator. The door you want is on Elm.[1][2][3][5]
I still dislike the word consultant, even though I now wear it, because I spent years chained to a success I had already built, and I felt embarrassed standing next to men who had already swung and connected. And why I would rather strike out in public, in Butler County, in the aerospace market I have been talking about for years, than spend the rest of my working life protecting ground that other people were already trying to steal.
I am a job-creator kind of person. I want to make jobs. I do not want to get a job someone else already made. That distinction sounds like a slogan until you have lived both sides of it. Most of the professional class measures adulthood by getting a job. Making jobs is how a county stays alive. I am happiest when I create work for other people—hundreds, or thousands. If I can help build something that employs a thousand people or more, that is the scoreboard I care about. Upper mobility. Payrolls that put gas in cars. Families that can stay in Butler County instead of exporting their kids to Texas, North Carolina, or the coasts and then coming home at Christmas to tell us how much better the schools are somewhere else.
I have done versions of this before. I have hired. I have built programs. I have kept a business alive longer than I wanted to because I brought people into it and felt responsible for the lives attached to those paychecks. That loyalty was not branding. It cost me years. It also taught me the thing the consultant class never learns: once you make something valuable, you become a target. Pirates do not always arrive with hooks and flags. Sometimes they arrive with decks, retainers, and a vocabulary about “professionalizing the operation.”
Go back to 2019. We had a Trump rally at a place where I had spent much of my life building a business. The owner was my friend. I stayed with that business a long time because of that friendship and because I didn’t want to deal with the woke corporatism that evolved from 2015 through 2020. Then COVID. Then the years after COVID, when the work stopped being about building and started being about keeping the lights on for people I had hired. I felt chained to their ability to put gas in the car. In a lot of ways I felt like I was lashed to a white whale. From the outside, that can look like success. The people who still had jobs were glad the jobs existed. I was glad they still had them. Inside, I was resentful — not of the people, of the process. I had created jobs, and then I became the janitor of those jobs while other people bought in, layered in, and tried to change what I didn’t want changed.[6]
It felt like trying to stay married to someone who wanted to cheat. Every time you turned around, they were climbing out a window toward some new lover with a fancier spreadsheet and phony EBITA numbers propped up by a shell game. I poured my heart into a company I didn’t fully control. Other people wanted to change it. I didn’t like the changes or the people who came with them. I still liked the people I had encouraged to become part of it. So I stayed. I defended. I hit ground balls to advance other people already safely on base. I kept the lights on.
Over the last couple of years, I went through multiple cycles of consulting firms imposed on me by, come what may, financial institutions who thought they knew best, after the best was already placed in their lap and worked out for them. Three waves. Then a fourth. I will say it the way I say it when I am not dressing it up for a chamber breakfast: a lot of them are dumb as rocks, and I do not mean to insult rocks. They are paid like industry professionals while the world under their feet has already changed. They exist to maintain ground already taken. They do not create the ground. They arrive after value exists and explain to the people who made the value how the value should now be managed. That is not a free market. That is a priesthood of fools.[7][8]
I worked at the same place for many years because of loyalty to the owner and because I wanted his family to benefit from what had been built. I still want that. Friendship does not expire because a corporate process gets stupid. But I also wanted an excuse to get away from a machine that had stopped being a build and had become a defense. The first opening that would let me play where I actually wanted to play showed up in these guys at Miami, in vertical takeoff, in the new space-adjacent aerospace market I have been putting episodes on for a long time. I have been interested in vertical aerospace for years. I wanted into that market for all kinds of reasons. Then my life opened a gap; I met them, I liked them, I wanted them to succeed, and they started introducing me to people. That was the intention. That is why I said yes.
They have introduced me as the coming COO. Right now I am a consultant. A senior consultant. I have a path toward the COO role at the scale they are trying to reach. I was apprehensive about the word. I have been stunned by how many places want me to consult for them. I had personal reservations about putting my name on that label. I still have them. I am also proud to be affiliated with this particular team. The title is not the prize. The prize is whether we can turn a sharp technical package into manufacturing, customers, and jobs.
Vivek Ramaswamy and J.D. Vance were at that 2019 rally I hosted. Warren Davidson has been in the orbit. I have had conversations with Bernie Moreno. I had a good talk with Jim Renacci after an event at Jags in West Chester. I have watched a lot of people I know leave the safe lane, take a real risk, and come back with independent wealth—enough to enter politics, or to refuse to be owned by it.[9][10]
Vivek was already on a steep wealth curve then. He wasn’t quite in the billionaire club the way magazines like to print it, but he was headed that way, and since then he’s been in that conversation and has taken the political path back toward Ohio’s governorship. Years later the call came through other people: he wanted to announce a governor’s race at my place, because the place still represented a free-enterprise culture that had not gone fully woke, and because we were doing things that did not look like everybody else. I said yes. I meant yes. I also felt a private embarrassment I should admit here, because if I do not admit it, the rest of this sounds like a victory lap instead of a confession.
When you stand next to people who built or sold large enterprises and then used that capital to change the map, and you are the guy still defending last decade’s success against the fourth wave of consultants, you feel the difference in your chest. They look at you the way a hitting coach looks at a veteran who will not let the bat get through the zone. You are at this stage of life. Why are you hitting ground balls? Why are you taking the walk? Why are you protecting a single when the bases are loaded? You are a guy who could drive the ball with runners on. Why are you trying to beat out a roller to short?
The honest answer, for a long time, was loyalty. Loyalty to the owner who was my friend. Loyalty to the people I hired. I do not apologize for that. I also will not pretend it was the same thing as ambition. Ambition would have left earlier. Loyalty stayed. Then loyalty, after enough waves of professional stupidity, became a kind of self-betrayal. I felt like I was underperforming in front of people I respected. I felt like I was wasting a bat. When Vivek talked about using the place because it still stood for the free-enterprise system, I felt a flicker of pride and a bigger flicker of “I should have more to put on the table than a good venue and a good story about the past.”
I watched them swing. Some of the balls went over the fence. The crowd enjoyed it. The players enjoyed it. Everybody enjoys seeing a ball leave the yard, including the man who hit it. I wanted that feeling again — not the celebrity, the creation. I want to make other people wealthy. I want payrolls large enough that a community can even start talking about abolishing property taxes without gutting the services people actually like. That is a standard, not a slogan. If you are not trying to create billions in new market value, I am not sure the conversation is worth the evening. A few hundred million in annual revenue is what the coastal startup press calls a win. I do not think that is a win. Ten billion in new market growth is the starting point for a conversation about success. To me, success looks like a hundred billion. That is how you change a county instead of decorating it.
I haven’t built a job base that employed a thousand people or more in over a decade. I have been trying to hang on to the success I had already built. That work has its honor. It also became boring to me, and boredom in an operator is a warning light. When the fourth wave of consultants arrived with different ideas about how we should do the thing I had already done, I was happy to leave and not look back. They did not like me. I did not like their ideas. I did not want to be part of another cycle of ground balls. I took the off-ramp. I would rather hit the reset button and start over with people who want to build than spend another year arguing with people who think a slide deck is an airplane. I’m sure I’ll write a book about all this once I get some distance from the immediacy of it all. It will make a very interesting business book. But first, such books are only valuable to people once you are looking back from a position of success; otherwise, it’s just another story about a down-and-out situation. Success has to be attached to the narrative.
That is how I landed at Volynt.
The building matters, and I am going to stay on the building for a minute because “Miami University” is a large map, and people get lost on large maps. College@Elm is Miami’s innovation and workforce hub at 20 S. Elm Street. It used to sit vacant. The university, the City of Oxford, alumni, the state capital budget, and JobsOhio money turned it into a technology, entrepreneurship, and light-manufacturing incubator — office, design and testing, startup space, a workforce resource function, and room for real production instead of just posters about production. Miami alumni Lee and Rosemary Fisher put their name on it. Randi Thomas and the ASPIRE shop treated it as a way to drag Oxford out of an eight-month student economy and toward a twelve-month one. That is the room.[3][4][11][12]
Volynt Aero’s address is that building. Suite language has appeared in their capability materials as 20 S. Elm St., Suite 117. Miami has also stood up an Advanced Air Mobility Hub in the same incubator, aimed at autonomous, hybrid-electric, and eVTOL aircraft, in collaboration with Butler County and Middletown Regional Airports, Cincinnati/Northern Kentucky International Airport, Butler Tech, and industry partners including Volynt.[1][2][5]
Volynt is not a passenger flying-taxi pitch dressed up for a TED talk. I need to say that because the popular press only knows one picture of this industry: a four-seat air taxi humming over a downtown skyline in a rendering that has never paid a supplier. The company is building large hybrid-electric uncrewed aircraft for cargo logistics, disaster response, contested logistics, mobile power generation, and forward communications—ugly work. Useful work. The work that can find a customer before the lifestyle brochure does. They call the aircraft line Vyper in their public materials. The founding team came out of UAS and eVTOL work dating to 2012, including AFWERX Agility Prime flight-test experience on a full-scale electric aircraft; University of Cincinnati aerospace engineering; Rose-Hulman and Illinois mechanical engineering; and FAA experimental airworthiness work. Together, they have forty-plus years of experience in electric vehicles, eVTOL, and manned and uncrewed aircraft. Jeffrey Bennett is the CEO. Justin Jantzen is the CTO. The rest of the technical bench is the kind of bench a county should want to keep.[2][5][13]
They have proposed a Hybrid Propulsion and Energy Lab — the HyPE Lab — at Miami University Airport in Oxford, a facility in the neighborhood of seven million dollars aimed at hybrid-electric, hydrogen fuel cell, and electric aviation development. They have already pulled Ohio Third Frontier / TVSF grant support in partnership with Miami and the Entrepreneurs’ Center. That is not a finished factory. That is a package with technology laid out, customer logic laid out, and a county sitting in the birthplace of powered flight, next to Wright-Patterson, next to a new Butler Tech aviation hangar beside Middletown Regional, next to Joby and BETA and Electra planting metal in the Miami Valley, in a state that has spent years trying to own advanced air mobility instead of applauding it from the stands.[14][15][16][17][18]
Ohio’s own AAM studies are not modest. DriveOhio and the NEXA work done for the state put the prize at roughly thirteen billion dollars in economic activity over twenty-five years, about fifteen thousand jobs, and about two and a half billion in tax revenue — if Ohio actually captures the market. Cargo, emergency services, and vehicle manufacturing are a large share of that stack. That is the lane Volynt is in. I do not treat a consultant forecast as destiny. I have spent too many years watching forecasts get used as incense. I treat the number as a fastball I can see. If the state leaves that stack on the table, California and Texas will take it and send us a newsletter about thought leadership.[19][20]
I want to give this some color, because “economic vitality” is a phrase chambers of commerce use until it means nothing.
Vitality is not a social-hour calendar. Vitality is surplus. It is when a county produces so much new value that young people do not have to leave, old industrial sites get reused, airports become more than weekend-pilot hobbies, and tax fights become less vicious because the base is growing faster than the government. I have spent a lot of my public life as the tax-killer in this county. I didn’t do that because I hate roads, sheriffs, and firehouses. I did it because a government that cannot stop growing will eat a private economy that has stopped growing. The only durable answer is not a clever levy. The durable answer is so much new payroll and new production that the argument changes temperature.
Butler County already has pieces of the machine. Miami’s Oxford campus and the regional campuses. Middletown’s steel and manufacturing memory, including the kind of heavy industry that still knows what a shift is. The I-75 corridor. Two relevant airports inside the conversation — Miami University Airport in Oxford and Middletown Regional — plus CVG as the big-hub partner on the AAM map. Butler Tech’s new aviation center, a roughly fifteen-million-dollar hangar and classroom pile next to the Middletown airport, with county, city, and JobsOhio money in it, training kids who can see an aerospace job without leaving home. And a university incubator on Elm Street, explicitly sold as a way to create year-round work in a town that used to hibernate when students left.[1][15][11]. And let’s not forget about the wonderful Butler County Regional, which has the prospect of enormous significance in a way that it has always been poised to bring forth.
Advanced air mobility is one of the few new industrial stacks that can still be built in the Midwest instead of being imported as a finished product from the coasts. Ohio has been recruiting it on purpose. Joby has been planting manufacturing near Dayton and talking about thousands of jobs and hundreds of aircraft a year if the production curve holds. Electra has committed a huge Ohio production bet out of an MIT classroom idea that turned into a short-takeoff hybrid aircraft and an $850 million manufacturing story in Springfield and Clark County, with job counts in the neighborhood of two thousand. BETA and the National Advanced Air Mobility Center of Excellence in Springfield are part of the same weather system. JobsOhio has treated AAM as a super-sector and has been walking that story all the way to Paris. Hartzell in Piqua certified an electric-aircraft propeller. The FAA’s eVTOL Integration Pilot Program is on the 2026 calendar. Ohio entered that fight with a multi-state medical-logistics proposal.[16][17][18][21]
Most of the passenger eVTOL story is still a certification and capital-markets story. That is not an insult. It is a timeline. Certification is slow. Air-taxi unit economics are a sermon until the aircraft is legal, maintainable, and paid for by someone other than a vision fund. The cargo, disaster, defense-adjacent, and mobile-power story can move sooner because the customer is not waiting for a four-seat taxi to become socially fashionable. An uncrewed hybrid aircraft that can haul, generate, and communicate in ugly terrain is a product a government buyer and a logistics company can understand without a lifestyle brochure. That is why I like this package. It is closer to a truck than to a fashion object.
I have talked about the new space economy and vertical aerospace for years. All these things mentioned here are merging at a very unique time in Southern Ohio, and I’ve known it for a long time, and I had felt stuck, unable to participate because of my other commitments. I wanted into that market, not stuck to loyal obligations. Not as a fan. As an operator. I have walked the producer culture at SpaceX and looked at what happens when a company treats manufacturing as the product instead of treating the press release as the product. Reusability. Iteration. Catching the thing and flying it again. That is the version of aerospace I want in Ohio. I do not need Volynt to be SpaceX. I need Volynt to be as serious as SpaceX: close the gap between the drawing and the floor. California and Texas will take a lot of the gold rush. They should not take all of it. Ohio invented powered flight. It should not rent the sequel from the coasts and call the rental economic development.
There is a second vitality problem I will not dance around. A lot of American corporate culture imported a compliance religion that I believe tracks, in spirit if not in every memo, to the same managerial habits that made Wall Street comfortable with Communist China’s labor and governance model while lecturing American manufacturers about virtue. ESG-era asset managers scolded domestic firms and stayed hungry for China exposure. Larry Fink could write letters telling American CEOs that climate and stakeholders would reshape finance, and the same apparatus could treat Beijing as a growth market. That split personality cost real companies real billions in distracted leadership. It also trained a consultant class to speak fluent morality while missing the factory. I have watched it up close. I have watched financial institutions send in the next wave of advisors because they thought a firm that had not gone woke yet still had juice that could be squeezed if only the culture were more compliant. They do not like Elon Musk. They do not like being told the world will change through building instead of through postings. I have been a target of that instinct. I am done volunteering for it.[22][23][24]
I want to lead a very dramatic change that changes entire industry standards, around the world. I want to help build a company that makes money the old way: a customer pays for a machine that works. Easy money and financial engineering can look like vitality for a while. Then inflation shows up, and the community realizes the jobs were never as solid as the press release. I want the other kind. Output. Exports. Aircraft. Power systems. Maintenance hangars. Suppliers. Kids from Butler Tech and Miami who can stay home and get paid. I want so much money coming into this community that property taxes become a conversation you can have without destroying the services people like. That is where my mind is. Getting on base is not enough.
Swinging for the fences is a moral choice, not a motivational poster. Baseball metaphors get cheap. I am keeping this one because it is the cleanest picture of the decision.
Most people in operating roles at this stage of life take the safe route. Get on base. Take the walk. Protect the pension. Let someone else hit the homer. You have already done the hard thing once. Now you need to keep your place in the lineup. I understand that instinct. I rejected it.
Swinging for the fences can end in a strikeout. I know that. I am a realist in business. Success is not entirely up to me. Other people have to get on base. The pitcher has to leave a pitch you can actually hit. Certification, capital, customers, suppliers, and timing all have to arrive in something like the right order. I have said on the air that this is a poker game more than a guaranteed jackpot. The risk is real. I do not think the risk is stupid. They have a gap I think they can close. I know what I can do in an operating seat. That part is not in doubt in my mind. I have done versions of it many times. The barrier most early technical teams cannot cross is not the CAD model. It is the factory floor, the hiring machine, the customer close, and the culture that does not dissolve when the first institutional money arrives. In this case, I see all those coming together in very unique and profitable ways. It’s always about timing, and the timing for this is right now.
Even so, a strikeout while swinging for the fence feels more honest to me than a career of ground balls. I have wanted a window to build from the ground up again. I got one. Before the window closes, I want a grand slam for Butler County — or at least a swing that everybody in the stands can respect. Safety is not my default setting. Loyalty is. Those two traits fought each other for years. Loyalty won, until the fourth wave of consultants made it obvious that staying was no longer protecting the people I hired. It was protecting a process I did not believe in.
