It seems like I am answering many questions lately from people who have long wanted to ask.  Such as, why have I put so much effort into writing a 1200-word article every day on this blog site, much of the time, accompanied with video for over 15 years.  The answer is that I can do a better job than anybody else in the media, and I say that because over the last 20 years, I have known the kind of people who end up in media, and if we want to tell the story by reporting media, then you can limit the news to the type of people who are typically picked to be in it.  And I say that because I would know.  There was a large part of my life where all I wanted to do was to be a film director and movie producer.  If you go through my writing over the last 15 years, you’ll see a very distinct break by me from all media outlets around the first election for Trump.  Once I came out in favor of Trump, everybody turned on me.  But before that, people in the business tolerated me.  They even invited me to movie sets with A-lits actors and charming dinners in Glendale and Santa Monica, California, to discuss brewing projects.  But there came a time around 2009 when Barack Obama was president when we all had to decide.  The Tea Party movement needed the modern version of Thomas Paine, Ben Franklin, and even John Paul Jones, who could work a revolution from the background.  I also got to know good people who broke away in the media, and I was one of them.  Of all my contacts, I knew quite a few people at Clear Channel Radio, which I utilized to advance Tea Party causes, who would eventually move over to Glenn Beck’s Blaze.  So yes, I have had a lot of opportunities in media. Still, I found through personal experience that people who make a living in media are a particular kind of person. If the truth were going to be told about things, then I would have to take away those elements myself, which is what I have been doing now for quite a long time.

So, doing the blog for me is similar as to why Trump wants to run for president.  It costs him money to run for a political office, and everyone knows what he has been through to do it.  We need the same kind of commitment from people who can afford to, at all levels of society, if we want to make America Great Again.  I gave up on the idea of being one of them in media by identifying myself with the Tea Party movement, and I found over the next five or six years that I could do a lot better on my own.  I know the kind of people who read my blog and do it because they get better news than they do from newspapers and broadcasts, and they get it every day in a way that tells a whole story on a topic instead of some little fragment.   And I don’t do it for fame or opportunity, but because it’s a job that needs to be done. It could only happen if you didn’t care what people thought and didn’t need anybody to pay you to do the job.  So, from top to bottom, I know media personalities at all levels and understand the personality types who survive in the business, and I determined that I would do the job myself if I wanted it done right. 

I would say most media types are whores.  I found it reprehensible what Clear Channel did to Doc Thompson, a pretty good friend who worked directly for Glenn Beck after quite a lot going on behind the scenes.  For a long time, I was careful not to call people out too much because chances were, they would call me to be on a show.  I’d write a book, and my publishers didn’t want me to rock the boat personally with things, so I tried to keep personalities out of my comments.  But during Trump’s last term, when I saw how everyone treated him, especially in the media, I just tossed all that out the window and stopped answering the calls or appearing anywhere.  Of course, I alienated people at a significant personal cost to me.  But that’s OK.  I have done what I think is a good job on a desperately needed topic.  Because most people who are in the media, and survive there, aren’t very good people for many reasons.  In Cincinnati, there was a time about a decade ago when I knew most every media personality on a first-name basis, and I had their phone numbers and would send them text messages often throughout the day.  Even in 2019, when I was on vacation with my wife at the Epcot Center in Florida, I had the media people at Channel 12 wanting to know the latest on the Trump front in Butler County, and I reluctantly took the call because I liked the guy.  But it was a nowhere story to feed a narrative they didn’t really want to get.  All the media personalities were cheerleading for the removal of Trump, and I lost any desire to correspond with them. 

So because the media is such a mess, and when Trump calls them “fake news,” I know all too well what he means.  He understands it because he was a media darling for a long time, and they invited him into their world.  Trump used that knowledge to be president and started to untie all the shoes of the rat-infested substructure of all media during that first term.  There were a lot of people who had to make hard decisions, and I was certainly one of them.  And I’m glad I did.  I think if I hadn’t poured millions and millions of words that people needed to hear into this AI-infested media climate, there are a lot of influential people who would only have had Fox News and some conservatives from New York writing books to help shape their courage where it matters in day to day matters.  I have always been good at media, like many people.  But what was different about me was that I could do other things, too.  I didn’t have to eat out of the hand of some money investor who wanted to drive a media narrative, especially once Trump became involved in the story.  I was free to talk about Trump any way I wanted.  Many might remember the radio broadcasts I did out of Ann Arbor, Michigan, from 2016 to 2018.  It was a privately owned radio station where I frequently hosted Saturday shows.  I would talk about the benefits of the Trump presidency, and even they were reserved because it was the culture of media that was a problem, and they needed advertising dollars to stay open, and they were always worried about being shut down by the FCC and their advertisers.  So, I have been writing this blog for a long time now.  I am happy with the work that has been a slow trickle working in the background for a long time.  And I have done it because I wanted to, because I wanted people to hear at least a critical opinion that was not at all whored out to any money tied interest.  I’m glad all that occurred.  But yes, from my knowledge, I can say it: the media is filled with people who are not very smart and incapable of seeing the big picture.  And the big picture is where the story always was.  Telling that story takes a perspective of freedom that cannot come from an insider.  Of course, the cost to all that is lost opportunity, financially.  But the value exceeds money by a lot because, in truth, there is an expansion of the human race for which we presently sit on the precipice in ways that seemed impossible just a few years ago.  Yet, here we are.  And yes, it was all worth it.  Things don’t always work out the way you think they will.  But often, because you do things for the right reasons, things work out for the better.

Rich Hoffman

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