I said I couldn’t wait to read Melania Trump’s new book, so when it came out during the first week of October 2024, I read it just for pleasure.  Then, I reread it a few more times for the perspective it was trying to communicate because I think of it as something quite extraordinary.  Not just because it is the hottest-selling book in the world right now but also because it was a well-placed October surprise of its own from the Trump campaign, a brilliant strategy to soften Trump’s image to women and independents.  Without question, the purpose of the book Melania was to be a campaign platform from her perspective to say to the world, “Vote for Donald Trump; if things get a little too crazy, he listens to me.  And you can trust me.”  I believe he does listen to her more than anybody has been led to believe.  I’ve had a chance to meet Melania a few times and have wondered about her marriage to President Trump.  Melania is the same age as my wife, so I understand her background.  My wife was also a model, so I knew what that work was like.  Melania took the business to a new level in high society by modeling in Paris and New York, which put her in contact with one of the world’s most successful people, Donald Trump.  But Trump was the age of my wife’s parents, so it would be weird to have the in-laws over for dinner but to have them be the same age as the husband.  So I, along with everyone else, wondered what there could be for a woman like Melania to have a husband like Trump, given the age difference.  And I’d say that this book, Melania, answered all those questions quite well.  And it said a lot more.  However, she is very optimistic about why she married President Trump when she could have had access to just about any man on earth. What attracted her to Trump is that he is one of the best examples of the power of positive thinking in the world.  And as a couple, that is what brought them together.

When he met Melania, Trump collected beautiful women like baseball cards and lived his best life as a New York high society playboy.  However, at that time, Trump was going through a maturing phase.  That playboy life is good for telling your enemies what a magnificent person you are with beautiful women on your arm to convey the sentiment, but it doesn’t make a very good life partner.  In Melania, Trump saw in her a beautiful woman who was very smart and optimistic and who he could partner with.  She made him better, which is quite evident in the book, as what Melania got out of the relationship is a path to inner peace, as she is very private.  Trump also got someone who was very positive, had never been crushed in life before, and who he could bounce off of in positive ways.  She was not a drag on his active lifestyle but enhanced it.  And that relationship carried over into the White House in very positive ways.  President Trump’s White House was very classy, and because of Melania, she maintained an administration that allowed him to be everywhere all the time and still have a White House that broadcast excellence to all who visited and certainly raised the level of expectation as to what it meant to America. 

Melania is an immigrant who is very proud to become an American citizen and achieve what she has in life.  What’s unique about a couple like Trump and Melania is that older relationships usually don’t center on the value of being bedmates but on actually helping each other achieve common goals.  Marriage has been so trashed by the vile elements of our present society that very few people in the modern media can relate to what a healthy relationship even looks like.  So they assumed Melania slept her way to the top because she was beautiful.  But that was not the case.  Melania Trump is not just another pretty face.  She’s very classy, sophisticated, independent (fiercely), and she’s brilliant.  And again, knowing she’s the same age as my wife, and I see it in her eyes, Melania is still a rebel fashion model from Slovenia who has always nurtured a spark of defiance that she never put away.  She has raised her son Barron and is now an empty nester with a husband who has been harassed and nearly killed many times now. After the FBI raided her home and invaded her privacy, she decided to be more of an active part of the campaign.  And with a fashion sense for the extraordinary, she waited until now to pitch herself for the White House, to finish what she started in her own right.  The book Melania is a job application, taking readers through her many experiences and asking voters to give her a chance to do much more in a second term, which she wants to do.  Trump isn’t dragging her along.  Melania Trump likes helping people, and now, with a grown son, she is ready to be a mother to America and bring health to a country that could use pure love and care. 

This book was distinctly different as I read Melania, which is put together like many books from former first ladies I have read over the years.  Because Melania is such a unique person, it was interesting to get her report of some of the world’s most extraordinary events, especially in the final year of their first term, from the perspective of the White House, the year of Covid and election fraud where Melania showed that rebel side of herself more than a few times.  By the time you add the assassination attempts against her husband, the lawfare, the impeachments, the January 6^th incident, and her first-hand report on most of the influential people around the world, you come away from this book with a real sense of something extraordinary going on in the world.  And Melania Trump, through her good looks and grace, has been able to elevate the human race in ways never before.  It all points back to the power of positive thinking, as represented by Melania Trump’s Be Best initiative.  Melania wants to help the world be better and looks forward to President Trump’s second term in the White House.  She isn’t being drugged into it, but I would say that if not for Melania, President Trump would still be Donald Trump, the entertainment mogul and splashy media personality.  He’d be successful.  But he wouldn’t have ever been president.  Nor would he be trying to do it again.  Melania Trump is the secret sauce in the background with very high standards.  She wants those high standards returned to the United States because she genuinely loves America as an immigrant.  And she wants to bring that love to many people for all the right reasons. Her book, Melania, is an extraordinary collection of thoughts and a strategic necessity for the Trump campaign in the final weeks of a long election journey.  And I can’t recommend it enough. 

Rich Hoffman

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