I enjoy risk. I enjoy my life most when there is real risk in it. People who have known me a long time know that. They also know I will hang onto a job base I created longer than a purely rational careerist would, because I do not like being the person who collected a check and left other people’s mortgages on the table. When the money showed up to go somewhere else, and I knew the new layer was going to take it in a direction I would not sign off on, I did not feel like I was letting anybody down by leaving. I felt like I was buying my freedom from a process that had already decided I was the problem.
I want to be a version, in Ohio, of what the serious aerospace builders are doing in Texas. I expect that of myself. I was embarrassed, in those conversations with people like Vivek Ramaswamy and Bernie Moreno who had already swung and connected in their own lives, because I could hear the unasked question from them: you love the free-enterprise system enough to host a speech, why aren’t you in the game at that scale? I hosted the speech. I meant it. I also needed a moment of my own — the kind where you roll the dice large enough that the win, if it comes, is visible from the rest of the world.
September 21 is not a fundraiser with a soft-ask after the punch. It is not the Rich Hoffman show. It is not a secret society. It is a public conversation about a plan for economic vitality in Butler County, hosted where the work is already living, on a Monday night, with the people doing the engineering in the room. If you come, you will not be listening to me invent a company out of a microphone. You will be listening to why I think this particular team, in this particular building, in this particular county, is a bat worth swinging.
Monday, September 21, 2026. Seven o’clock. Fisher Innovation College@Elm. 20 South Elm Street. Oxford, Ohio 45056. Free. Come as you are.
If the evening works, you will leave less interested in me and more interested in what a serious advanced-air-mobility build could do to the tax base, the talent pipeline, and the self-respect of a manufacturing region that has been told for twenty years that the future lives somewhere else. There is a lot of affiliation possible in this — Miami engineers, Butler Tech kids, airport boards, suppliers who already know composites and power electronics, people across Ohio who are tired of watching the next factory announcement land in another state. I want these guys among the names people mention when they talk about who actually built the upper-mobility market instead of posting about it on LinkedIn.
Let me stay in Butler County long enough that the vitality claim isn’t a vibe.
This county sits between Cincinnati and Dayton with a population now in the high 380,000s to about 400,000 depending on which vintage of the estimate you trust, employment in the neighborhood of 190,000 people, and a local GDP north of twenty billion dollars. Manufacturing is not the largest headcount sector—healthcare and retail usually win that race—but it is still the spine. County profile data puts manufacturing employment in the mid-teens of thousands, with hundreds of manufacturing establishments. That is the difference between a bedroom county and a producing county. Bedroom counties import paychecks and export children. Producing counties keep a reason to stay.[26][27]
I have lived in this county my whole adult life. I did not stay because it was fashionable. I stayed because this is the ground I know, and because I think a person who talks about job creation while quietly arranging his own exit to a coastal zip code is running a different play than the one they are selling. The future I want is not a TED talk in Austin about the Midwest. The future I want is a payroll in Oxford, Middletown, Hamilton, Trenton, West Chester, Fairfield, and the townships not named in the brochures.
Middletown still knows steel. Cleveland-Cliffs putting real capital into Middletown Works is the kind of story that should shame anyone who wrote this valley off as a twentieth-century museum. Hamilton is growing again, according to the latest Census slice of incorporated places. Oxford shrinks a little when the student count wobbles, which is exactly why College@Elm was sold as a twelve-month economy instead of an eight-month one. The I-75 corridor still moves freight. The airports are not theoretical. Miami University Airport is a tool if someone treats it as one. Middletown Regional now has a Butler Tech aviation hangar next door — roughly thirty thousand square feet and fifteen million dollars, with millions from the county commissioners, JobsOhio, and the city — so a kid can learn airframes and powerplants without buying a plane ticket to Dayton on the first day of class.[28][15][11]
That is the county I am talking about on the 21st. Not a fantasy county. This one.
I should talk about the industry itself, because vitality without an industry is just a mood.
The Wright brothers did not invent flight so Ohio could become a spectator. Huffman Prairie is a cow pasture with a better story than most nations ever get, and Wright-Patterson plus the Air Force Research Laboratory turned that story into a century of metal, propulsion, sensors, and people who know how to hold a tolerance. The National Advanced Air Mobility Center of Excellence in Springfield gave the new stack a hangar and a test culture. Ohio was early on beyond-visual-line-of-sight work. JobsOhio has been walking AAM around the world as a super-sector. That is nothing. It is also not finished. A super-sector that does not produce aircraft, batteries, blades, software, and trained hands in this state is just a brand.[16][21]
Joby is the loudest nearby proof. In 2023, the state stood at Hawthorn Hill and announced a Dayton-area manufacturing bet aimed at two thousand jobs, hundreds of millions in investment, and a long-run rate described as up to five hundred aircraft a year if the curve holds. By late 2025 they were making propeller blades in Dayton — thirty blades per aircraft across six rotors, with talk of fifteen thousand blades a year at scale. In January 2026 they bought a 700,000-square-foot building in the Vandalia / Dayton orbit to support a doubling of production toward four aircraft a month in 2027, while California still does final assembly in Marina. That is what a real company looks like when it stops rendering and starts buying floor. I do not work for Joby. I am not pretending Volynt is Joby. I am saying the weather system is here, and a county that refuses to fly in that weather is choosing to stay on the ground for sport, and just hitting ground balls when they should be home runs.[18][29][30]
Electra is the other loud proof. An MIT classroom argument about short takeoff versus pure eVTOL turned into a hybrid-aircraft story, then into an $850 million Ohio manufacturing commitment in Springfield and Clark County, with job figures in the neighborhood of two thousand. That architecture differs from Volynt’s unmanned hybrid cargo and power mission, and that is the point. A healthy industrial stack is not one company. It is a density of companies that can share suppliers, schools, airports, and a labor pool that already knows composites, wiring harnesses, thermal problems, and shift work.[17]
BETA, Wisk, Archer, and the rest of the passenger field will keep eating capital and calendar until the FAA is satisfied. That is their fight. Ohio’s eIPP proposal — medical cargo, multi-state coordination, existing infrastructure north of a billion dollars already in the AAM pipeline by the state’s telling — is an attempt to make the fight operational instead of ceremonial.[21]
Volynt’s lane is the one I keep coming back to because it does not need a downtown skyline to make sense. Contested logistics. Disaster. Mobile power. Forward comms. Cargo that does not care whether the landing zone has a concourse. Hybrid propulsion because batteries alone still lose arguments with range, weather, and payload. Unmanned because the scarce resource in a bad place is often the trained crew, not the box. If you have listened to me talk about cargo drones, battlefield and hurricane power, and the difference between a toy and a truck, this is that conversation with a company attached to it.[2][5][13]
I have been drawing and talking through those vehicles for a long time — American-flag and camouflage workhorses, five-hundred-pound-class cargo, relief power after a storm, the ugly missions that do not photograph like an air taxi over a football stadium. The point of affiliation is not that I became a CAD operator. The point is that I know what it looks like when a technical team has the machine but doesn’t yet have the operating company around it. That gap is where COOs either earn their keep or become another slide.
What do I think I bring? I am not going to write myself a brochure. I will say this. I have hired at scale. I have built programs. I have kept operations alive under pressure. I have sat through the consultant priesthood, and I know which parts of their language are anesthesia. I have a public voice in this county, which is either an asset or a liability depending on whether you want the work known. I want the work known. I want suppliers to walk in. I want kids from Butler Tech to see a ladder. I want Miami engineers to have a reason to stay on Elm Street after graduation instead of taking the first offer that spells California correctly. I want political people who talk about jobs to have to look at an actual floor instead of a resolution.
I also want to be honest about scale. Volynt is early. Public profiles put the firm in the small-headcount startup band, founded in 2024, grant-supported, incubator-housed, airport-lab proposed. That is not a criticism. That is the inning. I am walking in at the inning where the bat still matters.
People will ask why a person who distrusts consultants became one. I have answered it, and I will answer it again because the contradiction is the point. I distrust consultants as a class because the class profits from ambiguity and from other people’s sunk costs. I accepted this particular affiliation because the team asked me to help them become a company, not to help them become a presentation about a company. If that changes — if the work becomes another layer of process laid on top of people who actually know how to build aircraft — I will not stay for the fee. I have already lived that movie. I did not like the ending.
The same is true of the COO language. A COO at this stage is not a parking place for a résumé. A COO at this stage is the person who turns a technical core into hiring, suppliers, quality, customers, cash discipline, and a culture that can survive the first serious outside money. Most startups die in that translation. They have smart founders and a concept that connects, and they cannot get distance. I think I can get them distance. That is the only reason to say the letters out loud. A COO has to be top notch and able to build at scale to achieve the kind of revenue I think is meaningful, and you won’t get that by playing it safe and hitting ground balls.
I want to address a risk that the safe people often overlook. Risk isn’t the same as recklessness. Recklessness is swinging at everything. Risk is knowing the count, knowing the pitcher, and still letting the bat go because a walk will not change the game. I have been offered safe work that paid well. I know what that work is. It is a ground ball with a 401(k). It is a walk with better catering. It is other people’s home runs. I have lost years to loyalty, and I am not going to lose the next window to comfort. Comfort is how a producing region becomes a commenting region.
A cultural fight runs beneath the industrial one, and I am not going to pretend I do not see it. LinkedIn-era corporate America learned a language that came into American firms through compliance, banking, and the HR stack, and a lot of that language treats production as a moral problem to be managed instead of a good to be multiplied. I have called that language anti-American in the sense that it distrusts the producer and trusts the administrator. I have called out the China contradiction because it is the tell. If your virtue system cannot survive contact with the actual labor and governance model of the country that ate so much of our manufacturing, your virtue system is a costume. I don’t want a company that puts on the costume to raise a round. I want a company that makes a machine a customer will pay for, then makes another one faster.[22][23][24]
That is why I talk about SpaceX the way I do. Not because I think every Ohio startup is going to catch a booster. Because the method is the method: iterate in public, treat the factory as the product, refuse the cost-plus fog, and accept that some days the thing blows up and you learn. The consultant class hates that method because it makes their timelines look like prayer. I like that method because it is the only one that has recently changed what a country can do in the air.
I also like it because it creates the thing I actually want to be judged by. Jobs. Not jobs as a press-release noun. Jobs as a person who can buy a house in this county, raise children who do not have to apologize for staying, and look at a factory or a hangar and know the work is real. I have not had a run at a thousand-plus job base in more than ten years. That sentence bothers me. It should. A person who knows how to do a thing and spends a decade defending a smaller version of the thing is not being humble. They are being delayed.
Vertical aerospace does not sit in a vacuum. The same decade that made reusable orbital machines ordinary made a lot of people rich and made a lot of other people angry that wealth could still be created without a committee. I have said that a few hundred million in revenue is not the definition of a serious company in this era. I meant it. The markets being built around launch, satellite constellations, lunar logistics, point-to-point cargo, and now advanced air mobility are not cottage markets. They are the next industrial revolution, and they still have an American accent if we keep it. If we treat them as branding exercises for cities that want to look modern, the accent moves to Shenzhen, to a Gulf sovereign fund, or to whatever coastal firm learned to speak Ohio long enough to take the incentive and leave the toolpath somewhere else.
Vertical takeoff is the part of that revolution that touches a county like mine first. You do not need a Cape to build a hybrid cargo aircraft. You need engineers, a hangar, a certification strategy, suppliers, and a customer with a problem a road cannot solve. Disaster is that customer. Defense logistics is that customer. A hospital network that cannot wait for a truck in snow is that customer. A grid that dies in a hurricane is that customer. I have watched too many AAM conversations start at the air-taxi rendering and stay there until the money gets bored. Start at the ugly mission. The ugly mission pays. The pretty mission might pay later.
I kept doing episodes on this because it would have been easier to do another week of political weather. Politics matters. I am not walking away from it. But politics without production is commentary. I got tired of being excellent at commentary while the production problem in my own working life was a whale I was feeding. That is the private engine under this public announcement. I wanted my workdays to match the thing I have been telling this audience is coming.
I also wanted my community to have a shot at the kind of wealth that does not arrive as a transfer payment. Transfer wealth makes clients. Produced wealth makes citizens. I have watched federal money, state money, levy money, and foundation money wash through this region and leave behind a professional class that knows how to apply for the next wash. I am not against a smart grant. Volynt has used Ohio Third Frontier support and I am not going to pretend that seed capital is sinful. I am against a culture that thinks the grant is the business. The business is an aircraft that flies, a customer who pays, a shop that can build the next one, and a payroll that does not vanish when the appropriation cycle turns.
Consultants love the grant cycle. They measure it in the way they understand measurement: hours, decks, compliance language, a ribbon, a quote in the paper. Builders love the second aircraft. The second aircraft is the only metric that means the first one was not a stunt. If you come on the 21st and you only want to hear about the first rendering, you will be in the wrong room. I want to hear about the second, the tenth, and the factory that makes the tenth boring.
Boring is the compliment. SpaceX became important when landing a booster stopped being a miracle and started being a Tuesday. Joby becomes important in Ohio when a blade is just a blade and an airframe is just an airframe and the third shift is staffed. Volynt becomes important in Butler County when a hybrid unmanned cargo aircraft is a product you can point at, not a paragraph in an incubator newsletter. I am here for the Tuesday. I am willing to live through the miracles to get there. I am not willing to live through another decade of process about the miracles.
People who have known me since the car lots and the plants and the courtrooms and the long years in aerospace programs know I do not have a clean corporate story. I have a Western story. I worked young. I learned in rooms that did not care about my feelings. I wrote a book that used a gunfighter as the American stand-in for Sun Tzu and Musashi because I thought this civilization had forgotten that speed plus competence is a moral achievement, not a personality defect. That book was not a merch play. It was meant to give operators a language that did not come from a consultancy or from a monastery. If you read it and then watch me take a safe COO job at a firm that wants to be liked by the same class the book was written against, you should reject the book and I would never want you to do that.[7]
The loyalty years complicate the legend, and I am leaving the complication in. I could tell this as a clean break: woke capital arrived, I left, I found the future. That is too clean. I stayed because of a friend. I stayed because of people I hired. That is a virtue until it becomes a cage. The cage ended when the fourth wave made it obvious that the fight was no longer about the work. It was about who got to narrate the work. I do not give that away anymore.
If you are a young engineer at Miami and you are reading this, I want you in the room. If you are a trades kid at Butler Tech who can hold a torque spec, I want you in the room. If you are a supplier who already sells to the Dayton aerospace pile and you are curious whether Oxford is serious, I want you in the room. If you are a mover and shaker, a trustee, a mayor, or a staffer who only knows this industry from a JobsOhio slide, I want you in the room. If you are a person who has listened to me for ten years and thought I would never come back to a build, I want you in the room so you can see that I meant what I said when it really mattered most. Not when the game was on the line and we were hitting ground balls just to get and stay on base. But to hit home runs and to win the game in ways that nobody ever forgets.
So come to Elm Street.
If you are coming from Middletown or Liberty Township, you are driving west toward Oxford, not south toward Cincinnati and not north toward Dayton unless you like extra highway. You want 20 South Elm Street. You want the College@Elm building. You want 7:00 p.m. on Monday the 21st. Park like a person who has been to Oxford before, the building has its own parking lot— the streets are tight, the students exist, the building is the old food-service site that does not look like a cathedral and should not. Walk in. Eat a Dorito. Shake a hand. Listen to engineers. Listen to why I think this is the fence we need to knock the ball over with the bases loaded.
If you have known me for a long time and you have been waiting for a reason that was not another levy fight or another school-board night, this is a different reason. I still care about taxes, because a county that cannot grow its base will keep reaching into the same pockets. I still care about schools, because a talent pipeline that hates production will not staff a hangar. I still care about the sheriff’s side of a functioning county, because none of this works in a place that cannot keep law and order. But the 21st is not a political rally. It is an economic conversation with a company in the room.
I have said I want wealth large enough that property tax abolition becomes thinkable without wrecking services. People hear that as a joke or as a campaign line. Hear it as a measuring stick. If the new stack in Ohio is really thirteen billion over twenty-five years and fifteen thousand jobs, and if Butler County captures even a serious slice of the cargo, power, training, and supplier work, the tax argument in this county changes. If we capture nothing, we will keep fighting over the same pie and calling the fight civic engagement.[19][20]
I wrote The Gunfighter’s Guide to Business because I thought America needed its own book of strategy — not another imported mystic manual, and not another consultant workbook that teaches people how to manage decline politely. Shooting from the hip, in that book, is not sloppiness. It is mastery under time pressure. I have made a lot of people money before. I have given a lot of people jobs they could live on. I am proud of that. I want to do it again, bigger than I have had a chance to do it in more than a decade. That is why I am standing where I am standing. That is why I stopped protecting the whale. That is why I am swinging.
If the ball goes over the fence, Butler County should feel it in the payrolls. If it does not, at least nobody will be able to say I spent the late innings bunting.
