Over the last several weeks, it has been interesting to hear from so many people upset that I support George Lang, the current State Senator in the 4th District in Ohio, and will continue to do so.  They think he is a RINO and that somehow I can’t tell the difference between a rhino and an elephant.  And the concern continues because I know many politicians, and I like many of them, and I’ve been very open about it.  People new to politics or who don’t have an excellent understanding of what the government is supposed to do for all of us get wrapped up in the horse race criteria that the media creates for them, so supporting candidates for various positions becomes a kind of football game where some people in Ohio support the Cincinnati Bengals because they happen to live south of Columbus while people in the north support the Cleveland Browns.  Those in Columbus fight over which is the better, depending on the record.  But in the end, it’s all rigged, and they are all the same guys and corporate products designed to sell advertising to people.  Politics is much the same kind of thing, and what we usually end up with are people who don’t do a very good job once in office.  They talk the talk but never walk the walk.  And the people I tend to support do so on merit-based standards.  I judge them more on what they actually do than what they say, and when it comes to George Lang, who doesn’t say much about himself too often, he does a lot in the background that is very successful.  And one of these, there was undoubtedly a topic of conversation ahead of the March primary; I had the good fortune to attend the opening of Bass Pro for a unique sneak peek ahead of the crowds with George.  And we geeked out by what we saw.  But as we enjoyed a private tour and I did a scouting report on some of my hard-to-find .500 magnum ammunition and acquire much-needed 209 shotgun primers, I was reminded of why I like George so much.  Not that it’s a struggle, but when I say he’s a great politician and has done all of us such a great job, I look at Bass Pro moving to West Chester as part of the great free enterprise initiatives that George Lang has built over the years, things that operate in the background, and the case for George Lang makes itself quite clear. 

I remember when George and I were friends as he was a trustee in West Chester 15 years ago, and he struggled to fight to keep the trend of the area toward small government and generate much economic wealth, as a township instead of a city.  I have a rule I talk about all the time, which I discuss in great detail in my book, The Gunfighter’s Guide to Business, which people worldwide have been enjoying because the balance of government is the key to a country’s success.  Just as it was set up to do in America, the government needs to be big enough to support the needs of a country or a community but not too big to become authority figures, which is tricky business among anybody in the human race, anywhere in the world.  But few places have done it better than West Chester, Ohio.  I have been a part of it since the beginning, starting when we used to call it Union Township, and it was mostly farmland and open fields.  It was strange to stand in the new Bass Pro parking lot with my wife a few days later during the grand opening when she remembered me racing cars against other rival people in that area.  Things have changed quite a lot.  However, the form of government formed around the growth of West Chester Township is a success story that traces back to George Lang.  To have such a community run by three trustees is unusual in the world, where so much wealth is generated among so many people, and to have such a high standard of living is almost unheard of.  But George established much of that in those early days, and the trustees there now have continued those policies and resisted the temptation to turn West Chester into a city with a mayor and city councils running everything.  The success in West Chester is that George Lang and future trustees have embraced the capitalist concept of free enterprise and kept government as small as possible to allow businesses to grow, and as a result, West Chester has been, and continues to be, one of the best places in the world, not just the country.  I’ve been all over the world several times.  And I’ve been all over the United States and seen a lot of very nice communities.  There are few places as good as West Chester, Ohio.  I would argue that no place is better.  The reasoning is that the government ratio has been figured out and maintained in West Chester mainly because of George Lang’s precedent.

The Bass Pro story is a good one.  We have been fortunate to have a Bass Pro in Forest Park and a Cabela’s in West Chester by Liberty Center.  Since Bass Pro bought Cabela’s over the last decade, I have mixed feelings about them combining resources to make this new Bass Pro in West Chester, which opened on February 21^st, 2024.  I liked both previous stores and hated to see them go.  But the property for the new one was established over a decade ago, and once they were planning to move to the new location, Forest Park made them an excellent deal on their lease, so they stuck around while the market settled down and the agreement with Cabela’s matured.  The giant outdoor store market has found its balancing act, as Field and Stream have discovered.  How big can you be and still be small enough to survive?    I tend to judge all Bass Pro stores based on my favorite, the one in Springfield, Missouri, the headquarters of a vast store, as I have discussed before.  As George and I stepped into the new Bass Pro, it was more Cabela’s in its presentation than Bass Pro, but it’s a fantastic size and filled with everything anybody could ever hope to have regarding outdoor life.  My family spends a lot of time exploring and traveling, so a store like this is a wonderful addition to our life.  The new West Chester store is enormous.  It is noticeably different from the one in Forest Park, but it is right-sized to fill the needs of the current outdoor market.  Having the ground on the Streets of West Chester is far better for them than in any of the other two previous locations. 

And that’s the trick: why did Bass Pro select that location in West Chester instead of other regional places?   The Forest Park site was failing because the community failed, as has Fairfield, Springdale, and Sharonville around the area.  All those places have moved in the city direction and have added government in the form of mayors and city councils that slowed down the growth rate because they started looting off their businesses to support the government.  West Chester is very business-friendly, and the tax structure is not penalizing.  If you keep your government small, they don’t have the ability to loot off the community.  And additionally, we have kept the government school of Lakota under check for well over a decade now, so they haven’t been able to suck the life out of West Chester and Liberty Township the way the schools do in other parts of the world.  The result is that investments like those that take a Bass Pro Shop to build and develop can happen, where different communities would choke off the opportunity at the development phase.  Working in the background as one of Ohio’s most powerful senators, George Lang is bringing those same sensibilities to the entire state of Ohio.  And he’s doing a great job.  Whenever I go to Columbus to talk politics, the word about George is that he stays focused on his Business First Caucus and doesn’t get wrapped up in much else.  He is applying the West Chester model, which he helped to build from the start to Ohio in general.  The Ohio Senate listens to him, as does the House, and he has the ear of the governor in a healthy way.  You don’t see George running for every microphone to broadcast everything he does.  When I took a few pictures of him at the opening of the new Bass Pro, he was a little shy about taking credit.  But I know the details behind the scenes, and he deserves much credit.  And that’s also why I’m so supportive of him over these many years and continue to be.  George understands how to support just enough government to make it functional.  And takes away the flash of temptation for it to grow into a monster.  And everywhere George has been, his fight has been to keep government small and manageable.  Bass Pro is just a recent but obvious example.  And it was great to see it happen.

Rich Hoffman

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