[2] Volynt Aero LinkedIn company page: Oxford headquarters; hybrid unmanned eVTOL mission; 20 S. Elm St. address; Ohio TVSF / Third Frontier grant with Miami University. https://www.linkedin.com/company/volynt-aero
[7] Rich Hoffman, The Gunfighter’s Guide to Business: A Skeleton Key to Western Civilization (Liberty Hill Publishing, 2021).
[8] Rich Hoffman, video commentary on consultants, pricing, and corporate process theater, including “Affordability and Pricing” (2025).
[9] C-SPAN, “Gubernatorial Candidate Vivek Ramaswamy (R-OH) Campaign in Middletown,” August 2026.
[10] Public biographies and campaign records of Vivek Ramaswamy, J.D. Vance, Warren Davidson, Bernie Moreno, and Jim Renacci, used only to locate the author’s personal encounters.
[11] “The new Fisher Innovation College@Elm center hopes to drive economic growth in the community,” The Miami Student, March 9, 2023.
[12] Miami University, “Miami, city of Oxford receive JobsOhio Vibrant Community Grant for visionary College@Elm project,” June 2021.
[20] Michael J. Dyment and Chase Leeby, Advanced Air Mobility Business Case Assessment: State of Ohio, NEXA Capital Partners / NEXA Advisors.
[21] JobsOhio, Ohio eIPP / AAM coalition materials, including the January 28, 2026 GlobeNewswire release on Ohio’s FAA eVTOL Integration Pilot Program proposal.
[22] “BlackRock’s China Hypocrisy Highlights ESG’s Shortcomings,” National Review, February 3, 2022.
[23] “China Has One Powerful Friend Left in the U.S.: Wall Street,” The Wall Street Journal.
[24] “‘Woke’ Capitalists Sell Out U.S. to China Behind a Mask of Virtue,” RealClearPolitics, June 4, 2020.
[25] Rich Hoffman, author bio and Politics of Heaven project description, The Overmanwarrior / richhoffmanbooks.com.
[26] St. Louis Fed (FRED), Employed Persons in Butler County, OH, 2025 annual: 189,920.
[27] Butler County / BCFA community profile: population near 388,000–399,000; manufacturing employment in the mid-teens of thousands; GDP reported above $22 billion in profile materials.
[28] Journal-News, May 26, 2026, Census estimates on Hamilton and other Butler County cities.
[29] JobsOhio, “Joby Aviation Doubles Down on Ohio,” 2026, and DeWine / Husted 2023 Dayton manufacturing announcement: 2,000 jobs targeted, up to 500 aircraft per year at full ambition.
[30] Dayton Daily News, June 15, 2026, Joby Dayton blade work and Vandalia 700,000-square-foot assembly building.
Bibliography and Further Reading
Hoffman, Rich. The Gunfighter’s Guide to Business: A Skeleton Key to Western Civilization. Liberty Hill Publishing, 2021. Hoffman, Rich. Tail of the Dragon. CreateSpace, 2012. Hoffman, Rich. The Symposium of Justice. Hoffman, Rich. The Overmanwarrior (blog). https://overmanwarrior.wordpress.com/ Hoffman, Rich. https://richhoffmanbooks.com/ Volynt Aero. https://volynt.aero Volynt Aero. Capability Statement. 2024. Miami University ASPIRE. Advanced Air Mobility Hub. Miami University. Economic and Community Impact of College@Elm. DriveOhio. Advanced Air Mobility Economic Impact Study. Dyment, Michael J., and Leeby, Chase. Advanced Air Mobility Business Case Assessment: State of Ohio. JobsOhio eIPP and AAM super-sector materials, 2025–2026. Ohno, Taiichi. Toyota Production System. Productivity Press, 1988. Goldratt, Eliyahu M. The Goal. Womack, Jones, and Roos. The Machine That Changed the World. 1990. Christensen, Clayton M. The Innovator’s Dilemma. 1997. Grove, Andrew S. Only the Paranoid Survive. 1996. Drucker, Peter F. Innovation and Entrepreneurship. Ries, Eric. The Lean Startup. 2011. Fink, Larry. Annual letters to CEOs, BlackRock, 2018–2025. Ramaswamy, Vivek. Woke, Inc. 2021. Ramaswamy, Vivek. Nation of Victims. 2022. Vance, J.D. Hillbilly Elegy. 2016. Rand, Ayn. Atlas Shrugged. 1957. Rand, Ayn. The Fountainhead. 1943. NASA / Booz Allen Hamilton urban air mobility market studies. FAA eVTOL Integration Pilot Program (eIPP) announcements, 2026. AFWERX Agility Prime program overviews. Kahn, Roger. The Boys of Summer. 1972. Lewis, Michael. Moneyball. 2003. Nietzsche, Friedrich. Thus Spoke Zarathustra. Sun Tzu. The Art of War. Musashi, Miyamoto. The Book of Five Rings.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
This past week I gave a lecture to a room of college students I never physically entered. A professor at a prestigious university—someone who had been watching my videos, commenting on them, and treating the work as if it belonged in a classroom—asked me to talk to her students about aerospace and how a young person might prepare for the space economy, in the old arrangement that invitation meant a check from the university, a plane ticket, a hotel for two nights, and a professor who got to sit in the back of the hall while an outsider did the talking. The students got a visitor who had been out in the world doing the thing the syllabus only described.
That is not what happened. I asked the practical questions. Do I fly out? Do I book a hotel? Do we do lunch? She said no. We would do it on Teams. She plugged her laptop into the classroom monitor, ran the microphone system through the room, and about two hundred people—some in the seats, some on the call—looked at me the way people now look at a talking rectangle. Class was at 12:30 PM. I sat down at 12:30 from my RV and called into Teams, and spoke to the class. An hour later everybody went about their business.
I am not pretending I am above being paid for that kind of work. The geometry of expertise has changed. The old lecture tour burned three days to deliver one hour. The new version burns one hour to deliver one hour. It feels slightly wild, and I will take it. The students still asked good questions. The professor still got a guest. I still had to earn the room. The only thing missing was the airport.
What the Space Economy Actually Means in 2026
I have been doing a run of shows on the change of state coming for the American economy—how much work, how much income, how much industrial capacity the orbital and near-space markets are going to pull into existence. The phrase “space economy” still sounds to some people like a poster in a guidance counselor’s office. It is not a poster. Industry tallies put the global space economy at around $626 billion in 2025, with commercial activity already the large majority of that total and serious forecasts pointing toward a trillion dollars in the early 2030s.[1] Other estimates run higher still. McKinsey and the World Economic Forum have published a scenario near one-point-eight trillion by 2035. The commercial share is already about four-fifths of the whole.[2]
That money is not only rockets on television. It is satellite broadband, navigation, Earth observation, ground equipment, launch cadence, defense architectures, and the unglamorous logistics that will feed commercial stations as NASA tries to hand low-Earth orbit to private operators before the International Space Station is retired.[3] If you are a student sitting in a lecture hall in 2026, the relevant question is not whether space will become an industry. It already is. The question is whether you will be the kind of person an industry like that can use.
Cargo Drones Are Not the Toys You Buy at Target
The conversation turned, as these conversations always do, toward drones. People hear the word and picture a camera quadcopter over a soccer field. That is not the machine I have been around in Butler County. The airframes I have been involved with are in a different weight class. They are built to move real mass—on the order of five hundred pounds of cargo—not a birthday balloon and a GoPro.
That number is no longer science fiction. In the last year, Elroy Air’s Chaparral hybrid-electric cargo aircraft has been flying autonomous missions under the federal eVTOL Integration Pilot Program, with production ratings above five hundred pounds and ranges measured in hundreds of miles.[4] Other developers are in the same neighborhood. AIR has put a heavy-lift uncrewed aircraft into flight operations with a published payload near 550 pounds and a cargo bay large enough for bulky freight.[5] China has flown even heavier fixed-wing cargo drones. The point for a classroom is simple: the sky is about to carry freight the way the interstate already does.
My wife heard that payload number and immediately produced the sentence every civilian produces. She did not want a drone flying over her car on the way to a Cincinnati Reds game and dropping a refrigerator on the hood. I have now heard that joke, or some cousin of it, enough times that it has become the unofficial civic motto of advanced air mobility. The students had the same fear. A bright young woman put it to me cleanly: she had seen the YouTube talk about Elon Musk and the Tesla bots, she could tell I was excited about robots, and she still wanted to know what happens when one of these things fails over a building or a highway.
The Question Every Classroom Asks: What If a Drone Hits My Car?
I told her the truth as I see it. These machines will be driven by software that, over a short run of years, is more practical and more consistent than the average human behind the wheel. That is not a hymn to perfection. Automated systems have already had ugly days. Robots have done stupid things. Self-driving stacks have had incidents that made the evening news. I do not wave those away. I treat them the way a manufacturer treats first-article failures: as the tuition you pay to get a repeatable process.
Tesla’s own published safety figures—imperfect, debated, and still the largest public data set of its kind—have, for several quarters, shown that miles driven with Autopilot and Full Self-Driving (Supervised) between crashes are far above the national average. In one quarterly snapshot, the company reported one crash per 6.69 million miles with the system engaged, compared with a U.S. average near one per 702,000 miles.[6] A later breakout put Full Self-Driving (Supervised) at roughly five million miles per major collision in North America.[7] Critics correctly note that the comparisons are not laboratory-clean. Highway mix, supervision, and crash definitions all matter. Fine. The direction of the curve still matters more than the purity of the press release. The stack learns. The humans who hate the stack do not update overnight.
Amazon drones will crash. Walmart drones will drop a payload early. Vandals will take shots at anything that flies low and looks expensive. Crosswinds, density altitude, summer heat, winter air thickness, and the occasional solar geometry the original coder did not anticipate will all produce a bad afternoon. That is what new technology does. Then the software gets a patch, and that particular stupidity is supposed to happen only once. A human being who wraps a truck around a pole at 2 a.m. does not receive a firmware update before the next Friday night.
It Is Not a Skill Gap. It Is an Engagement Gap.
The student’s question sat atop a second problem I have been hearing in manufacturing offices for years, and I have heard it with unusual frequency in the last two weeks. When you try to hire, you get applicants. A painful share of them cannot pass a drug test. A painful share of the rest do not want the job in any durable sense. I do not mean they lack a certificate. I mean they lack the old animal willingness to get up, go, and stay. People keep calling this a “skill gap” because “skill gap” is a polite phrase that can be used in a grant. What I am looking at is an ambition gap. An engagement gap.
It is not mysterious if you watch how a generation was fed. Old-time Facebook already trained people to receive a stream rather than make one. Video-game platforms now complete the circuit. The machine sends you the next mission, the next season pass, the next reason to tap a credit card. If public assistance covers the floor of a life, and a console covers the ceiling of a day’s stimulation, the case for gasoline money and a 5:30 a.m. alarm clock gets thin. You can stay in the house and still feel as if the world is happening to you.
The labor statistics are not a sermon, but they are not a hallucination either. U.S. labor force participation dropped to 61.6 percent in June 2026, the weakest non-pandemic reading since the mid-1970s.[8] Teen employment is a shadow of what it was when summer work was a normal American education. In July 2026, only 36.5 percent of sixteen-to-nineteen-year-olds were working, compared with a late-1970s peak near 60 percent.[9] Young men have fallen out of the market with particular force. Participation among men aged 16 to 24 has been reported at near 56 percent, down from about 69 percent in 2000.[10]
Survey research on Gen Z fills in the mood. Deloitte’s 2026 global survey found that more than half of that cohort were delaying major life decisions under financial pressure, and only a sliver named leadership as their primary career aim.[11] Gallup has been describing a “Great Detachment”: engagement at decade lows, and half the workforce either hunting or half-hunting for the exit.[12] You can argue about causes until the sun goes down—student debt, housing costs, phones, opioids, the aftertaste of lockdowns, the collapse of certain male-coded industries. I will not pretend one variable explains a civilization. I will say that a space economy cannot be staffed by people trained to wait for the next push notification.
Kiosks, Tesla Bots, and the Quiet Replacement of Human Attention
Robotics has already walked into the most ordinary American rooms. You go to a fast-food restaurant now, and the building would prefer you not talk to anyone. You poke a kiosk. You pay the kiosk. Somewhere behind the stainless steel, a smaller, often older crew still performs the last human motions the equipment has not yet absorbed. When you do get a live person at the counter, there is a fair chance that person is over fifty and still practicing the old religion of showing up. The shortage of willing labor is intense enough that automation no longer feels like a futurist pamphlet. It feels like the manager’s only remaining idea.
That is the part of the Tesla-bot conversation the internet likes to turn into a cartoon. I am not excited about robots because I dislike people. I am excited about robots because I have watched the labor pool thin out in real businesses, in real counties, with real drug tests and real no-call no-shows. If the country will not produce enough people who want the work, the work will still get done. It will get done by a machine that does not need a second chance on Monday. Remember, the enemies of America have been attacking America a long time, and our workforce has been their target. Globalism is dangerous to a productive society.
The Video Game Patch Model Is Moving Into the Physical World
The last fifteen minutes of the class were the part I did not fully script. I could see the professor’s face on the feed. I could not see the faces of two hundred others clearly, which is the new condition of public speech. I reached for an analogy the room already understood.
It is August and early September, which means another Madden cycle has either just landed or is about to. How many times has that game shipped perfect on day one? Rarely. Characters clip through each other. A play-call menu eats itself. The engine meets an input it was not trained to expect and throws a fit. Then the telemetry goes home. PlayStation, EA, and every live-service shop of any size collect crash codes from millions of copies overnight. Developers walk in the next morning to a pile of bug reports harvested from the wild. They push a patch. Digital distribution exists so they never have to mail you another piece of plastic.
That is the industrial model now traveling out of entertainment and into vehicles, drones, and humanoid robots. If a robot drops your hamburger, the correction is not a congressional hearing. It is a software update. If a cargo drone flying at five hundred feet decides, because the sun is vicious or the air is thin or an eclipse confuses a sensor suite, that it would rather be at twenty feet, the fleet can be taught not to make that particular mistake again. Weather, payload, battery sag, and GPS drift become parameters in a model that gets revised on a cadence no legislature can match.
I told the students I still see the old hardware in the wild. I was at a Cracker Barrel not long ago, and there was an Atari 2600 sitting there like a museum piece you could still buy. I am going to pick one up. Those machines were honest in a way modern software is not. The game was the cartridge. If Combat shipped with a quirk, that quirk lived in your living room until you sold the console at a garage sale.[13] We have inverted that world. The physical object is now a temporary container for a mind that can be rewritten after midnight.
A Short History of How America Managed Traffic Before Software
People talk as if safety were a mood. It is not. It is a pile of statutes, standards, advocacy campaigns, and ugly metal that accumulated because the alternative was a death rate this country finally decided it would not live with.
In 1966, after years of treating highway slaughter as the price of modernity, President Johnson signed the National Traffic and Motor Vehicle Safety Act and the Highway Safety Act. The Department of Transportation followed that same season, and out of that machinery came the agency that became the National Highway Traffic Safety Administration.[14] The results, stretched across half a century, are not subtle. The U.S. highway fatality rate fell from about 5.5 deaths per 100 million vehicle miles traveled in 1966 to about 1.1 by the mid-2010s.[15] Federal vehicle standards from 1960 through 2012 have been credited with saving more than 600,000 lives. Seat belts alone account for a huge share of that total.[16]
The hardware inside the cabin changed as well. Airbags moved from an exotic option to a federal requirement in new light vehicles by the late 1990s, and then spread to side-impact protection.[17] Crumple zones, better steels, electronic stability control, and an entire crash-test priesthood at NHTSA and the Insurance Institute for Highway Safety made it much more likely that a person who should have died in 1978 would walk out of a 2018 wreck talking.[18]
Drunk driving, MADD, and the years when Friday night was a slaughterhouse
Behavior took longer. Drinking and driving was illegal in a formal sense long before it was shameful. New Jersey passed an automobile-specific drunk-driving statute in 1906. For most of the twentieth century, the culture still treated the offense as a joke with a badge. That broke in 1980, when Candace Lightner founded Mothers Against Drunk Driving after a repeat offender killed her thirteen-year-old daughter, Cari, in Fair Oaks, California.[19] Within a few years, the country had a presidential commission, a federal drinking-age hammer in 1984, a march toward 0.08 blood-alcohol limits, and a new vocabulary: designated driver, friends don’t let friends, administrative license suspension.[20]
NHTSA only began clean national tracking of alcohol-involved deaths in 1982, a year when those deaths ran above twenty-one thousand and approached half of all traffic fatalities. The later curve bent down hard. Analyses of the post-1980 campaign put the decline in impaired-driver fatalities in the neighborhood of forty percent across four decades.[21] I grew up on the early side of that bend. I remember what the road felt like before the country got religion about it.
Stop signs, signals, and the roundabout as a mechanical conscience.
Infrastructure learned more slowly than slogans. On the kind of two-lane state route I knew as a kid, the first political answers to a string of wrecks were the obvious ones: a stop sign, then a light, then a lower speed, then a different way of feeding cars through a conflict point. Later came the modern roundabout—not the old American traffic circle that locked up in the 1950s, but the yield-on-entry European design that forces a driver to slow down and keep turning.
The first modern U.S. roundabout was installed in Summerlin, Nevada, in 1990. FHWA spent the 1990s studying the form and published its informational guide in 2000.[22] The safety case is now ordinary engineering. Roundabouts cut speeds and slash the number of conflict points. Federal evaluation work estimated that the roughly 2,400 American roundabouts built from 1990 to 2014 prevented tens of thousands of injury crashes and saved more than nine billion dollars in social cost.[23][24] Drivers complain about them the way drivers complain about every device that interrupts a straight line. The geometry does not care. It makes you engage the road.
That is the whole history in miniature. First you change the vehicle. Then you change the law. Then you change the pavement. Then you wait a generation for the culture to catch up. Software compresses that sequence. A drone fleet can receive a correction in a week that used to require a legislative session, a standards docket, and a decade of funerals.
Two O’Clock in the Morning on a Two-Lane Road
Here is why I told the class a story instead of another slide about mean time between failures. Human beings do not attach to mean time between failures. They attach to a night they can still hear.
When I was a kid, we lived off a busy two-lane state route, the kind of industrious road that carried trucks all day and all night. The house sat a good stretch back from the pavement—on the order of a hundred fifty yards—but in summer the windows were open because we did not have air conditioning. One Friday night, about 2 a.m., a truck left the road and took the telephone pole at the end of our driveway.
I did not hear the impact so much as I woke inside the sound that came after it. Through the screen I heard a man screaming for his mother. Not a movie scream. The real thing: high, terrified, the voice of somebody who had just understood what had been done to his body. I got my parents up. The whole house heard it. I went down the driveway in the dark.
The first cars were already slowing down, staring, then speeding up because staring felt like involvement. Nobody official had arrived yet. The truck had come off the road, hit the mailbox, hit the pole, and folded the driver’s side of the cab until metal from one side was occupying the space where a man is supposed to sit. The violence had done what violence does when steel meets a wooden pole at highway speed. Parts of him were in the road. In the poor light I first thought I was looking at roadkill. Traffic had already run over it. It was not an animal.
He had smashed the glass with his head, trying to get out of a window that no longer framed a living person. Blood ran down his face. He was jammed, trying to crawl, and still calling for his mother. He got quiet soon after I reached the end of the drive. There was nothing to do for him. He was gone when the screaming started. He just had not finished being gone.
I have thought about that night for a lifetime, and the thought I keep is not a policy memo. It is this: that was a software problem in a human body. It was the early 1980s, before Mothers Against Drunk Driving had finished turning a private grief into a national prohibition. The man was almost certainly tired, almost certainly drinking, almost certainly carrying whatever mess a night driver carries home at 2 a.m.—money, a shift, a marriage, a rumor, a clock. Human beings drive with all of that in the cab. They drive with a mother still installed in the nervous system. When the pole arrives, they call for her.
I do not tell that story because I enjoy the memory. I tell it because every time someone says they do not want a five-hundred-pound drone over their roof, they are asking for a world with no new risk, and they are asking it in a country that already accepted far worse risk for a hundred years of human drivers. Those particular wrecks—the ones that take a body apart against a pole—are rarer now—not gone. Rarer. Police still work Friday and Saturday nights. They will tell you the texture of the crashes has changed. Vehicles stay together. People crawl out who would have been listed in the morning paper in years prior. Airbags, belts, better steel, and slower intersections did that.[25]
Why Machines Will Make Fewer of Those Mistakes
A cargo drone does not have a wife. It does not have a mistress. It does not drink through a shift and then try to beat the sunrise home. It does not experience shame, jealousy, exhaustion, or the sudden need to call for its mother. It has sensors, limits, and a model of the world that can be rewritten when the world refuses to match it.
That is the moral of the old wreck, and it is the part of the lecture the room understood. We did not abolish tragedy on American roads by hoping drivers would become better people. We put constraints around them. We put belts on their chests, bags in their wheels, and lights in their path, and eventually computers in the loop. The next constraint is the loop taking the wheel. You will still get incidents. You will get a season of ugly film. You will get a class of people who do not want to compete with the machine and who will feed every failure to a news cycle that is addicted to the wreck.
I called that the Don Henley problem in class—the dirty laundry impulse. Automation that replaces visible human jobs will be covered as a crime even when the body count falls. That coverage will not be fair. It does not have to be fair to be loud. Anyone building drones, robots, or space logistics has a better budget for the noise.
Planning a Space Economy Around People Who Do Not Want the Job
This is the uncomfortable planning assumption. The space economy will not arrive as a clean poster of astronauts and lecture-hall ambition. It will arrive in a labor market where a large cohort under thirty is unevenly attached to work, where drug tests still sink hiring classes, and where firms that need reliability will buy it from software and silicon vendors if they cannot buy it from applicants.
I do not treat that as a reason to sneer at young people. Plenty of them are hungry. The young woman who asked the question was hungry. She was trying to square a future she could see with a risk she could feel. That is what a serious student does. The problem is the volume of people who will not ask the question because they are already being entertained past the point of hunger.
If you are building workforce policy for orbital industry, advanced manufacturing, or unmanned logistics in a place like Butler County, you plan for three tracks at once. First, the people who still want the work—train them harder and pay them like the scarce resource they are. Second, the machines that will do the work the missing people will not do—design them to be patched like games, not worshipped like monuments. Third, the public argument—tell the refrigerator story before the opponent tells it, and keep telling the 2 a.m. story so the public remembers what human error actually looked like when it was allowed to run wide open down a state route.
What I Took Away from a Classroom I Never Entered
I ended the hour the way I have ended a version of this talk too many times in the last two weeks. Software will take the first years to be clumsy. Then it will stop repeating the same clumsiness. Human beings repeat theirs for decades, because the bug is not in a repository. The bug is in the life.
We already proved, as a species, that we can cut the worst traffic deaths without waiting for every driver to become a saint. We proved it with belts, bags, blood-alcohol statutes, a drinking age tied to highway money, crash-test scores, and those unpopular roundabouts that make you turn the wheel whether you feel like it or not. The space economy will require the same kind of proof at higher altitudes. Cargo will fly. Robots will stand at counters and on factory floors. Some of the coverage will be poison. Some of the early flights will be ugly. And then the patch will ship.
I did not have to get on a plane to say any of that. I thought that was strange when the invitation first arrived. I think it’s less strange now. The tools that let a professor in another city put me on a wall in front of two hundred students are cousins of the tools that will keep a five-hundred-pound airframe from treating a parking lot like a telephone pole. Same family of updates. Same refusal to leave the mistake in the cartridge.
If you want the longer argument in the form I use with operators and owners, read the business guide I have already put out. The lecture was a compact version of it, told to a room that still has time to decide what kind of worker—and what kind of citizen—it is going to be when the drones are no longer a joke about refrigerators.
Notes
Numbered citations in the text correspond to the footnotes. The bibliography below is offered for further reading and is organized by subject rather than by the order of appearance.
[1] Novaspace, Space Economy Report, 12th ed. (January 2026), valuing the global space economy at $626.4 billion in 2025 and projecting $1.01 trillion by 2034 at a 12 percent compound annual growth rate. McKinsey and the World Economic Forum have published a higher $1.8 trillion scenario for 2035.
[2] Brookings Institution, Darrell M. West, “Artemis II and the Rapid Rise of a Global Space Economy,” April 8, 2026. Commercial activity accounted for roughly 78 percent of 2025 space spending; U.S. space employment was estimated near 400,000.
[3] U.S. Government Accountability Office, Low-Earth Orbit: NASA Faces Impending Decisions for Replacing International Space Station with Commercial Stations, GAO-26-107805 (June 2026).
[4] Elroy Air and Federal Aviation Administration statements on the eVTOL Integration Pilot Program flights at Houma-Terrebonne Airport, August–September 2026. Production Chaparral aircraft are rated for more than 500 pounds of payload and a range of up to 450 miles.
[5] AIR company announcements, 2025–2026, describing a production heavy-lift cargo UAS with a 550-pound payload and a 70-cubic-foot cargo bay for civil and military logistics.
[6] Tesla Vehicle Safety Report, Q2 2025: one crash per 6.69 million miles with Autopilot or Full Self-Driving (Supervised) engaged, compared with a U.S. average of roughly one crash per 702,000 miles (NHTSA/FHWA 2023 data as cited by Tesla). Independent analysts have noted that highway-heavy use cases and definitional choices affect the comparison.
[7] Tesla safety dashboard release, November 2025, reporting approximately 5.1 million miles per major collision with Full Self-Driving (Supervised) in North America across road classes. Tesla defines a major collision using Federal Motor Vehicle Safety Standards criteria, including airbag or pyrotechnic restraint deployment.
[8] St. Louis Federal Reserve, “What’s Behind the Sharp Drop in Labor Force Participation?” (August 2026). The U.S. labor force participation rate fell to 61.6 percent in June 2026, the lowest reading outside the pandemic period since 1976.
[9] U.S. Bureau of Labor Statistics, The Economics Daily, August 26, 2026. In July 2026, the employment–population ratio was 36.5 percent for teens ages 16–19 and 67.5 percent for young adults ages 20–24, both well below late-twentieth-century peaks.
[10] American Institute for Boys and Men analysis cited in reporting on July 2026 labor data: labor force participation among men ages 16–24 fell to 56.1 percent, down from about 69 percent in 2000.
[11] Deloitte Global Gen Z and Millennial Survey 2026. More than half of Gen Z respondents reported delaying major life decisions for financial reasons; only 6 percent named a leadership position as their primary career goal.
[12] Gallup workplace tracking through Q4 2025 described a “Great Detachment,” with engagement at decade lows and 51 percent of U.S. employees either actively looking or watching for other work.
[13] The Atari Video Computer System, later branded the Atari 2600, reached North American retail shelves in 1977. It used interchangeable ROM cartridges and a MOS 6507 processor; software, once pressed into plastic, could not be patched overnight.
[14] President Lyndon B. Johnson signed the National Traffic and Motor Vehicle Safety Act and the Highway Safety Act on September 9, 1966. Congress established the U.S. Department of Transportation the following month; the agency that became NHTSA followed.
[15] Bureau of Transportation Statistics, “A Half Century of Highway Safety Innovations—1966 to 2016.” The U.S. highway fatality rate fell from 5.5 deaths per 100 million vehicle miles traveled in 1966 to 1.1 by 2014.
[16] NHTSA estimates that technologies under the Federal Motor Vehicle Safety Standards saved more than 613,000 lives from 1960 through 2012, with seat belts accounting for nearly 330,000 of those savings.
[17] Front airbags were required in all new cars, light trucks, and vans beginning with the 1998–1999 model years. Side-impact protection standards later made side air bags effectively standard equipment.
[18] National Highway Traffic Safety Administration, Traffic Safety Facts annual series, and Insurance Institute for Highway Safety historical crashworthiness work. Occupant survival in serious crashes improved sharply after the introduction of airbags, crumple zones, electronic stability control, and structural redesign.
[19] Mothers Against Drunk Driving was founded in 1980 by Candace Lightner after her 13-year-old daughter, Cari, was killed in Fair Oaks, California, by a repeat drunk driver. NHTSA began systematic tracking of alcohol-related fatalities in 1982, when such deaths exceeded 21,000.
[20] The National Minimum Drinking Age Act of 1984 tied federal highway funds to a statewide minimum purchase age of 21. A later federal incentive pushed every state to a 0.08 blood-alcohol per se standard by 2004.
[21] NHTSA and related analyses have credited the post-1980 impaired-driving campaign with large fatality reductions. One commonly cited figure is a decline of roughly 44 percent in fatalities involving impaired drivers between 1982 and 2022.
[22] FHWA Research and Technology Evaluation: Roundabout Research Final Report (June 2018). The first modern U.S. roundabout was built in Summerlin, Nevada, in 1990. FHWA published Roundabouts: An Informational Guide in 2000.
[23] Federal Highway Administration, Proven Safety Countermeasures: Roundabouts, FHWA-SA-21-042. Modern roundabouts reduce vehicle speeds and conflict points compared with conventional intersections.
[24] FHWA estimated that roughly 2,400 U.S. roundabouts installed between 1990 and 2014 averted between 38,000 and 53,000 injury crashes, with societal cost savings above $9 billion over that period.
[25] National Highway Traffic Safety Administration, Traffic Safety Facts annual series, and Insurance Institute for Highway Safety historical crashworthiness work. Occupant survival in serious crashes improved sharply after the introduction of airbags, crumple zones, electronic stability control, and structural redesign.
Bibliography and Further Reading
This list is intentionally broader than the footnotes. It is a reading path for students and operators who want the lecture’s claims tested against primary sources.
Space Economy, Commercial LEO, and Aerospace Industry
Novaspace. Space Economy Report. 12th edition. Paris, January 2026. Summary coverage: SpaceNews, “Global Space Economy Reaches $626 Billion, Marking a New Phase of Growth,” January 29, 2026.
UBS. Space economy total addressable market outlook to 2040. Analyst commentary summarized in Yahoo Finance / Investing.com, July 18, 2026.
U.S. Government Accountability Office. Low-Earth Orbit: NASA Faces Impending Decisions for Replacing International Space Station with Commercial Stations. GAO-26-107805. June 2026. https://www.gao.gov/products/gao-26-107805
World Economic Forum. “3 Commercial Trends Propelling a $1.8 Trillion Space Market.” June 10, 2026.
NewSpace Tracker. “Space Economy Outlook 2026: Trends, Challenges, and Opportunities.” April 2026.
NASA. Commercial Low Earth Orbit Development Program documentation and Commercial Lunar Payload Services program pages. nasa.gov.
Satellite Industry Association. Annual State of the Satellite Industry reports, 2024–2026 editions.
Cargo Drones, eVTOL, and Unmanned Logistics
Elroy Air. Chaparral program materials and eVTOL Integration Pilot Program flight announcements, Louisiana, August–September 2026.
Interesting Engineering. “US Startup Tests Cargo Drone with 500-lb Payload, 450-mile Range.” September 2026.
Tech Times. “Autonomous Cargo Drone Clears First FAA Hurdle at Gulf Coast’s Busiest Heliport.” September 1, 2026.
AIR. Production heavy-lift cargo UAS announcements, 2025–2026, including 550-pound payload configuration.
Defense Blog. “AIR Launches Heavy Lift Cargo Drone with 550 Pound Payload Capacity.” April 17, 2026.
Urban Air Mobility News. “AIR Unveils New eVTOL Cargo Drone with 550 lb Payload for Civil and Military Operations.”
Federal Aviation Administration. eVTOL Integration Pilot Program (eIPP) materials; Executive Order 14307, “Unleashing American Drone Dominance,” June 2025.
Drone as a Service. “Heavy Lift Drones: Payload, FAA Rules & Top Models (2026).” Updated June 2026.
Sopowers. “Top 10 Cargo Drones in 2026: Payload, Range, Battery Systems & Logistics Trends.”
Zuri (Czech Republic). Hybrid VTOL cargo-drone specifications and 2027 flight-test schedule. NextGen Defense, September 2026.
Northern Changying / NORINCO. Changying-8 (CY-8) heavy cargo UAV maiden-flight reporting, March 31, 2026.
Vehicle Automation and Software-Defined Safety
Tesla, Inc. Vehicle Safety Reports, quarterly series, especially Q2 2025 Autopilot and Full Self-Driving (Supervised) statistics. tesla.com/VehicleSafetyReport.
Tesla, Inc. Full Self-Driving (Supervised) safety dashboard release, November 2025, including major-collision definitions keyed to 49 C.F.R. § 563.5.
TechCrunch. “Tesla Releases Detailed Safety Report after Waymo Co-CEO Called for More Data.” November 14, 2025.
Drive Tesla Canada. “Tesla’s Q2 2025 Vehicle Safety Report: Autopilot & FSD Remain Nearly 10x Safer than U.S. Average.” July 23, 2025.
Electrek. “Tesla’s Own Data Confirms Autopilot Safety Regressed in 2025.” July 23, 2025. (Critical reading of the same quarterly series.)
National Highway Traffic Safety Administration. Standing General Order on crash reporting for automated driving systems; ADS and Level 2 ADAS incident dashboards.
Federal Motor Vehicle Safety Standards. Occupant crash protection and event-data-recorder definitions, including 49 C.F.R. § 563.5.
Insurance Institute for Highway Safety / Highway Loss Data Institute. Autonomous vehicle and advanced driver-assistance system research pages.
History of U.S. Traffic Safety and Transportation Management
Johnson, Lyndon B. Remarks on signing the National Traffic and Motor Vehicle Safety Act and the Highway Safety Act, September 9, 1966.
U.S. Congress. National Traffic and Motor Vehicle Safety Act of 1966, Pub. L. 89-563; Highway Safety Act of 1966, Pub. L. 89-564.
Haddon, William, Jr. Foundational NHTSA-era public-health approach to crash injury. See also the Haddon Matrix literature.
National Highway Traffic Safety Administration. Lives Saved by Vehicle Safety Technologies and Associated Federal Motor Vehicle Safety Standards, 1960 to 2012. DOT HS 812 069.
Kahane, Charles J., and related NHTSA evaluation reports on seat belts, airbags, and electronic stability control.
Williams, Allan F., et al. “Fruits of 20 Years of Highway Safety Legislative Advocacy in the United States.” Annals of Advances in Automotive Medicine / PMC 3256822 (2011).
Ehsani, Johnathon P., et al. “The Future of Road Safety: Challenges and Opportunities.” PMC 10126980.
Insurance Institute for Highway Safety. Historical belt-use rates and crashworthiness ratings.
Impaired Driving Law and Advocacy
Mothers Against Drunk Driving. Organizational history; founded after the death of Cari Lightner, Fair Oaks, California, May 3, 1980.
Federal Highway Administration. Roundabouts: An Informational Guide. 2000; later editions and NCHRP updates.
Federal Highway Administration. Research and Technology Evaluation: Roundabout Research Final Report. June 2018.
Transportation Research Board. NCHRP Synthesis 264, Modern Roundabout Practice in the United States.
Steyn, Hermanus, Ashleigh Griffin, and Lee A. Rodegerdts. Accelerating Roundabout Implementation in the United States, Vol. IV: Review of Fatal and Severe Injury Crashes at Roundabouts. FHWA, 2015.
Federal Highway Administration. Safe Streets and Roads for All (SS4A) program materials under the Bipartisan Infrastructure Law.
Labor Force Participation, Youth Work, and Engagement
U.S. Bureau of Labor Statistics. Current Population Survey public data and The Employment Situation monthly releases, 2025–2026.
U.S. Bureau of Labor Statistics. “Teens Ages 16 to 19 Were Employed at Nearly Half the Rate of Young Adults Ages 20 to 24 in July 2026.” The Economics Daily, August 26, 2026.
Federal Reserve Bank of St. Louis. “What’s Behind the Sharp Drop in Labor Force Participation?” August 2026.
Center for American Progress. “Teen Employment Remains Weak.” August 7, 2026.
Gallup. “U.S. Worker Thriving Declines as Job Market Pessimism Grows.” 2026 workplace series, including Q4 2025 engagement and job-search tracking.
American Institute for Boys and Men. Research on young-male labor force participation and disconnection, 2024–2026.
New York Post. “Male Gen Zers Are Dropping Out of the U.S. Job Market in Droves.” August 17, 2026. (Journalistic summary of BLS and AIBM figures.)
U.K. Department for Work and Pensions / related. Young People and Work: Interim Report. 2026. Useful comparative reading on youth participation outside the United States.
Video Games, Live-Service Software, and the Patch Economy
Atari, Inc. Atari Video Computer System / Atari 2600 launch materials, 1977; subsequent branding change, 1982.
Wikipedia contributors. “Atari 2600.” Encyclopedia entry with production history, hardware constraints, and cartridge-era economics.
PCMag. “The Atari 2600 at 45: The Console That Brought Arcade Games Home.” September 10, 2022.
Electronic Arts / EA Sports. Madden NFL annual release notes and title-update histories, illustrating same-week patch cadence.
Sony Interactive Entertainment. PlayStation Network crash-reporting and title-update architecture, public developer documentation.
Industry discussions of live-service telemetry, crash dumps, and over-the-air vehicle/robotics updates as an extension of the games-industry model.
Regional and Author Context
Hoffman, Rich. Business guide and related commentary on manufacturing, drones, and local economic development in Butler County, Ohio.
Cincinnati/Northern Kentucky International Airport (CVG) cargo-hub reporting, for local context on freight aviation near the author’s home region.
Butler County, Ohio, economic-development and unmanned-systems coverage, 2024–2026.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
It is always a special day whenever one of these comes in the mail.
I have been saying that for most of a lifetime, and I have not found a reason to take it back. I have been reading Biblical Archaeology Review since I was a kid in the 1970s.[1] The magazine was new then. Hershel Shanks had just pried a door open between the trench and the kitchen table, and a generation of ordinary readers suddenly had access to the same arguments the professors were having in Jerusalem, Amman, and Cambridge.[2] I am still on that list. The issue still arrives every few months. And when it does, I have a ritual. I block the calendar. I throw the noise out of the room. I turn the phone face down. I let the house go quiet, and I go through the thing article by wonderful article until the night is gone.
If I milk it—and I usually do—I stay up while everyone else has gone to bed. Two o’clock in the morning, a glass of water, the window dark, the mind finally unhurried. I never get tired of it. They do such a good job on this magazine that I can disagree with half of what I am reading and still close the cover grateful. That is a rarer virtue than most publications admit.
A Rough Day, a Small Face, and Japanese Dumplings from Costco
Today was a rough day. There were problems stacked on problems, the kind of list that makes a person keep working because stopping would only let the list talk louder. I was at it when my wife went to the mailbox. She saw the mailman go down the road. She came back in with that smaller face she wears when she is carrying a gift she already knows will land, and she pulled the issue out of the stack as if she had found a holiday hiding in ordinary paper.
She knows the ritual. She has known it for years. Shut everything down. Give him the hours. Let him disappear into the Bronze Age and come back when he is done. She also knows the other half of the ceremony, which is not in any style guide and would not impress a tenure committee: Japanese dumplings from Costco. They are our favorite meal in the world. I put my work away. We ate. Then I came back to the magazine and started turning pages again.
I can tell you, without much fear of contradiction from anyone who has lived a long marriage, that there is not much better in the world than those two things arriving on the same evening. Life is already wonderful. The dumplings do not create the wonder. They just have the good manners to show up when the past does.
That is not a small thing. A culture is what it chooses to interrupt itself for. Some houses interrupt themselves for a game. Some interrupt themselves for a crisis. In this house we interrupt ourselves for a quarterly argument with the dirt of the ancient Near East, served with dumplings. I will defend that liturgy against any number of more fashionable ones.
I Do Not Read This Magazine Because I Agree with It
I do a lot of coverage on alternative history. The people who write Biblical Archaeology Review are, by and large, the academics who write the official history. In a seminar room, we would probably disagree on most of the load-bearing claims. Over coffee, one on one, we would discover we have more in common than the professional costumes suggest. We both love the ground. We both hate a lazy sentence. We both know it takes years to get one good layer out of a tell and only minutes for a man in an armchair to declare the layer silly.
I do not want to disparage their work. It takes a special kind of patience to spend a salary’s worth of afternoons on ancient Mediterranean studies, to draw a wall, to weigh a sherd, to argue about a burn layer until the argument itself becomes a kind of craft. Thank God people go out and dig. I love them for it. What they hand a general reader is the compressed labor of thousands of hours. That bandwidth is the gift. I can sit with their results at two in the morning and ask what the weight of the discovery actually does to the historical narrative.
The gift is not the same thing as a verdict. I come out of aerospace, which is a culture that slings a thousand things at the wall at the same time and then forces smart people to defend their assumptions out loud. You get them in a room. You make them spell the claim. When they stumble—because the evidence is not quite obtained enough, not quite clear enough—you put a mark next to that line and you keep going. A 5-Why breakdown is just the civilian name for the same habit.[3] You are trying to get to the bottom. You often end with more questions than you started with. That is not failure. That is the work confessing that the universe is larger than the first memo.
So I read BAR the way I used to sit in those rooms. I take the facts they sweat for. I refuse to inherit the spellings they cannot finish. Conviction, if it is worth anything, has to be able to look a trench report in the eye and still ask the next why.
What These Pages Teach Better Than Almost Anything
If you want a working grasp of the land of Canaan, of Israel, of the First Temple and the Second, this magazine is still one of the best public teachers in the English language. It will not give you a Sunday-school flannelgraph. It will give you walls, seals, bullae, burnt rooms, inscription fights, and the slow humiliation of theories that looked inevitable in 1986. That is how you learn a period well enough to ask an intelligent question about what is not on the page.
The Dead Sea Scrolls are the obvious example. Once you have sat with what those caves actually held—the textual habits, the calendar arguments, the purity rules, the war language—you can hear Second Temple Judaism thinking out loud.[4] You stop treating “what people believed” as a slogan. You start treating it as an artifact. Belief leaves residue. So does politics. So does fear. A society is whatever it bothers to bury, copy, smash, or hide in a jar.
That is also why I read this magazine as a student of business and politics, not only as a student of Scripture. If you are trying to build a company culture, you are already in the archaeology business. You are asking what a group worships when no one is watching, what it will pay for, what it will kill a project to protect, and what story it tells itself about why the last city fell. Civilizations rise for reasons. They decline for reasons. The reasons are never only economic and never only theological. They are psychological, liturgical, and military at the same time.[5] The Bronze Age did not end because a professor needed a chapter title. It ended because systems that looked permanent discovered they were not.
I like politics. I like business. I like understanding how cultures work so I can apply the lesson before the lesson applies itself to me. You cannot do that on vibes. You do it by watching how a people handled copper, kingship, covenant, and collapse when the outcome was still in doubt.
The Questions the Trench Reports Keep Leaving Off the Table
Here is where I stop being a grateful subscriber and start being the guy from aerospace with a marker in his hand.
Everybody who reads widely in this field knows the argument about Bronze Age copper and long-distance trade. I have said for years that North American copper belongs in that conversation. The Old Copper Culture of the Great Lakes was not a footnote. The people working the Keweenaw and Isle Royale were among the earliest miners and metalsmiths on the planet.[6] Mainstream archaeology is prepared to praise that fact and then change the subject when the next question arrives: where did all that copper go, and what does the timing do to the usual map of Bronze Age supply? I know the consensus answer. The consensus answer is that European and Near Eastern copper is accounted for by Old World mines, and that a transatlantic trade remains unproven.[7] Fair enough. Unproven is not the same as unaskable. In a review room, “we have not found the shipwreck yet” is a status report. It is not a gag order.
The same habit shows up closer to home. When I talk about stone monuments in northern Michigan—dolmens, capstones, arrangements that look like cousins of the chambers you can walk through in the British Isles and across Atlantic Europe—the geological reflex is always waiting. Displacement. Glaciers. The ice did it.[8] Ice did a great many things. Ice does not get a monopoly on every balanced stone in the Upper Midwest. We already know that people in the Great Lakes arranged rock on purpose. Under Lake Huron, on the old Alpena-Amberley Ridge, there are drive lanes and hunting blinds nine thousand years old. That is not a glacier having a hobby. That is a culture thinking in stone.[9] If a people can build that under what is now water, I am not required to call every terrestrial chamber an accident of meltwater.
I am not asking BAR to become a magazine of North American diffusionism. I am asking the older question the magazine itself taught me to ask: if you know a period well, you are obligated to notice the silence around it. Why this map and not the larger one? Why this set of ancestors and not the ones standing in the next drainage? Absence from a journal is not the same thing as absence from the world. Spilled milk can disappear from the fossil record. That does not mean the glass was never full.
Canaan, Yahweh, and the Politics That Did Not Stay in the Ground
Once you have a good grip on what the excavators actually know about Canaan and the highlands of Israel, you can ask the question the field sometimes treats as bad manners: what kind of culture was already there when the Hebrew Bible says Yahweh told a people to go in?[10] I do not treat that command as a campfire exaggeration and I do not treat it as a modern war-crimes pamphlet. I treat it as politics in the older sense—the ordering of a people under a claim about who runs the unseen world.
The Bible is not embarrassed by a populated heaven. Psalm 82 puts God on his feet in a council of gods and tells them they are going to die like men. Deuteronomy 32, in the reading preserved by the Dead Sea Scrolls and the Septuagint, says the nations were parceled out according to the number of the sons of God, while Yahweh kept Israel as his own portion.[11] That is not a children’s story. That is a jurisdictional map. Babel is the administrative crisis that precedes the map. The conquest traditions are what the map looks like when it reaches the ground. You do not have to like the theology to see the structure. You only have to stop flattening the text until it resembles a modern committee.
This is the argument of the book I have been writing, The Politics of Heaven. Blood, loyalty, and throne-claims do not stay in one register. They move between temples, palaces, and the beings the temples were built to negotiate with. If that sounds speculative from the cheap seats, I would only note that the Bible itself is less shy about the subject than many of its professional interpreters.[12]
Eve, the Fruit, and a Remark I Have Not Been Able to Shake
Most of my readers do not leave public comments. They send texts. They send emails. They would rather be known by a sentence than by a handle. One of them said something I have been turning over ever since: Eve was the original Ayn Rand.
It is a mischievous line, and it is sharper than it first sounds. Rand was an atheist who treated knowledge as security. Eve reaches for the fruit she was told not to eat because the fruit promises the knowledge of good and evil—which is to say, it promises a kind of coverage. If I can see the whole field, I will not be surprised. If I cannot be surprised, I might not need to trust. The serpent’s pitch is not “become wicked.” The serpent’s pitch is “become independently briefed.” That is a political offer. It is also a religious one. The two are not different departments in Genesis.
There is good and evil. That part is not subtle. There is also the other tree, the one that did not get eaten, the one that has to do with eternal life. We were built for a purpose and we fell out of the purpose. Ever since, there has been a disorder in the world that would prefer the purpose stay fallen. The snakes are still in the catalog. They still talk. They still offer fruit at the expense of every Adam who thought he could manage the garden by intelligence alone.
I am not above a joke when I say that Jesus was crucified in the middle of that argument. I am thinking of Job, and of Satan telling the court that loyalty is only loyalty until the invoice arrives.[13] I am thinking of the wilderness, with the kingdoms of the world placed on a ridgeline and the offer to jump, to seize, to save himself. “My God, my God, why have you forsaken me” is what it sounds like when a man refuses the offer and pays the price the offer was designed to avoid. If Eve reached for knowledge as security, the cross is the opposite transaction: knowledge of the worst thing, accepted without the security.
That is not a footnote to archaeology. It is the reason archaeology of the biblical world still matters to a person who also thinks about elections, companies, and the way a culture decides what it is allowed to notice. The past is not a museum. It is a set of unfinished negotiations.
How to Read a Magazine Without Becoming Its Disciple
The method is simple, and I commend it to anyone who is going to spend a night with BAR or with any other serious journal.
First, grant the labor. A published excavation is not a blog post. Treat it that way.
Second, separate the find from the frame. The wall is one fact. The paragraph that tells you what the wall “means for early Israelite state formation” is another fact, and a softer one.
Third, ask the aerospace question: can they spell the assumption without coughing? If the dating depends on a circular pottery sequence, say so. If the absence of evidence is doing the work of a conclusion, say so. If a whole continent has been ruled out because it would rearrange the lecture notes, say so.
Fourth, keep a second ledger for the questions the article makes possible and then declines to ask. Those questions are often the real harvest.
Fifth, take the night. Do not speed-read a civilization. The quiet is part of the instrument. A magazine like this is built for the hours when the house has stopped performing and a reader can finally hear himself think.
Why I Will Keep Subscribing
I can say the things I say about these topics because other people did the unglamorous work first. They published. I sat with what they published. Sometimes I said, that is not good enough. Sometimes I said, that changes the picture. Either way, the picture moved because they went into the ground.[14]
That is how you connect the past to the future without turning either into a costume. You learn a period until you can feel its joints. You watch what a people did when copper was wealth, when a temple was a government, when a scroll was a survival strategy. Then you look at your own shop floor, your own county, your own country, and you ask whether the same joints are moving.
If you have ever read The Gunfighter’s Guide to Business, you already know I do not treat culture as decoration. Culture is the operating system. Archaeology is one of the few disciplines that lets you watch an operating system fail in slow motion and leave the wreckage where a later age can still touch it. That is why this magazine remains, for me, one of the best publications in the world. Not because it is always right. Because it keeps putting first-rate evidence in the hands of people who are willing to stay up with it.
My wife knew what kind of day I was having. She also knew the cure that would not insult the day by pretending it had been easy. She brought in the mail. She made the dumplings. She gave me the hours. It does not get any better than that.
Life is wonderful with or without the dumplings. It is more wonderful when the past arrives on the same plate.
Notes
The numbered notes in the essay appear as footnotes on each page. The list below is a reading path, not a claim that every title agrees with me. A good bibliography should be a room you can walk around in, not a unanimous chorus.
Cline, Eric H. “Larger Than Life.” Biblical Archaeology Society, February 8, 2021.
Shanks, Hershel, ed. Understanding the Dead Sea Scrolls. New York: Random House, 1992.
Shanks, Hershel. The Mystery and Meaning of the Dead Sea Scrolls. New York: Random House, 1998.
VanderKam, James C. The Dead Sea Scrolls Today. 2nd ed. Grand Rapids: Eerdmans, 2010.
Collins, John J. The Dead Sea Scrolls: A Biography. Princeton: Princeton University Press, 2013.
Schiffman, Lawrence H. Reclaiming the Dead Sea Scrolls. New York: Doubleday, 1995.
Magness, Jodi. The Archaeology of Qumran and the Dead Sea Scrolls. 2nd ed. Grand Rapids: Eerdmans, 2021.
Canaan, Israel, Judah, and the Temples
Mazar, Amihai. Archaeology of the Land of the Bible, 10,000–586 B.C.E. New York: Doubleday, 1990.
Mazar, Amihai, and Ephraim Stern. Archaeology of the Land of the Bible. Vol. 2, The Assyrian, Babylonian, and Persian Periods. New York: Doubleday, 2001.
Dever, William G. What Did the Biblical Writers Know and When Did They Know It? Grand Rapids: Eerdmans, 2001.
Dever, William G. Beyond the Texts: An Archaeological Portrait of Ancient Israel and Judah. Atlanta: SBL Press, 2017.
Finkelstein, Israel, and Neil Asher Silberman. The Bible Unearthed. New York: Free Press, 2001.
Finkelstein, Israel. The Forgotten Kingdom: The Archaeology and History of Northern Israel. Atlanta: Society of Biblical Literature, 2013.
Kitchen, K. A. On the Reliability of the Old Testament. Grand Rapids: Eerdmans, 2003.
Provan, Iain, V. Philips Long, and Tremper Longman III. A Biblical History of Israel. 2nd ed. Louisville: Westminster John Knox, 2015.
Rainey, Anson F., and R. Steven Notley. The Sacred Bridge: Carta’s Atlas of the Biblical World. 2nd ed. Jerusalem: Carta, 2014.
Stern, Ephraim. Archaeology of the Land of the Bible. Vol. 2. New York: Doubleday, 2001.
Ussishkin, David. Biblical Lachish. Jerusalem: Israel Exploration Society, 2014.
Mazar, Eilat. The Palace of King David. Jerusalem: Shoham, 2009.
Faust, Avraham. The Archaeology of Israelite Society in Iron Age II. Winona Lake: Eisenbrauns, 2012.
Killebrew, Ann E. Biblical Peoples and Ethnicity. Atlanta: Society of Biblical Literature, 2005.
Levy, Thomas E., ed. Historical Biblical Archaeology and the Future. London: Equinox, 2010.
Bronze Age Worlds, Collapse, and Trade
Cline, Eric H. 1177 B.C.: The Year Civilization Collapsed. Rev. ed. Princeton: Princeton University Press, 2021.
Cline, Eric H. After 1177 B.C.: The Survival of Civilizations. Princeton: Princeton University Press, 2024.
Tainter, Joseph A. The Collapse of Complex Societies. Cambridge: Cambridge University Press, 1988.
Yoffee, Norman, and George L. Cowgill, eds. The Collapse of Ancient States and Civilizations. Tucson: University of Arizona Press, 1988.
Drews, Robert. The End of the Bronze Age. Princeton: Princeton University Press, 1993.
Broodbank, Cyprian. The Making of the Middle Sea. Oxford: Oxford University Press, 2013.
Kristiansen, Kristian, and Thomas B. Larsson. The Rise of Bronze Age Society. Cambridge: Cambridge University Press, 2005.
Kristiansen, Kristian. “The Rise of Bronze Age Peripheries and the Expansion of International Trade.” In Trade and Civilisation, edited by Kristian Kristiansen, Thomas Lindkvist, and Janken Myrdal. Cambridge: Cambridge University Press, 2018.
Roberts, Benjamin W., and Christopher P. Thornton, eds. Archaeometallurgy in Global Perspective. New York: Springer, 2014.
Radivojević, Miljana, et al. “The Provenance, Use, and Circulation of Metals in the European Bronze Age.” Journal of Archaeological Research 27 (2019): 331–98.
Muhly, James D. Copper and Tin. Hamden, CT: Archon Books, 1973.
Kassianidou, Vasiliki, and A. Bernard Knapp. “Archaeometallurgy in the Mediterranean.” In The Archaeology of Mediterranean Prehistory, edited by Emma Blake and A. Bernard Knapp. Oxford: Blackwell, 2005.
Great Lakes Copper, Stone, and the North American File
Pompeani, David P., et al. “On the Timing of the Old Copper Complex in the Keweenaw Peninsula and Isle Royale.” Radiocarbon, 2021.
Wade, Lizzie. “Great Lakes people among first coppersmiths.” Science 371, no. 6536 (2021): 1299.
Martin, Susan R. Wonderful Power: The Story of Ancient Copper Working in the Lake Superior Basin. Detroit: Wayne State University Press, 1999.
Pleger, Thomas C. “A Brief Introduction to the Old Copper Complex of the Western Great Lakes.” The Wisconsin Archeologist 82 (2001).
O’Shea, John M., and Guy A. Meadows. “A 9,000-year-old caribou hunting structure beneath Lake Huron.” Proceedings of the National Academy of Sciences 111, no. 19 (2014): 6911–15.
Howey, Meghan C. L., et al. “Geospatial modeling approach to monument construction using Michigan from A.D. 1000–1600 as a case study.” Proceedings of the National Academy of Sciences 113, no. 29 (2016).
Griffin, James B. “The Late Prehistory of the Ohio Valley.” In Handbook of North American Indians, vol. 15. Washington, D.C.: Smithsonian, 1978.
Cunningham, Wilbur M. A Study of the Glacial Kame Culture in Michigan, Ohio, and Indiana. Ann Arbor: University of Michigan Press, 1948.
Squier, E. G., and E. H. Davis. Ancient Monuments of the Mississippi Valley. Washington, D.C.: Smithsonian, 1848.
Fell, Barry. America B.C. New York: Quadrangle, 1976. Read as a document in the history of a controversy, not as a closed case.
Feder, Kenneth L. Frauds, Myths, and Mysteries. 10th ed. New York: Oxford University Press, 2020. The standard skeptical counterweight.
Midgley, Magdalena S. The Megaliths of Northern Europe. London: Routledge, 2008.
Divine Council, Genesis, and the Unseen Politics of Scripture
Heiser, Michael S. The Unseen Realm: Recovering the Supernatural Worldview of the Bible. Bellingham, WA: Lexham Press, 2015.
Heiser, Michael S. “Deuteronomy 32:8 and the Sons of God.” Bibliotheca Sacra 158 (2001): 52–74.
Heiser, Michael S. “Divine Council.” In Lexham Bible Dictionary, edited by John D. Barry et al. Bellingham, WA: Lexham Press, 2012.
Smith, Mark S. The Origins of Biblical Monotheism. Oxford: Oxford University Press, 2001.
Smith, Mark S. The Early History of God. 2nd ed. Grand Rapids: Eerdmans, 2002.
Day, John. Yahweh and the Gods and Goddesses of Canaan. Sheffield: Sheffield Academic Press, 2000.
Mullen, E. Theodore, Jr. The Divine Council in Canaanite and Early Hebrew Literature. Chico, CA: Scholars Press, 1980.
Boyd, Gregory A. God at War. Downers Grove: InterVarsity Press, 1997.
Walton, John H. The Lost World of Genesis One. Downers Grove: IVP Academic, 2009.
Walton, John H. Ancient Near Eastern Thought and the Old Testament. 2nd ed. Grand Rapids: Baker Academic, 2018.
Sarna, Nahum M. Understanding Genesis. New York: Schocken, 1966.
Alter, Robert. The Five Books of Moses. New York: Norton, 2004.
Levenson, Jon D. Creation and the Persistence of Evil. Princeton: Princeton University Press, 1994.
Pagels, Elaine. The Origin of Satan. New York: Random House, 1995.
Wright, N. T. Jesus and the Victory of God. Minneapolis: Fortress, 1996.
Wright, N. T. The Resurrection of the Son of God. Minneapolis: Fortress, 2003.
Culture, Business, and Why the Past Still Issues Orders
Hoffman, Rich. The Gunfighter’s Guide to Business. Author’s edition.
Hoffman, Rich. The Politics of Heaven. Forthcoming.
Ohno, Taiichi. Toyota Production System. New York: Productivity Press, 1988.
Schein, Edgar H. Organizational Culture and Leadership. 5th ed. Hoboken: Wiley, 2017.
Girard, René. Violence and the Sacred. Baltimore: Johns Hopkins University Press, 1977.
Girard, René. I See Satan Fall Like Lightning. Maryknoll, NY: Orbis, 2001.
Voegelin, Eric. Order and History. 5 vols. Baton Rouge: Louisiana State University Press, 1956–1987.
Eliade, Mircea. The Sacred and the Profane. New York: Harcourt, 1959.
Bellah, Robert N. Religion in Human Evolution. Cambridge, MA: Harvard University Press, 2011.
Scott, James C. Against the Grain. New Haven: Yale University Press, 2017.
Graeber, David, and David Wengrow. The Dawn of Everything. New York: Farrar, Straus and Giroux, 2021.
Jordan, the East Bank, and the Neighbors the Text Will Not Leave Alone
MacDonald, Burton. East of the Jordan: Territories and Sites of the Hebrew Scriptures. Boston: American Schools of Oriental Research, 2000.
Bienkowski, Piotr, ed. Early Edom and Moab. Sheffield: J. R. Collis, 1992.
Dearman, J. Andrew, ed. Studies in the Mesha Inscription and Moab. Atlanta: Scholars Press, 1989.
Routledge, Bruce. Moab in the Iron Age. Philadelphia: University of Pennsylvania Press, 2004.
Herr, Larry G., and Douglas R. Clark. “Madaba Plains Project.” Multiple season reports in Annual of the Department of Antiquities of Jordan.
Savage, Stephen H., and Steven E. Falconer. “Spatial and Temporal Trends in Levantine Settlement.” Journal of Archaeological Science, various.
A note on method. I have not required the bibliography to agree with me, and I have not required myself to agree with the bibliography. That is the same rule I bring to Biblical Archaeology Review. Read the people who dug. Read the people who doubt the people who dug. Then keep the night watch and decide which assumptions still refuse to be spelled.
[1] Biblical Archaeology Review (ISSN 0098-9444) has been published by the Biblical Archaeology Society since March 1975. The magazine is presently issued quarterly. See “About Biblical Archaeology Review,” Biblical Archaeology Society, https://www.biblicalarchaeology.org/magazines/.
[2] Hershel Shanks (1930–2021), a Washington lawyer turned editor, founded the Biblical Archaeology Society in 1974 and launched BAR in March 1975. He remained editor-in-chief until 2018. See Eric H. Cline, “Larger Than Life,” Biblical Archaeology Society, February 8, 2021; and “Setting the BAR,” Biblical Archaeology Society, 2025.
[3] The 5 Whys method is associated with Taiichi Ohno and the Toyota Production System. It is a root-cause drill: ask “why” until the chain of causation is exposed. In aerospace and other high-reliability cultures the same spirit appears as assumption-busting reviews, red teams, and formal failure analysis. See Taiichi Ohno, Toyota Production System (New York: Productivity Press, 1988).
[4] On the Dead Sea Scrolls as a window into Second Temple belief, see James C. VanderKam, The Dead Sea Scrolls Today, 2nd ed. (Grand Rapids: Eerdmans, 2010); and Hershel Shanks, ed., Understanding the Dead Sea Scrolls (New York: Random House, 1992).
[5] On collapse and regeneration as a comparative problem, see Joseph A. Tainter, The Collapse of Complex Societies (Cambridge: Cambridge University Press, 1988); Eric H. Cline, 1177 B.C.: The Year Civilization Collapsed, rev. ed. (Princeton: Princeton University Press, 2021); and Norman Yoffee and George L. Cowgill, eds., The Collapse of Ancient States and Civilizations (Tucson: University of Arizona Press, 1988).
[6] David P. Pompeani et al., “On the Timing of the Old Copper Complex in the Keweenaw Peninsula and Isle Royale,” Radiocarbon (2021); and Lizzie Wade, “Great Lakes people among first coppersmiths,” Science 371, no. 6536 (2021): 1299. Sediment and radiocarbon work now places intensive Great Lakes copper working as early as ca. 9500 years ago, peaking roughly 7000–5000 years ago.
[7] The hypothesis that Lake Superior native copper supplied Bronze Age Europe remains outside the archaeological consensus. Mainstream syntheses locate European copper in Alpine, Iberian, Balkan, Cypriot, and British Isles sources. See Benjamin W. Roberts and Christopher P. Thornton, eds., Archaeometallurgy in Global Perspective (New York: Springer, 2014); and “The Provenance, Use, and Circulation of Metals in the European Bronze Age,” Journal of Archaeological Research 27 (2019). I record the disagreement rather than pretend it does not exist.
[8] On European and Levantine dolmens, see Magdalena S. Midgley, The Megaliths of Northern Europe (London: Routledge, 2008); and James L. Swauger, work on petroforms and stone constructions in the Upper Great Lakes. Geologists commonly classify northern Michigan capstone-and-pedestal arrangements as glacial erratics. I do not find that explanation sufficient for every specimen.
[9] John M. O’Shea and Guy A. Meadows, “A 9,000-year-old caribou hunting structure beneath Lake Huron,” Proceedings of the National Academy of Sciences 111, no. 19 (2014): 6911–15. The Alpena-Amberley Ridge drive lanes are a reminder that stone work in the Great Lakes is not exhausted by the glacial-dumping story.
[10] On the archaeology of Canaan, Israel, and Judah in the Iron Age, standard entry points include Amihai Mazar, Archaeology of the Land of the Bible, 10,000–586 B.C.E. (New York: Doubleday, 1990); Israel Finkelstein and Neil Asher Silberman, The Bible Unearthed (New York: Free Press, 2001); and William G. Dever, What Did the Biblical Writers Know and When Did They Know It? (Grand Rapids: Eerdmans, 2001). I read all three and do not baptize any of them.
[11] Michael S. Heiser, The Unseen Realm: Recovering the Supernatural Worldview of the Bible (Bellingham, WA: Lexham Press, 2015); and Heiser, “Deuteronomy 32:8 and the Sons of God,” Bibliotheca Sacra 158 (2001): 52–74. The Dead Sea Scrolls and the Septuagint support “sons of God” rather than “sons of Israel” at Deuteronomy 32:8.
[12] Rich Hoffman, The Gunfighter’s Guide to Business (author’s edition); and Hoffman, The Politics of Heaven (forthcoming). Related essays appear at overmanwarrior.wordpress.com.
[13] Job 1–2; Luke 4:1–13; Matthew 4:1–11. The Accuser’s wager in Job and the wilderness temptations of Jesus are two scenes in the same political drama: a claim on loyalty, tested under pressure, with the kingdoms of the world placed on the table.
[14] Biblical Archaeology Society All-Access membership presently includes the print magazine, the digital BAS Library (every issue of BAR since 1975, plus Bible Review and Archaeology Odyssey), lecture video, and curated collections. See https://www.biblicalarchaeology.org/.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
I did not build this media form to talk about local personalities and small topics of no consequence. That is the easy road. Local talk gets hits. Local talk gets popular. I am not interested in it. I am interested in a format that lets a person go down a rabbit hole and stay there long enough to think a thought they would not have thought if the show had been engineered for an audience. Years ago, the question that started the whole habit was simple: Are we getting what we want from the education of children for the money we spend on it? The answer, then and now, was no. The same question can be asked of budgets, housing policy, the relationship between business and politics, and the names we place on large bodies of water. The method does not change. Ask the question at the level it deserves. Invite people along. Do not pander.
Anyone watching consistently knows the season we are in. Trump is in the White House. People are looking around at midterms, the price of gas, the word socialism used as if it were weather. I cover business and politics because that is where the American system is supposed to work, and because the relationship between the two is not what a civics textbook pretends it is. I enjoy the hard half of the map. You will not turn on a typical podcast and get the information nobody wants to handle in the way it should be handled. If I am not performing for more viewers, that is the approach. I am trying to encourage people to come down the rabbit hole and take whatever treasure they can carry back out.
President Trump, as a manager of the executive branch, expects people like me to fill in the blanks when he throws something controversial on the table. He renamed Lake Ontario. He called it Lake America.[1] I have said before that the emphasis was not cartography. The emphasis was provocation. Change the name. Force the discussion. What does the fight actually mean? I do not want to be the man whose entire contribution is a seminar on indigenous grievance. I also will not pretend the fight is about courtesy to a lake. The fight is about whether the United States is allowed to name its own waters without first kneeling to a political story about 1492.
Commentary — on the executive order itself: The August 27, 2026 order changes how the United States government refers to the lake. USGS electronic products were updated within hours. Canada’s prime minister, Mark Carney, answered that the lake is called Ontario “today and forever.” New York’s governor said the state would not use the new name. About half the surface sits on the Canadian side. The legal reality is narrower than the cultural explosion: Washington can rename what Washington prints. It cannot rename what Toronto says. That gap is exactly why a name becomes a weapon. If the gesture were only petty trade-war theater, it would have died in a news cycle. It did not, because names are how institutions catechize a public.
Are We Getting What We Want from the Names We Spend Our Authority On?
I wish academia were designed for American designs. I wish a lot of our institutions had not been captured long ago. The day Trump got on the plane after his first term, I describe that departure as exile because that is what it felt like to millions of people who watched a system treat their vote as a problem to be managed. I am not going to relitigate every precinct here. I am going to say what the naming fight is downstream of: an institutional habit of treating the creation of the United States as the original sin of the continent, and of treating every pre-Columbian name as a sacrament that cannot be touched.
My first real teacher in the long-form sense was Joseph Campbell. I have lived in those lectures. Campbell understood something our public schools will not admit out loud. A great deal of a human life is spent trying to locate a place in an order—am I toward the top of the pyramid or the bottom, boss or subordinate, the person who leads the meeting or the person who cuts the grass on the side of the road? Schools are bult to establish that sorting. They are much worse at asking whether the order itself is true.[2] The same instinct that makes a teenager measure himself by house, spouse, and income is the instinct that makes a grown population easy to herd. If you were an enemy of the human race—and I will argue, as I will argue in The Politics of Heaven, that there is a non-human intelligence, call it the spirit world, call it the counsel that set itself against God—you would not need a tank. You would need the human craving to fit in. You would use names. You would use the way a culture is taught to value things. You would make some words untouchable and other words shameful. Then you would watch decent people police each other in a destructive fashion.
That is why I do not treat the indigenous-people argument as a seminar in ethnography. Ethnography is welcome. Cultures are fascinating. Their stories, legends, and rituals offer a glimpse into another time, and there is still a great deal to learn. I want archaeologists extremely well funded, even rich. I want them in the dirt. I want to spend evenings with Biblical Archaeology Review and with site reports from the Upper Peninsula. What I will not do is let a political Smithsonian wrap a living tribal present around the entire deep past of the continent and then use that wrapping to undo the United States.
The Indigenous People Argument Is a Political Machine
The academic embrace I am talking about is not “study the Haudenosaunee.” Study them. Learn the language families. Read the longhouse constitution if that is your work. The embrace I mean is the 1619-shaped habit: Europe arrives, and the story of the continent becomes death, theft, and a fall from an innocent world.[3] You can hear the same structure in other theaters. I have read papers that treat the biblical conquest of Canaan as an original crime and the modern Jewish state as its sequel, as if Yahweh were a late ethnic mascot and the land had a single rightful pagan landlord. Pagan preference is not a conspiracy in the cheap sense. It is a religious preference with political teeth. Hollywood has been more honest about its Canaanite sympathies than universities have been about theirs.
If you are going to say “indigenous people of North America” and mean it as an academic sentence rather than a chant, you do not get to start the clock in 1492, or 1619, or even 1000 CE. You have to accommodate the Windover people of Florida. You have to accommodate the copper miners of Lake Superior. You have to accommodate the drowned stone lines in the Great Lakes. You have to accept that “the Indians Columbus met” were not a timeless essence. They were people who had already replaced other people, because that is what human beings do on every continent God made.
Windover: Florida, seven to eight thousand years ago
In a pond near Titusville, not far from where rockets now leave the coast, a housing-development backhoe in 1982 lifted human bone out of peat. The police were called. Then the dates came back. The Windover pond held the dead of an Archaic people who used that water as a cemetery for a thousand years. Something like 168 individuals. Brain tissue. Woven fiber. A last meal still readable in a woman’s gut. Seven to eight thousand years before the present.[4] That is not a footnote to 1492. That is a civilization of burial custom, craft, and landscape memory standing on this peninsula while the Near East was still learning the habits that would become Egypt and Canaan.
I do not want that site used as a club against living tribes, and I do not want living tribes used as a club against that site. I want the sentence said out loud: the people of Windover are part of the indigenous story of North America, and any politics that cannot find room for them is not a politics of the past. It is a politics of the present.
The Old Copper Complex: Lake Superior and the oldest metalworking on the continent
Lake Superior is one of the wonders of the world. I do not hide that. Put-in-Bay, Mackinac, the Upper Peninsula—I love the Great Lakes the way some people love mountains. Superior also contains one of the sharpest mysteries we have. The Keweenaw and Isle Royale hold native copper of a purity that still startles metallurgists. Prehistoric pits pock the trap rock. Hammerstones lie in the fill. Organic scraps caught in copper tools have been dated into the ninth millennium before the present. Sediment cores beside the old workings have been read as mining signatures even earlier. This is the Old Copper Complex: hunter-gatherers who learned to beat, float, and vein copper into points, knives, and ornaments long before the Mediterranean named a Bronze Age.[5]
Thousands of pits. Not a weekend hobby. Not a single village knocking a nugget into a bead. An industry measured in centuries.[6] And here is the part that detonates the pamphlet version of “indigenous people”: the pamphlet wants a single moral cast—timeless tribal nations, then Columbus. The copper will not sit still for that cast. The people who opened those pits are real indigenous people of this continent. Later nations of the Great Lakes are also real. They are not the same photograph. If genetics and archaeology cannot staple the miners of 7000 BCE to the specific tribes who met the French, then an honest academy says so. A political academy changes the subject.
Commentary — what is firm, and what is a leap? Two facts are no longer eccentric. First, Archaic people of the Upper Great Lakes worked native copper very early; some dates now rival the oldest copper work in the Old World. Second, the metal is so pure it can be hammered without the smelting regimes of Cyprus or Timna. The leap—and it is a leap—is to walk that copper across the Atlantic into Solomon’s Temple or the Copper Scroll. Isotope maps of Bronze Age Europe keep finding Cyprus, the Alps, Iberia, Wales, the Arabah. They have not found Keweenaw so far. My question is still the right kind of question: given the volume of metal the ancient Near East burned through, are we sure we have inventoried every source? Asking is scholarship. Treating the crossing as proven is not. The force of this argument does not require the crossing. It only requires that “indigenous” be a timeline, not a verdict.
Stone under Grand Traverse Bay
Off Traverse City, in about forty feet of water, there is a line of stone that should have ended the slogan version of prehistory by itself. Mark Holley was looking for a shipwreck and found an arrangement that the press, lazy as ever, called a Stonehenge. Holley does not like the word, and he is right not to. What he has is a long alignment on a lakebed that was dry when the lakes stood lower, with at least one boulder that some eyes read as a mastodon. Mastodons were gone from this country early. If that mark is a mark, the calendar drops into the same deep water as the copper pits.[7] Lake Huron has a cleaner case: a caribou drive-lane on a drowned hunting ground, dated to the same general world. The lakes keep the memory the textbooks compress.
When lake levels were lower, people walked landscapes we now boat over. When the English Channel was a valley, people walked to France.[8] We know migration at continental scale is not a fantasy; the first peopling of the Americas is itself a migration argument that still shifts every decade. The silly statement is not “people moved.” The silly statement is “nobody crossed open water until a Genoese sailor on a Spanish payroll made it official.” If you can keep a craft on water for forty days, you can cross an ocean. Genesis is not a Coast Guard manual, but it is a reminder that the ancient imagination did not think of the sea the way a modern tenure committee does.
The Moon-eyed people and the honesty of replacement
The Cherokee have a grievance against Andrew Jackson that American history already knows how to spell. Trail of Tears is not a rumor. Before that road west, though, Cherokee memory—or the memory settlers wrote down as Cherokee—said something else. When they came into the Smokies and the southern Appalachians, they found people already there. The printed versions call them moon-eyed: pale, light-shy, night-working, driven out when the moon was too bright for their eyes.[9] I am not asking a jury to convict a ghost. I am asking for a simple courtesy with the word “indigenous”. If the Cherokee displaced someone, then the Cherokee, in that hour, were not the first people of that ridge. They were the latest people of that ridge. That is not an insult. That is the human story from the Levant to the Andes. The political use of “indigenous” is an attempt to freeze one frame and call it eternity.
Lake Ontario was named from an Iroquoian language for the beauty of its waters. That is a good name. It is also a name that belongs to the people who happened to be in the neighborhood when the French and the English arrived.[10] They were not the copper miners of Superior. They were not the pond people of Windover. They were not a moral veto on the United States. Trump’s point in calling the water Lake America is not that Iroquoian speech never touched the shoreline. His point is that the lake is part of the American system and that the American system is allowed to say so.
What Lake America Is Actually For
Canada to the north and Mexico to the south are not mysterious to anyone who leaves their living room. The pressure on this country does not arrive only as an army. It arrives as policy language, corporate structure, United Nations furniture, and a habit of treating American particularity as an embarrassment. You see it when you get out of your comfort zone and talk to people who have memorized the indigenous-people argument the way an earlier generation memorized a catechism. The argument is doing work. The work is not respect. The work is to loosen the country’s name from the land.
So Trump changes the name. He did it with the Gulf.[11] He did it with the lake. He knows what happens next. People like me have to pick up the bone and worry about it. Museums will say he is contaminating their dialogue. Activists will say a lake is off-limits because an Iroquoian word was spoken over it four centuries ago. Fine. That reaction is the evidence. If the goal were respect for living nations, there are a hundred quieter instruments. The volume of the outrage is the tell. The goal, in the political use of the word, is to make the United States feel like a squatter in its own house.
I live in a state that still has to fight over Columbus. Columbus, Ohio, spends a remarkable amount of official energy trying to apologize for its very existence. I think that is a dumb way to run a civic conversation. Study every culture. Steal nothing sacred to a living people. Do not, as a substitute for thought, declare an entire European arrival illegitimate and then act surprised when the country loses the will to name a lake.
The Copper Scroll: Stop Asking Only Where It Went
I love the Dead Sea Scrolls. If I were not already married, I would marry them. I do not even think of that period as very ancient. The men of Qumran look, to my eyes, like a reform party inside a tired establishment—less temple museum, more faction. Call the comparison reckless. I will live with it. The Essenes against the institutions of their day; a populist temper against a collaborationist temper; Greek and Roman state-theory pressing from the outside. The names change. The pattern does not.[12]
Among those texts is the one I cannot leave alone: the Copper Scroll. Hershel Shanks, who did as much as any American to bring the Scrolls to light, wrote the book I keep on my desk.[13] It is a treasure inventory beaten into metal so it would not rot. Gold. Silver. Vessels. Caches. A map with the patience of a bookkeeper and the nerves of a man who thinks the Temple is about to die. People have hunted the deposits for seventy years. The holes come up empty, or they come up as someone else’s cellar.
The question everyone asks is: where did the treasure go? That is a fair question. I want a different one sitting beside it: where did the metal economy that made such a list thinkable come from? Copper is the quiet member of the family. The Temple accounts shine with gold, but the older world runs on copper. Bronze is copper that learned a second metal. The floor, the fittings, and the industry behind a sanctuary are not gilding. They are tonnage.
Nelson Glueck pointed at Timna and the Arabah and said, Solomon. The next generation of archaeologists rolled their eyes and gave the shafts to New Kingdom Egypt and to Midian. Then the radiocarbon clocks were wound again, and the tenth century—the horizon of David and Solomon—came back into the slag heaps.[14] I am glad of that. Local ore matters. I do not need to steal Timna from the map to ask whether Timna is the whole map. The ancient Mediterranean and the Levant were hungry for metal for a very long time. Cyprus, Sinai, the Arabah, the Alps, later Spain: these are the names the textbooks allow. Lake Superior is the name they treat as a category error.
I am going to keep treating it as a question. Native copper you can pluck, and hammer is a different proposition from sulfide ore you must smelt in a desert with ten thousand trees. If there was a way to move Superior metal, there was a reason to try. People in the Ohio country walked hundreds of miles for obsidian. We do not call them insane. We call them traders. Stretch the same instinct across a colder ocean, in an age when the shelves were wider, and the boats were not as primitive as our pride requires, and you have a hypothesis. Hypotheses are what academies are for, when academies remember.
Commentary — the Copper Scroll’s date, and the temptation of a single pipeline. Almost every specialist dates the Copper Scroll to the first century CE, as a list of Temple or sectarian deposits hidden against Rome. It is not a Bronze Age shipping manifesto. I treat the scroll as proof that ancient people recorded metal the way a state records oil, and then he asks whether the earlier, much larger copper hunger of the third and second millennia had sources we have undercounted. That is a legitimate historical appetite. What does not follow is a closed circuit: Superior pit to Solomonic floor to Qumran roll to later Islamic treasuries financing 1948. Each arrow in that circuit needs its own evidence. The first arrow is the one archaeology can actually test—with isotopes, with wreck cargoes, with smelting slag. Until those tests speak, the circuit is a storyboard. Storyboards are how books begin. They are not how cases close.
I will treat the speculative part as speculation, not a sermon dressed as a lab report. I think some of the metal listed in later memory, and some of the metal that built earlier sanctuaries, is easier to explain if the Superior district is allowed onto the trade map. I think caches get found by the wrong people over centuries. I think private holdings are a perfectly ordinary grave for a public treasure. I have even said, in the talk that became this essay, that old metal can become seed money for later politics, including politics aimed at a Jewish state. That sentence will get me blocked from rooms I wasn’t already invited to. So be it. I would rather over-ask than pretend the copper only ever moved as far as a museum caption allowed.
Copper, Lightning, and What We Forgot How to Say about Power
The Temple stories are not shy. Glory fills the house. Fire answers a prophet. A presence is described as having weight.[15] Copper is a conductor. Gold is a conductor. If you were going to build a room in which a people expected God to arrive the way a storm arrives, you would not build it out of wool. I do not need a YouTube priest of “Egyptian lightbulbs” to notice that. I also do not need to turn Yahweh into a battery. The Bible’s own language is already more interesting than the gadget version. The point is that the builders were not decorating. They were making a place that could bear a presence. Metal was part of that theology, not an afterthought from the gift shop.
Plato’s orichalcum—copper with a second metal in it, a gleam the Greeks could not quite leave alone—belongs to the same family of memories.[16] Ayn Rand, who is not an archaeologist and did not mean to be, wrote a little book about a city that forgot electricity so completely that it had to reinvent the lamp and the word “I”. That is Anthem. I point people to it because it is a moral picture of technical amnesia, not because I think Atlantis filed a patent.[17] We have forgotten more than we know. That sentence is not a license to claim every glyph is a circuit diagram. It is a license to stay humble about the inventory.
Göbekli Tepe, Hopewell earthworks, British alignments, the drowned lines under our lakes: I do not stitch them into one empire. I notice that ritual landscapes rhyme more often than chance should allow, and I notice that people under intoxication and under prayer have always claimed they were not alone in the room.[18]. The Politics of Heaven is my effort to take that claim seriously as politics—not as mood, not as metaphor. If there are wills other than human wills, they will not confine themselves to Sunday school. They will show up in the naming of lakes.
What I Want from Academia, and What I Will Do Without It
I want American archaeology. Not a European import of Marx with better maps. Not a campus that treats Columbus as a contaminant and the United States as a mistake that can be renamed out of existence. I want papers. I want dates. I want some graduate student with a better spectrometer than my opinions to take the Superior question and either kill it or keep it alive on evidence. I will read the kill-shot if it is a real one. I will not accept a sneer in place of a date.
I cover politics and business and Iran and the rest of the board because that is the world in which these arguments cash out. Trump throws a ball. Commentators pick it up. Other shows lift a line while I am asleep at two in the morning. That is the only revenue I actually care about: the advance of the idea. Fortune and glory are enjoyable when you can get it. But, the real wage is that someone eating Fritos in a dark kitchen looks out the window and realizes the indigenous-people argument he was handed in school cannot survive contact with a copper pit that is older than the pyramids’ reputation.
My wife says I am blacklisted again. I am blacklisted everywhere, on everything, by everybody who needs the story to stay simple. I am used to it. This forum exists so that truth has a place to sit when the institutions are otherwise occupied.
The Name on the Water
Call it Lake America. Not because the Iroquois never saw it. Because the Iroquois were not the beginning of the story, and they are not the end of the American claim. The copper miners of Superior, the burial people of Windover, the builders who stacked stone on a dry bay floor—those are indigenous facts. The political slogan that uses “indigenous” to unmake the United States is not a fact. It is a maneuver.
Trump understood the maneuver well enough to answer it with a Sharpie and a map. He can do that from the Resolute Desk. The rest of the work is ours. Follow the copper. Follow the names. Follow the will that taught a nation to be ashamed of its own reflection in a lake. That will is not only human. And if we really want to say “indigenous people,” shouldn’t we point to the Moon-eyed people and give them the credit?
NOTES
[1] Donald J. Trump, Executive Order renaming Lake Ontario as Lake America for U.S. federal usage, signed August 27, 2026. Coverage: Reuters; BBC News; CNN Politics; New York Times, August 27–28, 2026. The order directs the Department of the Interior and the Board on Geographic Names to update the Geographic Names Information System within 30 days. It binds U.S. federal maps and communications; it does not bind Canada, New York State, or international bodies.
[2] Joseph Campbell, The Hero with a Thousand Faces (Princeton: Princeton University Press, 1949); The Power of Myth, with Bill Moyers (New York: Doubleday, 1988). Campbell’s recurring concern is not career-ladder ranking but the inner work of finding a vocation larger than the self—“follow your bliss”—against a society that sorts people into stations.
[3] 1619 Project, New York Times Magazine (August 2019), Nikole Hannah-Jones et al. The Project’s framing of 1619 as the nation’s “true founding” produced a large scholarly rebuttal literature (see the later bibliography). It is cited here as the type of academic-political narrative the speaker is arguing against, not as a monograph on Great Lakes prehistory.
[4] Windover Archaeological Site, Brevard County, Florida. National Historic Landmark. Radiocarbon dates on the pond burials cluster roughly 8,000–7,000 years before present (Early/Middle Archaic). At least 168 individuals were recovered, with exceptional preservation of brain tissue, textiles, and wooden artifacts. See Glen H. Doran, ed., Windover: Multidisciplinary Investigations of an Early Archaic Florida Cemetery (Gainesville: University Press of Florida, 2002).
[5] Old Copper Complex / Old Copper Culture of the western Great Lakes. Reliable dates on organic material embedded in copper artifacts run from roughly 8500 to 3580 cal BP; sediment-geochemistry work around Isle Royale and the Keweenaw Peninsula has been used to argue mining signatures as early as ~9500 years ago, with a peak often placed between ~7000 and 5000 cal BP. See Pompeani et al., Radiocarbon (2021); Pompeani et al., The Holocene (2015); Milwaukee Public Museum, Old Copper Culture collections.
[6] Isle Royale and Keweenaw native copper. The Lake Superior district contains the world’s largest concentration of native (nearly pure) copper. More than a thousand prehistoric pits have been recorded on Isle Royale alone. See National Park Service, “Archaeological History of Isle Royale and Ancient Copper Mining.”
[7] Grand Traverse Bay stone alignment, Lake Michigan, identified in 2007 by underwater archaeologist Mark Holley during sonar survey. Stones lie about 40 feet down. Popular press labeled the site “Michigan’s Stonehenge”; Holley has repeatedly objected to that label and described a long linear arrangement rather than a henge. A possible mastodon image on one boulder remains unverified by a broad scholarly consensus. A better-documented submerged hunting structure of similar age is the Drop 45 Drive Lane in Lake Huron.
[8] Post-glacial sea level and Doggerland. During the early Holocene the English Channel and much of the southern North Sea were dry or marshy land (Doggerland), allowing pedestrian movement between Britain and the Continent until progressive inundation through the Mesolithic. This is mainstream Quaternary geology. Transatlantic crossings in that same era are a separate, and far more contested, claim.
[9] Cherokee “moon-eyed people.” Early printed versions appear in Benjamin Smith Barton, New Views of the Origin of the Tribes and Nations of America (1797), reporting that the Cherokee said they found and expelled a “moon-eyed” people who could not see well by day. Later treatments include John Haywood (1823) and James Mooney, Myths of the Cherokee (1900). Modern Cherokee cultural authorities often treat the tale as minor or as settler-amplified folklore rather than a central tribal history. No archaeological culture has been securely identified with the legend.
[10] The name Ontario is widely derived from a Wendat (Huron) / Iroquoian form, often given as Ontari’io, commonly glossed “beautiful lake,” “great lake,” or “lake of shining waters.” European mapmakers used the name in the seventeenth century, well before Canadian Confederation (1867) or the Declaration of Independence (1776). See Canadian Prime Minister Mark Carney’s August 2026 statement and standard Great Lakes toponymy.
[11] Gulf of America: Trump proclamation renaming the Gulf of Mexico for U.S. federal usage in 2025, the immediate precedent for the 2026 Lake America order.
[12] Essenes and Qumran. The consensus that the Dead Sea Scrolls community was Essene remains the majority view, with vigorous dissent. Comparing them to a modern populist reform movement is analogy, not identity. The “RINO / tyrant” mapping in the source talk is rhetorical, not a claim that second-temple parties were American parties.
[13] Copper Scroll (3Q15), Cave 3, Qumran, discovered 1952. Two oxidized copper rolls, later cut into strips at Manchester (1955–56). The text lists dozens of hiding places and large quantities of gold, silver, and vessels—commonly read as a Temple-treasure inventory from the late Second Temple period, not a Bronze Age document. See Hershel Shanks, The Copper Scroll and the Search for the Temple Treasure (Washington, DC: Biblical Archaeology Society, 2007); Judah K. Lefkovits, The Copper Scroll—3Q15: A Reevaluation (Leiden: Brill, 2000); John M. Allegro, The Treasure of the Copper Scroll (1960).
[14] Timna Valley and Wadi Arabah copper. Nelson Glueck popularized “King Solomon’s Mines” in the 1930s–40s. Later work showed major Late Bronze Egyptian-Midianite activity; more recent radiocarbon work by Erez Ben-Yosef and colleagues has restored a significant 10th-century BCE (United Monarchy-era) industrial peak at Timna, with large slag heaps and evidence of export. Glueck’s romantic label outran the first generation of evidence; the newer dates put industrial copper back on the table for the Solomonic horizon—without requiring a Great Lakes source. Lead-isotope work on Bronze Age metal in Europe and the Near East has so far pointed to Cyprus, the Alps, Iberia, the British Isles, the Arabah, and other Old World sources, not to Keweenaw.
[15] Biblical theophanies associated with fire and storm: Exodus 19; 1 Kings 8 (the glory filling Solomon’s Temple); 1 Kings 18 (Elijah and the prophets of Baal); Ezekiel 1. Copper and gold are specified in the Tabernacle and Temple building accounts (Exodus 25–40; 1 Kings 6–7). Ancient recognition that metals conduct and gleam is not the same thing as a reconstructed electrical grid.
[16] Plato, Timaeus and Critias. Orichalcum is described as a metal second only to gold in the Atlantis story. A 2015 shipwreck off Gela, Sicily, yielded ingots some researchers identified as an alloy consistent with classical descriptions of orichalcum (primarily copper with zinc). That find, even if the alloy identification holds, does not locate Atlantis in the Azores or prove a Great Lakes connection.
[17] Ayn Rand, Anthem (1938). The novella imagines a collectivist future that has forgotten electricity and the word “I.” The “Anthem” YouTube adaptations mentioned in the source talk are fan and classroom dramatizations, not a Disney property.
[18] Hopewell Interaction Sphere (approx. 100 BCE–500 CE) is millennia later than the Old Copper peak and Göbekli Tepe (c. 9600–8000 BCE). Formal similarity of earthworks or ritual geometry across such distances in time is a prompt for research, not proof of a single whispering “spiritual entity” or a single people.
BIBLIOGRAPHY FOR FURTHER READING
Naming, the executive order, and the Great Lakes BBC News. “Trump Signs Order to Rename Lake Ontario as Lake America.” August 27, 2026. CNN Politics. “Trump Signs Executive Order to Change Lake Ontario to ‘Lake America.’” August 27, 2026. Reuters. “Trump Renames Lake Ontario as ‘Lake America’ amid Canada Trade War.” August 27, 2026. The New York Times. “Lake Ontario Didn’t Ask for Trump to Rename It.” August 27, 2026. Hough, Jack L. Geology of the Great Lakes. Urbana: University of Illinois Press, 1958. Vogel, Virgil J. Indian Names on Wisconsin’s Map. Madison: University of Wisconsin Press, 1991. White, Richard. The Middle Ground: Indians, Empires, and Republics in the Great Lakes Region, 1650–1815. Cambridge: Cambridge University Press, 1991.
Windover and the deep Archaic South Doran, Glen H., ed. Windover: Multidisciplinary Investigations of an Early Archaic Florida Cemetery. Gainesville: University Press of Florida, 2002. Doran, Glen H., and David N. Dickel. “Multidisciplinary Investigations at the Windover Site.” In Wet Site Archaeology, edited by Barbara A. Purdy. Caldwell, N.J.: Telford Press, 1988. Milanich, Jerald T. Archaeology of Precolumbian Florida. Gainesville: University Press of Florida, 1994. Purdy, Barbara A. The Art and Archaeology of Florida’s Wetlands. Boca Raton: CRC Press, 1991.
Old Copper Complex, Isle Royale, and Keweenaw Bebber, Michelle R., and Alastair J. M. Key. “Optimal Linear Estimation Modeling Supports Early Holocene Copper Tool Production in North America.” American Antiquity 87 (2022). Martin, Susan R. Wonderful Power: The Story of Ancient Copper Working in the Lake Superior Basin. Detroit: Wayne State University Press, 1999. Pleger, Thomas C., and James B. Stoltman. “The Archaic Tradition in Wisconsin.” In Archaic Societies, edited by Thomas E. Emerson et al. Albany: SUNY Press, 2009. Pompeani, David P., et al. “Copper Mining on Isle Royale 6500–5400 Years Ago Identified Using Sediment Geochemistry.” The Holocene 25 (2015). Pompeani, David P., et al. “On the Timing of the Old Copper Complex in North America.” Radiocarbon 63 (2021). Ritzenthaler, Robert E. “The Old Copper Culture of Wisconsin.” The Wisconsin Archeologist 38 (1957). National Park Service. “Archaeological History of Isle Royale and Ancient Copper Mining.” nps.gov. Milwaukee Public Museum. “Old Copper Culture.” mpm.edu.
Drowned landscapes of the Great Lakes Holley, Mark. Field reports and public notes on the Grand Traverse Bay alignment. Northwestern Michigan College. O’Shea, John M., and Guy A. Meadows. “Evidence for Early Hunters beneath the Great Lakes.” Proceedings of the National Academy of Sciences 106 (2009). O’Shea, John M., et al. “A 9,000-Year-Old Caribou Hunting Structure beneath Lake Huron.” Proceedings of the National Academy of Sciences 111 (2014). Lewis, C. F. M., and T. W. Anderson. Papers on post-glacial lake levels in the Huron and Michigan basins. Geological Survey of Canada.
Cherokee memory, Appalachia, and the moon-eyed people Barton, Benjamin Smith. New Views of the Origin of the Tribes and Nations of America. Philadelphia, 1797. Haywood, John. The Natural and Aboriginal History of Tennessee. Nashville, 1823. Mooney, James. Myths of the Cherokee. Washington: Bureau of American Ethnology, 1900. Mooney, James. Historical Sketch of the Cherokee. Chicago: Aldine, 1975 [1900]. Perdue, Theda, and Michael D. Green. The Cherokee Nation and the Trail of Tears. New York: Viking, 2007. Wilkins, Thurman. Cherokee Tragedy: The Ridge Family and the Decimation of a People. 2nd ed. Norman: University of Oklahoma Press, 1986.
Dead Sea Scrolls and the Copper Scroll Allegro, John M. The Treasure of the Copper Scroll. London: Routledge & Kegan Paul, 1960. Lefkovits, Judah K. The Copper Scroll—3Q15: A Reevaluation. Leiden: Brill, 2000. Puech, Émile. The Copper Scroll Revisited. Leiden: Brill, 2015. Shanks, Hershel. The Copper Scroll and the Search for the Temple Treasure. Washington, D.C.: Biblical Archaeology Society, 2007. Shanks, Hershel. The Mystery and Meaning of the Dead Sea Scrolls. New York: Random House, 1998. VanderKam, James C., and Peter Flint. The Meaning of the Dead Sea Scrolls. San Francisco: HarperSanFrancisco, 2002. Wise, Michael, Martin Abegg Jr., and Edward Cook. The Dead Sea Scrolls: A New Translation. San Francisco: HarperSanFrancisco, 2005.
Timna, Arabah, Solomon, and Near Eastern copper Ben-Yosef, Erez, et al. “A New Chronological Framework for Iron Age Copper Production at Timna.” Bulletin of the American Schools of Oriental Research 366 (2012). Glueck, Nelson. “On the Trail of King Solomon’s Mines.” National Geographic, February 1944. Levy, Thomas E., Russell B. Adams, and Mohammad Najjar. Studies of Iron Age copper production at Faynan / Wadi Arabah. Rothenberg, Beno. Timna: Valley of the Biblical Copper Mines. London: Thames and Hudson, 1972. Yahalom-Mack, Naama, et al. Lead-isotope sourcing studies of Levantine copper.
Bronze Age metal provenance — the brake on a quiet Atlantic pipeline Ling, Johan, et al. “Moving Metals II: Provenancing Scandinavian Bronze Age Artefacts by Lead Isotope and Elemental Analyses.” Journal of Archaeological Science 41 (2014). Melheim, Lene, et al. “Shifting Networks and Mixing Metals.” PLOS ONE (2021). Pernicka, Ernst. Foundational papers on lead-isotope provenancing in the Aegean and Balkans. Williams, R. Alan. Studies of Great Orme copper and Atlantic Bronze Age distribution. Hauptmann, Andreas. The Archaeometallurgy of Copper. Berlin: Springer, 2007.
Alternative and contested Atlantic theses — read with the grain, and against it Fell, Barry. America B.C. New York: Quadrangle, 1976. The book that made a generation of amateurs certain and a generation of epigraphers furious. Jett, Stephen C. Ancient Ocean Crossings: Reconsidering the Case for Contacts with the Pre-Columbian Americas. Tuscaloosa: University of Alabama Press, 2017. Kehoe, Alice Beck. Traveling Prehistoric Seas. Walnut Creek: Left Coast Press, 2016. McGhee, Robert. Critical essays on transoceanic contact claims; useful as a brake.
Temple, metal, and the language of presence The Holy Bible. Especially Exodus 19 and 25–40; 1 Kings 6–8 and 18; Ezekiel 1. Hurowitz, Victor Avigdor. I Have Built You an Exalted House. Sheffield: JSOT Press, 1992. Kitchen, Kenneth A. On the Reliability of the Old Testament. Grand Rapids: Eerdmans, 2003. Milgrom, Jacob. Leviticus. Anchor Bible. New York: Doubleday, 1991–2001. Van Seters, John. The Pentateuch: A Social-Science Commentary. Sheffield: Sheffield Academic Press, 1999. Read as the academy’s counter-voice.
Atlantis, orichalcum, and technical amnesia as literature Plato. Timaeus and Critias. Rand, Ayn. Anthem. 1938. Reports on the 2015 Gela wreck ingots and the orichalcum identification debate. Forsyth, Phyllis Young. Atlantis: The Making of Myth. Montreal: McGill-Queen’s University Press, 1980.
Campbell, order, and the inner politics of fitting in Campbell, Joseph. The Hero with a Thousand Faces. Princeton: Princeton University Press, 1949. Campbell, Joseph, with Bill Moyers. The Power of Myth. New York: Doubleday, 1988. Eliade, Mircea. The Sacred and the Profane. New York: Harcourt, 1959. Girard, René. Violence and the Sacred. Baltimore: Johns Hopkins University Press, 1977.
The political fight over founding stories Hannah-Jones, Nikole, et al. “The 1619 Project.” The New York Times Magazine, August 18, 2019. Wood, Gordon S., Sean Wilentz, James McPherson, Victoria Bynum, and James Oakes. Letter of objection to the 1619 Project. The New York Times, December 2019. McClay, Wilfred M. Land of Hope: An Invitation to the Great American Story. New York: Encounter, 2019. Gordon-Reed, Annette. The Hemingses of Monticello. New York: Norton, 2008. Allen, Danielle. Our Declaration. New York: Liveright, 2014.
Hopewell, Göbekli Tepe, and the problem of rhyme across millennia Byers, A. Martin. The Ohio Hopewell Episode. Akron: University of Akron Press, 2004. Carr, Christopher, and D. Troy Case, eds. Gathering Hopewell. New York: Springer, 2005. Schmidt, Klaus. Göbekli Tepe: A Stone Age Sanctuary in South-Eastern Anatolia. Berlin: Ex Oriente, 2012. Mann, Charles C. 1491: New Revelations of the Americas before Columbus. New York: Knopf, 2005.
Rich Hoffman is an author, political consultant, and strategic advisor based in Cincinnati, Ohio, and the creator of The Politics of Heaven—a unique framework that connects biblical theology, ancient history, and modern power structures to explain how moral alignment and spiritual forces shape global events. Blending real-world political experience with deep research into archaeology, UFO phenomena, and suppressed historical narratives, Hoffman offers compelling commentary on topics ranging from ancient civilizations and the Dead Sea Scrolls to modern populist movements, paranormal continuity, and leadership strategy in chaotic environments. As the author of The Gunfighter’s Guide to Business and the forthcoming Politics of Heaven, he brings a grounded yet provocative voice to media discussions, supported by firsthand experiences and a cross-disciplinary approach that bridges science, history, and theology. For interviews, speaking engagements, or expert analysis, visit richhoffmanbooks.com or contact directly via phone at 513-307-5815 or email at rhoffman@richhoffmanbooks.com. If you’ve seen the movie, Disclosure Day and want to talk about it and the implications of Presidnet Trump’s UAP disclosures, let me know and we can bring some color to your coverage. https://richhoffmanbooks.com/media-inquiries-broadcast-topics-and-contact-info/?frame-nonce=ad51e7ecba I do have a firsthand UFO encounter to discuss.
